Crystal Alarm

What Crystal Alarm does

Crystal Alarm is a Swedish safety technology company founded in 2010 and headquartered in Gävle with a secondary office in Stockholm. The company provides a comprehensive lone worker safety platform combining a mobile application (iOS/Android), proprietary wearable hardware devices (Crystal Button and Crystal Button Air), a desktop alarm device (Crystal Alarm Key), and an indoor positioning system (Crystal Bridge using BLE/Wi-Fi beacons) for GPS-denied environments such as underground rail stations and multi-floor buildings. The platform integrates directly with established Nordic alarm receiving centres, notably SOS Alarm and Avarn, enabling real-time routing of alarms with location, audio, and camera data for emergency response coordination, and extends coverage to remote areas via SPOT Gen3 satellite tracker integration.

The company serves enterprise and public sector customers across nine verticals including transport and rail, healthcare and social care, retail, banking and insurance, forestry and fieldwork, energy and utilities, public sector, manufacturing, and property management. Named customers include SJ AB (since 2012), Arlanda Express, Arriva Sweden, SCA Skog, IKEA, Telia, Trygg-Hansa, Tekniska Verken, Holmen, ICA Maxi, and multiple Nordic municipalities. Differentiators include the proprietary indoor positioning technology, real-time audio monitoring upon alarm activation, automatic man-down fall detection, keyboard-based alarm activation for desk-based roles, and integration with third-party alarm receiving centres and satellite networks.

Crystal Alarm operates a hybrid go-to-market combining enterprise field sales with dedicated safety specialists for large organizations and a self-service portal with e-commerce for small business customers at 38 SEK per user per month. Enterprise pricing is custom and quote-based on multi-year contracts, with hardware revenue from Crystal Button devices layered on top. Marketing spans content, SEO across multiple Nordic and European country sites, paid digital advertising, email via self-hosted Mautic, industry events, and partner referrals from alarm receiving centres. The company is privately held with no disclosed external funding rounds and operates as Crystal Code AB (org nr 556822-8034) under the Crystal Alarm brand.

Name

Crystal Alarm

Legal name

Crystal Alarm AB

Website

https://www.crystalalarm.com/

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Crystal Alarm provides a lone worker safety platform combining mobile apps, wearable Bluetooth panic buttons, indoor positioning, and alarm receiving centre integrations. It serves enterprise and public sector customers across transport, healthcare, retail, forestry, and other verticals in the Nordics.

Ownership category

akta.pro rank

Product category

Lone Worker Safety Software

NAICS

Security Systems Services (56162), Security Systems Services (except Locksmiths) (561621), Other Measuring and Controlling Device Manufacturing (334519), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)

SIC

Measuring & Controlling Devices, Nec (3829), Instruments For Meas & Testing Of Electricity & Elec Signals (3825)

akta.pro primary industry

Guard Tour / Lone Worker / Duress & Panic Alarm Monitoring (BPAKAFAF)

akta.pro secondary industries

Commercial & Industrial Alarm Monitoring (BPAKAFAB), Medical Alert / PERS Monitoring (Emergency Response) (BPAKAFAD), Wearable Medical Alert Devices (Pendants, Watches, Bands) (HSAHAHAI)

Keywords

• Lone worker safety
• Personal alarm systems
• Wearable panic buttons
• Indoor positioning technology
• Alarm monitoring platform

Headquarters

HQ city

Gävle

HQ country

Sweden

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure, Supply Chain

Revenue model

1. Subscription - Per User Monthly: Crystal Alarm Small Business subscription at 38 SEK per user per month with 30-day contract terms. Enterprise pricing appears to be custom quote-based.
2. Hardware Sales: Sale of hardware devices including Crystal Button CB20, Crystal Button Air, and related equipment. Devices are CE-certified, IP-rated for professional use in demanding environments.
3. Platform / Managed Services: Full platform service including alarm monitoring centre functionality, infrastructure, support, and continuous development. End-to-end service where company takes responsibility for entire solution.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels13 records

