Pad Media
Pad Media is a UK-based development agency specializing in Craft CMS and ExpressionEngine development, proactive ongoing support, and white-label partnerships for creative and development agencies across the United Kingdom.
- Company typePrivate
- Founded-
- HeadquartersHaslemere, United Kingdom
- Headcount—
- GTM typeB2B
- OfferingServices
What Pad Media does
Pad Media Ltd is a privately held UK development agency headquartered in Haslemere, Surrey (registered office at 4 Bartholomew Close, Surrey, GU27 1EN; company number 08738024; VAT number 987570950). The company specializes in development, ongoing maintenance, and proactive support for websites built on Craft CMS and ExpressionEngine. Core offerings include new site builds, custom plugin and add-on development, API integrations, SaaS and web application development, technical SEO, and proactive ongoing support. The company holds an official ExpressionEngine Partner designation and claims over 20 years of ExpressionEngine experience and over 8 years of Craft CMS experience.
The firm operates a sales-led go-to-market, acquiring customers through website contact forms, Calendly-scheduled consultations, a free website review lead magnet, and newsletter nurturing. Revenue is generated through three streams: project-based professional services (custom development, integrations, web applications), recurring support and maintenance contracts on a multi-year basis (the core model), and white-label development services resold by partner creative and development agencies. Primary customer segments are UK-based companies that already operate Craft CMS or ExpressionEngine websites and need ongoing maintenance, plus creative and development agencies seeking confidential white-label delivery capacity.
Pad Media is positioned as a niche specialist rather than a generalist web agency: its strategy depends on depth of expertise in two specific CMS ecosystems, a proactive (rather than reactive) support posture, and a channel partnership model that lets agencies outsource delivery confidentially. The company has no disclosed external funding, no parent organization, no listed management team beyond a single named contact email, and no mobile applications, indicating an independently operated, founder-led boutique. Geographic footprint appears limited to the United Kingdom with no evidence of international expansion.
Pad Media firmographics
Firmographics- Name
- Pad Media
- Legal name
- Pad Media Ltd
- Website
- https://padmedia.co.uk
- Company type
- Private
- Operating status
- Operating
- Short description
- Pad Media is a UK-based development agency specializing in Craft CMS and ExpressionEngine development, proactive ongoing support, and white-label partnerships for creative and development agencies across the United Kingdom.
- Ownership category
- akta.pro rank
Pad Media industry classification
Industry- Product category
- Web Development Services
- NAICS
- Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Digital Publishing Platforms (News/Magazines) (BPAMAJAE)
- akta.pro secondary industry
- White-Label/Hosted Publishing Platforms (MPACAIAJ)
Keywords
Where Pad Media is headquartered
LocationHeadquarters
- HQ city
- Haslemere
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Pad Media business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Others
Revenue model
- Professional Development Services: Custom development services for Craft CMS and ExpressionEngine including new site builds, custom plugins/add-ons, API integrations, and web applications. These are typically project-based engagements with defined scopes.
- Ongoing Support and Maintenance Contracts: Recurring support and maintenance services for existing Craft CMS and ExpressionEngine websites, providing proactive maintenance, security updates, performance monitoring, and continuous feature development. This represents the core business model.
- Agency White-Label Services: White-label development services provided to creative and development agencies, allowing them to present Pad Media's work under their own brand. Agencies receive full team access for delivering client projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Pad Media product offering
Product offeringCore offering
Pad Media is a UK-based development agency specializing in Craft CMS and ExpressionEngine development. Its core offering comprises project-based development services (new site builds, custom plugins and add-ons, API integrations, SaaS and web applications) and recurring ongoing maintenance and proactive support contracts for existing websites on those platforms, including white-label delivery for creative and development agencies.
Product overview
Pad Media is a UK-based development agency offering a portfolio of services built around Craft CMS and ExpressionEngine platforms. The core offering comprises Craft CMS Development Services and ExpressionEngine Development Services, supported by Ongoing Support & Maintenance for existing sites. Additional services include Agency Partnership Services (with white-label options), API Integrations, Custom Plugin & Add-on Development, Technical SEO, SaaS and Web Application Development, and a Free Website Review audit tool. The portfolio is structured around a core development capability supplemented by modular add-on services that extend functionality for clients and agency partners.
