What Gabriel Consulting Group does

Gabriel Consulting Group (GCG) is a boutique research, analysis, and consulting firm founded in 2001 by Dan Olds in Beaverton, Oregon, focused on enterprise IT and High Performance Computing (HPC) market intelligence. Its core offerings include direct consulting engagements and recurring research reports built on a proprietary Vendor Preference Index (VPI) survey methodology, which normalizes enterprise IT buyer responses to produce bias-adjusted rankings of x86 and Unix server vendors, data center security providers, and Oracle enterprise software. Survey sample sizes historically range from approximately 150 to 450 enterprise IT respondents per wave, and findings are released as paid reports, press releases, and detailed analyses.

The firm monetizes primarily through two channels: professional services consulting for enterprise IT buyers seeking guidance on server procurement, data center infrastructure, virtualization, and Oracle software strategy, and subscription-style research report sales tied to its semiannual vendor preference surveys. Go-to-market is sales-led and community-led, driven by Dan Olds' personal brand as an HPC analyst for The Register, co-host of the Radio Free HPC podcast with insideHPC, and operator of StudentClusterComp.com covering university supercomputing teams. There is no self-serve, product-led, or e-commerce motion; all distribution is direct.

In March 2016, GCG became part of OrionX, a Silicon Valley strategy, marketing, and PR consulting firm, with Dan Olds joining as a Partner. The website (gabrielconsultinggroup.com) bears a 2016 copyright and content appears archived, suggesting the independent GCG entity has not been actively maintained post-integration. The firm has no disclosed funding, no patents or trademarks on record, and no AI/ML product capability — its value sits in proprietary survey IP, longitudinal enterprise IT benchmarking data, and the founder's domain expertise and media footprint.

Name

Gabriel Consulting Group

Legal name

Gabriel Consulting Group, Inc.

Website

https://gabrielconsultinggroup.com

Company type

Private

Founded year

2001

Operating status

Acquired

Headcount range

1–10 employees

Short description

Gabriel Consulting Group is a Beaverton, Oregon-based boutique research and consulting firm founded in 2001 by Dan Olds, providing independent vendor preference surveys, enterprise IT advisory, and HPC market analysis to enterprise IT buyers and the supercomputing community. It was acquired by OrionX in March 2016.

Ownership category

akta.pro rank

Product category

IT Research and Consulting

NAICS

Administrative Management and General Management Consulting Services (541611), Management, Scientific, and Technical Consulting Services (5416), Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Innovation, Product & R&D Consulting (BPAHACAM)

akta.pro secondary industries

Data, Analytics & AI Consulting (BPAHAEAF), Customer, Marketing & Sales Consulting (BPAHACAG)

Keywords

• IT research consulting
• Vendor preference surveys
• HPC market analysis
• Data center research
• Enterprise server surveys

Headquarters

HQ city

Beaverton

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Consulting Services: GCG provides technology research, analysis, and consulting services to business and non-profit organizations. Revenue is generated through direct consulting engagements with enterprise clients seeking IT investment guidance.
2. Research Reports & Surveys: GCG publishes detailed research reports based on their Vendor Preference Surveys (x86 and Unix), data center security surveys, and Oracle customer surveys. These reports are sold to enterprise IT buyers and vendors. Survey findings are released in press releases and detailed reports.

Go-to-market motion3 records

Distribution channels1 record

Marketing channels7 records

Core offering

Gabriel Consulting Group is a research, analysis, and consulting firm that provides survey-based IT market intelligence, vendor preference surveys (x86 and Unix server markets), and bespoke consulting engagements to enterprise IT buyers, HPC organizations, and technology vendors. Its core outputs are syndicated research reports, data center and HPC market analysis, Oracle customer sentiment studies, and the Radio Free HPC podcast.

Product overview

Gabriel Consulting Group (GCG) is a research, analysis, and consulting firm focused on technology market intelligence, particularly in High Performance Computing (HPC), server systems, and data center technology. The company offers periodic vendor preference surveys covering Unix and x86 server markets, produces the Radio Free HPC podcast, and operates the affiliated StudentClusterComp.com platform for student cluster competitions. GCG was acquired by OrionX in March 2016. The company does not offer a software product; its offerings consist entirely of research services, industry surveys, and content/media properties.

Differentiator

Problem solved

Functional benefit

Products and services

• Research and Analysis Services Research, analysis, and consulting services dedicated to helping enterprise clients achieve maximum return on their Information Technology investments, with focus on HPC, servers, data centers, and enterprise technology.
• Vendor Preference Surveys (x86 and Unix) Periodic vendor preference surveys covering Unix and x86 server markets, providing actionable insights on vendor technology, support, and customer satisfaction based on enterprise IT feedback, using GCG's proprietary VPI methodology.
• Data Center Security Survey Data center security survey examining public cloud distrust, impact of security breaches, and gaps between requirements and current organizational security posture.
• Oracle Customer Survey Survey of Oracle customers on satisfaction trends, including impacts of the Itanium announcement and Sun acquisition, and platform migration intentions for Solaris and Oracle Linux.

