What Drogarias Tamoio does

Drogarias Tamoio is a Brazilian direct-to-consumer online pharmacy operating 24/7 under the trade name "Farmácia Online 24h," headquartered in Barra Da Tijuca, Brazil, and serving consumers nationwide through a website and mobile application. Its catalog spans pharmaceuticals (including antidiabetics such as Glifage and insulin products), over-the-counter medications, dermocosmetics (1,900+ SKUs), infant care (1,240+ SKUs including diapers and formula), sun care, deodorants, adult incontinence products, and a proprietary nutraceutical sub-brand called GOnutri. Fulfillment is offered via 2-hour express delivery, 30-minute click-and-collect, and free shipping on orders above R$199, with PIX and interest-free installments up to 6x as payment options.

The underlying technology stack is built on the VTEX e-commerce platform, providing a multi-category storefront with real-time inventory and partner-seller ("Loja Parceira") listings from third parties such as Miligrama and PharmaScience. The business model combines first-party retail product sales (pricing in BRL from R$1 to R$3,767 per item) with marketplace commissions on partner-store transactions, supplemented by promotional mechanics including percentage discounts of up to 86% and bundle offers such as "Leve 3 e Pague 2." The customer base is intentionally horizontal, addressing dermocosmetics consumers, parents and caregivers, diabetic patients, elderly care buyers, sun care users, and general OTC shoppers through category-led navigation rather than vertical specialization.

Despite operating in a market dominated by large chains such as RD Saúde/Drogasil and Pague Menos, Drogarias Tamoio positions itself as a convenience-led, 24-hour digital-native alternative. The company remains private with no disclosed funding rounds, a very lean headcount of 1-10, and no publicly available revenue figures. Strategic emphasis is placed on rapid fulfillment, app-based engagement, and marketplace extensibility rather than on owned retail footprint, capital-intensive expansion, or proprietary technology differentiation, leaving the business model exposed to competitive pressure from better-capitalized incumbents investing in AI-driven personalization and omnichannel pharmacy services.

Name

Drogarias Tamoio

Legal name

Drogarias Tamoio

Website

https://drogariastamoio.com.br

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Drogarias Tamoio is a Brazilian online pharmacy operating 24/7 from Barra Da Tijuca, selling prescription and OTC medications, dermocosmetics, infant care, and supplements to consumers nationwide via VTEX-powered website and mobile app with 2-hour delivery and click-and-collect.

Ownership category

akta.pro rank

Product category

Online Retail Pharmacy

NAICS

Pharmacies and Drug Retailers (45611), Pharmacies and Drug Retailers (456110)

SIC

Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122)

akta.pro primary industry

Pharmacy Front-End & Sundries Distribution (Health & Wellness, Personal Care, Convenience) (CRAOAHAG)

akta.pro secondary industry

Digestive Health OTC (Antacids, Laxatives, Anti-diarrheals, Probiotics OTC) (CRADAMAE)

Keywords

• Online pharmacy
• Retail pharmaceuticals
• Dermocosmetics retail
• OTC medications
• Baby care products

Headquarters

HQ city

Barra Da Tijuca

HQ country

Brazil

HQ region

Latin America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Technology or R&D, Marketing or Sales, Personnel

Revenue model

1. Retail Product Sales: Direct sales of pharmaceutical, dermocosmetic, baby care, and health products to consumers through the online platform with pricing in Brazilian Reais.
2. Marketplace Partner Store Revenue: Third-party seller 'Loja Parceira' products are sold through the platform, with the company likely earning commissions on these marketplace transactions.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Drogarias Tamoio operates a 24-hour Brazilian online pharmacy (Farmácia Online 24h) that sells prescription and over-the-counter medications, dermocosmetics, infant nutrition and hygiene products, adult incontinence products, sun care, hair care, and nutritional supplements through its e-commerce website, mobile app, and click-and-collect service. The platform combines direct retail sales with a third-party seller marketplace ("Loja Parceira") and supports rapid 2-hour delivery across Brazil.

Product overview

Drogarias Tamoio is a Brazilian online pharmacy operating 24/7 (Farmácia Online 24h) that offers a comprehensive range of health and beauty products. The platform provides prescription medications, OTC drugs, dermocosmetics, infant care products (diapers, formulas, hygiene), adult care (incontinence products), sun care, hair care, and nutritional supplements. The product portfolio includes well-known brands like Pampers, Huggies, La Roche-Posay, Vichy, Bioderma, Nestlé, Aptamil, GOnutri, and Tena, organized into categories such as Fraldas Infantis, Dermocosméticos, Nutrição Infantil, Antidiabéticos, Cuidado Adulto, Solar, and Desodorantes. The platform features both direct sales and partner store listings, with services including same-day delivery, free shipping above R$199, and installment payment options.