Differentiator
Problem solved
Functional benefit
Products and services
- Craft CMS Development Services
Companies that use Pad Media
Customer profileSegments3 records
Ideal customer profiles3 records
Pad Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Pad Media partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ExpressionEngine (Official Partner)corePad Media is an Official ExpressionEngine Partner, as indicated by their website logo and partner designation. This certification signifies expertise and official recognition in ExpressionEngine development.
Scale indicators3 records
Recent moves4 records
Expansion highlights4 records
Pad Media competitors and assessment
Company assessmentOthers
- Torchbox: Torchbox is a UK-based digital agency specializing in WordPress and Drupal builds for nonprofits and enterprise clients. Comparable as a UK CMS-specialist development partner, though positioned on competing platforms.
- Clearleft: Clearleft is a UK-based UX and design agency offering related web strategy and product design services. Comparable as a UK-based digital services partner for organizations with established web properties, though with a design-led rather than CMS-development positioning.
Regional players
- Yoghurt Digital: Yoghurt Digital is an Australia-based Craft CMS partner agency offering bespoke development, plugin development, and support. Comparable platform specialization but operating in a different geographic market.
Broad incumbents
- Pixel & Tonic: Pixel & Tonic is the creator of Craft CMS, the central platform Pad Media develops against. As the platform vendor and broader ecosystem participant, it operates adjacently to Pad Media's specialized development services.
Direct peers
- Bluecadet: Bluecadet is a US-based digital agency that builds Craft CMS websites for cultural, educational, and commercial clients. Comparable as a Craft CMS-focused agency with design-led custom builds and ongoing support offerings.
- Foster Commerce: Foster Commerce is a US/UK-based Craft CMS agency offering bespoke builds, integrations, and ongoing support. Directly comparable to Pad Media in CMS platform focus and recurring support/service revenue model.
- Section9: Section9 is a US-based Craft CMS partner agency providing custom development, plugin builds, and integrations. Comparable in platform specialization and project-based plus maintenance revenue mix.
- Tighten: Tighten is a US-based Craft CMS partner agency that builds custom web applications, plugins, and integrations on Craft CMS. Directly comparable niche-positioning as a Craft-focused development partner serving agencies and end clients.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Pad Media social profiles
Digital presencePad Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pad Media leadership team
Management profileNumber of profiles
Profiles1 record
Pad Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pad Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pad Media
What does Pad Media do?
Pad Media is a UK-based development agency specializing in Craft CMS and ExpressionEngine development. Its core offering comprises project-based development services (new site builds, custom plugins and add-ons, API integrations, SaaS and web applications) and recurring ongoing maintenance and proactive support contracts for existing websites on those platforms, including white-label delivery for creative and development agencies.
Is Pad Media a public or private company?
Pad Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Pad Media founded?
Pad Media was founded in -1.
Where is Pad Media based?
Pad Media is headquartered in Haslemere, United Kingdom, in the Europe region.
How does Pad Media make money?
Three revenue lines are on record. Professional Development Services are the primary driver. The others are ongoing Support and Maintenance Contracts and agency White-Label Services.
Who are Pad Media's main competitors?
Others on record are Torchbox and Clearleft. Yoghurt Digital is listed as a regional player. Pixel & Tonic is listed as a broad incumbent. Direct peers are Bluecadet, Foster Commerce, Section9 and Tighten.
Does Pad Media have an API?
No public API is recorded for Pad Media.
What industry is Pad Media in?
Pad Media's product category is Web Development Services. Its primary akta.pro industry code is BPAMAJAE, Digital Publishing Platforms (News/Magazines), with a secondary code of MPACAIAJ, White-Label/Hosted Publishing Platforms. Its NAICS code is 5418 and its SIC code is 7330.