NOAS
NOAS is a privately held Turkish LED lighting manufacturer founded in 2010, producing indoor, outdoor, decorative, strip, and bulb products for wholesalers, dealers, and professional buyers across Turkey, the Middle East, and Europe via a B2B dealer portal and a 20,000 m² production facility.
- Company typePrivate
- Founded2010
- HeadquartersBeyoglu
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What NOAS does
NOAS is a privately held Turkish electrical equipment manufacturer founded in 2010 that produces a comprehensive LED lighting portfolio for indoor, outdoor, decorative, strip, and bulb applications. The company operates a 20,000 m² production and warehouse facility in the Beylikdüzü Organized Industrial Zone (Beylikdüzü OSB Mah., Istanbul) supported by a corporate office and showroom in Karaköy, Beyoğlu (Istanbul). Its manufacturing footprint is anchored by an LED string/die bonding line described as the most advanced in Turkey, a domestic LED strip production capability (a notable differentiator given that strips are largely imported in the Turkish market), and reported output capacity of 300,000 units per day (100 million units annually) with die bonding throughput of 400,000 components per hour.
The product catalog spans LED panels, spots, batten luminaires, track lights, floodlights, street and solar street luminaires, garden fixtures, wallwashers, decorative linear fixtures, 12V LED strips, LED neon, RGB controllers, motion sensors, emergency exit luminaires, wireless doorbells, searchlights, and decorative aluminum cases - categorized across indoor, outdoor, decorative, strip LED, bulb, and miscellaneous product groups. The company operates on a wholesale/B2B hardware sales model in which dealers place orders through a dedicated B2B dealer portal (b2b.noas.com.tr) accessible via mobile apps on iOS and Android, with sales also conducted through the Karaköy showroom and direct sales contact via WhatsApp and email.
NOAS generates revenue exclusively through hardware sales of LED products with annual billing-cadence pricing announced through a price-list catalog (2026 list available on the website, though specific prices are gated behind dealer login). Marketing relies on the corporate website, e-newsletter, and trade-show participation (Middle East Energy Fair 2023, 13th International Erbil Construction Fair, A-Tech Fair) with a stated geographic footprint covering Turkey, the Middle East, and Europe. The company joined the AGID Lighting Appliances Manufacturers Association in November 2021 and holds the TSE COVID-19 Safe Production Certificate, but no external institutional investment, public listing, or M&A activity is recorded.
NOAS firmographics
Firmographics- Name
- NOAS
- Legal name
- NOAS
- Website
- https://noas.com.tr
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- NOAS is a privately held Turkish LED lighting manufacturer founded in 2010, producing indoor, outdoor, decorative, strip, and bulb products for wholesalers, dealers, and professional buyers across Turkey, the Middle East, and Europe via a B2B dealer portal and a 20,000 m² production facility.
- Ownership category
- akta.pro rank
NOAS industry classification
Industry- Product category
- LED Lighting Manufacturing
- NAICS
- Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132), Electric Lamp Bulb and Other Lighting Equipment Manufacturing (335139), Wiring Device Manufacturing (33593)
- SIC
- Electric Lighting & Wiring Equipment (3640), Electronic Coils, Transformers & Other Inductors (3677)
- akta.pro primary industry
- Industrial & Commercial Luminaires (High-bay, Low-bay, Troffers, Downlights) (IMAGAIAA)
- akta.pro secondary industries
- Outdoor & Area Lighting (Street, Roadway, Parking, Flood, Sports/Architectural exterior) (IMAGAIAB), LED Drivers, Ballasts & Power Modules for Lighting (Constant-current/voltage drivers, ballasts, control gear) (IMAGAIAJ)
Keywords
Where NOAS is headquartered
LocationHeadquarters
- HQ city
- Beyoglu
Offices2 records
Markets served
NOAS business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- LED Lighting Products: Manufacture and sale of LED lighting products including panels, spots, bulbs, strips, outdoor lighting, and decorative lighting
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Contact sales for pricing |
Distribution channels2 records
Marketing channels4 records
NOAS product offering
Product offeringCore offering
NOAS manufactures LED lighting products including panels, spots, batten luminaires, track lights, floodlights, street luminaires, solar garden fixtures, wallwashers, decorative linear luminaires, 12V LED strips, LED neon, bulbs, and smart lighting controls. Products are produced at the company's 20,000m² Beylikdüzü facility with 100 million units annual capacity. Distribution is via a B2B dealer portal, showroom, and trade fair channels.
