The Painted Pin
The Painted Pin is a boutique bowling and entertainment venue in Atlanta's Buckhead offering 20 lanes, a gaming courtyard, craft cocktails, and upscale pub fare to adult groups, couples, families, and private event clients.
- Company typePrivate
- Founded2014
- HeadquartersAtlanta, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What The Painted Pin does
The Painted Pin operates a single 24,000-square-foot boutique bowling and entertainment venue at 737 Miami Circle NE in Atlanta's Buckhead neighborhood. Founded in June 2014 by Justin Amick (Advanced Sommelier) and William Stallworth, the venue combines 20 full-service bowling lanes with an interior gaming courtyard featuring bocce, shuffleboard, ping pong, Skee-Ball, Southern skittles, darts, Giant Jenga, and pop-a-shot basketball. The format is explicitly upscale — described in press coverage as "British prep meets speakeasy" — with a curated cocktail and wine program and an elevated pub-style food menu built around wood-fired pizza, gourmet hot dogs, and tacos. Operations are 21+ on weekday evenings and after 5pm on weekends, with families permitted only on Saturday and Sunday afternoons.
The business model operates on five revenue streams: usage-based bowling lane rentals ($50/hour Monday-Thursday, $60/hour Friday-Sunday, capped at two lanes per group for two hours), equipment rentals (bowling shoes and socks at $5 each), food and beverage transactions through a full bar and kitchen, private event fees ranging from semi-private eight-lane buyouts to full venue buyouts accommodating up to 400 guests, and automatic gratuity (18% on parties of 10+, 20% on unclosed tabs). Distribution is exclusively walk-in, first-come-first-served with no reservations, while private event bookings are managed directly through Stallworth. Marketing relies on earned national media (Business Insider, Forbes Travel Guide, Southern Living, Zagat) and organic social channels, supplemented by a Constant Contact email list and recurring live music programming.
The Painted Pin sits within Painted Hospitality, the operating parent that also owns sister concept The Painted Duck — a ~25,000-square-foot duckpin bowling and gaming parlor opened in December 2016 in the Stockyards Atlanta development on the Westside. The company carries no disclosed institutional investment. Both venues temporarily suspended operations on March 16, 2020 due to COVID-19 and subsequently reopened under revised health and safety protocols. Headcount is reported at 11-50 employees, consistent with a single-location entertainment operator.
The Painted Pin firmographics
Firmographics- Name
- The Painted Pin
- Legal name
- The Painted Pin
- Website
- https://thepaintedpin.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Painted Pin is a boutique bowling and entertainment venue in Atlanta's Buckhead offering 20 lanes, a gaming courtyard, craft cocktails, and upscale pub fare to adult groups, couples, families, and private event clients.
- Ownership category
- akta.pro rank
The Painted Pin industry classification
Industry- Product category
- Boutique Bowling & Entertainment Venue
- NAICS
- Drinking Places (Alcoholic Beverages) (7224)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Karaoke Bars & Entertainment Bars (THAFAEAH)
- akta.pro secondary industry
- Pubs & Gastropubs (CRANACAB)
Keywords
Where The Painted Pin is headquartered
LocationHeadquarters
- HQ city
- Atlanta
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Painted Pin business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales
Revenue model
- Bowling lane rentals: Hourly lane rentals at $50/hour (Mon-Thu) and $60/hour (Fri-Sun), with each lane accommodating up to 6 bowlers and a maximum of 2 lanes per group for 2 hours.
- Equipment rentals: Bowling shoes ($5) and socks ($5) rental for each bowler.
- Food and beverage sales: Full bar with signature cocktails, boutique wines, craft beers, and upscale pub fare including wood-fired pizza, gourmet hot dogs, tacos, and sliders.
- Private event bookings: Full venue buyouts accommodating up to 400 guests, available 7 days a week, and semi-private events with 8 bowling lanes and lounge seating.
- Gratuity charges: 18% gratuity automatically added to parties of 10 or more; 20% gratuity added to tabs not closed.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Weekday bowling lanes |
| Usage-based | Pay-as-you-go | Weekend bowling lanes |
| Unit Pricing | Pay-as-you-go | Equipment rentals |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
The Painted Pin product offering
Product offeringCore offering
The Painted Pin operates an upscale boutique bowling and entertainment venue in Atlanta, Georgia, featuring 20 bowling lanes, a gaming courtyard, a full bar with sommelier-curated wines and craft cocktails, and a chef-driven food menu. The venue also hosts private and corporate events across multiple event spaces within its 24,000-square-foot footprint.
Product overview
The Painted Pin is an upscale boutique bar, bowling, and entertainment venue offering a unified hospitality experience. The core offering centers on 20 full-service bowling lanes with automatic bumpers, complemented by a full game courtyard featuring bocce, shuffleboard, ping pong, Skee-Ball, Southern skittles, pop-a-shot basketball, darts, and Giant Jenga. Additional revenue streams include a full-service bar with curated cocktails and wines, an upscale food menu, and private event spaces accommodating groups of 8 to 400 guests. The venue operates as a single unified concept with sister venue The Painted Duck (duckpin bowling and gaming).
Differentiator
Problem solved
Functional benefit
Products and services
- Boutique Bowling Lane Rentals Hourly rentals of 20 boutique bowling lanes for individuals, groups, and walk-in guests seeking an upscale bowling experience in Atlanta.
