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My State Limited

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uuid002ymcr

Namestring
My State Limited
Legal namestring
MyState Limited
Company typeenum
Public
Founded yearint
2009
Descriptiontext

MyState Limited is an Australian banking and financial services group headquartered in Hobart, Tasmania, that provides retail banking, business banking, wealth management, estate planning, agribusiness finance, and insurance services to consumers and small-to-medium enterprises. Following the transformational merger with Auswide completed in 2025, the group operates under a single APRA banking license (restored in December 2025) and now has an expanded mainland Australian footprint beyond its Tasmanian stronghold.

The group's core revenue engine is its lending and deposit franchise, augmented by SelfCo, a higher-margin equipment finance business unit that management has explicitly identified as a key growth driver. The merger delivered AUD 10.4 million of annualized run-rate synergies and contributed to underlying NPAT growth of 18.4% in H1 FY2026 to AUD 28.2 million. The company has guided FY2026 EPS of AUD 0.24 rising to AUD 0.30 in FY2027, with the interim dividend increased to AUD 0.12 per share fully franked from AUD 0.105.

The business makes money primarily through net interest margin on its loan book, supplemented by fee and commission income from wealth, insurance and equipment finance activities. Customer acquisition is driven by a regional branch network and direct relationship banking, with a particular focus on agribusiness — a segment where Tasmania and regional Queensland have meaningful exposure. The company is publicly traded (dividend-paying, EPS-guided), employs 251–500 staff, and was founded in 2009.

Short descriptiontext

MyState Limited is an Australian regional bank headquartered in Hobart providing retail banking, business banking, wealth, agribusiness, equipment finance (SelfCo), and insurance services across Tasmania and the mainland post-Auswide merger.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
501–1,000
akta.pro rankint
HeadquartersHobart, Australia
HQ citystring
Hobart
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Keyword5 values
retail banking services, business banking, equipment finance, wealth management, agribusiness lending
Industry2 codes
PRIMARYFSABADAD
Private Banking Advisory & Discretionary Portfolio Management
SECONDARYFSAKAGAG
Agricultural & Rural Microfinance
Financial & Insurance/Lending & Consumer Finance/Small Business & Microenterprise Lending
NAICS code3 codes
  • Commercial Banking52211
  • Commercial Banking522110
  • Portfolio Management and Investment Advice523940
SIC code3 codes
  • National Commercial Banks6021
  • State Commercial Banks6022
  • Investment Advice6282
Product category
Retail Banking
No data
Cost components5 values
Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Brand1 record
1SelfCo
Description

Company's equipment finance business segment, described as having higher-margin operations and continued growth momentum.

in.investing.com
Core offering1 text field

MyState Limited is an Australian banking and financial services group that provides retail banking, business banking, agribusiness lending, equipment finance (SelfCo), estate planning, wealth management, and insurance products to consumers, businesses, and rural customers. Following its merger with Auswide, the group operates under a single Australian banking license, offering integrated deposit, transaction, lending, equipment finance, advisory, and insurance solutions across its Australian footprint.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Underlying NPAT growth of 18.4%
+1 more record
Product overview1 text field

MyState Limited is a banking and financial services company that operates as a unified platform offering equipment finance and banking services. The company's core products include SelfCo, its higher-margin equipment finance business, which has been highlighted as a key driver of continued growth momentum. Following the completion of its transformational merger with Auswide, the group returned to a single banking license in December 2025, consolidating its operations under one unified banking platform.

Product and service6 records
1SelfCo Equipment Finance
CategoryEquipment finance
Description

Higher-margin equipment finance business unit that provides equipment financing solutions to customers seeking capital for equipment acquisition; positioned as a key growth driver within MyState Limited's financial services portfolio.

2Retail Banking Services
CategoryRetail banking
Description

Banking products and services for individual Australian consumers, including deposits, transaction accounts, personal lending, and related retail banking offerings delivered under MyState Limited's single banking license following the Auswide merger.

3Business Banking Services
CategoryBusiness banking
Description

Banking products and services for business customers, including business transaction accounts, lending, and treasury services delivered through MyState Limited's single Australian banking license.

4Wealth Management and Estate Planning
CategoryWealth management
Description

Wealth advisory and estate planning services offered to customers alongside MyState Limited's banking products, providing financial advice, investment, and succession planning solutions.

5Agribusiness Banking
CategoryAgribusiness banking
Description

Specialised banking services for Australian agribusiness customers, providing agricultural lending, deposits, and transaction banking solutions to rural and farming businesses.

6Insurance Services
CategoryInsurance
Description

Insurance products distributed to MyState Limited's banking and financial services customers, offered alongside the group's deposit, lending, wealth, and agribusiness offerings.

Scale indicator5 records

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Australia's largest retail wealth manager offering banking, superannuation, and financial advice. Comparable to MyState's wealth management and retail financial services segments, providing an incumbent benchmark for the platform.

TypeDirect peer
Description

Australia's largest regional bank, similarly focused on business banking, retail banking, and agribusiness lending. Closest scale and business-model comparable to MyState's combined banking, equipment finance, and agribusiness platform.

