What Housing Choices does

Housing Choices is a 501(c)(3) nonprofit organization founded in 1999 (with prior history as 'Housing Choices Coalition') and headquartered in San Jose, California. Its mission is to create and support quality, affordable housing opportunities for people with intellectual and developmental disabilities (I/DD). The organization delivers services through four offices across five California counties — Santa Clara, San Mateo, Santa Cruz, San Benito, and Monterey — via a coordinated three-role service model: Housing Coordinators who guide clients through intake, waiting lists, housing interviews, and move-in; Resident Coordinators embedded on-site at 29 partner properties to maintain tenancy; and Homeless Case Managers plus Homelessness Prevention System Coordinators for emergency and rapid-rehousing needs. Approximately 11–50 employees execute this field-based delivery model.

The organization is not a technology company; it builds no proprietary software platform and relies on standard office tooling (including a recent $4,448 Rotary grant-funded laptop/desktop upgrade). Its primary 'product' is relational — long-term partnerships with affordable housing developers (MidPen, EAH, Eden, Charities Housing, Related California) and the San Andreas Regional Center, which together generate a steady supply of set-aside units. Notable capacity-building assets include the 2007 'Rental Housing Integration' developers' guide co-developed with San Andreas Regional Center and inclusionary ordinance advocacy experience that has produced set-aside commitments from multiple municipalities.

Housing Choices generates no client revenue — all services are provided free to individuals with developmental disabilities. The organization operates on a donations-and-fundraising model, drawing on charitable donations, community grants (Rotary Club of San Jose, Housing Industry Foundation, Coastal Grant, Wishbook Grant), and government funding streams such as Housing Choice Voucher administration and emergency rental assistance (ERAP). Its customer base is highly fragmented across individual clients and families, with revenue concentration instead on a small set of institutional funders and developer/housing authority partnerships.

Name

Housing Choices

Legal name

Housing Choices

Website

https://housingchoices.org

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Housing Choices is a 501(c)(3) nonprofit that provides free housing coordination, resident coordination, and homelessness-prevention services for individuals with intellectual and developmental disabilities across five California counties, partnering with affordable housing developers to secure set-aside units.

Ownership category

akta.pro rank

Product category

Disability Housing Services

NAICS

Other Community Housing Services (624229), Community Housing Services (62422), Temporary Shelters (624221)

SIC

Services-Social Services (8300)

akta.pro primary industry

Public & Affordable Housing Programs (Subsidies, Vouchers, Public Housing) (BPAIANAA)

akta.pro secondary industry

Housing Benefits & Rent Subsidy Administration (BPAIAKAG)

Keywords

• Affordable housing services
• Developmental disability housing
• Housing coordination
• Homeless case management
• Inclusive housing development

Headquarters

HQ city

San Jose

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Donations and Grants: Housing Choices operates as a 501(c)(3) nonprofit organization that relies on charitable donations, community grants, and government funding to sustain operations. The organization receives grants from foundations such as the Rotary Club of San Jose and the Housing Industry Foundation, as well as donor-supported funds like the Coastal Grant and Wishbook Grant for direct client assistance.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Housing Choices is a nonprofit that creates and supports quality, affordable housing opportunities for people with developmental disabilities through direct housing navigation, placement, and tenancy-retention services delivered via Housing Coordinators, Resident Coordinators, Homeless Case Managers, and Homelessness Prevention System Coordinators, supplemented by client financial-assistance grants and a network of 29 partner affordable housing developments across five California counties.

Product overview

Housing Choices is a nonprofit organization that serves as a housing coordination and support services provider for people with developmental disabilities. The organization offers a unified suite of services centered around housing placement and retention, including Housing Coordinator services for intake and application assistance, Resident Coordinator services for ongoing housing stability support at partner properties, Homeless Case Management for urgent housing situations, and Homelessness Prevention coordination for emergency rental assistance. The organization partners with 29 property developers across 5 California counties to secure affordable housing units with set-aside preferences for individuals with intellectual and developmental disabilities. Financial support programs including grants for deposits and household items complement the service portfolio.

Differentiator

Problem solved

Functional benefit

Products and services

• Housing Coordinator Services Housing Coordinators work at Housing Choices offices to guide individuals with developmental disabilities through the intake process, enroll them on housing waiting lists, support lease signing and move-in, and assist during housing interviews. Service is provided free of charge to clients.
• Resident Coordinator Services Resident Coordinators are stationed on-site at 29 partner affordable housing properties to maintain relationships with property managers, help residents retain housing, deliver check-ins and social programming, and connect clients with community resources for ongoing housing stability.
• Homeless Case Management Services Homeless Case Managers serve urgent households in need of stable housing, providing expert assistance during transition to more stable housing, stabilizing urgent situations, and helping people move into safe and secure homes. Targeted at individuals and families with developmental disabilities facing homelessness.
• Homelessness Prevention System Coordination Homeless Prevention System Coordinators enroll families in a short-term emergency rental assistance program, providing targeted support to households at imminent risk of losing their housing due to temporary inability to pay rent.
• Lease Support Services Lease Support services assist individuals with developmental disabilities in understanding lease agreements, their rights and responsibilities as tenants, and provide ongoing support for maintaining housing stability.
• Partner Properties Program The Partner Properties Program is Housing Choices' partnership network with 29 affordable housing developers (e.g., MidPen Housing, EAH Housing, Eden Housing, Charities Housing, Related California) across five counties that create rental housing with set-aside units for people with developmental disabilities.
• Housing Choice Voucher Assistance Supports clients in obtaining and retaining Housing Choice Vouchers, determining eligibility for subsidized housing, and navigating the application and qualification process in coordination with the Housing Authority of Santa Clara County and the Housing Authority of Santa Cruz County.
• Financial Support Programs (Coastal Grant, Wishbook Grant, Emergency Rental Assistance) Provides grants to clients for security deposits, household items, and emergency rental assistance, including the Coastal Grant for Santa Cruz, Monterey, and San Benito counties (e.g., $750 to Bianka Carrillo family, $750 noted as grant figure) and Wishbook Grant programs.

