diivii
diivii (operating as Together Price) is a European web-based marketplace that lets consumers legally share and split the cost of digital subscriptions such as streaming, music, and software with roommates, friends, and colleagues through self-serve sharing groups.
- Company typePrivate
- Founded2020
- HeadquartersParis, France
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What diivii does
diivii, operating under the brand Together Price, is a web-based subscription-sharing marketplace that allows consumers to legally split the cost of digital subscriptions with trusted contacts such as roommates, friends, and work colleagues. The platform addresses what it calls "subscription fatigue" — the cumulative cost burden of multiple individual streaming, music, and software subscriptions — by enabling users to form sharing groups, pay a quota, and jointly access paid accounts. According to the company, it has helped over 200,000 users and connected more than 1 million digital enthusiasts, and it claims to be the first subscription-sharing service in Europe.
The product is built around a self-serve web application (app.togetherprice.com) featuring an integrated Digital Wallet for group administrators to collect payments, built-in Group Chat for member coordination, and a Password Manager for secure credential sharing. The platform is offered across 17 European country/language variants, including EN, ES, DE, FR, IT, BG, GR, FI, CZ, DA, NL, PL, PT, RO, SK, SI, SV, and HU. The registered legal entity is Together Price Ltd (UK private limited company) headquartered at 38 Craven Street, London, though firmographic data lists diivii as Paris-based, founded in 2020 — suggesting diivii may function as a parent brand or holding entity above the UK operating company.
The business model is transaction-fee based: users pay their subscription quota through the platform and the company takes a commission on the shared subscription value. Go-to-market is product-led and community-led, relying on a self-serve sign-up flow (Google/Facebook/email), referral-driven invitations among known contacts, and top-of-funnel content marketing via a blog and FAQ. Pricing tiers are not publicly disclosed. Customer segmentation is horizontal, targeting three personas: roommates/cohabitants (primary), friends/social groups, and work colleagues sharing software and digital tools.
diivii firmographics
Firmographics- Name
- diivii
- Legal name
- Together Price Ltd
- Website
- https://diivii.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- diivii (operating as Together Price) is a European web-based marketplace that lets consumers legally share and split the cost of digital subscriptions such as streaming, music, and software with roommates, friends, and colleagues through self-serve sharing groups.
- Ownership category
- akta.pro rank
diivii industry classification
Industry- Product category
- Subscription Sharing Platform
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Messaging-Led Community Platforms (Chat/Group Communities) (MPACAJAE)
Keywords
Where diivii is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
diivii business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription Sharing Service: Platform enables users to share subscription costs by joining groups and paying their quota. The company facilitates the sharing process and likely takes a transaction fee or commission from the shared subscription value.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
diivii product offering
Product offeringCore offering
diivii is a consumer marketplace that lets individuals create or join groups to legally share the cost of digital subscriptions (streaming, music, software) with roommates, friends, and colleagues. The platform handles group formation, payment collection via a built-in digital wallet, member coordination through group chat, and secure credential sharing via a password manager.
Differentiator
Problem solved
Functional benefit
Products and services
- diivii Subscription Sharing Marketplace
Companies that use diivii
Customer profileSegments3 records
Ideal customer profiles1 record
diivii technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
diivii partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights4 records
diivii competitors and assessment
Company assessmentDirect peers
- Splitwise: Splitwise is a leading roommate and group bill-splitting app used by millions of consumers. While broader than subscription sharing, it is functionally comparable for the roommates/co-habitants persona and represents the most likely substitute or adjacent behavior for diivii's primary segment.
- Sharesub: Sharesub is a subscription sharing platform based in France that lets users split the cost of digital subscriptions with co-subscribers. It is the closest direct competitor to diivii/Together Price, operating the same core model of group-based quota payment and credential sharing.
- Cozy: Cozy is a roommate-focused property and bill management platform widely used in the US. It shares diivii's primary 'roommates and co-habitants' persona and the underlying cost-splitting mechanic, making it a strong behavioral peer even though its subscription-sharing depth is lighter.
- Spliiit: Spliiit is a French subscription sharing service that enables users to legally share streaming, software, and other digital subscriptions by paying their share to a group owner. It directly competes with diivii/Together Price in the same French/European market with the same group-quota sharing mechanics.
Broad incumbents
- Rocket Money (formerly Truebill): Rocket Money is a well-funded subscription management and personal finance platform that helps consumers track, manage, and cancel recurring subscriptions. It serves a broader personal finance use case but overlaps with diivii on subscription awareness, and represents a much larger incumbent with capital and distribution advantages.
Emerging players
- Subby: Subby is a subscription tracking and management app for individuals. It is comparable to diivii at the awareness/tracking layer but does not facilitate cost-sharing across a group of users.
- TrackMySubs: TrackMySubs is a subscription tracking tool aimed at individuals managing recurring digital spend. It overlaps with diivii's subscription-fatigue framing but lacks the social, group, and payment-collection components that drive diivii's network effects.
- Bobby (subscription tracker): Bobby is a mobile subscription tracking app that helps individuals monitor recurring subscription costs. It targets the same subscription-fatigue pain point but is individual-focused rather than group-based, and lacks the quota-sharing and credential-management features of diivii.
- Trim: Trim is a personal finance assistant that helps users identify, manage, and cancel unwanted subscriptions. It overlaps with diivii at the subscription-discovery and management layer but does not offer the group-sharing mechanic that is diivii's core differentiator.
- Hiive: Hiive is a marketplace for fractional ownership of high-value subscriptions and software licenses. It shares the underlying 'split the cost' thesis with diivii but operates in a different price segment and use case, making it a thematic adjacent rather than a direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
diivii social profiles
Digital presencediivii financial estimates
Financial estimateRevenue estimate
Valuation estimate
diivii leadership team
Management profileNumber of profiles
diivii funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
diivii M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about diivii
What does diivii do?
diivii is a consumer marketplace that lets individuals create or join groups to legally share the cost of digital subscriptions (streaming, music, software) with roommates, friends, and colleagues. The platform handles group formation, payment collection via a built-in digital wallet, member coordination through group chat, and secure credential sharing via a password manager.
Is diivii a public or private company?
diivii is a private company. It is classified as unknown and is currently operating.
When was diivii founded?
diivii was founded in 2020. It employs 1 to 10 people.
Where is diivii based?
diivii is headquartered in Paris, France, in the Europe region.
How does diivii make money?
One revenue line is on record: subscription Sharing Service.
Who are diivii's main competitors?
Direct peers on record are Splitwise, Sharesub, Cozy and Spliiit. Rocket Money (formerly Truebill) is listed as a broad incumbent. Emerging players are Subby, TrackMySubs, Bobby (subscription tracker), Trim and Hiive.
Does diivii have an API?
No public API is recorded for diivii.
What industry is diivii in?
diivii's product category is Subscription Sharing Platform. Its primary akta.pro industry code is MPACAJAE, Messaging-Led Community Platforms (Chat/Group Communities). Its NAICS code is 51621 and its SIC code is 7372.