What Mice Global Solutions does

Mice Global Solutions is a Barcelona-based, privately held company founded in 1996 that operates in the MICE (Meetings, Incentives, Conferences, and Exhibitions) sector. The firm organizes events, congresses, exhibitions, seminars, and conventions, serving clients in Spain and potentially adjacent markets who require professional event management services. With a workforce of 11-50 employees, it is a small-to-mid-sized operator in the Iberian events industry, and its 28+ year operating history indicates sustained but undocumented presence in the market.

The company's service offering centers on end-to-end event execution, though specific deliverables, venue partnerships, vendor relationships, and technology platforms are not detailed in available sources. The firmographic profile lists no proprietary technology stack, no listed products or services taxonomy, no disclosed customer segments, and no pricing model. The corporate website (miceglobal.es) is registered but its content could not be extracted during data collection, limiting visibility into service-line depth, case studies, or positioning. No management team bios, subsidiaries, partnerships, awards, certifications, or regulatory actions are documented.

The business model appears to be fee-for-service event management, with revenue mechanics, customer segmentation, and go-to-market approach not disclosed in the source material. No funding rounds, M&A activity, leadership changes, or strategic corporate actions are on record. The absence of disclosed financials, customer logos, and operational metrics means the company's commercial scale, competitive positioning, and growth dynamics cannot be reliably assessed from publicly available information.

Name

Mice Global Solutions

Website

https://miceglobal.es

Company type

Private

Founded year

1996

Headcount range

11–50 employees

Short description

Mice Global Solutions is a Barcelona-based event management firm founded in 1996 that organizes congresses, exhibitions, seminars, and conventions, serving clients in Spain's MICE industry with a workforce of 11-50 employees.

Ownership category

akta.pro rank

Product category

Event Management Services

NAICS

Convention and Trade Show Organizers (561920)

akta.pro primary industry

Corporate Meeting & Conference Planning (Internal/External) (THAHACAB)

Keywords

• Event management services
• Corporate event planning
• Conference organization
• Convention services
• Trade exhibition management

Headquarters

HQ city

Barcelona

HQ country

Spain

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Core offering

Mice Global Solutions organizes events, congresses, exhibitions, seminars, and conventions for clients. The company is headquartered in Barcelona, Spain, was founded in 1996, and operates with 11–50 employees. Its activity is centered on the planning and execution of corporate events.

Differentiator

Problem solved

Functional benefit

Products and services

• Corporate event organization Planning and execution of corporate events for business clients in Spain and related markets.
• Congress organization End-to-end organization of congresses for corporate and institutional clients.
• Exhibition organization Planning and execution of exhibitions for business clients.
• Seminar organization Planning and execution of seminars for corporate and institutional clients.
• Convention organization End-to-end organization of conventions for business clients.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Broad incumbents

• Maritz Global Events: Maritz Global Events is an established North American meetings, incentives, and events agency serving large corporate clients. It is comparable to Mice Global Solutions in delivering end-to-end event and congress management, but operates at substantially larger scale with broader geographic reach.
• MCI Group: MCI Group is a global association and event management company headquartered in Switzerland. It directly overlaps with Mice Global Solutions in professional conference organizing, association congress management, and corporate event services, but operates at vastly larger global scale across 60+ offices.
• BCD Meetings & Events: BCD Meetings & Events is a global corporate meetings, events, and incentives management agency part of BCD Group. It is comparable to Mice Global Solutions in delivering meetings and congress services for corporate clients, but serves predominantly Fortune 500 accounts at global scale.
• GL Events: GL Events is a major French-listed international event organizer and venue operator with worldwide presence. It is comparable to Mice Global Solutions as a competitor in the congress, exhibition, and convention organizing space, but at significantly larger scale and with broader venue ownership.
• American Express Meetings & Events: American Express Meetings & Events is the meetings and events division of Amex GBT, providing strategic meetings management for global enterprises. Comparable to Mice Global Solutions in core meetings and congress service delivery, but operating as an incumbent with significantly larger client base and resources.
• CWT Meetings & Events: CWT Meetings & Events is the global meetings, events, and incentives division of CWT, serving large multinational corporate clients. Comparable to Mice Global Solutions in core service offering (meetings and congress management) but at incumbent scale with significantly larger enterprise client portfolio.

Emerging players

• EventsCase: EventsCase is a Barcelona-based event management software platform serving event organizers and agencies. It is an adjacent/emerging player to Mice Global Solutions as a Barcelona-rooted events technology provider that increasingly competes for both software and services contracts in the same regional market.

Regional players

• cievents: cievents is a Barcelona-based event management agency serving corporate clients across Spain and Europe. It is directly comparable to Mice Global Solutions in geographic base (Barcelona), target market (corporate events, congresses, conventions), and boutique scale, making it the closest head-to-head competitor.

Direct peers

• PRA (Business Events): PRA Business Events is a global event management agency specializing in corporate events, incentives, congresses, and association conferences. It is directly comparable to Mice Global Solutions as a direct competitor offering end-to-end PCO and meeting planning services, at moderately larger scale.

Others

• Meet In GmbH (Meet in Spain / ICCA partners): ICCA (International Congress and Convention Association) is the global association representing the meetings industry, including Barcelona-based agencies like Mice Global Solutions. It is an ecosystem/peer-network organization relevant to the same customer base (international association congress clients) but operates as an industry body rather than a competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat1 record

Key risks4 records

Key highlights4 records

Customer concentration

• LinkedInlinkedin.com/company/miceglobal

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mice Global Solutions