What Tree Care does

Tree Care Incorporated (TCI) is a family-operated professional arboricultural services company headquartered in Rancho Cordova, California. The company's lineage dates to Austin Carroll's Tree Service founded in 1962; the present entity was formed through the May 1, 1992 corporate merger of Austin B. Carroll & Son, Inc. and Sta-Green Tree Service, creating what it characterizes as the largest professional arboricultural service company in Northern California. TCI delivers a full spectrum of tree care services—including pruning, removal, stump grinding, trimming, planting and regeneration, and plant health care—to residential property owners, commercial clients, professional property managers, homeowner associations, and governmental agencies across more than 20 cities in the greater Sacramento area.

Service delivery is anchored on ISA-certified arborists operating under ANSI A300 Standards for tree work operations and ANSI Z133.1 Industry Safety Standards, with active membership in the Tree Care Industry Association (TCIA) and the International Society of Arboriculture (ISA). The company has developed two proprietary methodologies that differentiate its offering: a Bio-Blend Fertilization formula containing over 43 nutrients designed to enhance stress and drought tolerance, and a Native Oak Forest Regeneration methodology for reestablishing native oaks with protective fencing on development and construction sites. Specialty arborist assessments and written reports support environmental impact reports, construction permits, and tree management plans for builders, developers, and government agencies.

The business operates a professional services revenue model combining one-time project fees with recurring plant health care annual programs (spraying, Merit and Safari soil drenches, fertilization, fungus control, dormant applications). Most services are priced via quote with free on-site estimates; stump grinding has publicly disclosed tiered pricing ($50-$100 small, $100-$250 medium, $250-$450 large/mature; $125/hour with 2-hour minimum; multi-stump volume discounts). The go-to-market motion is dual: a direct-to-consumer channel using two phone lines (Sacramento and Roseville), an online estimate form, 24/7 emergency availability, and local SEO across 20+ city pages; and an enterprise field-sales channel delivering on-site arborist assessments, written reports, and ongoing service relationships to commercial, HOA, and governmental clients. Reputation management on Google (4.9, 148 reviews) and Yelp (3.9, 39 reviews), plus testimonial evidence of multi-decade customer relationships (20-22 years), forms a key retention lever.

Name

Tree Care

Legal name

Tree Care Incorporated

Website

https://treecareinc.biz

Company type

Private

Founded year

1962

Operating status

Operating

Headcount range

11–50 employees

Short description

Tree Care Incorporated is a family-operated professional arboricultural services company based in Rancho Cordova, California, founded in 1962 and in its current form since 1992, providing pruning, removal, stump grinding, plant health care, and arborist consulting to residential, commercial, HOA, and governmental clients across more than 20 greater Sacramento cities.

Ownership category

akta.pro rank

Product category

Arboriculture / Professional Tree Care Services

NAICS

Support Activities for Forestry (11531), Support Activities for Agriculture and Forestry (115), Forest Nurseries and Gathering of Forest Products (113210)

SIC

Forestry (800), Agricultural Services (700)

akta.pro primary industry

Tree Care & Arborist Services (IMAIAIAB)

akta.pro secondary industries

Arborist Consulting, Tree Risk Assessments & Appraisals (HSAIADAJ), Tree Pruning & Crown Management (HSAIADAA), Tree Removal & Dismantling (HSAIADAB), Tree Health Care (Diagnosis, Treatment, Fertilization) (HSAIADAD), Tree Preservation & Construction Site Tree Protection (HSAIADAL)

Keywords

• Professional tree care
• Arborist services
• Tree removal
• Stump grinding
• Plant health care

