Treetop Trekking

What Treetop Trekking does

Treetop Trekking is a Canadian aerial adventure park operator founded in 2001, with its first park opening in 2002 in Rawdon, Quebec under the Arbraska brand. The company was co-founded by Jean-Marie Bévillard and Stéphane Vachon and is now part of The Trekking Group, headquartered in Whitchurch-Stouffville, Ontario. The network spans 7 parks in Ontario under the Treetop Trekking brand, 7 parks in Quebec via Arbraska, 2 franchised parks in New Brunswick under the Treego brand, and 2 parks in Florida (Miami and Daytona Beach), collectively serving more than 500,000 visitors annually.

The flagship product is the Zipline & Aerial Game Trek, a multi-element aerial course for guests ages 9 and above priced at $39–$67 per person. The portfolio is segmented by age and difficulty: Discovery Courses for ages 5–8 at $20–$27, Treewalk Village climbing nets for ages 3–7 at $10, and Night Trek experiences for ages 12 and above at $69. Specialty offerings include uplå suspended net trampoline parks, the 1000 Islands Ziptour, the Blue Heron Zipline, Forest Bathing, and GPS Rally. An in-house U.S. Construction Division established in 2018 designs, builds, and installs aerial courses, giving the group internal build capability for new park rollouts and third-party projects.

Revenue is generated through individual ticket sales, season passes priced at $155–$275, group and corporate bookings, birthday party packages, partnership programs, and merchandise and concessions. The customer base spans individual families, school and youth groups, corporate team-building clients, and birthday party hosts, distributed across Ontario, Quebec, New Brunswick, and Florida. Industry recognition includes Ontario's Attraction of the Year (2020), Ontario's Top Outdoor Attraction (2020), the IAAPA Brass Ring Award for Best New Kids Attraction, and Best Adventure Tourism Business in Quebec.

Name

Treetop Trekking

Website

https://treetoptrekking.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

101–250 employees

Short description

Treetop Trekking is a Canadian aerial adventure park operator running 7 Ontario parks plus multi-province and U.S. locations, serving 500,000+ annual visitors through zipline courses, climbing villages, group events, and corporate outings under The Trekking Group.

Ownership category

akta.pro rank

Product category

Outdoor Adventure Recreation

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Adventure Parks & Aerial Courses (Zipline, Ropes, Canopy) (THAAAAAC)

akta.pro secondary industries

Zipline & Canopy Tour Parks (THAAACAA), Treetop Walks & Aerial Trails (THAAACAD), Adventure & Aerial Parks (Ropes Courses, Zipline Parks, Climbing Parks) (THAJAEAI)

Keywords

• Aerial adventure courses
• Zipline tours
• Outdoor recreation parks
• Treetop adventure experiences
• Forest canopy activities

Headquarters

HQ city

Whitchurch-stouffville

HQ country

Canada

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Individual Activity Tickets: Direct ticket sales for various adventure activities including Zipline & Aerial Game Trek, Discovery Courses, Treewalk Village, Night Treks, and specialty experiences. Pricing varies by activity type, age group, and day/time.
2. Season Passes: Annual subscription-style passes offering unlimited access to specific activity types across all parks during operating season (April-October). Includes discounts on merchandise and add-ons.
3. Group Bookings & Corporate Events: Specialized packages for school groups, corporate team building, birthday parties, and youth organizations with dedicated group rates and coordinated experiences.
4. Birthday Party Packages: All-inclusive party packages at various price points ($270-$575+) including activity access, reserved picnic space, party supplies, and additional add-ons.
5. Partnership Packages: Co-branded adventure packages with accommodation and tourism partners including Trek & Stay, Thrill & Chill, and Climb and Cruise packages.
6. Merchandise & Concessions: On-site Treetop Shop selling souvenirs, apparel, gloves, and snacks. Season pass holders receive 25% discount on merchandise.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

Treetop Trekking operates outdoor aerial adventure parks offering zipline and aerial obstacle courses, children's treetop playgrounds, night-time adventure experiences, guided forest wellness activities, and self-guided GPS rallies across multiple park locations in Ontario, Quebec, New Brunswick, and Florida. The company sells ticketed access to these physical recreation experiences to individuals, families, corporate groups, and school groups, operating under its parent company The Trekking Group.

