What Eventurous does

Eventurous is a UK-based corporate events agency and team building company founded in 1989, headquartered at its owned 150-acre Mythe Farm venue in Warwickshire. The company delivers end-to-end corporate event management across conferences, award ceremonies, product launches, Christmas and summer parties, gala dinners, incentive travel and corporate festivals, alongside a 60+ activity team building portfolio spanning indoor (escape rooms, The Betrayers, Crystal Clear Challenge, Bake Off), outdoor (It's A Knockout, Soapbox Derby, motorsports, treasure hunts), virtual (Virtual Christmas Parties, Escape Room, Cookery Experiences) and charity (Charity Bike Build, Wind Farm Challenge, Happy Habitats) formats. Its proprietary technology includes GPS-enabled iPad treasure hunts with bespoke real-time team messaging, deployed across 30+ UK cities.

The business operates a professional services revenue model, generating income from project-based event management fees, team building activity charges, AV/equipment hire and venue partnership commissions, with a free venue-finding service acting as a top-of-funnel lead generator. Pricing is fully quote-based, no standard tiers are published, and the company commits to written proposals within 24 hours of enquiry. Distribution is via two regional direct sales desks (Midlands/North at 01827 215 200, London/South at 020 8051 9900), an inside-sales website enquiry channel, and venue partner referrals, with marketing across SEO, LinkedIn, Instagram, Vimeo, Facebook, Twitter and email newsletters.

Customer base is diversified across large UK enterprises including Holland & Barrett, ALDI, Siemens, Molson Coors, Leicester Tigers, Enterprise Rent A Car, Stellantis/Jeep, Fisher German, Ultimate Finance, Ask Italian and the University of Nottingham, with group sizes ranging from 10 to 1,000+ and event volumes exceeding 750 per year. The company holds £5M public liability insurance and is accredited by MIA (Agency of the Year Gold 2024, Supplier of the Year Gold 2024), MIT (Gold Badge 2025, Best Intermediary Agency Silver 2024), ISLA, BEAM and Greengage (Sustainable Event Management Company Platinum 2025, ECOsmart Gold venue).

Name

Eventurous

Legal name

Eventurous Ltd

Website

https://eventurous.co.uk

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Eventurous is a UK corporate events agency and team building company founded in 1989, delivering conferences, festivals, and 60+ team activities for enterprise clients across 30+ UK cities from its owned 150-acre Mythe Farm venue in Warwickshire.

Ownership category

akta.pro rank

Product category

Corporate Event Management Services

NAICS

Convention and Trade Show Organizers (561920), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Onsite Operations & Event Staffing Management (THAHACAL)

akta.pro secondary industries

Conferences & Conventions Operations Services (Registration, AV, Logistics) (MPAGAGAM), Event Theming, Mood Boards & Concept Design (HSACAOAH)

Keywords

• Corporate event management
• Team building activities
• Conference organisation
• Event production services
• Venue finding services

Headquarters

HQ city

Atherstone

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Corporate Event Management Services: Full-service event agency providing end-to-end corporate event planning and execution including conference organisation, award ceremonies, product launches, and gala dinners. Revenue generated through project-based service fees.
2. Team Building Activities: Indoor, outdoor, and virtual team building events and activities including escape rooms, treasure hunts, Crystal Challenge, sports days, and immersive experiences. Charged per activity or as part of comprehensive packages.
3. Venue Finding Services: Free venue finding service for clients, with revenue generated through venue partnerships and commissions rather than direct client charges.
4. Event Production & Equipment Hire: AV production, theming, catering, and equipment provision as standalone or bundled services including Tipi hire, evening theming, and event creative services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Eventurous is a full-service corporate events agency and team building company that plans, produces, and delivers corporate events including conferences, awards ceremonies, product launches, gala dinners, and corporate festivals for UK businesses. The company offers 60+ team building activity types spanning indoor, outdoor, virtual, and charity formats, complemented by end-to-end event services including venue finding, AV production, theming, catering, and creative support, all anchored by its proprietary 150-acre Mythe Farm venue in Warwickshire.