Headquarters

HQ city

Rancho Cordova

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Professional Tree Care Services: Full spectrum professional tree service company providing residential, commercial, and governmental clients with tree pruning, tree removal, stump grinding, tree trimming, tree planting and regeneration, and plant health care services. Revenue is generated through service fees for both one-time projects and ongoing maintenance contracts.
2. Arborist Consulting & Reports: Comprehensive tree assessments and written reports for homeowners, builders, developers, and government agencies for use with environmental impact reports and/or construction or building permits. Includes landscape tree assessments and documentation for tree permit applications.
3. Stump Grinding Services: Stump grinding services with tiered pricing based on stump diameter size. Includes hourly rate options ($125/hour with 2-hour minimum) and size-based pricing (small, medium, large stumps), plus add-on services for chip haul away and volume discounts for multiple stumps.
4. Plant Health Care Services: State-licensed plant health care services including tree spraying, Merit and Safari soil drenches, fertilization services (traditional and Bio-Blend), non-bear spray applications, fungus control, and dormant applications. These services provide recurring revenue through annual programs and seasonal treatments.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Tree Care Incorporated is a full-spectrum professional tree service company providing tree pruning, tree removal, stump grinding, tree trimming, tree planting and regeneration, plant health care, and certified arborist assessments and reports. Services are delivered by ISA-certified arborists under ANSI A300 and ANSI Z133.1 standards to residential, commercial, property management, HOA, and governmental clients throughout the greater Sacramento area, with 24/7 emergency response available.

Product overview

Tree Care Incorporated is a full-service professional tree care company offering a unified portfolio of arboricultural services. The core offerings include Tree Care Services (encompassing Tree Pruning, Tree Removal, Stump Grinding, and Tree Trimming as distinct sub-products), Plant Health Care (including spraying, fertilization, fungus control, and dormant applications), and Arborist Services (tree assessments and reports). Additionally, Tree Planting & Regeneration services are offered, including native oak forest regeneration. All services are delivered by ISA-certified arborists following ANSI industry standards, serving residential, commercial, governmental clients, and property managers throughout the greater Sacramento area.

Differentiator

Problem solved

Functional benefit

Products and services

• Tree Care Services

Quantifiable outcome

• Up to 75% reduction in olive tree fruit mess with professional fruit-prevention spraying
• +2 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered strategic and minor.

• Sacramento Tree FoundationstrategicStrategic or Co-development PartnerTree Care Incorporated works with Sacramento Tree Foundation on tree replacement and community tree planting initiatives. The company consults with the foundation for tree selection and replacement recommendations for removed trees.
• USDA Forest ServiceminorStrategic or Co-development PartnerListed as a tree conservation resource on the company's resources page, providing customers with access to federal forestry information and programs.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Regional players

• Mr. Tree: Regional full-service tree care provider serving residential and commercial customers with pruning, removal, and plant health care — comparable offering to TCI but concentrated in Pacific Northwest markets.
• Joshua Tree Experts: Regional arborist service company operating in adjacent West Coast and Mountain West markets — comparable service model and customer segments, but serves different geographies than TCI's Sacramento footprint.

Direct peers

• SavATree: Private tree care and lawn care company providing pruning, removals, plant health care, and consulting to residential and commercial clients across multiple U.S. regions — comparable in service mix and customer segmentation to TCI.
• Monster Tree Service: Franchise-based residential and commercial tree service offering pruning, removal, and plant health care — directly comparable service mix and SMB/residential customer focus to TCI.
• Bartlett Tree Experts: Full-service arborist company offering pruning, removal, plant health care, and arborist reports — a closely aligned service portfolio and business model to Tree Care Incorporated, but operating across a much broader multi-region footprint.

Broad incumbents

• TruGreen: National lawn and tree care franchise offering fertilization, pest control, and tree/shrub services — overlaps with TCI's Plant Health Care and fertilization offerings but is a much larger, primarily lawn-care-led incumbent.
• Asplundh Tree Expert: Large diversified tree-care company with utility line clearance as a core focus, plus residential and commercial tree services — competes for some of TCI's commercial and municipal work but with a much larger operational footprint.
• Davey Tree Expert Company: Largest employee-owned tree service in North America, providing residential and commercial tree care, utility line clearance, and consulting — directly overlaps TCI's service lines but operates at significantly greater scale and geographic breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/TreeCareIncorp2
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/tree-care-incorporated

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tree Care