What Elma does

Elma BV is a Netherlands-headquartered industrial technology company founded in 1937, operating since 2019 as a subsidiary of HYDAC International Group while retaining its brand and specialized focus. The company delivers electric drive and control technology solutions organized into four complementary divisions: Elma Systems (turnkey drive and control engineering, system integration, custom panel building, installation works, and commissioning), Elma Services (electrical and mechanical repair, vibration analysis, preventive maintenance, motor rewinding, balancing, and classification society testing under Lloyds, BV, DNV, and ABS), Elma Components (distribution of motion control components including joysticks, ship levers, slip ring assemblies, limit switches, pendant stations, and radio remote controls sourced from European manufacturers such as Autec, Kraus, TER, and Lilaas), and Elma Motors (design and manufacture of low, medium, and high voltage IE2/IE3/IE4 e-motors for industry, maritime, and offshore applications, including IE4 permanent magnet variants).

The business model combines one-time project revenue from turnkey system deliveries, hardware sales of components and motors, and recurring service revenue from maintenance, repair, and overhaul contracts. Go-to-market is predominantly enterprise field sales via account managers and inside sales engineers targeting industrial, maritime, offshore, and crane OEMs and operators, supplemented by direct e-commerce webshops for standardized components and a Belgian sales office plus a Romanian subsidiary (Elro SRL, Constanta, established 2002) for serial panel assembly and regional distribution. Elma serves maritime, offshore, hoisting and lifting, OEM, and general industrial customers, with notable reference projects including drive and control systems for ASML crane equipment, multi-megawatt crane conversions for Comvex and Romned (Romania), container crane electrification for Kenz-Figee, and US Government port reconstruction work in Umm Quasar (Iraq).

Operations are supported by ISO 9001:2015 and VCA** 2017/6.0 certifications, approximately 110 employees across the Netherlands (~80) and Romania (~30+), and a historical acquisition track record including Vortex Balanceertechniek (2013) and Hazendonk (undated) to broaden service and integration capabilities. The company positions itself as a single-source provider covering the full lifecycle from design and engineering through installation, commissioning, and after-sales service, addressing customer pain points around vendor coordination in safety-critical industrial environments.

Name

Elma

Legal name

Elma BV

Website

https://elmatechnology.com

Company type

Private

Founded year

1937

Operating status

Operating

Headcount range

101–250 employees

Short description

Elma BV is a Netherlands-based industrial automation company providing turnkey electric drive and control systems, custom e-motors, motion control components, and maintenance services for maritime, offshore, crane, OEM, and general industrial customers worldwide, operating as a subsidiary of HYDAC International Group since 2019.

Ownership category

akta.pro rank

Product category

Industrial Automation Solutions

NAICS

Industrial Machinery Manufacturing (3332), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)

SIC

Electrical Industrial Apparatus (3620), Motors & Generators (3621)

akta.pro primary industry

Motion & Machine Control (CNC, Robotics Controllers, Servo/Motion Controllers) (IMAGABAG)

Keywords

• Industrial automation
• Electric motor manufacturing
• Control panel building
• Motion control components
• Crane control systems

Headquarters

HQ city

Soesterberg

HQ country

Netherlands

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales

Revenue model

1. Elma Systems - Turnkey Solutions: System integration, panel building (custom specials and series-produced), installation works, and commissioning for electric drive and control solutions ranging from simple starter cabinets to complete turnkey projects
2. Elma Components - Product Sales: Sale of electrical control components including joysticks, ship levers, operator control chairs, slip ring assemblies, limit switches, radio remote control units through webshops and direct sales
3. Elma Services - Maintenance and Repair: Electrical and mechanical repair and overhaul, vibration analysis, preventive maintenance, rewiring e-motors and generators, machine alignment, classification testing and balancing services
4. Elma Motors - E-motor Manufacturing: Design and manufacture of low, medium and high voltage motors for industry, maritime and offshore applications including customized specials and standard IE2/IE3/IE4 e-motors

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Elma designs, manufactures and integrates custom-made industrial automation solutions focused on electrical drive and control technology. The company provides turnkey drive and control systems, motor manufacturing and rewinding services, on-site and in-house inspection/maintenance of rotary equipment, and distributes specialized motion control components from premium brands. Customers span maritime, offshore, crane, and general industrial sectors.

Product overview

Elma is an electrical drive and control technology company organized into four complementary divisions: Elma Systems (turnkey electric drive and control solutions, engineering, cabinet assembly, and installation), Elma Services (repair, overhaul, maintenance, and balancing of rotary equipment), Elma Components (distribution of control components including joysticks, slip ring assemblies, limit switches, and pendant control stations from brands like Autec, Kraus, TER, and Lilaas), and Elma Motors (design and manufacture of low/medium/high voltage motors in IE2/IE3/IE4 efficiency classes). The company also operates Elro SRL, a Romanian subsidiary focused on serial panel assembly. Elma serves maritime, offshore, crane, industrial, and OEM markets globally.

