Rose Commercial Real Estate

What Rose Commercial Real Estate does

Rose Commercial Real Estate is a privately held, full-service commercial real estate brokerage firm headquartered at 651 Route 73 North, Suite 111, Marlton, New Jersey. Founded in 1990 by President Adam Rose and operating as a New Jersey LLC, the firm provides commercial property sales, leasing, and investment advisory services across office, retail, industrial, investment, and land asset categories. Its service area is concentrated in Southern New Jersey, with active listings and recent deal activity spanning Cherry Hill, Voorhees, Marlton, Sewell, Collingswood, Pennsauken, and surrounding communities. The client base includes commercial property buyers, sellers, landlords, tenants, and investors, with a mix of national retail tenants (Fed-Ex Office, Cycle Gear, For Eyes, Smoothie King), local small businesses, and healthcare tenants (Endo Center of Voorhees, Nova Care).

The firm has no proprietary technology platform, no API, and no disclosed AI capabilities. Its principal differentiator is a branded, internally developed methodology called CIRCLES FOR SUCCESS, created by Director of Business Development Jeffrey Lucas, which structures deal evaluation around three factors: Site (what will fit), Market (what will it support), and Government (what will get approved). Distribution relies on a traditional sales-led model: direct agent representation, a website with property listings and advanced search, a downloadable exclusive-listings PDF, and a Facebook presence. The leadership team is small, including Adam Rose (President), Jeffrey Lucas (Director of Business Development), and agents Michelle Marinello and Ira Taylor, supported by 11-50 total employees.

Rose Commercial Real Estate generates revenue through transaction-based commissions on commercial sales and lease transactions. Pricing is set per transaction: sales prices range from approximately $175,000 (land) to $5.5 million (larger investment/office buildings), while lease rates are quoted per square foot (typically $12-$42/SF NNN or plus utilities). Revenue is not publicly disclosed, and the firm has raised no external funding, suggesting operations are funded entirely by commission income. The go-to-market motion is sales-led, relying on local market relationships, repeat clients over a roughly 35-year operating history, and the firm's regional brand reputation rather than scale, technology, or external capital.

Name

Rose Commercial Real Estate

Legal name

Rose Commercial Real Estate, LLC

Website

https://rosecommercial.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

1–10 employees

Short description

Rose Commercial Real Estate is a privately held Southern New Jersey commercial real estate brokerage (founded 1990) offering sales, leasing, and investment advisory for office, retail, industrial, and land properties to buyers, sellers, landlords, tenants, and investors.

Ownership category

akta.pro rank

Product category

Commercial Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (531210)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro industry

PRIMARYFSAEAJAB

Commercial Real Estate Brokerage (Leasing & Sales)

Financial & Insurance/Financial Advisory, Brokerage & Intermediation/Real Estate Advisory & Brokerage

SECONDARYBPAJAMAK

Real Estate Investment Management (Acquisitions & Dispositions)

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Real Estate Asset & Portfolio Management

Keywords

• Commercial real estate brokerage
• Commercial property leasing
• Commercial investment sales
• Industrial property brokerage
• Retail property sales

Headquarters

HQ city

Marlton

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Commercial Real Estate Sales Commissions: Commission-based revenue from commercial property sales transactions including office, industrial, retail, and land properties throughout Southern New Jersey.
2. Commercial Leasing Commissions: Commission revenue from representing landlords and tenants in commercial lease transactions, including office, retail, industrial, and flex spaces.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Rose Commercial Real Estate is a full-service commercial real estate brokerage firm providing sales, leasing, and investment advisory services for office, retail, industrial, and land properties across Southern New Jersey. The firm represents buyers, sellers, landlords, and tenants using its proprietary CIRCLES FOR SUCCESS methodology that evaluates Site, Market, and Government approval factors to close transactions.

Product overview

Rose Commercial Real Estate is a full-service commercial real estate brokerage firm offering a unified suite of services centered on commercial property sales, leasing, and investment advisory. Their core offerings include Office, Retail, Industrial, Investment, and Land property listings, supported by a proprietary methodology called "CIRCLES FOR SUCCESS" and downloadable property listings. The firm does not operate a software platform but provides traditional real estate brokerage services with a focus on the Southern New Jersey market.

Differentiator

Problem solved

Functional benefit

Brands

• CIRCLES FOR SUCCESS: A unique approach to commercial real estate representation developed by Director of Business Development Jeffrey Lucas, focusing on three keys: Site, Market, and Government approval

Products and services

• Commercial Property Sales Brokerage services for buying and selling commercial real estate properties including office, retail, industrial, and land assets throughout Southern New Jersey.
• Commercial Property Leasing Leasing representation for tenants and landlords seeking commercial space including office, retail, industrial, and flex properties.
• Investment Advisory Investment property sales and advisory services for income-producing commercial real estate assets including multi-tenant office buildings, retail centers, and industrial facilities.
• CIRCLES FOR SUCCESS Proprietary three-key methodology (Site, Market, Government) developed by Director of Business Development Jeffrey Lucas over 20+ years for evaluating and successfully closing commercial real estate transactions.
• Property Listings Comprehensive online database of available commercial properties across Office, Retail, Industrial, Investment, and Land categories with searchable filtering by type, status, and location in Southern New Jersey.

Quantifiable outcome

• Three decades of client relationships and repeat business
• +1 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• CBRE: World's largest commercial real estate services firm offering brokerage, valuation, and investment advisory globally; competes with Rose for institutional and mid-market mandates in Southern New Jersey.
• Cushman & Wakefield: Major global CRE services platform offering brokerage, valuation, and advisory across office, retail, industrial, and investment properties — overlapping with Rose's full-service model at scale.
• Newmark: Full-service commercial real estate advisory firm offering sales, leasing, and investment advisory across office, industrial, retail, and multifamily, with significant Northeast presence.
• JLL: Global commercial real estate services firm with full-service brokerage, capital markets, and property management capabilities, competing across the same asset classes as Rose in regional markets.
• Colliers: Global commercial real estate services and investment management firm with brokerage and advisory across all major asset classes, directly comparable to Rose at a much larger scale.

Direct peers

• Levin Management Corporation: New Jersey-based commercial real estate firm specializing in retail property management, leasing, and brokerage across the Northeast, directly competing with Rose in Southern NJ retail and landlord-representation work.
• NAI Mertz: Full-service commercial real estate brokerage with strong New Jersey and Mid-Atlantic presence covering sales, leasing, and investment advisory across office, industrial, retail, and land — directly comparable in service mix and geography to Rose Commercial.
• RIPCO Real Estate: New Jersey-headquartered commercial real estate investment sales and leasing firm with similar geographic concentration in the Tri-State area and overlapping service categories (office, retail, industrial, investment).
• Binswanger: Long-standing commercial real estate brokerage and management firm serving the Mid-Atlantic, with comparable service offerings across office, industrial, retail, and investment sales.

Emerging players

• SVN International: Commercial real estate franchise network with multiple offices across New Jersey providing brokerage and investment sales — competing for the same regional mandates as Rose with a different go-to-market model.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Rose-Commercial-Real-Estate-167503369933039
• Xx.com/RoseCommercial
• LinkedInlinkedin.com/company/rose-commercial-real-estate-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rose Commercial Real Estate