Spaceswim

What Spaceswim does

Spaceswim is a private German swimming school incorporated as Spaceswim UG, founded in 2021 by Leonie Schauer and headquartered in Mainz. The company delivers in-person swimming instruction across four German cities — Mainz, Wiesbaden, Simmern, and Neustadt — using partner-pool facilities and a direct-to-consumer booking model operated through its website (spaceswim.de). The product portfolio is built around the German standardized badge progression (Seepferdchen, Bronze, Silber, Gold) for children, complemented by parent-baby and parent-child water-familiarization courses, water-safety courses (Wassersicherheit I and II), and specialty formats (Premiumkurse, Ferienkurse, Intensivkurse, Best-Friends-Kurse). Adult and fitness segments are served via Erwachsenenschwimmen — including women's-only and one-on-one options — and Aquafit classes, all delivered in Mainz.\n\nThe business model is straightforward service revenue: customers select a location and course type on the website and pay per course cycle. No subscription pricing, no licensing, and no institutional or B2B contracts are disclosed. Differentiation is positioned on small group sizes, qualified instructors, and a teaching methodology the company describes as scientifically grounded in current pedagogical and didactic research. There is no proprietary technology platform; the company has no mobile app, no public API, and no software integrations, and its digital footprint consists of a Wix-based website plus Instagram and Facebook profiles used for community engagement, alongside a newsletter funnel.\n\nCustomer concentration is low by construction — the base is a long tail of individual families, with the founder stating that 'hundreds of families' trust Spaceswim. No external investors, parent companies, or M&A activity are disclosed; the business is entirely bootstrapped. The addressable market is local and fragmented across German cities with pool access, and the principal growth levers are additional pool partnerships in new cities, higher-margin specialty courses, and adult-segment expansion.

Name

Spaceswim

Legal name

Spaceswim UG

Website

https://spaceswim.de

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Spaceswim is a Mainz-based, founder-led German swimming school operating in Mainz, Wiesbaden, Simmern, and Neustadt, offering badge-progression, water-safety, and specialty swimming courses to children, families, and adults via direct-to-consumer booking.

Ownership category

akta.pro rank

Product category

Swimming Instruction Services

NAICS

Sports and Recreation Instruction (61162), Fitness and Recreational Sports Centers (713940)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Aquatics Programs (Pools, Swim Lessons, Lifeguarding) (EDALAIAF)

Keywords

• Swimming instruction
• Children's swimming courses
• Aquatic fitness
• Water safety training
• Adult swimming lessons

Headquarters

HQ city

Mainz

HQ country

Germany

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Swimming Course Fees: Revenue is generated through fees for swimming courses. Courses are offered at multiple skill levels (Seepferdchen, Bronze, Silber, Gold) for children, as well as baby/parent courses, adult swimming, and aquafit. Customers book and pay for courses at specific locations.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Spaceswim is a swimming school that delivers in-person swimming instruction for all age groups — from parent-baby and parent-child water familiarization courses through progressive children's badge courses (Seepferdchen, Bronze, Silber, Gold) and water safety programs, to adult swimming lessons, one-on-one training, women's-only sessions, and Aquafit aquatic fitness classes. Courses are taught in small groups by qualified trainers at partner pools across four German locations (Mainz, Wiesbaden, Simmern, Neustadt), with customers booking and paying directly via the Spaceswim website.

Product overview

Spaceswim is a swimming school based in Mainz offering scientifically-grounded swimming instruction based on modern pedagogical and didactic principles. The company provides a comprehensive portfolio of swimming courses spanning from parent-baby classes for infants through advanced adult swimming instruction. The core product line includes progressive badge-based children's courses (Seepferdchen, Bronze, Silber, Gold), water safety programs (Wassersicherheit I and II), water familiarization classes, and specialty offerings such as Premiumkurse, Ferienkurse, Intensivkurse, and Best-Friends-Kurse. Adult offerings include Erwachsenenschwimmen (adult swimming lessons) and Aquafit (aquatic fitness). Courses are delivered at multiple locations including Mainz, Wiesbaden, Simmern, and Neustadt, with small group sizes and qualified instructors as key differentiators.

