MO.CA

What MO.CA does

MO.CA S.p.A. is an Italian equipment distributor and authorized service provider founded in 1952 in Morciano di Romagna and currently headquartered in Coriano (Rimini). The company supplies professional machinery to three customer verticals — gelaterie (ice cream shops), pasticcerie/panetterie (pastry shops and bakeries), and the Ho.Re.Ca. sector (hotels, restaurants, cafés) — distributing new equipment from more than 17 OEM brands (including Carpigiani, Unox, Rational, Polin, Pacojet, and SELMI), regenerated pre-owned equipment, and small tools. MO.CA operates as an Officina Autorizzata Carpigiani, employing factory-certified technicians to restore and maintain ice cream equipment to manufacturer specifications across six provinces in the Emilia-Romagna region and San Marino.

The business generates revenue across four streams: new machinery sales, certified used-equipment sales (Usato Garantito and Super Promo showroom/demo channel), long-term equipment rental with tax-deductible payments and end-of-contract redemption/upgrade options, and after-sales services (installation, ordinary and extraordinary maintenance, certified repair). Distribution combines direct field sales through a team of commercial consultants, architects, and surveyors with a B2B e-commerce platform (mocab2b.com) and a dedicated showroom/demo storefront. Pricing is quote-based and not publicly disclosed; the rental channel offers zero advance, 24-hour approval, and 100% tax-deductibility, while purchases of qualifying Industry 4.0 equipment can be paired with the Italian Iperammortamento 2026 super-depreciation incentive.

MO.CA is a privately held, family-style S.p.A. with registered share capital of €700,000, 11–50 employees, no disclosed external funding, no subsidiaries, and no M&A history. The company operates exclusively within a regional Italian footprint, with English and German website versions but no evidence of active export operations. Its competitive positioning rests on multi-brand product breadth, manufacturer-certified service capability, an integrated used-equipment refurbishment line, and a developing recurring-revenue rental model layered onto a traditional distribution core.

Name

MO.CA

Legal name

MO.CA S.p.A.

Website

https://mocamacchinari.it

Company type

Private

Founded year

1952

Operating status

Operating

Headcount range

11–50 employees

Short description

MO.CA S.p.A. is an Italian regional distributor, founded in 1952 and based in Coriano (Rimini), that sells, rents, and services professional food equipment — including ice cream machines, ovens, and bakery tools — for gelaterie, pasticcerie, and Ho.Re.Ca. SMB customers across the Emilia-Romagna region.

Ownership category

akta.pro rank

Headquarters

HQ city

Coriano

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. New Machinery Sales: Sale of new professional ice cream machines, pastry equipment, bakery machinery, and Ho.Re.Ca equipment from major brands (Carpigiani, Unox, Rational, etc.).
2. Used/Semi-new Machinery Sales: Sale of regenerated used equipment and showroom/demo models at discounted prices. Equipment restored with original spare parts and warranty.
3. Long-term Rental/Leasing: Long-term rental of machinery with no advance payment, 100% deductible payments, no additional taxes. Customers can redeem equipment at end of contract or switch to new models.
4. After-sales Services: Installation, maintenance (ordinary and extraordinary), and repair services. Includes certified installation and repair with company certification.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

MO.CA distributes and services professional food processing equipment for gelaterias, pastry shops, bakeries, and the Ho.Re.Ca. (Hotel/Restaurant/Cafe) sector. The company supplies new, regenerated pre-owned, and showroom/demo machinery from leading brands such as Carpigiani, Unox, Rational, Hiber, Orved, Colged, Pacojet, SELMI, and Sirman, complemented by long-term rental programs, custom kitchen/laboratory design, and an authorized Carpigiani after-sales service network across the Emilia-Romagna region.

Product overview

MO.CA is an Italian equipment distributor specializing in machines and equipment for gelaterias (ice cream shops), pastry shops, bakeries, and the Ho.Re.Ca (Hotel/Restaurant/Catering) sector. The company operates as a multi-brand dealer offering new, showroom/demo, and certified pre-owned equipment alongside comprehensive services including long-term rental with tax benefits (Iperammortamento 4.0), consulting and custom design, and authorized technical support. Their product portfolio centers on gelato production equipment (soft machines, batch freezers, pasteurizers, display cases), pastry/bakery equipment (deck ovens, rotary ovens, convection ovens, mixers, dough sheeters, chocolate tempering machines, biscuit production lines), kitchen equipment (blast chillers, storage cabinets, cooking modules), and a wide range of small equipment. MO.CA is an authorized Carpigiani service workshop serving the Emilia-Romagna region.

