Pool Architecture

What Pool Architecture does

Pool Architecture Limited is a UK-based specialist consultancy founded in 2006 and headquartered in Tetbury, Gloucestershire, focused on the design, planning consent, and construction project management of private swimming pools. The firm designs and project-manages indoor, outdoor, hydrotherapy, and spa pools for residential properties — including challenging environments such as listed buildings, barns, basements, and conservation areas — and operates throughout the UK, Channel Islands, Scilly Isles, France, and Corfu. Core technical specialisms include warm roof construction with a 43000 MNsg vapour resistance standard for indoor pools, IP-rated light fitting selection, puddle flange and hydrophilic strip detailing for pool wall penetrations, and moveable floor systems with integrated climate control for multi-use spaces.

The business is built on the personal expertise of Managing Director Mark Saxton, who has 30 years of experience in the wet leisure industry and has personally overseen more than 400 pool projects. Service delivery spans brief consultations through multi-year full project management engagements. The firm operates a sales-led go-to-market model targeting high net worth individuals, with secondary segments in educational institutions, hospitality and leisure facilities (e.g., country clubs), and architectural practices that act as referral partners. Pricing is project-specific and quote-based for design and project management work, with a separately priced fixed-fee Energy Audit service at £950 plus VAT. Revenue streams are entirely project-based professional services fees, with no disclosed institutional investment, recurring SaaS component, or capital structure beyond Mark Saxton's ownership of the private limited company.

The firm maintains a referral ecosystem of approximately twelve named architectural practices (including Smallwood Architects, Robert Adam Architects, and Yiangou Architects) and offers downloadable technical resources for industry professionals and students, indicating an educational and standards-setting role within the UK private pool design market. There is no evidence of AI, software, or technology platform components; the offering is entirely human-expert-led professional services with proprietary technical specifications developed through decades of project experience.

Name

Pool Architecture

Legal name

Pool Architecture Limited

Website

https://poolarchitecture.co.uk

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Pool Architecture is a UK-based specialist consultancy, founded 2006 in Gloucestershire, that designs and project-manages private indoor and outdoor swimming pools for high net worth residential clients, listed buildings, schools, and country clubs across the UK and Europe.

Ownership category

akta.pro rank

Headquarters

HQ city

Tetbury

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Swimming Pool Design and Consultancy Services: Pool Architecture provides end-to-end swimming pool design and construction consultancy services. Engagement levels vary from brief consultation hours to multi-year full project management (survey, planning consents, design, construction, completion). Pricing is project-specific based on scope and duration.
2. Energy Audit Services: Fixed-price energy audit service covering comprehensive analysis of pool complex items affecting running costs, including plant and equipment survey, benchmark comparison, anomaly identification, tariff analysis, and chemical consumption review.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Pool Architecture is a specialist consultancy that designs, specifies, and project manages bespoke indoor and outdoor swimming pools for private residential clients. Services span site surveying, planning and listed building consent acquisition, technical design, contractor coordination, and end-to-end construction oversight, supported by hydrotherapy, spa, moveable flooring, and energy/sustainability consulting offerings.

Product overview

Pool Architecture is a specialist swimming pool design and construction practice offering a unified suite of services centered on the design, planning, and build of residential indoor and outdoor swimming pools. The core offering comprises indoor pool design & construction, outdoor pool design & construction, hydrotherapy pools, and spas. These are supported by specialized consulting services including planning consent acquisition (particularly for listed buildings and conservation areas), energy & sustainability consulting (carbon-neutral solutions), and energy audits. Specialty offerings include moveable flooring solutions for dual-use spaces and a consultancy & education resource library for industry professionals. The company also provides full project management and construction oversight services. Founded in 2006, the practice operates throughout the UK and Europe (including Channel Islands, France, Corfu) from offices in Gloucestershire.

