Jean Lagarde

What Jean Lagarde does

SAS Jean Lagarde is a privately held French automotive dealership (Société par Actions Simplifi\u00e9e) operating a single authorized Volkswagen franchise at 11 Avenue de l'Automobile, 24750 P\u00e9rigueux, serving the Nouvelle-Aquitaine region. The dealership sells new Volkswagen vehicles across the OEM's full lineup \u2014 including electric ID. models, hybrids, SUVs, sedans, and family cars \u2014 alongside authorized maintenance and repair services, an express service offering, and vehicle rental. It also operates a 'Volkswagen Professionnels' arm providing fleet acquisition, professional financing, and tax-oriented advisory for business customers, and facilitates retail and professional financing through Volkswagen Financial Services.

The business model combines one-time new-vehicle sales, recurring aftersales revenue (maintenance, repairs, parts), commission income from VW Financial Services financing facilitation, and short-duration rental/loaner vehicles. Customer acquisition is primarily direct-to-consumer through the dealership's physical showroom, supplemented by listing on the Volkswagen France partner directory, the VW online configurator and stock-search tools, and online test-drive and workshop appointment booking. Pricing is multi-modal: outright purchase, monthly subscription-style offers (ID. Polo Life Edition 52 kWh from \u20ac279/month), and bundled promotional packages that include government EV subsidies, warranty, maintenance, and assistance. Customer reputation is established locally, with a 4.7/5 average across 611 reviews on the VW France partner page.

The company has no proprietary technology stack, app, or AI-driven product feature; its service delivery depends entirely on Volkswagen Group\u2019s OEM systems, training, and brand marketing. Operations are geographically constrained to a single showroom and service center in P\u00e9rigueux, with no disclosed expansion, M&A, or funding activity in the input data. No management team, headcount, or revenue figures are disclosed in the source material.

Name

Jean Lagarde

Legal name

SAS JEAN LAGARDE

Website

https://jeanlagarde-perigueux.fr

Company type

Private

Operating status

Operating

Short description

SAS Jean Lagarde is a privately held, single-location authorized Volkswagen dealership in P\u00e9rigueux, France, selling new VW vehicles (including EVs and hybrids) plus authorized servicing, express repair, vehicle rental, fleet solutions, and VW Financial Services financing for individual and professional customers.

Ownership category

akta.pro rank

Product category

Automotive Retail and Dealership Services

NAICS

Other Motor Vehicle Dealers (4412)

SIC

Retail-Auto Dealers & Gasoline Stations (5500)

akta.pro primary industry

Replacement / Service Loaner & Dealer Rental Programs (THADAAAK)

akta.pro secondary industries

Auto & Vehicle Loan Brokerage (FSAEAEAK), Dealer-Sold & F&I Administered Service Contracts (Dealer Obligors) (FSAJALAD)

Keywords

• New vehicle sales
• Vehicle maintenance services
• Automotive financing
• Fleet vehicle solutions
• Vehicle rental services

Headquarters

HQ city

Trélissac

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Vehicle Sales: Sale of new Volkswagen vehicles including the ID. Polo, VW Edition series, and other models in the Volkswagen lineup. Revenue generated from vehicle transactions with pricing starting from 279€ for financing examples shown.
2. Vehicle Servicing and Repairs: Authorized repairer providing maintenance services, express service, and repairs for Volkswagen vehicles. Includes service appointments and parts replacement.
3. Vehicle Financing: Facilitates financing solutions through Volkswagen Financial Services for both individuals and professionals, including leasing and loan options.
4. Vehicle Rental: Offers vehicle rental services as part of the dealership operations.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

SAS Jean Lagarde is an authorized Volkswagen dealership in Périgueux, France, selling new Volkswagen vehicles including the full model range (ID. electric series, hybrids, SUVs, compact cars, and special editions). The dealership provides complementary authorized maintenance and repair services, express service, vehicle rental/leasing, and facilitates vehicle financing and leasing through Volkswagen Financial Services for both individual consumers and professional/business customers.

Product overview

SAS Jean Lagarde is a Volkswagen dealership operating as a single-location franchise offering an integrated automotive service portfolio. The core business centers on new Volkswagen vehicle sales spanning the complete model range including electric (ID. series), hybrid, and combustion vehicles. The dealership provides complementary service offerings including authorized maintenance and repairs, express service, vehicle leasing, and professional fleet solutions. Financing is facilitated through Volkswagen Financial Services partnerships. Recent offerings include special edition series (VW Edition, ID. Polo Life Edition with 52 kWh battery) featuring promotional pricing with government subsidies and included services.