Differentiator

Problem solved

Functional benefit

Brands

• mocab2b.com: B2B e-commerce platform for ordering equipment and products

Products and services

• Gelato Production Equipment (Macchinari per gelateria)
• Pastry and Bakery Equipment (Macchinari per pasticceria e panetteria) Professional baking equipment for pastry shops and bakeries, including rotary ovens (forni rotativi), deck ovens (forni a piani), convection ovens (forni ventilati), planetary and spiral mixers (impastatrici), biscuit production lines, dough sheeters (sfogliatrici), and chocolate tempering machines (temperatrici).
• Ho.Re.Ca. Kitchen Equipment (Macchinari per il mondo Ho.Re.Ca.) Professional kitchen equipment for hotels, restaurants, cafes, and catering businesses, including Ho.Re.Ca. ovens, blast chillers (abbattitori), refrigerated storage cabinets (armadi conservazione), wall display units (espositori murali), kitchen modules (moduli cucine), and display showcases (vetrine espositive).
• Showroom & Demo Equipment (Super Promo) Semi-new professional equipment from showroom and demo use, sold at discounted prices with ready delivery for pastry, bakery, gelateria, and restaurant sectors.
• Long-Term Equipment Rental (Noleggio a Lungo Termine) Long-term rental of professional food equipment for gelaterias, pastry shops, bakeries, and Ho.Re.Ca. businesses, with zero advance payment, 100% tax-deductible installments, 24-hour approval, and the option to redeem the equipment or switch to a new model at the end of the contract.
• Consulting and Custom Design (Consulenza e Progettazione) Custom project design services for new or renovated food laboratories and professional kitchens, including layout planning, custom furniture, installation, and post-sale support.
• Technical Support and Maintenance (Assistenza e Manutenzione) Comprehensive after-sales technical support including spare parts supply, ordinary and extraordinary maintenance, certified installation, and certified repair services for food processing equipment.
• Authorized Carpigiani Service Workshop (Officina Autorizzata Carpigiani) Authorized Carpigiani service workshop providing factory-standard restoration, repair, and maintenance of Carpigiani ice cream machines by technicians trained and certified by Carpigiani, covering Pesaro-Urbino, Rimini, San Marino, Forlì-Cesena, Ravenna, and Bologna.
• Industry 4.0 Super-Depreciation Advisory (Iperammortamento 2026) Advisory service accompanying qualifying machinery purchases with the Italian 2026 Iperammortamento (super-depreciation) tax incentive for Industry 4.0 equipment, allowing customers to convert their equipment investment into a tax benefit.
• Small Professional Equipment (Piccola Attrezzatura) Comprehensive range of small professional equipment for gelaterias, pastry shops, bakeries, and Ho.Re.Ca. operators, including Pacojet, frozen yogurt machines, centrifuges, chocolate fountains, crepe makers, microwaves, espresso machines, coffee grinders, vacuum sealers, slicers, Softcookers, juice extractors, cutters, lever coffee machines, chocolate makers, juice dispensers, and toasters.

Quantifiable outcome

• Equipment restored to optimal performance following Carpigiani factory standards
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

18 partnerships are on record, tiered core and minor.