TypeBroad incumbent
Description

Major Australian financial services group with banking, wealth management, and asset finance operations. Comparable across MyState's wealth management and equipment finance adjacencies, though at vastly larger scale.

TypeDirect peer
Description

Australian mutual/customer-owned bank offering retail banking, lending, and wealth products to a regional customer base. Comparable to MyState's mutual heritage and community banking focus.

TypeDirect peer
Description

Australian regional bank competing in similar retail and SME banking segments with owner-manager branch model. Comparable in scale, customer focus, and geographic footprint diversification strategy to MyState.

TypeEmerging player
Description

Australian banking and fintech group providing business banking, lending, and merchant services to SMEs. Comparable business customer focus and product overlap with MyState's commercial and equipment finance offerings.

TypeEmerging player
Description

Australian challenger bank focused on SME and equipment finance lending. Closely comparable to MyState's higher-margin SelfCo equipment finance business, and a relevant emerging competitor in MyState's specialty lending niche.

TypeBroad incumbent
Description

Large Australian banking and insurance group with regional retail banking and general insurance operations. Comparable on the diversified banking-plus-insurance platform MyState also operates, though at significantly larger scale.

TypeDirect peer
Description

Australian wealth and advice platform offering investment, superannuation, and estate planning services. Directly comparable to MyState's wealth management and estate planning business line.

TypeDirect peer
Description

Australian customer-owned banking institution providing retail and business banking, lending, and wealth services. Directly comparable mutual/community banking model serving similar regional and consumer segments.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

My State Limited

Retail Bankingmystatelimited.com.au

MyState Limited is an Australian regional bank headquartered in Hobart providing retail banking, business banking, wealth, agribusiness, equipment finance (SelfCo), and insurance services across Tasmania and the mainland post-Auswide merger.

What My State Limited does

MyState Limited is an Australian banking and financial services group headquartered in Hobart, Tasmania, that provides retail banking, business banking, wealth management, estate planning, agribusiness finance, and insurance services to consumers and small-to-medium enterprises. Following the transformational merger with Auswide completed in 2025, the group operates under a single APRA banking license (restored in December 2025) and now has an expanded mainland Australian footprint beyond its Tasmanian stronghold.

The group's core revenue engine is its lending and deposit franchise, augmented by SelfCo, a higher-margin equipment finance business unit that management has explicitly identified as a key growth driver. The merger delivered AUD 10.4 million of annualized run-rate synergies and contributed to underlying NPAT growth of 18.4% in H1 FY2026 to AUD 28.2 million. The company has guided FY2026 EPS of AUD 0.24 rising to AUD 0.30 in FY2027, with the interim dividend increased to AUD 0.12 per share fully franked from AUD 0.105.

The business makes money primarily through net interest margin on its loan book, supplemented by fee and commission income from wealth, insurance and equipment finance activities. Customer acquisition is driven by a regional branch network and direct relationship banking, with a particular focus on agribusiness — a segment where Tasmania and regional Queensland have meaningful exposure. The company is publicly traded (dividend-paying, EPS-guided), employs 251–500 staff, and was founded in 2009.

My State Limited firmographics

Firmographics
Name
My State Limited
Legal name
MyState Limited
Website
https://mystatelimited.com.au
Company type
Public
Founded year
2009
Operating status
Operating
Headcount range
501–1,000 employees
Short description
MyState Limited is an Australian regional bank headquartered in Hobart providing retail banking, business banking, wealth, agribusiness, equipment finance (SelfCo), and insurance services across Tasmania and the mainland post-Auswide merger.
Ownership category
akta.pro rank

My State Limited industry classification

Industry
Product category
Retail Banking
NAICS
Commercial Banking (52211), Commercial Banking (522110), Portfolio Management and Investment Advice (523940)
SIC
National Commercial Banks (6021), State Commercial Banks (6022), Investment Advice (6282)
akta.pro industry
PRIMARYFSABADAD
Private Banking Advisory & Discretionary Portfolio Management
SECONDARYFSAKAGAG
Agricultural & Rural Microfinance
Financial & Insurance/Lending & Consumer Finance/Small Business & Microenterprise Lending

Keywords

  • Retail banking services
  • Business banking
  • Equipment finance
  • Wealth management
  • Agribusiness lending

Where My State Limited is headquartered

Location

Headquarters

HQ city
Hobart
HQ country
Australia
HQ region
Oceania

Markets served

My State Limited business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

My State Limited product offering

Product offering

Core offering

MyState Limited is an Australian banking and financial services group that provides retail banking, business banking, agribusiness lending, equipment finance (SelfCo), estate planning, wealth management, and insurance products to consumers, businesses, and rural customers. Following its merger with Auswide, the group operates under a single Australian banking license, offering integrated deposit, transaction, lending, equipment finance, advisory, and insurance solutions across its Australian footprint.

Product overview

MyState Limited is a banking and financial services company that operates as a unified platform offering equipment finance and banking services. The company's core products include SelfCo, its higher-margin equipment finance business, which has been highlighted as a key driver of continued growth momentum. Following the completion of its transformational merger with Auswide, the group returned to a single banking license in December 2025, consolidating its operations under one unified banking platform.