Quantifiable outcome

• 29 Partner Properties providing housing opportunities across 5 California counties
• +2 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core and supporting.

• San Andreas Regional Center (SARC)coreStrategic or Co-development Partner · 1 November 2018San Andreas Regional Center is the primary referral source for Housing Choices clients. SARC determines eligibility for I/DD services and coordinates supportive services funding for tenants in set-aside units. Within the first month of Pippin Orchards opening, all 6 set-aside units were filled by SARC referrals.
• MidPen HousingcoreStrategic or Co-development PartnerMidPen Housing is a nonprofit affordable housing developer that manages Pippin Orchards Apartments, the first Housing Choices Partner Property in Santa Cruz County. MidPen provides property management and coordinates resident services.
• EAH HousingcoreStrategic or Co-development PartnerEAH Housing manages Water Street Apartments, a 41-unit affordable residential community in Santa Cruz where Housing Choices clients reside.
• Housing Authority of Santa Clara CountycoreStrategic or Co-development PartnerPartnership for Housing Choice Voucher program coordination, helping clients qualify for subsidized housing and navigate Section 8 processes.
• Housing Authority of Santa Cruz CountycoreStrategic or Co-development PartnerCollaborated on Pippin Orchards development alongside City of Watsonville, County of Santa Cruz, and MidPen Housing.
• Bay Area Furniture BanksupportingOthersProvides furniture grants to Housing Choices clients transitioning to new housing. Through this partnership, clients like Khalid Malik and Wesley Tremmel received beds, furniture, and household items.
• Eden HousingcoreStrategic or Co-development PartnerEden Housing manages Mitchell Park Place in Palo Alto, a new 50-unit affordable community opening in Fall 2025 with 25 units set aside for people with intellectual and developmental disabilities.
• Charities HousingcoreStrategic or Co-development PartnerPartnership for Cleveland Commons development in Campbell, a 92-unit affordable housing project that will include designated homes for individuals with intellectual and developmental disabilities.
• City of CupertinocoreOthersMary Avenue project (Mary Avenue Villas) will provide 40 affordable housing units including 19 for individuals with developmental disabilities, developed through city partnership.
• City of SunnyvalecoreOthersSunnyvale City Council has approved projects including 25% of units targeted for people with developmental disabilities through SARC referrals.
• City of Palo AltocoreOthersWilton Court project and Mitchell Park Place developed in partnership with Palo Alto, providing housing for people with disabilities.
• City of Santa ClaracoreOthersInclusive Mixed-Income Housing project with 20% of units targeted for extremely low-income people with developmental disabilities.
• Related CaliforniacoreStrategic or Co-development PartnerAffordable housing developer partnering with Sunnyvale for 90-unit affordable housing project with 25% of units for people with developmental disabilities.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Others

• Eden Housing: Bay Area affordable housing developer partnering with Housing Choices on Mitchell Park Place in Palo Alto—adjacent organization that produces physical housing assets while Housing Choices provides the service layer.
• MidPen Housing: Bay Area affordable housing developer that is one of Housing Choices' core partner properties (e.g., manages Pippin Orchards)—adjacent as the developer-side counterpart providing physical housing units Housing Choices helps fill with I/DD residents.

Broad incumbents

• The Arc of California: Statewide advocacy and service organization serving people with intellectual and developmental disabilities, overlapping population with Housing Choices but broader focus beyond housing into advocacy, family support, and employment.
• Enterprise Community Partners: National nonprofit affordable housing intermediary that develops, invests in, and advocates for affordable housing—operates at much larger scale with diversified programmatic work overlapping with Housing Choices' mission.
• Mercy Housing: Large national affordable housing nonprofit developer and operator serving low-income families, seniors, and people with special needs—broader scale and dual developer/operator model compared to Housing Choices' coordination-only model.

Direct peers

• LifeSTEPS: California-based nonprofit providing resident services, housing navigation, and supportive services for affordable housing residents, including seniors and people with disabilities—highly similar mission and operating model to Housing Choices.
• Abode Services: Bay Area nonprofit providing housing and supportive services to homeless individuals and families, including those with disabilities—comparable nonprofit housing stabilization model with case management and housing navigation.
• PATH (People Assisting the Homeless): California nonprofit providing housing navigation, interim housing, and homelessness prevention services—similar supportive housing and case management operating model though broader population focus.
• Brilliant Corners: Nonprofit that provides supportive housing services and housing navigation for individuals with developmental disabilities, mental health conditions, and other special needs in California—closely comparable population and service model.
• Community Housing Innovations (CHI): Nonprofit providing housing counseling, housing placement, and homelessness prevention services for vulnerable populations including people with disabilities—comparable housing coordination operating model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/housing-choices-coalition-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Housing Choices