Product overview

Treetop Trekking operates a multi-park outdoor adventure platform across 7 Ontario locations, offering a portfolio of aerial adventure products organized around three tiers: core aerial experiences (Zipline & Aerial Game Trek for ages 9+, Discovery Courses for ages 5-8, Treewalk Village for ages 3-7), nighttime and specialty activities (Night Treks, uplå trampoline nets, Treewalk Village Enchanted, uplå Aglow), and add-on experiences (Blue Heron Ziptour, 1000 Islands Ziptour, Red-Tailed Hawk Observation, Sunset Canopy Walk, GPS Rally, Forest Bathing, Treetop Explorers). The platform is anchored by season pass subscriptions and supported by group services (team building programs, birthday packages) and partnership packages (accommodations, cruise and spa packages). Treetop Trekking is a brand under The Trekking Group, which also operates the Arbraska brand in Quebec and adventure parks in Florida and New Brunswick.

Differentiator

Problem solved

Functional benefit

Brands

• uplå: Largest outdoor net trampoline parks in North America, suspended in trees with trampolines, slides, and lookout points
• Treewalk Village
• Treego
• Treewalk Village Enchanted
• uplå Aglow

Products and services

• Zipline & Aerial Game Trek Multi-level aerial obstacle course and zipline experience designed for teens and adults, featuring suspended bridges, Tarzan swings, and ziplines across the forest canopy. Available at multiple park locations across Ontario, Quebec, New Brunswick, and Florida.
• Discovery Courses Junior-level aerial adventure courses designed for younger participants, offering an age-appropriate introduction to treetop obstacles and ziplines.
• Treewalk Village Children's aerial playground featuring miniature treehouses, suspended bridges, and small ziplines designed for young children, enabling family participation at the parks.
• Night Trek After-dark aerial adventure experience with illuminated courses, providing a unique evening zipline and treetop obstacle experience for adults and older participants.
• Forest Bathing Guided wellness-focused forest walk experience leveraging the natural setting of the parks, oriented toward mindfulness and outdoor well-being.
• GPS Rally Self-guided scavenger-hunt style activity using GPS technology to navigate between checkpoints within the parks, suitable for groups and casual visitors.
• Blue Heron Zipline Florida-based zipline experience operated by Treetop Trekking, offering aerial tours in a subtropical Florida setting.
• 1000 Islands Ziptour Multi-zipline tour spanning across water between islands in the 1000 Islands region, providing a distinctive cross-water zipline experience.
• uplå Mobile application associated with the Treetop Trekking parks, designed to enhance the in-park visitor experience.

Quantifiable outcome

• 500,000 annual visitors across Ontario parks
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• The Trekking GroupcoreOthers · 1 January 2009Treetop Trekking is a brand under The Trekking Group, which also operates Arbraska parks in Quebec, Treego parks in New Brunswick, and adventure parks in Florida (Miami and Daytona Beach). The group focuses on design, construction, and operation of adventure parks globally.
• Rockport CruisescoreStrategic or Co-development PartnerCo-marketing partnership offering 'Climb and Cruise' packages combining morning Zipline & Aerial Game Trek at 1000 Islands park with afternoon Heart of the Islands boat cruise. Treetop Trekking staff reserve the cruise for package customers.
• Vettä Nordic SpacoreStrategic or Co-development Partner'Thrill & Chill' package combining aerial adventure at Treetop Barrie with Finnish spa experience at Vettä Nordic Spa located 5 minutes away. Includes weekday ($172) and weekend ($182) package options.
• Horseshoe ResortcoreStrategic or Co-development Partner'Trek & Stay' accommodation packages at Horseshoe Resort near Barrie, including overnight lodging combined with Zipline & Aerial Game Trek or Discovery Course access. Partnership enables integrated resort + adventure bookings.
• Toronto and Region Conservation Authority (TRCA)coreStrategic or Co-development PartnerPartnership for park locations within conservation areas. TRCA operates Bruce's Mill Conservation Area (Stouffville) and Heart Lake Conservation Area (Brampton) where Treetop Trekking operates adventure parks.
• FunSplash Sports ParkminorStrategic or Co-development Partner'Trek & Splash' promotion at Hamilton/Binbrook location offering 15% off combined bookings for morning adventure activities and afternoon lake water park during July 2025.
• Holiday Inn Express & Suites AuroraminorGTM or Marketing PartnerPreferred accommodation partner offering 15% discount to Treetop Trekking guests. Located near Stouffville park.
• Toronto Marriott MarkhamminorGTM or Marketing PartnerPreferred accommodation partner with Trek & Stay package option for guests visiting Stouffville park.
• Various Ontario AccommodationsminorGTM or Marketing PartnerPreferred accommodation partners including Deerhurst Resort (Huntsville), Wildwood Cottages (Ganaraska), Mallorytown KOA, and others offering discounts to Treetop Trekking guests.