Product overview
NOAS is a Turkish LED lighting manufacturer offering a comprehensive portfolio of indoor, outdoor, and decorative lighting products. The product range includes LED panels, spotlights, batten luminaires, track lights, floodlights, street luminaires, solar-powered fixtures, LED strips, bulbs, and smart lighting controls. NOAS operates a 20,000m² production facility in Beylikdüzü with an annual capacity of 100 million units and claims Turkey's largest LED bulb production line. The company also manufactures LED strips domestically and offers a B2B dealer portal for product distribution.
Differentiator
Problem solved
Functional benefit
Products and services
- LED Panel LED panel lighting products for indoor ceiling and recessed mounting applications in residential, commercial, and office spaces.
- LED Spot LED spotlight fixtures for accent and task lighting in indoor spaces such as retail displays, galleries, and corridors.
- LED Batten Luminaire LED batten luminaires for linear lighting in indoor commercial and industrial spaces such as workshops, warehouses, and parking areas.
- LED Ray Spot (Track Light) LED track spotlights for adjustable accent lighting on rail systems, used in retail and exhibition spaces.
- Slim LED Panel Ultra-thin LED panel fixtures for recessed ceiling installation in modern interior environments.
- 60x60 LED Backlight Panel 60x60 cm LED backlight panels for suspended ceiling installation in offices and commercial interiors.
- Aluminum Decorative Case (Amazon Series) Aluminum decorative case profiles for architectural lighting installations in interior spaces.
- LED Floodlight/Projector LED floodlight projectors for outdoor area, facade, and sports field illumination.
- LED Street Luminaire LED street lighting fixtures for road and urban illumination, including public roadways and parking areas.
- LED Solar Street Luminaire Solar-powered LED street lighting fixtures for energy-efficient outdoor illumination where grid power is unavailable.
- LED Garden and Solar Garden Luminaire LED garden lighting fixtures, including solar-powered variants, for landscape illumination of parks, gardens, and outdoor pathways.
- LED Wallwasher LED wallwasher fixtures for grazing and washing light on vertical surfaces such as building facades and architectural features.
- LED Linear Luminaire LED linear luminaires for architectural decorative lighting applications in interiors and accent installations.
- 12V LED Strip Low-voltage LED strip lighting for accent, decorative, and functional illumination in residential and commercial projects.
- LED Neon LED neon strip products replicating traditional neon lighting effects for signage, cove lighting, and decorative installations.
- RGB Remote Controls Remote control devices for RGB LED strip color and brightness adjustment, paired with NOAS LED strip products.
- LED Bulb General-purpose LED replacement bulbs for standard lighting fixtures in residential and commercial sockets.
- LED Candle Type Bulb LED bulbs with candle-style shape for chandeliers and decorative fixtures in hospitality and residential settings.
- LED Spotlight Bulb LED bulbs with spotlight configuration for directional lighting in accent and display applications.
- LED Torch Bulb LED torch-style bulbs for decorative and traditional lighting applications in chandeliers and ornamental fixtures.
- Motion Sensor Motion detection sensors for automated lighting control in indoor and outdoor installations.
- LED Emergency Exit Luminaires LED emergency exit signage and luminaires for safety illumination during power outages in commercial and public buildings.
- Wireless Doorbells Remote-controlled wireless doorbell systems for residential and small commercial entryways.
- LED Searchlights and Flashlights Portable LED searchlights and flashlights for emergency, outdoor, and tactical use.
Companies that use NOAS
Customer profileSegments3 records
Ideal customer profiles2 records
NOAS technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
NOAS partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- AGID (Lighting Appliances Manufacturers Association)minorNOAS became a member of AGID - Lighting Appliances Manufacturers Association. AGID was founded to support and promote the Turkish lighting industry.