Differentiator

Problem solved

Functional benefit

Products and services

• Eltern-Baby-Kurse (Parent-Baby Courses) Swimming courses for babies accompanied by their parents, offered in Wiesbaden, focusing on water familiarization and safety in a supportive parent-child environment.
• Eltern-Kind-Kurse (Parent-Child Courses) Parent-child swimming courses held in Mainz where a parent accompanies the child in the pool to build confidence and water skills together.
• Wassergewöhnung (Water Familiarization) Water familiarization course in Mainz designed to help children become comfortable in the aquatic environment, with parental participation.
• Wassersicherheit I (Water Safety I) Water safety course for children in Wiesbaden with no prior water experience, conducted with parental accompaniment to build foundational water confidence.
• Wassersicherheit II (Water Safety II) Advanced water safety course in Wiesbaden for children who have completed Wassersicherheit I, continuing skill development with optional parental support.
• Seepferdchen (Seahorse Badge Course) Beginner swimming course preparing children for the Seepferdchen (seahorse) badge certification, offered at all locations where children participate independently.
• Bronze Swimming Course Intermediate swimming course for children who have earned the Seepferdchen badge, continuing skill progression at all locations.
• Silber Swimming Course Advanced course in Mainz and Wiesbaden for children who have passed Bronze, preparing them for the Silber (Silver) certification.
• Gold Swimming Course Expert-level course in Mainz for children who have completed Silber, continuing toward the Gold (shark) certification.
• Premiumkurse (Premium Courses) Premium swimming courses offering enhanced features such as smaller group sizes and additional support for accelerated learning outcomes.
• Ferienkurse (Holiday Courses) Holiday swimming intensive courses designed for children to make rapid progress during school vacation periods.
• Intensivkurse (Intensive Courses) Intensive swimming courses with accelerated curriculum for faster skill acquisition and badge progression.
• Best-Friends-Kurse (Best Friends Courses) Specialized swimming courses for groups of friends to learn together, combining social experience with skill development.
• Erwachsenenschwimmen (Adult Swimming) Adult swimming courses in Mainz for beginners, technique improvement, or individual one-on-one training sessions, including women-only options (Frauenschwimmen).
• Aquafit (Aquatic Fitness) Aquatic fitness classes in Mainz combining exercise, health benefits, and fun while strengthening the body and protecting joints.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Direct peers

• Swimming Nature: UK private swimming school offering 1:1 and small-group lessons for children and adults with a defined curriculum. Comparable to Spaceswim on adult-swim product, premium pricing, and small-group methodology.
• SafeSplash Swim School: US-based franchised swim school focused on age-segmented lessons from infants through adults. Same core offering (structured curriculum, multi-site brand, small-group lessons) as Spaceswim, though operating at much larger scale in the US.
• British Swim School: US franchise offering water-survival and stroke-development classes for infants through adults. Comparable to Spaceswim on beginner-to-badge progression, family orientation, and franchise-style expansion of branded swim instruction.
• Big Blue Swim School: US multi-site swim school chain providing year-round lessons for kids and adults with structured curricula. Directly comparable as a branded, multi-location swim instruction operator with similar age-segmented programming.
• Puddle Ducks: UK-based baby and child swimming school with structured levels from birth through independent swimming. Closely comparable to Spaceswim's Eltern-Baby, Eltern-Kind, and badge-progression offerings.
• Goldfish Swim School: Large US franchise of year-round indoor swim schools offering lessons for children 4 months and up. Highly comparable to Spaceswim on customer segment, small-group format, branded multi-location model, and curriculum-led instruction.
• Little Swim School: Australia-based franchised swim school focused on baby and child lessons with structured levels. Comparable to Spaceswim on family-oriented curriculum, level-based progression, and franchise-style expansion potential.
• Swim Stars: French swimming school franchise providing lessons for babies, children, and adults at multiple branded locations. Comparable to Spaceswim on age-segmented offering, branded multi-site model, and small-group lessons.
• Swimmy: Austrian-founded premium swimming school chain that has expanded into Germany. Operates a multi-site, branded model with small-group lessons and standardized curricula — directly comparable to Spaceswim's positioning and footprint strategy.

Broad incumbents

• DLRG: Germany's largest water-safety and lifesaving association, offering learn-to-swim courses for children nationwide. Not a direct commercial competitor but the dominant incumbent shaping public expectations around swimming badges and water-safety instruction that Spaceswim's curriculum maps onto.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/spaceswim.de
• Instagraminstagram.com/spaceswim.de
• LinkedInlinkedin.com/company/spaceswim

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spaceswim