Differentiator

Problem solved

Functional benefit

Products and services

• Elma Systems (Turnkey Drive and Control Solutions) Custom-made turnkey drive and control solutions designed, manufactured, installed and commissioned by Elma engineers for industrial customers. Targets maritime, offshore, crane and industrial automation projects.
• Elma Services (Maintenance, Repair and Inspection) Inspection, maintenance, repair, overhaul and rewinding of rotary equipment (electric motors, generators, pumps, gearboxes), delivered both on-site at customer locations and in-house at the Soesterberg workshop.
• Elma Components (Motion Control Components Distribution) Distribution and technical advisory for specialized motion control components including Frizlen resistors, TER pendant control stations, limit switches and slip ring collectors, and Lilaas marine joysticks.
• Elma Motors (Electric Motor Manufacturing) In-house manufacturing of new electric motors (e-motors) and rewinding of existing motors, including low-voltage, high-voltage, DC, AC, slip ring and squirrel cage motors up to 12 tonnes and 6000V.
• Elro SRL (Romanian Operations and Production)

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

Seven partnerships are on record, tiered core and major.

• TER (Tecno Elettrica Ravasi)coreTechnology or IntegrationItalian company with decades of experience in designing and manufacturing pendant control stations, limit switches, and slip ring collectors. TER products are sold through Elma's webshops and direct sales, covering industrial and maritime applications.
• AuteccoreTechnology or IntegrationAutec is represented by Elma for radio remote control stations. Elma also provides repair services for Autec remote control systems and operates an Autec webshop.
• KrauscoreTechnology or IntegrationGerman manufacturer of slip ring assemblies (sleepringlichamen) represented by Elma in the Benelux market. Kraus products are used in defense and surveillance applications as well as general industrial use.
• LilaascoreTechnology or IntegrationNorwegian manufacturer of marine joysticks and control levers. Lilaas is an innovative leader in maritime joystick design, producing multifunctional joysticks in their own factory in Norway with fast delivery times.
• FrizlencoreTechnology or IntegrationGerman manufacturer of power resistors covering 10W to 500kW. FRIZLEN manufactures its entire range in its own production facilities with ISO 9001 certification. Products include tubular fixed, flat, load/test, and steel-grid resistors.
• Koninklijke HollestellemajorStrategic or Co-development PartnerDutch company collaborated with Elma on automated container cranes for the removal industry and crane control systems for nuclear waste transport. Projects include upper loop cranes and fully automated container cranes developed since the early 1990s.
• Kenz-FigeemajorStrategic or Co-development PartnerDutch crane builder for whom Elma designed the electric drive and control system for a container crane. Elma supplied the complete electrical system including E-house, cabin with operator chair, motors, cabling, and all peripherals.

Scale indicators5 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• WAGO: WAGO is a German specialist in electrical interconnection and automation technology including controllers, I/O systems, and interface modules for industrial applications. Comparable to Elma in its focus on industrial automation components and control systems for industrial and OEM customers.
• Beckhoff Automation: Beckhoff is a German automation specialist known for PC-based control, motion control, and drive technology. It is comparable to Elma in its focus on industrial automation systems integration and motion control for industrial and OEM customers.
• SEW-Eurodrive: SEW-Eurodrive is a German specialist in drive technology, gear motors, electric motors, and drive electronics offering integrated drive and automation solutions to industrial customers worldwide. It is closely comparable to Elma in its combination of motor manufacturing, drive systems integration, and focus on industrial automation customers.
• Nord Drivesystems: Nord Drivesystems is a German manufacturer of drive technology including gear motors, electric motors, and drive electronics for industrial applications. It is comparable to Elma in its drive systems focus, motor manufacturing capabilities, and industrial customer base across factory automation and materials handling.
• KEB Automation: KEB Automation is a German mid-sized specialist in drive technology, automation, and gearbox solutions serving industrial customers globally. Its scale, product focus on drives/motors/control systems, and European customer base closely parallel Elma's positioning as a specialized drive and control systems integrator.
• Bonfiglioli: Bonfiglioli is an Italian designer and manufacturer of gearmotors, drive systems, and inverters for industrial automation, mobile machinery, and renewable energy. Comparable to Elma in its combination of motor manufacturing, drive systems integration, and industrial customer focus across OEM and end-user markets.

Broad incumbents

• ABB: ABB is a global Swedish-Swiss conglomerate offering drives, motors, robotics, and industrial automation across a broad portfolio. It is comparable to Elma as a large incumbent in drives and motors, but operates at far greater scale and broader scope than Elma's specialized niche.
• Bosch Rexroth: Bosch Rexroth is a German broad industrial automation and drive technology supplier offering factory automation, hydraulics, and electric drives. Comparable to Elma as a broad incumbent in industrial automation and drives, but with significantly larger scale and broader product portfolio.
• Siemens: Siemens AG is a German industrial conglomerate with a major Digital Industries division providing automation, drives, motors, and motion control systems globally. Comparable to Elma as a broad incumbent in industrial automation, though operating at vastly larger scale across many technology segments.

Emerging players

• Pilz: Pilz is a German specialist in safe automation, control systems, and sensor technology for industrial applications. Comparable to Elma as a mid-sized European industrial automation specialist with a focused product portfolio serving industrial OEMs and end users.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

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Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Elma