Kongeparken
Kongeparken is a privately held Norwegian amusement park in Ålgård, Rogaland, operating 60+ attractions and serving families, tourists, schools, and corporate groups with day tickets, season passes, BateLodge glamping, and partner hotel packages.
- Company typePrivate
- Founded1986
- HeadquartersÅlgård, Norway
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Kongeparken does
Kongeparken (legal entity: Rogaland Fritidspark AS, Org nr 984 033 826) is a Norwegian family-owned amusement park located at Kongsgata 20, 4330 Ålgård in Rogaland, founded on May 16, 1986 at an original construction cost of 220 million NOK. It operates 60+ rides, shows, and interactive attractions including the Thea Award-winning Barnas Brannstasjon (Children's Fire Station), and is positioned as Rogaland's largest tourist attraction and the largest amusement park in Western Norway (Vestlandet). The park was acquired by the Lund family in 1997, who also operate Lunds Tivoli (Norway's oldest amusement park), and is held under Lund Gruppen Holding AS.
The business operates a multi-revenue-stream model combining day tickets (449 NOK online, 699 NOK at gate with dynamic pricing), Season Passes (1,299 NOK for April-August unlimited access) and Annual Passes (2,199 NOK extending through October plus Christmas events), the BateLodge glamping concept of 17 safari tents within the park, bundled hotel packages with 9+ regional partner hotels, on-site food and beverage across 8+ venues, parking managed via APCOA FLOW, and group/corporate packages. Distribution is predominantly direct-to-consumer through kongeparken.no with dynamic pricing, complemented by a proprietary iOS/Android mobile app providing queue times, park navigation, and digital ticketing, and a channel partnership network of regional hotels.
The park serves Norwegian families as its primary customer segment, with secondary demand from tourists visiting the Stavanger/Rogaland region, schools and kindergartens (group bookings of 20+ persons), and corporate clients for team events. Operating seasonally April through August with extended programming for Halloween and Christmas, the park is currently led by CEO Vibeke Fjordbakk and is preparing its 40th anniversary celebration in 2026 featuring a new Galopp carousel ride.
Kongeparken firmographics
Firmographics- Name
- Kongeparken
- Legal name
- Rogaland Fritidspark AS
- Website
- https://kongeparken.no
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Kongeparken is a privately held Norwegian amusement park in Ålgård, Rogaland, operating 60+ attractions and serving families, tourists, schools, and corporate groups with day tickets, season passes, BateLodge glamping, and partner hotel packages.
- Ownership category
- akta.pro rank
Kongeparken industry classification
Industry- Product category
- Amusement Park / Theme Park Entertainment
- NAICS
- Amusement and Theme Parks (713110)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Destination Theme Parks (Large-Scale, Multi-Attraction Parks) (THAJAEAA)
- akta.pro secondary industry
- Resort/Hotel-Integrated Parks (On-Property Theme/Water Parks) (THAJAEAF)
Keywords
Where Kongeparken is headquartered
LocationHeadquarters
- HQ city
- Ålgård
- HQ country
- Norway
- HQ region
- Europe
Offices1 record
Markets served
Kongeparken business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Day Tickets and Admission: Primary revenue stream from admission tickets. Dynamic pricing with online discounts (449 NOK online vs 699 NOK at gate). Children under 90cm enter free. Senior/student discounts available.
- Season Passes and Annual Passes: Season passes (Sesongkort) provide unlimited visits April-August for 1,299 NOK. Annual passes (Årskort) include Halloween and Christmas events plus free parking for 2,199 NOK. High-margin recurring revenue with customer lock-in.
- BateLodge Accommodation: Glamping accommodation in 17 safari-style tents with bedrooms, living room and bathroom. Packages include park tickets, dinner and breakfast. Priced from 1,125 NOK per person.
- Hotel Packages: Partnership packages with partner hotels including park tickets, breakfast, and accommodation. Priced from 1,050 NOK per person.
- Food and Beverage: Multiple dining options including Brumles Pizzeria, Laksefjord, Den Glade Rustning, Riddersnadder, Stabburet, Pannekakehuset, Islabben, Bakeriet and more. Some games and attractions cost extra.
- Parking Services: Daily parking via APCOA FLOW. Low season 130 NOK, high season 159 NOK. Annual parking passes available for 300 NOK. Year pass holders get free parking.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Day Pass - Online |
| Unit Pricing | Pay-as-you-go | Day Pass - At Gate |
| Subscription | Annual | Season Pass 2026 |
| Subscription | Annual | Annual Pass 2026 |
| Unit Pricing | Pay-as-you-go | BateLodge Glamping Package |
| Unit Pricing | Pay-as-you-go | Hotel Package |
| Unit Pricing | Pay-as-you-go | Group Tickets (20+ persons) |
| Unit Pricing | Pay-as-you-go | Daily Parking |
| Subscription | Annual | Annual Parking Pass |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels8 records
Kongeparken product offering
Product offeringCore offering
Kongeparken operates a family-oriented amusement park in Ålgård, Norway, offering 60+ attractions including roller coasters, water rides, family rides, and live entertainment shows. The park sells day, season, and annual passes, and extends its offering with on-site BateLodge glamping accommodation, partner hotel packages, food and beverage venues, and tailored group and corporate experiences.