- Gaming Courtyard Access to a curated collection of games within the venue beyond bowling, providing additional entertainment options for guests.
- Bar and Beverage Program Full bar service offering craft cocktails, an Advanced Sommelier-curated wine list, and a rotating selection of beers and spirits for guests aged 21 and older.
- Food Menu Chef-driven food menu with shared plates and entrées designed to complement the bar program and entertainment experience.
- Private Event Hosting Bookable private and corporate event packages including buyouts and reserved areas within the 24,000-square-foot venue, coordinated by a dedicated Director of Events.
- Bowling Shoe Rental Rental of bowling shoes required for use of the lanes, sold as an add-on at the point of service.
- Gift Cards Digital and physical gift cards redeemable across the venue's bowling, gaming, food, and beverage offerings.
Companies that use The Painted Pin
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
The Painted Pin technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Painted Pin partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- The Painted DuckcoreSister concept owned by Justin Amick and William Stallworth. The Painted Duck is a distinguished drinkery, duckpin bowling, and gaming parlor on the Westside at the corner of 10th Street and Brady Avenue in the Stockyards Atlanta development. Features 16 duckpin bowling lanes, Belgian feather bowling, indoor horseshoe pits, shuffleboard, and more.
Scale indicators5 records
Recent moves5 records
Expansion highlights4 records
The Painted Pin competitors and assessment
Company assessmentDirect peers
- Pinstripes: Multi-state operator combining bowling, bocce, and bistro dining in upscale settings. Comparable on the bowling-plus-curated-F&B formula and on the premium private-event business model.
- Splitsville: Upscale bowling-and-dining concept located in entertainment districts (often Disney and downtown cores) with full bar service and elevated food—comparable in format and target guest.
- Brooklyn Bowl: Bowling alley paired with live music programming and a full restaurant/bar—mirrors The Painted Pin's combination of bowling, upscale F&B, and weekly live entertainment lineup.
- Punch Bowl Social: National upscale eatertainment chain combining bowling, karaoke, and craft cocktails with full-service dining. Most direct scaled comparable to The Painted Pin's integrated bowling-bar-restaurant model.
- Kings Dining & Entertainment: Upscale bowling-and-dining concept serving a similar 21+ adult demographic with retro-inspired venues, full bar programs, and private event capabilities—closely aligned with The Painted Pin's positioning.
- The Painted Duck: Sister concept under Painted Hospitality, owned by the same founders. Features 16 duckpin bowling lanes, Belgian feather bowling, indoor horseshoe pits, and shuffleboard in Atlanta's Westside—same upscale entertainment-bar playbook as The Painted Pin.
Emerging players
- Topgolf: Sports-based entertainment venue combining technology-driven gaming, food, and full bars. Targets the same group-entertainment occasions (corporate outings, birthdays, date nights) but with golf rather than bowling.
Broad incumbents
- Lucky Strike Entertainment: Large publicly traded operator (formerly Bowlero) of bowling entertainment venues with full bars and food programs. Overlaps with The Painted Pin's core offering but at a broader, more mass-market scale.
- Dave & Buster's: National chain combining arcade gaming, food, and full bars in adult-oriented venues. Competes for the same group-outing and corporate-event spend with a different core activity set.
- Bowlero: Largest operator of bowling centers in the U.S., increasingly repositioning venues toward eatertainment. Same primary activity (bowling) but lower price point and more mass-market positioning than The Painted Pin.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
The Painted Pin social profiles
Digital presenceThe Painted Pin financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Painted Pin leadership team
Management profileNumber of profiles
Profiles2 records
The Painted Pin subsidiaries and ownership
Company hierarchySubsidiaries1 record
The Painted Pin funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Painted Pin M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Painted Pin
What does The Painted Pin do?
The Painted Pin operates an upscale boutique bowling and entertainment venue in Atlanta, Georgia, featuring 20 bowling lanes, a gaming courtyard, a full bar with sommelier-curated wines and craft cocktails, and a chef-driven food menu. The venue also hosts private and corporate events across multiple event spaces within its 24,000-square-foot footprint.
Is The Painted Pin a public or private company?
The Painted Pin is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Painted Pin founded?
The Painted Pin was founded in 2014. It employs 11 to 50 people.
Where is The Painted Pin based?
The Painted Pin is headquartered in Atlanta, United States, in the North America region.
How does The Painted Pin make money?
Five revenue lines are on record. Bowling lane rentals are the primary driver. The others are equipment rentals, food and beverage sales, private event bookings and gratuity charges.
Who are The Painted Pin's main competitors?
Direct peers on record are Pinstripes, Splitsville, Brooklyn Bowl, Punch Bowl Social, Kings Dining & Entertainment and The Painted Duck. Topgolf is listed as an emerging player. Broad incumbents are Lucky Strike Entertainment, Dave & Buster's and Bowlero.
Does The Painted Pin have an API?
No public API is recorded for The Painted Pin.
What industry is The Painted Pin in?
The Painted Pin's product category is Boutique Bowling & Entertainment Venue. Its primary akta.pro industry code is THAFAEAH, Karaoke Bars & Entertainment Bars, with a secondary code of CRANACAB, Pubs & Gastropubs. Its NAICS code is 7224 and its SIC code is 5810.