R&W Living

What R&W Living does

R&W Living GmbH is a Berlin-based boutique property management firm that delivers residential and commercial real estate administration services across the Berlin metropolitan area. Founded in December 2018 through the merger of R & W Immobilienanlagen GmbH and HOPPE Gruppe, the firm traces its heritage back roughly 70 years through its predecessor entities and currently manages more than 4,000 residential and commercial units totaling approximately 300,000 square meters of space, with a team of around 22 specialists led by Managing Director Michael Kranz.

The company's core offerings span four interconnected service lines: rental services (Vermietung) for apartments, parking, and commercial units; comprehensive property management (Betreuung & Verwaltung) covering legal, organizational, accounting, and technical building administration; a separate property sales brokerage (Verkauf); and tenant support (Mieter-Service). A specialized sub-line provides certified WEG (condominium owner association) management under § 7 Nr. 2 ZertVerwV. Technology infrastructure centers on the Aareon CRM portal (rw-living-crmportal.aareon.com) for owner and tenant database access, with distribution layered through Germany's two dominant property marketplaces, Immowelt AG and ImmobilienScout24, plus standard web integrations for maps and listing display.

Revenue is generated through three streams: recurring managed-service fees for ongoing property and WEG administration, transaction commissions for rental placements, and brokerage commissions on property sales. The customer base is horizontally segmented across individual property owners, homeowner associations (WEGs), and tenants, acquired through direct sales-led outreach, personal consultation, and inbound inquiries from third-party portals. The firm holds the § 34c GewO permit for real estate brokerage and management and is led by Michael Kranz, who concurrently chairs the BfW Landesverband Berlin/Brandenburg and serves as an expert on the Berlin property valuation committee.

Name

R&W Living

Legal name

R&W Living GmbH

Website

https://rw-living.immo

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

R&W Living is a Berlin-based boutique property management firm offering residential and commercial administration, rental placement, and sales brokerage across Berlin and Brandenburg. Founded in 2018, it manages over 4,000 units across approximately 300,000 square meters with around 22 specialists.

Ownership category

akta.pro rank

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Property Management Services: Ongoing property management fees for residential and commercial units, including legal management, organizational administration, accounting, and technical building management.
2. Rental Services: Commission or fees for rental placement services for apartments, parking spaces, and commercial units in Berlin.
3. Property Sales: Brokerage services for selling residential and commercial properties, including multi-family houses and individual apartments.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

R&W Living provides integrated property management, rental placement, condominium (WEG) administration, and real estate sales brokerage services for residential and commercial properties in the Berlin metropolitan area. The firm manages more than 4,000 residential and commercial units covering approximately 300,000 square meters, handling legal administration, organizational management, accounting, technical building management, and tenant placement through direct consultation and third-party listings platforms.

Product overview

R&W Living operates as a property management boutique offering an integrated suite of real estate services in Berlin. The core portfolio consists of four interconnected service lines: Vermietung (rental services) handles apartment, parking, and commercial unit leasing; Betreuung & Verwaltung (property management) provides comprehensive management of multi-family properties; Mieter-Service (tenant services) supports existing tenants with forms and inquiries; and Verkauf (sales) handles property transactions. The company also offers certified WEG (condominium) management as a specialized sub-service. The company manages over 4,000 residential and commercial units across approximately 300,000 square meters.

Differentiator

Problem solved

Functional benefit

Products and services

• Vermietung (Rental Services)

Named customers3 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature2 records

Partnerships

Six partnerships are on record, tiered core and minor.

• R & W Immobilienanlagen GmbHcoreStrategic or Co-development Partner · 1 December 2018Founding partner in R&W Living GmbH. Michael Kranz serves as managing shareholder since 2013. Contributed property management expertise and existing client base to the partnership.
• HOPPE GruppecoreStrategic or Co-development Partner · 1 December 2018Founding partner in R&W Living GmbH through Hoppe Treuhand. Peter Hoppe co-founded the company. Combined expertise in house and WEG management created expanded service capabilities.
• GFAD Datenschutz GmbHminorOthersExternal data protection officer provider. Located at Huttenstraße 34/35, 10553 Berlin. Handles GDPR compliance and data protection inquiries.
• BfW Landesverband Berlin/BrandenburgcoreStrategic or Co-development PartnerIndustry association membership. CEO Michael Kranz serves as Chairman (Vorsitzender) since 2025 and previously led the real estate management working group. Association for property and real estate industry professionals.
• BBA – Akademie der ImmobilienwirtschaftminorOthersReal estate academy where CEO Michael Kranz serves on the supervisory board (Verwaltungsrat) since 2014. Provides professional development and certification for real estate industry.
• smart media solutions GmbHminorImplementation/ SI/ Consulting PartnerWebsite design and layout provider. Located at Milanstraße 14, 58708 Menden. Responsible for company website design and visual presentation.

Scale indicators4 records

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• Vonovia: Germany's largest residential property company with ~500,000+ units, providing property management, rental, and ancillary services. Operates at vastly greater scale but offers an overlapping service stack (management, rental placement, sales) across multiple German cities.
• LEG Immobilien: Major German residential property company with ~145,000 units primarily in North Rhine-Westphalia. Comparable in providing integrated residential management services but operates as a large public incumbent rather than a regional boutique.
• Adler Group: German-focused residential property manager with concentration in affordable housing. Comparable in delivering residential property management services at scale, though predominantly in western Germany rather than Berlin.
• TAG Immobilien: German residential property company with ~84,000 units across multiple regions. Provides comparable property management and rental services at a national scale, contrasting with R&W's regional boutique positioning.

Regional players

• HOWOGE: Berlin municipal housing company with ~72,000 units, providing property management services in the same Berlin market. Operates as a large-scale regional competitor to R&W's boutique WEG and owner-led management model.
• Berlinovo: Berlin state-owned residential property company managing a portfolio in the same metropolitan market. Represents another institutional Berlin player competing for management mandates against R&W Living's boutique offering.
• degewo: Berlin's largest municipal housing company with ~75,000 units in the same city as R&W Living. Directly competes for property management mandates in the Berlin market and represents the institutional side of the local Hausverwaltung landscape.
• Wohnungsbaugesellschaft Berlin-Mitte (WBM): Berlin municipal housing company focused on central Berlin districts. Provides WEG and rental property management services in the same geography as R&W Living, competing for the same pool of Berlin owners and homeowner associations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks1 record

Key highlights1 record

Customer concentration

• LinkedInlinkedin.com/company/rwliving

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about R&W Living