Product overview
Kongeparken is Rogaland's largest amusement park, operating on a unified platform offering ticketed access to over 60 attractions and experiences. The core product portfolio includes day passes, seasonal passes, and annual passes that grant access to all rides, shows, and interactive attractions. Accommodation offerings center on BateLodge (glamping tent cabins) and partner hotel packages. Food and beverage is served through multiple branded venues including Brumles Pizzeria, Laksefjord, Den Glade Rustning, Pannekakehuset, Stabburet, Lobbystopp, and Bakeriet. Additional services include corporate and group packages, a mobile app for park navigation, and grill cabin rentals.
Differentiator
Problem solved
Functional benefit
Brands
- BateLodge: Glamping experience with 17 cabin tents in the heart of Kongeparken, equipped with bedrooms, living room, and bathroom. Includes park tickets, dinner and breakfast.
- Brumles Hotellpakker
- Brumles Pizzeria
- Laksefjord
- Den Glade Rustning
- Brumles Camp
Products and services
- Kongeparken Theme Park Admission The flagship offering of Kongeparken, providing visitors access to 60+ attractions including roller coasters, water rides, family rides, and live entertainment shows at the Ålgård, Norway park.
- Day Pass (Dagskort)
Companies that use Kongeparken
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles3 records
Kongeparken technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature2 records
Kongeparken partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered standard, core and minor.
- Hotell JærenstandardPartner hotel for Kongeparken hotel packages. Located near Jæren beaches with easy access to natural attractions. Packages include park tickets, breakfast, and accommodation.
- Quality Hotel ResidencestandardPartner hotel in central Sandnes. Family-friendly hotel close to bus connections and Langengata shopping street. Included in hotel packages.
- Clarion Hotel EnergycoreStavanger region's largest hotel. Flagship partner for family accommodation packages during peak season. Premium partner status.
- GamlaVærketstandardUnique hotel and restaurant in Sandnes city center near railway station and Langgata. Part of hotel package program.
- Ydalir HotelstandardModern luxury hotel in scenic surroundings. Combines first-class facilities with peaceful location and easy access to Stavanger attractions.
- ByrkjedalstunetstandardLocated 35 minutes from Kongeparken. Charming accommodation in natural settings with Norwegian cuisine and multiple activities.
- St Svithun HotelstandardLocated just outside Stavanger city center, 25 minutes from Kongeparken. Part of hotel package network.
- Hotell SverreminorBudget-friendly reception-less hotel in Sandnes city center near pedestrian street. Budget option for families.
- Thon Hotel SandnesstandardHotel with views over Gandsfjorden, short drive from Sandnes center with shopping centers, boutique shops, cafes and Vitenfabrikk children's science center.
- Kronen HotelsstandardFamily hotel chain offering special packages from 508 NOK per person. Range from charming inns to hotels, all including park entrance.
- APCOA FLOWcoreParking management system with license plate recognition. Manages daily parking, season parking passes, and automated payment via mobile app. Kongeparken has large parking area with P-system from APCOA.
Scale indicators8 records
Recent moves7 records
Expansion highlights5 records
Kongeparken competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Kongeparken social profiles
Digital presenceKongeparken financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kongeparken leadership team
Management profileNumber of profiles
Profiles1 record
Kongeparken funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kongeparken M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kongeparken
What does Kongeparken do?
Kongeparken operates a family-oriented amusement park in Ålgård, Norway, offering 60+ attractions including roller coasters, water rides, family rides, and live entertainment shows. The park sells day, season, and annual passes, and extends its offering with on-site BateLodge glamping accommodation, partner hotel packages, food and beverage venues, and tailored group and corporate experiences.
Is Kongeparken a public or private company?
Kongeparken is a private company. It is classified as family owned and is currently operating.
When was Kongeparken founded?
Kongeparken was founded in 1986. It employs 51 to 100 people.
Where is Kongeparken based?
Kongeparken is headquartered in Ålgård, Norway, in the Europe region.
How does Kongeparken make money?
Six revenue lines are on record. Day Tickets and Admission is the primary driver. The others are season Passes and Annual Passes, bateLodge Accommodation, hotel Packages, food and Beverage and parking Services.
Does Kongeparken have an API?
No public API is recorded for Kongeparken.
What industry is Kongeparken in?
Kongeparken's product category is Amusement Park / Theme Park Entertainment. Its primary akta.pro industry code is THAJAEAA, Destination Theme Parks (Large-Scale, Multi-Attraction Parks), with a secondary code of THAJAEAF, Resort/Hotel-Integrated Parks (On-Property Theme/Water Parks). Its NAICS code is 713110 and its SIC code is 7900.