Differentiator

Problem solved

Functional benefit

Products and services

• Dermocosmetics (Dermocosméticos) Specialized dermatological and cosmetic products including facial skincare, body care, hair care, anti-aging, and acne treatments sold to Brazilian consumers online.
• Baby Diapers (Fraldas Infantis) Disposable diapers for infants across multiple size ranges sold to parents and caregivers through the online pharmacy.
• Infant Nutrition (Nutrição Infantil) Infant formulas and baby nutrition products for ages 0-3 sold to parents through the online platform.
• Antidiabetic Medications (Antidiabéticos) Prescription and OTC antidiabetic medications and related health supplies for diabetic patients managing blood sugar.
• Adult Care (Cuidado Adulto) Adult incontinence products and elderly care supplies sold to consumers and caregivers managing continence needs.
• Sun Care (Solar) Facial and body sunscreens and after-sun care products for UV protection across skin types.
• Deodorants (Desodorantes) Personal deodorants and antiperspirants sold in multiple formats for everyday consumer use.
• Hair Care (Cabelos) Hair care products including shampoos, conditioners, treatments, and hair growth solutions for consumer hair health needs.
• Facial Care (Rosto) Facial skincare including cleansers, moisturizers, anti-aging and acne treatments for consumer dermatological skincare routines.
• Winter Medicine Cabinet (Farmacinha de Inverno) Curated collection of OTC medications for seasonal illness, pain relief, cold/flu, vitamins, and digestive health.
• GOnutri Nutraceutical Supplements Nutraceutical supplements including multivitamins, omega-3, collagen, magnesium, and melatonin for health and wellness.
• Marketplace Partner Stores (Loja Parceira) Third-party seller listings integrated into the Drogarias Tamoio platform providing supplementary products including supplements and specialty items from partner sellers.

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• VTEXcoreTechnology or IntegrationE-commerce platform provider powering the Drogarias Tamoio online store. The platform is built on VTEX architecture, enabling the 24/7 online pharmacy operations, product catalog management, and multi-category shopping experience.
• Marketplace Partner Stores (Loja Parceira)minorChannel Partner/ Reseller/ DistributorThird-party sellers operating within the Drogarias Tamoio marketplace, offering products like supplements, hair treatments, and specialized items. Examples include Miligrama, PharmaScience, and other independent sellers.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Others

• Amazon Pharmacy: Amazon Pharmacy is a large-scale DTC online pharmacy operating in the US and select markets, leveraging Amazon's logistics and checkout infrastructure. While geographically distinct, it represents the structural template of a marketplace-led, fast-delivery pharmacy that Brazilian players like Tamoio are benchmarked against.

Direct peers

• Drogaria São Paulo: Drogaria São Paulo is a long-established Brazilian pharmacy retailer (now under RD) with broad category coverage including dermocosmetics, infant, and prescription fulfillment and growing e-commerce capabilities. Comparable to Drogarias Tamoio in target categories, customer profile, and omni-channel ambition.
• Ultrafarma: Ultrafarma is one of the original Brazilian digital-first pharmacy retailers, focused on discounted OTC, generics, and personal care via an e-commerce storefront. Its discount-led DTC model in health and beauty products overlaps materially with Drogarias Tamoio's promotional and category-driven approach.
• Pague Menos: Pague Menos is a publicly-traded Brazilian pharmacy chain with a strong regional footprint, an aggressive digital roadmap, and category expansion into dermocosmetics and convenience items. Its blend of physical retail and growing e-commerce makes it a direct competitive benchmark for Drogarias Tamoio's online-first model.
• Drogasil: Drogasil is one of Brazil's largest retail pharmacy chains, operating physical stores alongside a robust e-commerce platform offering OTC, prescription, dermocosmetics, baby care, and rapid delivery. It is the most direct competitor to Drogarias Tamoio in Brazilian online pharmacy retail with overlapping assortment and convenience positioning.
• Drogaria Pacheco: Drogaria Pacheco is a major Brazilian retail pharmacy chain, now under the Raia Drogasil (RD) group alongside Drogasil. It sells OTC, prescription, hygiene, and beauty products across hundreds of physical locations and via a comprehensive e-commerce site that mirrors Drogarias Tamoio's category mix and DTC delivery experience.

Broad incumbents

• Raia Drogasil (RD): Raia Drogasil is the parent company of Drogasil and Drogaria Pacheco, the largest pharmacy retail group in Latin America with thousands of stores and substantial e-commerce presence. It is comparable as the dominant incumbent whose scale, private-label depth, and logistics set the benchmark that Drogarias Tamoio must differentiate against.

Emerging players

• Memed: Memed is a Brazilian digital health company operating prescription issuance, teleconsultation, and an integrated online pharmacy fulfillment layer. It overlaps with Drogarias Tamoio in digital-first prescription and OTC drug retail to Brazilian consumers and represents an emerging digital-native competitor.
• Netmeds (Tata 1mg): Netmeds and 1mg are among India's largest digital-first pharmacy platforms offering prescription and OTC fulfillment, lab diagnostics, and health content. They are conceptually comparable to Tamoio's DTC online pharmacy model outside of the Brazilian market and represent how the category scales internationally.
• Consulta Remédios: Consulta Remédios is a Brazilian digital health platform focused on medication price comparison, information, and online purchasing. It overlaps with Drogarias Tamoio's OTC and consumer health focus and competes for the same Brazilian consumer searching online for pharmacy products.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/drogarias-tamoio-ltda-

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Drogarias Tamoio