Differentiator

Problem solved

Functional benefit

Products and services

• Indoor Swimming Pool Design & Construction Design, project management, and construction of private indoor swimming pools for residential properties, including pools installed in barns, basements, and listed buildings. Targeted at private homeowners seeking bespoke indoor pool installations.
• Outdoor Swimming Pool Design & Construction Design and construction of outdoor residential swimming pools, including pools in walled gardens and countryside estates, often featuring pool houses and integrated landscaping. Targeted at private residential clients.
• Hydrotherapy Pool Design Specialized design of hydrotherapy pools for therapeutic and rehabilitation purposes. Targeted at residential and specialist clients requiring therapeutic pool facilities.
• Spa Design Design and detailing of spa facilities integrated with swimming pool projects. Targeted at residential pool clients seeking complementary spa amenities.
• Planning Consent Services Specialized consulting for obtaining planning permission and listed building consent for swimming pools, particularly for historic, listed, or conservation area properties. Targeted at homeowners and developers navigating complex regulatory environments.
• Energy & Sustainability Consulting Expertise in carbon-neutral, green, and energy-efficient swimming pool solutions, including photovoltaic systems, solar hot water, ground source heat pumps, and energy optimization. Targeted at residential and commercial pool operators seeking sustainable operation.
• Energy Audit Comprehensive analysis of all items within a pool complex affecting running costs, with benchmark comparison, anomaly identification, tariff analysis, and chemical consumption review. Fixed-price survey and report at £950 + VAT. Targeted at commercial and residential pool operators.
• Moveable Flooring Solutions Design and specification of moveable floor technology that transforms swimming pools into multi-purpose hard floor areas at the touch of a button, with integration of climate control for different space uses (teaching/exam mode versus gymnasium). Targeted at schools and multi-purpose leisure facilities.
• Project Management & Construction Oversight End-to-end project management from initial surveying through to completion, including overall construction project management and coordination of multiple contractors. Targeted at clients commissioning full pool construction projects.

Quantifiable outcome

• Energy savings of 10%+ achievable through proper equipment optimization
• +1 more outcomes

Named customers14 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Twelve partnerships are on record, tiered minor.

• Smallwood ArchitectsminorStrategic or Co-development PartnerArchitectural practice referral partnership for luxury residential pool projects. Pool Architecture works alongside Smallwood Architects on various design projects.
• Robert Adam ArchitectsminorStrategic or Co-development PartnerHigh-profile architectural practice collaboration for prestigious residential pool installations requiring specialist expertise.
• Simon Hurst SCHD Ltd ArchitectsminorStrategic or Co-development PartnerArchitectural practice referral partnership for pool design collaboration.
• Ian Adam Smith ArchitectsminorStrategic or Co-development PartnerArchitectural practice referral partnership for pool design projects.
• Adam Richards ArchitectsminorStrategic or Co-development PartnerArchitectural practice collaboration for residential pool design projects.
• Bowen Evans ArchitectsminorStrategic or Co-development PartnerArchitectural practice referral partnership for pool design collaboration.
• Threefold ArchitectsminorStrategic or Co-development PartnerArchitectural practice collaboration for residential pool projects.
• Crickmay Stark ArchitectsminorStrategic or Co-development PartnerArchitectural practice referral partnership for pool design projects.
• Woodford ArchitectureminorStrategic or Co-development PartnerArchitectural practice collaboration for residential pool design.
• PlusMinusZero ArchitectsminorStrategic or Co-development PartnerArchitectural practice referral partnership for pool design collaboration.
• Iain Exley ArchitectureminorStrategic or Co-development PartnerArchitectural practice collaboration for residential pool projects.
• Yiangou ArchitectsminorStrategic or Co-development PartnerArchitectural practice referral partnership for pool design projects.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Compass Pools UK: UK distributor and installer of premium ceramic-core one-piece swimming pools for residential and commercial clients. Comparable in serving the premium residential pool market with a strong brand and design-led approach.
• London Swimming Pool Company: Design-and-build luxury residential swimming pool firm operating across London and the South East. Overlaps directly with Pool Architecture on bespoke indoor/outdoor pool projects for HNW homeowners.
• Waterstream Leisure Services: UK swimming pool construction and refurbishment contractor with bespoke design capability for residential and commercial projects. Comparable bespoke pool design and build offerings for UK customers.
• Platinum Pools (UK): UK-based premium swimming pool installer focused on indoor and outdoor pools for residential clients. Comparable in delivering bespoke high-end pool projects in the UK domestic market.
• Tanby Pools: Bespoke swimming pool design and construction company with a focus on luxury residential projects in the UK. Operates in a similar niche and customer segment as Pool Architecture.
• All Weather Leisure: UK swimming pool design, installation, and maintenance company serving residential and commercial customers. Comparable scope of pool design and construction services for the home and leisure market.
• Huntington Pools: UK swimming pool design, build, and refurbishment firm with regional coverage. Comparable offering of design, construction, and project management services for residential pool builds.
• Guncast Swimming Pools: UK-based luxury swimming pool design and build specialist serving high-net-worth residential clients across the UK and Europe. Operates in the same bespoke pool market segment with end-to-end design and construction services.

Others

• Saint-Gobain Weber (Pool Solutions): Major building-products supplier that provides pool waterproofing systems (weber.tec and similar) used in swimming pool construction. Adjacent/ecosystem — comparable in serving pool builders but as a materials supplier rather than designer.

Emerging players

• Flooris (Movable Floors): Specialist provider of movable swimming pool flooring for commercial and high-end residential pools. Overlaps with Pool Architecture's moveable floor capability as a niche supplier in the same value chain.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/pool-architecture-limited

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pool Architecture