Differentiator

Problem solved

Functional benefit

Brands

  • SelfCo: Company's equipment finance business segment, described as having higher-margin operations and continued growth momentum.

Products and services

  • SelfCo Equipment Finance Higher-margin equipment finance business unit that provides equipment financing solutions to customers seeking capital for equipment acquisition; positioned as a key growth driver within MyState Limited's financial services portfolio.
  • Retail Banking Services Banking products and services for individual Australian consumers, including deposits, transaction accounts, personal lending, and related retail banking offerings delivered under MyState Limited's single banking license following the Auswide merger.
  • Business Banking Services Banking products and services for business customers, including business transaction accounts, lending, and treasury services delivered through MyState Limited's single Australian banking license.
  • Wealth Management and Estate Planning Wealth advisory and estate planning services offered to customers alongside MyState Limited's banking products, providing financial advice, investment, and succession planning solutions.
  • Agribusiness Banking Specialised banking services for Australian agribusiness customers, providing agricultural lending, deposits, and transaction banking solutions to rural and farming businesses.
  • Insurance Services Insurance products distributed to MyState Limited's banking and financial services customers, offered alongside the group's deposit, lending, wealth, and agribusiness offerings.

Quantifiable outcome

  • Underlying NPAT growth of 18.4%
  • +1 more outcomes

Companies that use My State Limited

Customer profile

Segments1 record

Ideal customer profiles2 records

My State Limited technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

My State Limited partnerships and signals

Strategic signal

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

My State Limited competitors and assessment

Company assessment

Broad incumbents

  • AMP Limited: Australia's largest retail wealth manager offering banking, superannuation, and financial advice. Comparable to MyState's wealth management and retail financial services segments, providing an incumbent benchmark for the platform.
  • Macquarie Group: Major Australian financial services group with banking, wealth management, and asset finance operations. Comparable across MyState's wealth management and equipment finance adjacencies, though at vastly larger scale.
  • Suncorp Group: Large Australian banking and insurance group with regional retail banking and general insurance operations. Comparable on the diversified banking-plus-insurance platform MyState also operates, though at significantly larger scale.

Direct peers

  • Bendigo and Adelaide Bank: Australia's largest regional bank, similarly focused on business banking, retail banking, and agribusiness lending. Closest scale and business-model comparable to MyState's combined banking, equipment finance, and agribusiness platform.
  • Heritage Bank: Australian mutual/customer-owned bank offering retail banking, lending, and wealth products to a regional customer base. Comparable to MyState's mutual heritage and community banking focus.
  • Bank of Queensland: Australian regional bank competing in similar retail and SME banking segments with owner-manager branch model. Comparable in scale, customer focus, and geographic footprint diversification strategy to MyState.
  • Insignia Financial (formerly IOOF): Australian wealth and advice platform offering investment, superannuation, and estate planning services. Directly comparable to MyState's wealth management and estate planning business line.
  • People's Choice Credit Union: Australian customer-owned banking institution providing retail and business banking, lending, and wealth services. Directly comparable mutual/community banking model serving similar regional and consumer segments.

Emerging players

  • Tyro Payments: Australian banking and fintech group providing business banking, lending, and merchant services to SMEs. Comparable business customer focus and product overlap with MyState's commercial and equipment finance offerings.
  • Judo Bank: Australian challenger bank focused on SME and equipment finance lending. Closely comparable to MyState's higher-margin SelfCo equipment finance business, and a relevant emerging competitor in MyState's specialty lending niche.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

My State Limited financial estimates

Financial estimate

Revenue estimate

Valuation estimate

My State Limited leadership team

Management profile

Number of profiles

Profiles1 record

My State Limited funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

My State Limited M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about My State Limited

What does My State Limited do?

MyState Limited is an Australian banking and financial services group that provides retail banking, business banking, agribusiness lending, equipment finance (SelfCo), estate planning, wealth management, and insurance products to consumers, businesses, and rural customers. Following its merger with Auswide, the group operates under a single Australian banking license, offering integrated deposit, transaction, lending, equipment finance, advisory, and insurance solutions across its Australian footprint.

Is My State Limited a public or private company?

My State Limited is a public company. It is classified as public and is currently operating.

When was My State Limited founded?

My State Limited was founded in 2009. It employs 501 to 1,000 people.

Where is My State Limited based?

My State Limited is headquartered in Hobart, Australia, in the Oceania region.

Who are My State Limited's main competitors?

Broad incumbents on record are AMP Limited, Macquarie Group and Suncorp Group. Direct peers are Bendigo and Adelaide Bank, Heritage Bank, Bank of Queensland, Insignia Financial (formerly IOOF) and People's Choice Credit Union. Emerging players are Tyro Payments and Judo Bank.

Does My State Limited have an API?

No public API is recorded for My State Limited.

What industry is My State Limited in?

My State Limited's product category is Retail Banking. Its primary akta.pro industry code is FSABADAD, Private Banking Advisory & Discretionary Portfolio Management, with a secondary code of FSAKAGAG, Agricultural & Rural Microfinance. Its NAICS code is 52211 and its SIC code is 6021.

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