• CarpigianicoreStrategic or Co-development PartnerMO.CA is an Authorized Carpigiani Workshop (Officina Autorizzata Carpigiani). All Carpigiani ice cream machines serviced by MO.CA are restored to optimal performance standards in line with the manufacturer's high standards. Carpigiani has trained and certified MO.CA technicians. Service area: Pesaro-Urbino, Rimini, San Marino, Forlì-Cesena, Ravenna, Bologna.
• HiberminorChannel Partner/ Reseller/ DistributorBrand whose products are distributed/sold through MO.CA.
• OrvedminorChannel Partner/ Reseller/ DistributorBrand whose products are distributed/sold through MO.CA.
• ColgedminorChannel Partner/ Reseller/ DistributorBrand whose products are distributed/sold through MO.CA.
• RationalminorChannel Partner/ Reseller/ DistributorBrand whose products are distributed/sold through MO.CA.
• CamurriminorChannel Partner/ Reseller/ DistributorBrand whose products are distributed/sold through MO.CA.
• OffcarminorChannel Partner/ Reseller/ DistributorBrand whose products are distributed/sold through MO.CA.
• MelcomminorChannel Partner/ Reseller/ DistributorBrand whose products are distributed/sold through MO.CA.
• ISAminorChannel Partner/ Reseller/ DistributorBrand whose products are distributed/sold through MO.CA.
• BRXminorChannel Partner/ Reseller/ DistributorBrand whose products are distributed/sold through MO.CA.
• PolinminorChannel Partner/ Reseller/ DistributorBrand whose products are distributed/sold through MO.CA.
• OEM Forni per PizzaminorChannel Partner/ Reseller/ DistributorBrand whose products are distributed/sold through MO.CA.
• PacojetminorChannel Partner/ Reseller/ DistributorBrand whose products are distributed/sold through MO.CA.
• UnoxminorChannel Partner/ Reseller/ DistributorBrand whose products are distributed/sold through MO.CA.
• SilkominorChannel Partner/ Reseller/ DistributorBrand whose products are distributed/sold through MO.CA.
• SELMIminorChannel Partner/ Reseller/ DistributorChocolate processing equipment brand distributed through MO.CA.
• SIRMANminorChannel Partner/ Reseller/ DistributorBrand whose products are distributed/sold through MO.CA.
• Guidomei Grandi CucineminorChannel Partner/ Reseller/ DistributorProfessional kitchen equipment brand distributed through MO.CA. Based in Rimini since 1970.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Ali Group: Italy-headquartered multinational foodservice equipment manufacturer with dozens of brands (Hoshizaki, Scotsman, Carpigiani, etc.). Comparable because it designs, manufactures, and distributes the same categories of professional kitchen, refrigeration, and gelato equipment that MO.CA resells, but at a vastly larger global scale.
• Scotsman Ice Machines: Global manufacturer of commercial ice machines (part of Hoshizaki Group). Comparable because Scotsman serves the same bar, restaurant, and Ho.Re.Ca. customers with ice equipment that overlaps with product categories MO.CA distributes and services.
• Unox: Italy-based manufacturer of professional combi ovens and bakery equipment. Comparable because Unox is one of MO.CA's distributed brands and offers overlapping combi-oven and convection-oven products to the same Ho.Re.Ca., pastry, and bakery customers.
• Middleby Corporation: US-based global foodservice equipment conglomerate with brands across cooking, refrigeration, and beverage. Comparable because it serves the same restaurant, bakery, and hospitality customers with overlapping product categories (ovens, refrigeration, ice) that MO.CA also distributes.
• Hoshizaki: Japanese global manufacturer of commercial ice machines, refrigeration, and beverage equipment. Comparable because Hoshizaki serves the same Ho.Re.Ca. and foodservice customers with refrigeration, ice, and display-case products that overlap with MO.CA's distributed portfolio (ISA, display cases, blast chillers).
• Electrolux Professional: Large multinational manufacturer of professional foodservice and laundry equipment. Comparable because it serves the same Ho.Re.Ca. customer base with cooking, refrigeration, and dishwashing equipment that overlaps with MO.CA's distributed portfolio (e.g., Rational, Colged).
• IFI: Italian manufacturer of professional kitchen equipment, including combi ovens, blast chillers, and modular cooking. Comparable because IFI targets the same Italian Ho.Re.Ca. and bakery customers with overlapping product categories that MO.CA distributes.
• Rational AG: German global leader in commercial combi ovens for Ho.Re.Ca. and bakeries. Comparable because Rational is one of MO.CA's distributed brands and competes for the same professional kitchen and bakery customers with similar combi-oven technology.

Direct peers

• Carpigiani: Italy-based global manufacturer of gelato, pastry, and batch-freezing equipment. Directly comparable because Carpigiani's products (soft-serve machines, batch freezers, pasteurizers, display cases) are the same equipment categories MO.CA distributes and services under its authorized workshop relationship; the two compete for the same gelateria and pasticceria customers.
• Nemox: Italian manufacturer of gelato, churn, and ice cream display equipment. Comparable because Nemox sells directly into the same gelateria and Ho.Re.Ca. customer base as Carpigiani and competes with MO.CA's distributed gelato portfolio (batch freezers, soft machines, display cases).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/mocaspa
• Facebookfacebook.com/MOCAspa
• LinkedInlinkedin.com/company/mo-ca-macchinari

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MO.CA