Milc

What Milc does

Milc (acronym for "Made In Le Coin") is a French white-label contract manufacturer specializing in tubular frame fabrication and full-vehicle assembly for the bicycle and light mobility sectors. Founded in 2013 and headquartered at the foot of the Pyrenees in La Barthe-de-Neste, France, the company serves industrial customers ranging from emerging cycling startups to established European brands, producing frames and complete e-bikes, cargo bikes, fat bikes, dirt bikes, adaptive cycles, and light mobility vehicles on an OEM basis. Milc operates as part of the Fler Group, alongside sister company Antidote Solutions (design office) and We Are Parts (component supply chain service), providing customers an integrated offering from industrial design through finished product delivery.

Core technical competencies center on tubular frame manufacturing in aluminum, steel, stainless steel, and titanium. The company operates in-house tube processing capabilities (cutting, notching, bending, shaping), three welding methods (high-precision TIG, traditional silver and brass braze-welding, and Fronius MIG CMT robotic welding), multi-material bonding, and surface finishing. A Bikebotix-made automated wheel-building production line supports wheel assembly for both e-bikes and micro-mobility vehicles across all specifications from children's bikes to fatbikes, and recent robotics integration work with Compositadour targets further welding automation. Surface treatment is delivered via subcontractor powder coating and liquid paint plus in-house automated mass finishing for pre-weld component preparation.

The business model is exclusively B2B white-label OEM with project-by-project pricing that is not publicly disclosed. Each customer is assigned a dedicated business manager who coordinates the full project from industrialization and prototyping through pre-series validation, mass production, assembly, logistics, and shipping. Revenue streams combine hardware sales (frame manufacturing), professional services (assembly, prototyping, pilot run), and managed services (logistics with 400 pallet spaces and real-time ERP inventory, plus component supply chain through We Are Parts pooled purchasing). Go-to-market relies on direct enterprise sales supported by participation in cycling trade shows such as Eurobike and SIANE, and the company is investing €4.5 million in a next-generation factory designed to reach 25,000 units of annual production capacity by 2028 as part of its role in the ADEME France 2030-backed CycLocal consortium.

Name

Milc

Legal name

Milc

Website

https://milc-industry.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Milc is a French white-label contract manufacturer providing tubular frame fabrication, welding, assembly, prototyping, and supply chain services for bicycle and light mobility brands, operating from its Pyrenees facility as part of the Fler Group.

Ownership category

akta.pro rank

Product category

Bicycle and Light Mobility Manufacturing

NAICS

Motorcycle, Bicycle, and Parts Manufacturing (336991)

SIC

Motorcycles, Bicycles & Parts (3751)

akta.pro primary industry

Vehicle Body-in-White & Structural Assemblies Manufacturing (IMACAGAG)

Keywords

• Frame manufacturing
• Bicycle assembly
• Tube welding
• Wheel building
• White-label manufacturing

Headquarters

HQ city

Sainte-croix-volvestre

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Frame Manufacturing: Production of tubular frames for bicycles and light mobility vehicles in aluminum, steel, stainless steel, and titanium. Services include tube work, welding, bonding, and finishing. Operates on white-label OEM basis for industrial customers.
2. Assembly Services: Complete assembly of bicycles and light mobility vehicles including wheel assembly, drivetrain assembly, hydraulic assembly (brakes/suspensions), and electric vehicle assembly. 100% electric vehicles split: 60% e-bikes, 40% intermediate vehicles.
3. Prototyping and Pilot Run: Prototype manufacturing, testing, debugging, and pilot run/pre-series production. Validates technical choices and optimizes manufacturing processes before mass production launch.
4. Logistics and Storage: Storage with 400 pallet capacity, real-time inventory management via ERP, quality control, packing, and shipping services. Includes packaging design and zero-waste material reuse.
5. Component Supply Chain: Supply chain management via We Are Parts partnership, providing pooled purchasing, component sourcing, and import services for manufacturers.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Milc is a French white-label manufacturer that fabricates tubular frames (aluminum, steel, stainless steel, titanium) and assembles electric bicycles and light mobility vehicles for industrial customers in the cycling sector. Its integrated offering spans tube processing and welding (TIG, braze-welding, robotic CMT), prototyping, pilot run production, full vehicle assembly including wheel building, surface finishing, multi-material bonding, and ERP-managed logistics with 400 pallet storage capacity.