Differentiator

Problem solved

Functional benefit

Products and services

• New Volkswagen Vehicle Sales Sales of new Volkswagen vehicles including the full model range: electric vehicles (ID. series), SUVs, hybrids, compact cars, family cars, sedans, and sports cars. Targeted at individual consumers and professional buyers seeking new VW vehicles.
• Volkswagen Maintenance and Repair Services Vehicle maintenance and repair services including scheduled servicing, technical repairs, express service, and authorized repair services for Volkswagen vehicles. Available to VW owners in the Périgueux region.
• Volkswagen Professionnels (Business Fleet Solutions) Business fleet solutions and financing options tailored for professional customers and company vehicle fleets. Designed for businesses seeking fleet vehicles with specialized financing and tax-efficient vehicle selection.
• Vehicle Rental and Leasing Vehicle leasing and rental services available for both private individuals and professionals, including replacement vehicles during servicing periods.
• Service Express Quick turnaround maintenance and repair service designed for time-sensitive customer needs, providing rapid maintenance while customers wait.
• Volkswagen Financial Services - Financing and Leasing Vehicle financing solutions including loans, leasing, and insurance products offered in partnership with Volkswagen Financial Services for both private individuals and professionals. Example pricing: financing from €279/month.

Quantifiable outcome

• Customer satisfaction rating of 4.7/5 based on 611 reviews

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Volkswagen FrancecoreChannel Partner/ Reseller/ DistributorSAS Jean Lagarde operates as an authorized Volkswagen dealership and partner, listed on Volkswagen France's official website. The partnership grants rights to sell new Volkswagen vehicles, perform authorized repairs, and access Volkswagen Financial Services financing programs for customers. The dealership represents the Volkswagen brand in the Périgueux region.

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Broad incumbents

• BYmyCAR: One of the largest multi-brand automotive distribution groups in France, operating dozens of dealerships across many marques including Volkswagen. Comparable as a multi-site retail dealer serving similar individual and professional customers with overlapping new vehicle, service, and financing offerings.
• Groupe Maurin: Established French multi-brand automotive distribution group with dealerships across several marques. Comparable as a regional/multi-brand dealer offering new vehicle sales, after-sales, financing, and fleet services to individuals and businesses.
• Groupe Bernard: French multi-brand automotive distribution group with dealerships across several French regions. Comparable as a broader dealer group offering similar new vehicle, after-sales, and B2B fleet services to a comparable customer base.
• Emil Frey France: French arm of the Emil Frey Group, one of Europe's largest automotive retail groups. Operates multiple franchises and brands, directly comparable as a multi-brand dealer network with similar new vehicle, service, and financing revenue mix.

Direct peers

• Toyota France dealer network: Authorized Toyota dealerships in France competing for the same new vehicle buyer pool, particularly in hybrids and electrified models. Comparable OEM-affiliated retail network with similar service and financing revenue mix, including hybrid/EV leadership.
• Stellantis &You France: Direct retail arm of Stellantis in France, operating dealer showrooms for Peugeot, Citroën, Opel, and DS. Comparable as an OEM-affiliated retail network competing for the same new-vehicle buyer pool with a similar sales-service-financing model.
• Dacia France dealer network: Authorized Dacia dealers operating under Renault Group that competes in adjacent price segments to Volkswagen. Comparable as OEM-affiliated retail operations serving value-oriented new vehicle buyers with similar service and financing offerings.
• Audi France dealer network: Authorized Audi dealerships operating under the same Volkswagen Group umbrella in France. Comparable as sister-brand retail operations selling premium new vehicles, providing authorized service, and leveraging shared OEM financing and marketing infrastructure.
• Hyundai France dealer network: Authorized Hyundai dealerships in France offering new vehicles, authorized service, and financing. Comparable as an OEM-affiliated retail network competing directly for new vehicle customers with a growing electrified lineup.
• Renault Retail Group: Direct retail subsidiary of Renault, operating Renault and Dacia brand dealerships across France. Closely comparable OEM-affiliated retail operation competing head-to-head in the same new vehicle and service market segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/volkswagenjeanlagardeperigueux

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jean Lagarde