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
NOAS competitors and assessment
Company assessmentDirect peers
- Satco Products: North American LED lighting and bulb manufacturer/distributor with extensive product portfolio across residential and commercial categories. Comparable to NOAS in mass-market bulb and fixture focus.
- MaxLite: U.S.-based LED lighting manufacturer producing indoor, outdoor, and retrofit LED fixtures distributed through electrical wholesalers. Comparable fixture portfolio and dealer/wholesale go-to-market to NOAS.
- Feit Electric: Mid-sized LED lighting manufacturer offering bulbs, fixtures, smart lighting, and accessories through retail and B2B channels. Closely comparable in product breadth, mid-market positioning, and channel mix to NOAS.
- Cree Lighting: Pure-play LED lighting manufacturer specializing in indoor, outdoor, and industrial LED fixtures. Comparable to NOAS as a fixture-focused manufacturer with vertically integrated LED technology.
Regional players
- Brilliant Lighting: LED lighting manufacturer primarily serving Australia with a comparable indoor/outdoor LED fixture portfolio. Comparable in mid-tier manufacturer profile, though operating in a different geography.
- Cata Group: Turkish manufacturer of lighting products and household appliances with a comparable dealer-distribution model and product range to NOAS. Direct regional competitor in the Turkish market.
Broad incumbents
- Signify (Philips Lighting): Global leader in LED lighting (formerly Philips Lighting), offering indoor, outdoor, and connected lighting solutions across consumer and professional segments. Directly comparable product breadth to NOAS but with vastly larger scale, brand equity, and smart-lighting R&D.
- ams OSRAM: Global lighting and opto-semiconductor manufacturer producing LED components, automotive lighting, and architectural fixtures. Comparable to NOAS in LED component-to-fixture integration, with much broader vertical reach into specialty lighting.
- Acuity Brands (Lithonia Lighting): North American lighting and building solutions conglomerate with Lithonia, Holophane, and other fixture brands serving commercial, industrial, and infrastructure markets. Comparable outdoor/industrial fixture focus to NOAS's street and floodlight lines.
- LEDVANCE: LED-focused lighting company (formerly Osram Sylvania) offering LED bulbs, panels, strips, outdoor fixtures, and luminaires through wholesale channels. Direct overlap with NOAS's product portfolio and dealer/wholesale distribution model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
NOAS social profiles
Digital presenceNOAS compliance and trust
Trust signalCompliance1 record
NOAS financial estimates
Financial estimateRevenue estimate
Valuation estimate
NOAS leadership team
Management profileNumber of profiles
NOAS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NOAS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NOAS
What does NOAS do?
NOAS manufactures LED lighting products including panels, spots, batten luminaires, track lights, floodlights, street luminaires, solar garden fixtures, wallwashers, decorative linear luminaires, 12V LED strips, LED neon, bulbs, and smart lighting controls. Products are produced at the company's 20,000m² Beylikdüzü facility with 100 million units annual capacity. Distribution is via a B2B dealer portal, showroom, and trade fair channels.
Is NOAS a public or private company?
NOAS is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was NOAS founded?
NOAS was founded in 2010. It employs 101 to 250 people.
Where is NOAS based?
NOAS is headquartered in Beyoglu.
How does NOAS make money?
One revenue line is on record: LED Lighting Products.
Who are NOAS's main competitors?
Direct peers on record are Satco Products, MaxLite, Feit Electric and Cree Lighting. Regional players are Brilliant Lighting and Cata Group. Broad incumbents are Signify (Philips Lighting), ams OSRAM, Acuity Brands (Lithonia Lighting) and LEDVANCE.
Does NOAS have an API?
No public API is recorded for NOAS.
What industry is NOAS in?
NOAS's product category is LED Lighting Manufacturing. Its primary akta.pro industry code is IMAGAIAA, Industrial & Commercial Luminaires (High-bay, Low-bay, Troffers, Downlights), with a secondary code of IMAGAIAB, Outdoor & Area Lighting (Street, Roadway, Parking, Flood, Sports/Architectural exterior). Its NAICS code is 335132 and its SIC code is 3640.