Product overview

Milc (Made In Le Coin) operates as a white-label industrial manufacturing factory for electric bicycles and light mobility vehicles, established in 2013 at the foot of the Pyrenees in France and part of the Fler Group. The company's integrated service offering combines development activities (industrialization office, prototyping, pilot run/pre-series), core manufacturing (tubular frame manufacturing, tube processing, TIG/braze-welding, robotic CMT welding, surface treatment, multi-material bonding), and operations (wheel assembly, full vehicle assembly, logistics, supply chain management via We Are Parts). Milc serves industrial sector clients who operate under their own brands, providing complete services from design through prototyping, mass production, and logistics delivery. The company is investing in robotics integration (Fronius MIG CMT stations) and is expanding with a next-generation factory (€4.5 million investment, targeting 25,000 units/year by 2028) as part of the France 2030 CycLocal consortium.

Differentiator

Problem solved

Functional benefit

Products and services

• Frame Manufacturing Tubular frame manufacturing for cycles and light mobility vehicles in aluminum, steel, stainless steel, and titanium, including tube processing (cutting, notching, bending), TIG welding, braze-welding, and CMT robotic welding. Sold as a white-label service to bicycle and light mobility manufacturers.
• Bicycle and Light Mobility Vehicle Assembly Complete assembly of electric bicycles and light mobility vehicles including wheel assembly, drivetrain assembly, hydraulic assembly (brakes, suspensions), and electric vehicle assembly with battery-motor-controller integration. Sold to bicycle and mobility brands as a white-label service.
• Wheel Assembly Series and prototype spoked wheel assembly for electric bicycles and micro-mobility vehicles, equipped with the Bikebotix robotized wheel-building production line (Made in France). Capabilities include wheel building, tyre assembly, and accessorizing ready-to-ride wheels.
• Prototyping Prototype manufacturing for electric bicycles and light mobility vehicles, including assembly, debugging, and field testing to validate product suitability before pilot run or mass production. Sold to cycling and mobility brands.
• Pilot Run / Pre-series Pre-series manufacturing enabling validation of technical choices, optimization of manufacturing processes, and industrialization securing before mass production. Includes tooling design, operating procedure validation, and continual improvement.
• Industrialization Office Operational range development for future products from design phase to phase planning and delivery, including project coordination, production preparation, cost optimization, and production method definition.
• Logistics Storage with 400 pallet spaces, real-time inventory management via dedicated ERP and information system, quality control, packaging design with zero-waste approach, and shipping in partnership with Geodis.
• Supply Chain Management Component and spare parts sourcing through We Are Parts (Fler Group service) with pooled purchasing for SMEs and emerging sector players, including import management, customs clearance, and Incoterms handling.
• Surface Treatment and Finishing Frame painting via powder coating and liquid paint through subcontractor network, plus automated mass finishing for component preparation before welding and surface treatment.
• Multi-material Bonding Multi-material bonding service for cost-effective chassis construction, recommended for rapid prototyping combined with 3D printing and accessory manufacturing.
• Wheel Reconditioning Comprehensive wheel refurbishment service including collection of damaged wheels, inspection of hubs, and enhancement of technical performance using the Bikebotix robotized production line in partnership with Mach1-Bikebotix.

Quantifiable outcome

• Flexible mass production of frames contributing to French bicycle industry's goal of 300,000 frames manufactured in France by 2030
• +2 more outcomes

Named customers8 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Ten partnerships are on record, tiered core, major and minor.

