Latitude Apartments

What Latitude Apartments does

Latitude Apartments, operating under the legal entity Lincoln Latitude, is a single-asset purpose-built student housing property located at 235 S 11th Street in Lincoln, Nebraska, less than half a mile from the University of Nebraska campus. The property is operated under a third-party management agreement with Cardinal Group Management Midwest LLC.

The asset offers 21 floor plan configurations spanning studios through four-bedroom apartments, marketed to University of Nebraska students on per-bed individual leases. Pricing ranges from $699 to $1,479 per month depending on unit type and bed configuration. Differentiation is delivered through amenitized common areas including a rooftop pool, jumbotron, fitness center, sauna, and game room, alongside a pet-friendly policy.

The business model is a conventional residential rental operation: revenue is generated per occupied bed per month under 12-month (academic-year-aligned) leases, with additional income potential from pet fees, parking, and ancillary services. The entire addressable customer base is University of Nebraska students seeking off-campus housing, making customer concentration to a single institution a defining structural characteristic of the asset.

Name

Latitude Apartments

Legal name

Lincoln Latitude

Website

https://latitudeapartments.com

Company type

Private

Operating status

Operating

Short description

Latitude Apartments is a single off-campus student housing property in Lincoln, Nebraska, serving University of Nebraska students with 21 floor plan configurations (studio through 4-bedroom) under individual leases and amenitized common areas.

Ownership category

akta.pro rank

Product category

Student Housing / Off-Campus Apartment Rentals

NAICS

Rooming and Boarding Houses, Dormitories, and Workers' Camps (72131), Rooming and Boarding Houses, Dormitories, and Workers' Camps (721310)

SIC

Operators Of Apartment Buildings (6513)

akta.pro primary industry

Off-Campus Shared Student Houses (Room-by-Room) (THAMAGAC)

akta.pro secondary industry

Student/Academic Serviced Residences (THAGAEAF)

Keywords

• Student housing rentals
• Off-campus apartments
• Furnished apartments
• Individual lease housing
• Student apartment community

Headquarters

HQ city

Lincoln

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Apartment Rental Income: Monthly rental payments from studio, 1-bedroom, 2-bedroom, 3-bedroom, and 4-bedroom apartment units. Individual leases available, meaning residents are only responsible for their portion of rent.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Latitude Apartments (Lincoln Latitude) is an off-campus student housing property at 235 S 11th St in downtown Lincoln, Nebraska, less than half a mile from the University of Nebraska-Lincoln campus. It leases fully furnished studio, 1-, 2-, 3-, and 4-bedroom apartments on individual leases to college students, with rents starting at $699 per month. Residents share access to a rooftop pool with hot tub and jumbotron, fitness center, sauna/spa, game room, study lounges, business center, and heated parking garage.

Product overview

Latitude Lincoln is a unified student housing community offering 21 floor plan configurations ranging from studios to 4-bedroom units, all featuring fully furnished interiors with hardwood-style floors, in-unit washer/dryers, 50-inch smart TVs, quartz countertops, and electronic entry. The core product is complemented by an extensive amenities package including a rooftop pool with hot tub, jumbotron, fitness center, sauna/spa, game room, study lounges, business center, and heated parking garage. All units are offered with individual leases near the University of Nebraska-Lincoln campus.