Scale indicators6 records

Recent moves21 records

Expansion highlights5 records

Regional players

• Caveman Adventures: Ontario-based outdoor adventure operator offering aerial courses, ziplines, and team building programs. Comparable regional peer with similar B2B (corporate teambuilding) and B2C (family) segments, though smaller scale than Treetop Trekking's network.
• Mountain Ridge Adventures: Northeast US aerial adventure and zipline park operator offering similar canopy experiences to families and groups. Comparable business model and product mix with US regional overlap relevant to Treetop Trekking's Florida expansion thesis.
• Boulder Wood Adventure Park: Aerial adventure park operating in Ontario with ziplines, ropes courses, and aerial games in a similar conservation-area setting. Comparable peer in product and geography but smaller scale and single location versus Treetop Trekking's 7 Ontario parks.
• Bretton Woods Canopy Tour: US Northeast aerial adventure and zipline tour operator integrated into a mountain resort, similar to Treetop Trekking's Horseshoe Resort (Barrie) partnership. Comparable resort-anchored aerial trekking model relevant to assessing partnership-extension revenue opportunities.

Direct peers

• Arbraska: Sister brand of Treetop Trekking under The Trekking Group, operating 7 treetop adventure parks in Quebec with the same zipline/aerial trek/uplå/Treewalk Village product mix. Most directly comparable peer given identical operating model, design, and ownership.
• Ziptrek Ecotours: Whistler-based zipline and aerial tour operator offering guided canopy tours and treetop walks in a tourism-heavy destination. Comparable in offering zipline + treetop experiences bundled with tourism partners, though concentrated in BC rather than Ontario.
• TreeTop Adventures: Aerial adventure park operator with multiple Ontario locations including Ottawa-area parks offering treetop trekking, ziplines, and aerial games. Competes head-to-head for families and corporate group bookings in the same regional market.
• WildPlay Element Parks: Canadian aerial adventure and zipline park operator with locations in Ontario, BC, and Nova Scotia offering ziplines, ropes courses, and aerial games targeting families and corporate groups—directly overlapping Treetop Trekking's core offering and customer base in Ontario.

Broad incumbents

• Go Ape: Larger North American/UK operator of aerial adventure courses and ziplines with dozens of locations across multiple states. Overlaps with Treetop Trekking's core aerial trek product but at greater scale and broader geographic footprint, primarily in the US.

Emerging players

• Haliburton Forest and Wild Life Reserve: Ontario-based forest reserve operating Canada's longest canopy walk and zipline tours in a wilderness setting. Comparable eco-tourism positioning and aerial/canopy product offering, though owned/operated under a conservation-lands model rather than Treetop Trekking's commercial park model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/treetoptrekking
• Xx.com/treetoptrekking
• Facebookfacebook.com/treetoptrekking
• LinkedInlinkedin.com/company/treetop-trekking

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Treetop Trekking