• We Are PartscoreChannel Partner/ Reseller/ DistributorDedicated component sourcing service developed within Fler Group for manufacturers and stakeholders in the bicycle and light mobility sector. Provides pooled purchasing system to negotiate better prices with manufacturers in France, Europe, and Asia. Handles component import, customs clearance, and Incoterms management.
• Antidote SolutionscoreStrategic or Co-development PartnerDesign office and sister company within Fler Group, located alongside Milc. Provides complementary design services from concept to product structuring. Teams exchange daily, enriching projects and benefiting customers with complete service chain from idea to finished product.
• Yuba BicyclescoreStrategic or Co-development PartnerPart of CycLocal consortium with Milc, Second Cycle, and ESTIA-Compositadour, formed as part of ADEME's Bicycle Industry call for proposals. Consortium aims to boost French bicycle industry with innovative, sustainable bicycles incorporating eco-design principles.
• Second CyclecoreStrategic or Co-development PartnerPart of CycLocal consortium focused on sustainable bicycle production and reconditioning approaches.
• ESTIA-CompositadourcoreStrategic or Co-development PartnerPart of CycLocal consortium. Milc conducted robotics integration work in partnership with Compositadour, accessing their research laboratory for first steps in robotics with Fronius MIG CMT stations.
• GeodismajorChannel Partner/ Reseller/ DistributorLogistics partnership ensuring reliable delivery and peace of mind for Milc's storage and shipping operations. Partnership supports the 400 pallet storage capacity and real-time inventory management via dedicated ERP.
• BikebotixcoreTechnology or IntegrationProvider of automated wheel assembly production line 'Made in France'. Milc uses Bikebotix wheel-building machine for series and prototype wheels. Partnership includes component stock arrangement with Mach1-Bikebotix for optimized lead times.
• Mach1 - BikebotixminorChannel Partner/ Reseller/ DistributorOff-site component stock partnership with Bikebotix to optimize wheel assembly lead times.
• REF BikesminorStrategic or Co-development PartnerCo-founder Alain Segura (REF Bikes) participated alongside Thomas Lecompte on SIANE programme discussing French bicycle industry. Both are laureates of ADEME's Bicycle Industry call for proposals.
• ST COMPOSITESminorStrategic or Co-development PartnerSales manager Thomas Couach (ST COMPOSITES) participated alongside Thomas Lecompte on SIANE programme. Both are laureates of ADEME's Bicycle Industry call for proposals.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Giant Manufacturing Co. The world's largest bicycle manufacturer based in Taiwan, operating both as an OEM contract manufacturer for major brands and as an own-brand producer. Directly comparable to Milc as a bicycle OEM with multi-material frame capabilities, though at vastly larger scale.
• Merida Industry Co. Major Taiwanese bicycle OEM serving multiple global brands and operating its own Merida brand. Comparable to Milc in the OEM contract manufacturing model and bicycle frame expertise across aluminum and carbon.
• Lapierre: Heritage French bicycle manufacturer, part of Accell Group, with main production in Dijon. Comparable to Milc as a French bicycle manufacturer with deep cycling expertise and European manufacturing base, though more brand-led than white-label.

Emerging players

• Riese & Müller: German premium e-bike and cargo bike manufacturer. Comparable to Milc in European e-bike manufacturing focus, premium frame expertise, and growing overlap in cargo bike category.
• Urban Arrow: Dutch family cargo bike manufacturer. Comparable to Milc in the European cargo bike and light mobility vehicle space, with shared focus on technical frame manufacturing for professional and family use cases.

Broad incumbents

• Trek Bicycle Corp: Global bicycle manufacturer with extensive owned manufacturing facilities and OEM partnerships. Comparable to Milc in bicycle frame manufacturing scale and multi-material expertise, though with far broader product portfolio and brand-led go-to-market.
• Decathlon: French sporting goods giant with substantial in-house bicycle manufacturing across BTwin, Rockrider and other proprietary brands. Comparable to Milc as a France-based bicycle manufacturer and assembler operating white-label-style production for owned brands.
• Scott Sports: Swiss premium bicycle and sports equipment manufacturer with European production heritage. Comparable to Milc in European bicycle manufacturing positioning and premium frame expertise, though primarily brand-led.
• Specialized Bicycle Components: Major premium bicycle brand with significant in-house frame manufacturing capabilities. Comparable to Milc in high-end bicycle frame production and technical expertise, though focused on owned brand portfolio rather than white-label OEM.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/milc-industry
• Facebookfacebook.com/madeinlecoin

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Milc