Differentiator

Problem solved

Functional benefit

Products and services

• Latitude Lincoln Student Housing (Lincoln Latitude) Pet-friendly student housing community in downtown Lincoln, NE offering fully furnished studio, 1-bedroom, 2-bedroom, 3-bedroom, and 4-bedroom apartments on individual leases less than half a mile from UNL campus. Units feature hardwood-style floors, in-unit washer/dryers, 50-inch smart TVs, quartz countertops, glass shower doors, and electronic entry.
• Latitude Lincoln Community Amenities Package Shared community amenities included with every lease, including a heated rooftop swimming pool with hot tub and jumbotron, fitness center, sauna and spa, tanning, game room with pool table and shuffleboard, study lounges, business center with printing, conference room, club room, courtyard, four barbecue grills, controlled access package room, heated parking garage, bike parking, trash/recycling chutes, controlled access security, and after-hours on-site security.
• Studio Apartment Units (Premium and Terrace tiers) Furnished studio apartment units with 1 bathroom, 488 sq ft. Studio Premium starts at $1,389/month and Studio Terrace starts at $1,349/month. Designed for single student residents seeking a compact unit near UNL.
• 1-Bedroom / 1-Bathroom Apartment Units (A and B layouts, Premium and Terrace tiers) Furnished 1-bedroom, 1-bathroom units ranging from 574 to 616 sq ft. Pricing starts at $1,389/month (Terrace) and $1,469-$1,479/month (Premium) across A and B layouts. Targeted at single students or roommates wanting separate bedrooms.
• 2-Bedroom / 2-Bathroom Apartment Units (Premium and Terrace tiers) Furnished 2-bedroom, 2-bathroom units of 805 sq ft. Premium starts at $954/month and Terrace starts at $889/month. Designed for roommate pairs sharing a unit on individual leases.
• 3-Bedroom / 3-Bathroom Apartment Units (Premium and Terrace tiers) Furnished 3-bedroom, 3-bathroom units of 1,067 sq ft. Premium starts at $749/month and Terrace starts at $674/month. Targeted at groups of three roommates on individual leases.
• 4-Bedroom Apartment Units (3BA and 4BA layouts, A/B/C variants, Premium and Terrace tiers) Furnished 4-bedroom units ranging from 1,211 to 1,380 sq ft in 3BA or 4BA configurations (A, B, C layouts). Rates start at $699/month (4BR/3BA B or C Premium) and range up to $799/month (4BR/4BA A Premium). Designed for groups of four roommates on individual leases.
• Individual Lease & Roommate Matching Service Each resident signs an individual lease covering only their bedroom, eliminating liability for roommates' rent. The property offers a roommate matching service to help incoming students find compatible co-tenants. Late rent incurs a $50 flat fee plus $15 per additional day.

Quantifiable outcome

• 10-minute walk to UNL campus edge
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Cardinal Group Management Midwest LLCcoreImplementation/ SI/ Consulting PartnerProperty management company responsible for day-to-day operations of Latitude Lincoln apartments, including leasing, tenant management, and property maintenance services.

Scale indicators1 record

Recent moves3 records

Expansion highlights2 records

Direct peers

• Asset Living: Asset Living is one of the largest third-party property managers in the U.S. with a significant student housing portfolio. It manages communities with the same individual-lease, amenity-rich model as Latitude and competes for third-party management contracts in similar university markets.
• Cardinal Group Companies: Cardinal Group is the parent property manager of Latitude Lincoln and one of the largest student housing operators in the U.S. It directly manages comparable purpose-built student housing communities across multiple university markets, using the same individual-lease, amenity-rich model as Latitude.
• EdR (Education Realty Trust): EdR (now part of Greystar) was a major student housing REIT operating communities adjacent to universities. Its purpose-built, high-amenity, individual-lease model is structurally identical to Latitude Lincoln's operating approach.
• Campus Apartments: Campus Apartments owns, manages, and develops student housing across multiple university markets. Its portfolio targets the same off-campus, fully furnished, individual-lease niche as Latitude Lincoln.
• Greystar Real Estate Partners: Greystar is the largest student housing operator in the U.S. and manages/owns a national portfolio of purpose-built student housing communities directly comparable to Latitude in operating model, individual-lease structure, and amenity-driven positioning.
• American Campus Communities: American Campus Communities is a publicly traded REIT focused on student housing. It develops, owns, and operates properties near major universities, directly comparable to Latitude's off-campus, walkable, individual-lease positioning near UNL.
• The Scion Group: Scion is a student housing owner/operator managing communities near major universities across the U.S. Its amenity-driven, individually-leased model mirrors Latitude's positioning and target demographic.
• Capstone Collegiate Communities: Capstone specializes in student housing properties near large universities. Its communities offer fully furnished units with amenity packages and individual leases, positioning it as a direct functional comparable to Latitude.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/LatitudeLincoln
• Instagraminstagram.com/liveatlatitude
• TikToktiktok.com/@latitudelincoln

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Latitude Apartments