GOLFINO
GOLFINO is a premium direct-to-consumer golf apparel brand, founded in 1986, selling men's and women's golf clothing, bags, and accessories exclusively through its owned e-commerce storefront to golfers across Europe.
- Company typePrivate
- Founded1986
- HeadquartersGlinde, Germany
- Headcount251–500
- GTM typeB2C
- OfferingHardware or Manufacturing
What GOLFINO does
GOLFINO is a premium direct-to-consumer golf apparel brand operating exclusively through its owned e-commerce storefront at golfino.com. The brand was founded in 1986 and is headquartered in Glinde, Germany, with its operating entity American Golf (Trading) Limited registered in the United Kingdom as part of the International Leisure Group. GOLFINO employs 251-500 staff and serves a horizontal customer base of male and female golfers across Europe (with primary evidence pointing to the UK market), offering a complete golf wardrobe spanning polos, midlayers, shorts, trousers, jackets, dresses, skorts, hats, gloves, belts, golf bags (stand and cart), and accessories such as towels and umbrellas.
The product is a conventional transactional e-commerce platform supporting credit cards, PayPal, Apple Pay, Mastercard, Visa, Maestro, and American Express as payment methods, with DHL handling outbound shipping and returns. The brand does not operate physical retail stores or third-party distribution visible in the source material. There is no proprietary technology stack, no API exposure, no mobile application, and no AI/ML components disclosed; the company's moat rests on brand heritage, comprehensive category coverage, and an own-channel customer acquisition model.
Revenue is generated entirely through one-time retail transactions of apparel and accessories, with no subscription, recurring, or licensing revenue components identified. Customer acquisition relies on a self-serve e-commerce funnel topped by an email signup incentive (25% off first order) and content-rich product pages emphasizing performance fabric technology (stretch, breathability, insulation, waterproofing) and on-course style. The brand is actively refreshing its assortment, as evidenced by the launch of the SS26 collection with messaging centered on 'understated elegance with modern performance.'
GOLFINO firmographics
Firmographics- Name
- GOLFINO
- Legal name
- American Golf (Trading) Limited
- Website
- https://golfino.com
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- GOLFINO is a premium direct-to-consumer golf apparel brand, founded in 1986, selling men's and women's golf clothing, bags, and accessories exclusively through its owned e-commerce storefront to golfers across Europe.
- Ownership category
- akta.pro rank
GOLFINO industry classification
Industry- Product category
- Golf Apparel
- NAICS
- Sporting Goods Retailers (45911), Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458), Luggage and Leather Goods Retailers (45832)
- SIC
- Retail-Apparel & Accessory Stores (5600), Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Golf Apparel Retail (Men’s/Women’s/Youth) (CRAMAGAD)
- akta.pro secondary industries
- Golf Equipment, Apparel & Pro Shop Retail (CRAMABAG), Golf Bags, Carts & Travel Gear Retail (CRAMAGAC), Golf Gloves, Headwear & Accessories Retail (CRAMAGAF)
Keywords
Where GOLFINO is headquartered
LocationHeadquarters
- HQ city
- Glinde
- HQ country
- Germany
- HQ region
- Europe
Markets served
GOLFINO business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Golf Apparel Retail: GOLFINO generates revenue through the direct sale of premium golf apparel and accessories to consumers via its e-commerce platform. Products include polos, trousers, shorts, skorts, dresses, midlayers, jackets, gloves, bags, and accessories. The model appears to be primarily one-time purchase transactions with no explicit subscription or recurring revenue components mentioned.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
GOLFINO product offering
Product offeringCore offering
GOLFINO is a premium golf apparel brand that designs and sells a complete wardrobe of golf clothing and accessories for men and women. The product range covers polos, midlayers, shorts, skorts, trousers, dresses, jackets, hats, gloves, belts, plus stand and cart bags and golf accessories (towels, umbrellas). The brand is sold exclusively direct-to-consumer via its own e-commerce store at golfino.com, operated by American Golf (Trading) Limited under the International Leisure Group.
Product overview
GOLFINO is a premium golf apparel brand offering a unified product portfolio across two main lines: Ladies and Men's clothing collections. The product range spans performance-focused golf wear including polos, midlayers, shorts, trousers, jackets, dresses, skorts, hats, gloves, and belts, complemented by a golf bags collection (stand bags and cart bags) and golf accessories (towels and umbrellas). The brand positions itself on combining cutting-edge performance with timeless style, targeting both male and female golfers seeking club-compliant, fashion-forward golf attire. GOLFINO is a brand of International Leisure Group, operated by American Golf (Trading) Limited.