Core offering

Crystal Alarm provides a comprehensive lone worker safety platform that combines a mobile application (iOS/Android), wearable Bluetooth panic buttons (Crystal Button and Crystal Button Air), a PC keyboard alarm device (Crystal Alarm Key), and BLE/Wi-Fi indoor positioning technology (Crystal Bridge). When an alarm is triggered, GPS location, live audio, and camera feed are sent within seconds to integrated alarm receiving centres such as SOS Alarm or Avarn for emergency response. The platform is used by over 16,000 professionals across healthcare, transport, retail, forestry, banking/insurance, public sector, and energy/utility organizations in the Nordics.

Product overview

Crystal Alarm offers a complete safety platform designed for lone worker protection. The portfolio consists of the Crystal Alarm Platform (the central management hub), the Crystal Alarm App (mobile application for iOS and Android), Crystal Button and Crystal Button Air (Bluetooth-enabled wearable panic buttons), and Crystal Alarm Key (PC-based alarm device). Supporting technologies include Crystal Bridge for indoor positioning via Bluetooth/Wi-Fi. The platform integrates with external alarm receiving centres such as SOS Alarm and Avarn, and supports satellite positioning via SPOT Gen3 for areas with no mobile coverage.

Differentiator

Problem solved

Functional benefit

Brands

• Crystal Alarm Platform: The main comprehensive safety platform managing alarms, locations, and responses in real time for lone worker protection.
• Crystal Button
• Crystal Button Air
• Crystal Alarm Bridge
• Crystal Alarm Key

Products and services

• Crystal Alarm Platform Central software platform for managing lone worker safety including user administration, alarm monitoring, incident reporting and real-time statistics. Integrates with SOS Alarm and Avarn receiving centres and is GDPR-secure.
• Crystal Alarm App Mobile application for iOS and Android that enables employees to discreetly trigger alarms, share GPS location, and transmit live audio and camera feed to the alarm receiving centre.
• Crystal Button Compact, discreet Bluetooth-enabled panic button that pairs with a phone to trigger alarms without needing to access the phone screen. Designed to prevent false alarms with recessed 3-second activation. CE-marked and IP65/IP67 rated with EN 50130-4 certification.
• Crystal Button Air Lightweight wearable wireless Bluetooth panic button designed for discreet, hands-free alarm activation that staff can carry comfortably throughout a shift.
• Crystal Alarm Key PC-based alarm device for desk-based workers that triggers a panic alarm via keyboard shortcut without leaving the workstation, designed for banking, insurance and similar office environments where staff cannot easily reach a phone.
• Self-Service Portal Web-based administration portal for customers to manage users, configure alarms, view incident reports and track safety statistics in real time. Includes a web-based alarm receiving centre interface for traffic control and security operations.
• Crystal Bridge (Indoor Positioning) Bluetooth Low Energy (BLE) and Wi-Fi-based indoor positioning technology that enables accurate room-level location tracking within buildings, underground stations and tunnels where standard GPS signals are unavailable.

Quantifiable outcome

• 16,000+ users across Nordics - indicates significant market adoption and scale
• +3 more outcomes

Named customers15 records

Segments9 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Partnerships

Five partnerships are on record, tiered core and flagship.