Quantifiable outcome

• 72% of Oracle customers expressed a negative view of Oracle post-Sun acquisition (2011 survey, 450 respondents)
• +4 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core, major and minor.

• OrionXcoreStrategic or Co-development Partner · 2 March 2016In March 2016, GCG became part of OrionX, a Silicon Valley-based strategy, marketing, and PR consulting firm. Dan Olds, GCG's founder, joined OrionX as a Partner, bringing GCG's big data and HPC expertise to the OrionX platform. This was described as GCG being acquired/partners with OrionX to bolster leadership and expand services.
• StudentClusterComp.comcoreStrategic or Co-development PartnerStudentClusterComp.com is GCG's affiliated website dedicated to student cluster competitions (SCC). GCG launched the first-ever Student Cluster Competition website in November 2013 as a showcase, information source, and forum for university teams participating in these HPC competitions. The site covers ISC, Supercomputing (SC), and Asia Student Supercomputing Challenge (ASCC) events.
• insideHPCmajorGTM or Marketing PartnerDan Olds co-hosts the Radio Free HPC podcast with Rich Brueckner of insideHPC and Henry Newman of Instrumental, Inc. The podcast provides weekly analysis and dissection of HPC topics, serving as a key thought leadership and marketing channel for GCG's expertise.
• The RegistermajorGTM or Marketing PartnerDan Olds serves as HPC Analyst for The Register, one of technology's most-read sites with 9.5 million readers. Through this role, GCG gains significant visibility and credibility in the HPC and enterprise technology community through authored articles and analyst commentary.
• NVIDIA (GTC Conference Coverage)minorGTM or Marketing PartnerGCG provides extensive coverage of NVIDIA's GPU Technology Conference (GTC) through blog posts, video interviews, and podcast episodes. Topics include VDI with NVIDIA GRID GPUs, GPU computing applications, automotive technology, and GPU-accelerated workloads.

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• IDC: Global market intelligence firm covering IT infrastructure, servers, and HPC. Comparable to GCG in producing server and HPC market data, but operates as a broad incumbent with global research scale rather than a boutique.
• Forrester Research: Global research and advisory firm covering enterprise IT infrastructure, data centers, and emerging technology. Comparable to GCG in serving enterprise IT decision-makers with research and advisory, but at much larger scale and broader coverage.
• HPCwire (Tabor Communications): Established HPC industry news and analysis outlet covering supercomputing vendors and end-users. Comparable to GCG's HPC media presence but operates at larger scale as an established HPC news incumbent.
• Gartner: Global IT research and advisory incumbent covering enterprise infrastructure, including servers and data centers. Comparable as a buyer of vendor preference research and competitive intelligence, though at vastly greater scale and breadth.

Direct peers

• OrionX: Silicon Valley-based strategy, marketing, and PR consulting firm that acquired GCG in March 2016, absorbing founder Dan Olds as a Partner. Directly comparable as a boutique technology research and advisory firm operating in the HPC and big-data space.
• Tirias Research: Independent technology research and advisory firm covering semiconductors, AI, and infrastructure. Comparable to GCG in scale and founder-led boutique analyst positioning serving enterprise technology decision-makers.
• insideHPC: HPC media and analyst platform that co-produces the Radio Free HPC podcast with GCG. Operates in the same HPC community, covering supercomputing, AI infrastructure, and enterprise HPC with overlapping audience and editorial coverage.
• Moor Insights & Strategy: Boutique independent technology analyst firm covering enterprise infrastructure, semiconductors, and emerging tech. Comparable to GCG as a small, founder-led analyst practice serving enterprise IT buyers with research and advisory.
• Intersect360 Research: Dedicated HPC market research firm providing survey-based analysis of HPC end-users, vendors, and system sites. Directly comparable to GCG in offering subscription research and surveys to HPC buyers and vendors.
• Hyperion Research: HPC and hyperscale computing market research firm spun out of IDC, offering market share tracking, forecasts, and end-user surveys. Closely comparable to GCG's HPC vendor and end-user research orientation.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/danolds
• YouTubeyoutube.com/channel/UCtew1kNn2Y0tTt8VPSDM8Bg
• Facebookfacebook.com/GabrielConsulting
• LinkedInlinkedin.com/company/2347405

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gabriel Consulting Group