Product overview

Eventurous is a full-service corporate events agency and team building company offering a comprehensive portfolio of services organized into three main divisions: Corporate Events (conferences, award ceremonies, Christmas parties, corporate festivals, family fun days, summer parties, gala dinners, product launches, incentive travel, and virtual events), Team Building Events (split into indoor activities like escape rooms and creative workshops, outdoor pursuits including sports and adventure challenges, virtual team building for remote teams, and charity-focused team building), and Event Services (event management, venue finding, event production, tipis hire, theming, catering, and creative support including a Carbon Calculator). The company operates its own 150-acre venue, Mythe Farm, featuring Mythe Barn conference facilities and outdoor event spaces. With over 30 years of experience, the company delivers events across the UK with in-house equipment and full event management capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Corporate Events Full-service corporate event management division delivering conferences, award ceremonies, Christmas parties, corporate festivals, family fun days, summer parties, gala dinners, product launch events, incentive travel, and virtual events for UK corporate clients.
• Team Building Events Indoor and outdoor team building activities and experiences, including virtual team building options, designed to build teams through collaboration across 60+ activity types.
• Indoor Team Building Indoor team building activities including The Betrayers, Diamond Heist Escape Room, Crystal Clear Challenge, Minute To Win It, Master of Tasks, Crime Scene Investigation, Game Shows, Bake Off Challenge, Perfume Making Workshop, The Chocolate Workshop, and Wall of Wolf Street trading activity.
• Outdoor Team Building Outdoor team building activities including It's A Knockout, Olympic Games, Crystal Clear Challenge, Soapbox Derby, Country Pursuits, Motorsports Day, Treasure Hunts, and Inflatable Games.
• Virtual Team Building Remote team building experiences including Virtual Christmas Parties, Virtual Escape Room, Virtual Murder Mystery, Virtual Cocktail Making, Virtual Gameshow Mania, and Virtual Cookery Experience.
• Charity Team Building Charitable team building events including Build for Charity, Charity Bike Build, Fairway to Food Bank, Compete for Cause, Happy Habitats, and Wind Farm Challenge.
• Treasure Hunts GPS and iPad-based interactive treasure hunts using proprietary technology across 30+ UK cities including London, Birmingham, Manchester, Bristol, Cambridge, Oxford, and Nottingham.
• Evening Entertainment Corporate evening entertainment including Bandeoke, Bangers Bingo, Casino Entertainment, Cocktail Making, Corporate Wine Tasting, Murder Mystery, Race Night, Live Music Quiz, and Movie Quiz.
• Event Services Event management, venue finding, event production, tipis for hire, evening theming, event catering, and creative services including a Carbon Calculator tool for sustainability.
• Tipi Venue Hire Corporate tipis available for hire at Mythe Farm, featuring a 4-hat tipi venue for festivals and outdoor summer parties.
• Mythe Farm Company-owned 150-acre countryside venue in Warwickshire featuring Mythe Barn conference facilities (up to 200 delegates), outdoor fields, off-road track, target shooting ranges, and tipis for corporate events.
• Mythe Barn Conference and event space within Mythe Farm capable of hosting up to 200 delegates with large event spaces flooded with daylight.

Quantifiable outcome

• Over 750 events delivered annually
• +1 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered minor and core.

• BEAMminorOthersIndustry body membership for the events sector. Provides industry representation, standards, and professional network access.
• Meetings Industry Association (MIA)coreOthersLeading UK industry association for meetings and events professionals. Eventurous holds supplier membership and has won multiple MIA awards including Agency of the Year Gold 2024 and Supplier of the Year Gold 2024.
• ISLAminorOthersIndustry accreditation body for event and meeting professionals. Eventurous holds ISLA accreditation.
• Meeting NeedsminorOthersUK membership organisation for meeting and event industry. Eventurous holds membership.
• Greengage SolutionscoreStrategic or Co-development PartnerEnvironmental consultancy providing sustainability accreditation. Eventurous holds Greengage Sustainable Event Management Company Platinum 2025 and ECOsmart Gold venue accreditation for Mythe Farm. Partnership supports ESG and sustainability commitments.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Rapiergroup: UK corporate events and brand activation agency offering conferences, awards, exhibitions and team building with comparable enterprise customer profiles.
• KDM Events: UK corporate event management and team building agency offering conferences, team building and venue finding with a comparable end-to-end service model to Eventurous.
• Be Challenged: UK team building and corporate events specialist providing indoor, outdoor and virtual activities with overlapping activity portfolio and enterprise customer base.
• The Events Company: UK corporate event management agency providing conferences, awards, team building and gala dinners with comparable service breadth and enterprise focus.
• Maximillion Events: UK corporate events agency offering team building, conferences and incentive travel with a similar enterprise client focus and UK-wide delivery footprint.
• Lemon Events: UK corporate events and team building company offering full-service event management with a similar Midlands/southern UK delivery footprint to Eventurous.
• Team TLC: UK-based team building and corporate events provider with overlapping indoor/outdoor activity portfolio targeting similar corporate and mid-market buyers.
• Wildgoose Events: UK-based corporate events and team building agency best known for GPS/iPad treasure hunts across multiple cities, directly competing with Eventurous's core treasure hunt and team building offering.
• Rock-IT Events: UK corporate events and team building company offering themed events, conferences and incentive programmes targeting similar enterprise and mid-market segments.

Broad incumbents

• Sodexo Events: Global facilities services and corporate events incumbent offering corporate event management, concierge and venue services; competes with Eventurous at the upper end of enterprise RFPs but as part of a much wider services portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/eventurous_ltd?lang=en
• YouTubeyoutube.com/channel/UCR7l1aaGzaiUJE2n35QCg7Q
• Facebookfacebook.com/EventurousLtd
• LinkedInuk.linkedin.com/company/eventurous-ltd
• Instagraminstagram.com/eventurous_ltd/?hl=en

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eventurous