• SOS AlarmcoreTechnology or IntegrationSOS Alarm is a leading alarm receiving centre in Sweden that provides emergency response coordination. Crystal Alarm integrates directly with SOS Alarm, enabling alarms to be routed with full positional data for rapid dispatch of emergency services. This partnership allows Crystal Alarm customers to connect to professional 24/7 alarm handling without building their own receiving centre infrastructure.
• AvarncoreTechnology or IntegrationAvarn is a security services provider with alarm receiving centre capabilities. Crystal Alarm integrates directly with Avarn for alarm routing, providing customers with another option for professional alarm handling and emergency response coordination.
• SPOT (Globalstar)coreTechnology or IntegrationSPOT Gen3 satellite tracker integration extends Crystal Alarm's coverage to areas with no mobile network availability. This is particularly critical for forestry workers, field personnel, and anyone operating in remote locations where conventional cellular connectivity is unavailable. The satellite positioning ensures alarms reach the receiving centre from anywhere.
• GDM (Global Distance Monitoring)coreTechnology or IntegrationGDM operates a 24/7/365 central alarm monitoring centre that receives and manages alarms from SCA Skog and other client organizations. Built on Crystal Alarm platform, GDM handles alarms according to each client's predefined action plan. This represents a model where Crystal Alarm enables partners to build monitoring businesses.
• SJ ABflagshipStrategic or Co-development PartnerLong-standing partnership since 2012 with Sweden's national rail operator. Crystal Alarm developed custom integrations including toilet alarms on X2000 trains, integration with SJ's planning system for train-specific colleague alerting, and man-down functionality. SJ represents a flagship case of deep product co-development.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Peoplesafe: UK provider of lone-worker devices, smartphone apps and BS 8484 accredited monitoring. Highly comparable to Crystal Alarm's combination of hardware panic buttons, mobile app, indoor/GPS positioning and integrated alarm receiving centre services.
• Lone Worker Solutions (LWS): UK-headquartered lone-worker technology and monitoring provider offering dedicated devices, smartphone apps, man-down and satellite options. Closely aligned with Crystal Alarm's feature set and enterprise/public-sector customer profile.
• StaySafe: Lone-worker safety app and monitoring platform with smartphone-based panic alarm, man-down detection and lone-worker training. Directly competes with Crystal Alarm's mobile app-centric offering for SMB and enterprise customers in healthcare, retail and field services.
• Track24 (Sentinel lone-worker): Provides lone-worker, vehicle and asset tracking solutions combining GPS, satellite and cellular connectivity. Comparable to Crystal Alarm's SPOT Gen3 satellite and GPS integration strategy for remote and forestry workforce safety.
• Locus Monitoring (Locus Lone Worker): Provider of lone-worker safety solutions including smartphone apps, dedicated devices, GPS tracking and 24/7 monitoring. Comparable to Crystal Alarm in core offering, vertical targeting (healthcare, housing, social services) and recurring subscription model.
• SoloProtect: UK-based dedicated lone-worker safety solution provider offering discrete personal alarms, GPS, man-down and 24/7 monitoring. Closely comparable to Crystal Alarm in product scope (app + dedicated device + ARC integration) and target verticals (healthcare, public sector, utilities).
• Argality (formerly Connexion2 / SoloProtect sister brand): Offers Identicom lone-worker devices and SoloProtect-style monitoring services across UK/Europe. Comparable to Crystal Alarm in combining dedicated panic-button hardware with app, GPS and ARC integration for at-risk employees.

Broad incumbents

• Securitas (Lone Worker / Personal Safety Services): Global security services giant with extensive lone-worker and personal alarm monitoring offerings delivered through its network of alarm receiving centres. Comparable to Crystal Alarm's managed-services model but at vastly greater scale and broader portfolio breadth.
• Stanley Black & Decker (WORKMAN / personal safety wearables): Industrial conglomerate with connected worker wearables and lone-worker safety solutions through brands like WORKMAN. Comparable in hardware-led lone-worker offering but distributed through a much larger enterprise sales and industrial channel.

Regional players

• OK Alone (Canadian lone-worker): North American lone-worker safety app and monitoring provider with check-in, man-down and panic alarm features. Comparable product architecture to Crystal Alarm's app-centric lone-worker offering, but operating primarily in Canada/US rather than Europe.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@Crystalalarm
• LinkedInlinkedin.com/company/crystal-alarm
• Xx.com/crystalalarm
• Facebookfacebook.com/crystalalarm

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crystal Alarm