Differentiator
Problem solved
Functional benefit
Companies that use GOLFINO
Customer profileSegments2 records
Ideal customer profiles2 records
GOLFINO technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
GOLFINO partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered parent company and operational partner.
- International Leisure Groupparent companyGOLFINO is a brand under International Leisure Group. The parent company provides brand positioning, corporate oversight, and strategic direction for the GOLFINO golf apparel brand.
- American Golf (Trading) Limitedoperational partnerAmerican Golf (Trading) Limited is the operating entity for GOLFINO. The company handles day-to-day operations of the GOLFINO e-commerce platform and brand management, leveraging American Golf's expertise in golf retail.
Recent moves4 records
Expansion highlights3 records
GOLFINO competitors and assessment
Company assessmentDirect peers
- TravisMathew: Premium golf-inspired apparel brand sold via own e-commerce and pro-shop channels, with comparable men's polos, trousers, and layering pieces. Direct competitor in the premium-performance golf apparel category.
- FootJoy: Acushnet-owned brand offering golf apparel, gloves, and accessories through DTC and pro-shop channels. Overlaps with GOLFINO on gloves, apparel, and accessories within the same end consumer base.
- Galvin Green: European-based premium technical golf apparel specialist with multi-layer clothing systems, gloves, and accessories. Closely comparable in premium positioning, technical fabric focus, and full-wardrobe golf offering.
- Lacoste Golf: Premium European golf apparel line from Lacoste offering polos, trousers, and accessories with strong heritage brand equity. Direct competitor in premium men's and women's golf apparel across European markets.
- Peter Millar: Premium golf and lifestyle apparel brand with comparable men's and women's lines, performance fabrics, and a similar DTC plus wholesale distribution model. Directly competes for the same affluent, fashion-conscious golfer customer.
- J.Lindeberg: Swedish premium golf and lifestyle apparel brand sold through DTC and select golf retail. Closely comparable European heritage positioning, premium price points, and fashion-forward performance golf collections.
Broad incumbents
- Under Armour Golf: Performance athletic apparel brand with a dedicated golf line spanning men's, women's, and accessories. Overlaps with GOLFINO on performance golf apparel at a more mass-market price point and broader distribution.
- Ralph Lauren Golf: Global luxury brand with a dedicated golf line sold through own retail and select pro shops. Overlaps with GOLFINO on premium men's and women's golf apparel but operates at significantly larger scale and price ceiling.
- Adidas Golf: Global athletic brand offering golf apparel, footwear, and accessories via DTC and wholesale. Comparable product categories (polos, trousers, jackets, bags) but with substantially broader distribution and lower price positioning.
- Nike Golf: Mass-market athletic giant with a dedicated golf apparel and footwear line sold globally through DTC and sporting-goods retail. Competes with GOLFINO on performance golf apparel but at a different price tier and scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
GOLFINO social profiles
Digital presenceGOLFINO financial estimates
Financial estimateRevenue estimate
Valuation estimate
GOLFINO leadership team
Management profileNumber of profiles
Profiles2 records
GOLFINO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GOLFINO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GOLFINO
What does GOLFINO do?
GOLFINO is a premium golf apparel brand that designs and sells a complete wardrobe of golf clothing and accessories for men and women. The product range covers polos, midlayers, shorts, skorts, trousers, dresses, jackets, hats, gloves, belts, plus stand and cart bags and golf accessories (towels, umbrellas). The brand is sold exclusively direct-to-consumer via its own e-commerce store at golfino.com, operated by American Golf (Trading) Limited under the International Leisure Group.
Is GOLFINO a public or private company?
GOLFINO is a private company. It is classified as corporate owned and is currently operating.
When was GOLFINO founded?
GOLFINO was founded in 1986. It employs 251 to 500 people.
Where is GOLFINO based?
GOLFINO is headquartered in Glinde, Germany, in the Europe region.
How does GOLFINO make money?
One revenue line is on record: golf Apparel Retail.
Who are GOLFINO's main competitors?
Direct peers on record are TravisMathew, FootJoy, Galvin Green, Lacoste Golf, Peter Millar and J.Lindeberg. Broad incumbents are Under Armour Golf, Ralph Lauren Golf, Adidas Golf and Nike Golf.
Does GOLFINO have an API?
No public API is recorded for GOLFINO.
What industry is GOLFINO in?
GOLFINO's product category is Golf Apparel. Its primary akta.pro industry code is CRAMAGAD, Golf Apparel Retail (Men’s/Women’s/Youth), with a secondary code of CRAMABAG, Golf Equipment, Apparel & Pro Shop Retail. Its NAICS code is 45911 and its SIC code is 5600.