HALO Creative Agency

What HALO Creative Agency does

HALO Creative Agency is a privately held eCommerce operations firm headquartered in Belgrade, Serbia, founded in 2007. The company positions itself not as a traditional digital agency but as a full-ownership eCommerce partner for fashion, retail, and beauty brands. Its service remit covers platform operations, content and merchandising, conversion rate optimization, and growth system execution across three commerce stacks — Shopify, Shopware, and WooCommerce — selected by client preference rather than proprietary alignment. Disclosed headcount is 1–10 employees, and there is no separate software product, API, SDK, or platform of HALO's own; the technical offering is process IP (a structured 30-day onboarding cadence and weekly reporting rhythm) layered on top of third-party commerce platforms.

The business model rests on two parallel engagement structures. The primary offering is a monthly fixed-fee partnership that bundles all services under one billing arrangement with no long-term contract and the ability to cancel anytime. The second offering is a revenue-share model under which HALO's compensation is a function of client sales performance, framed as a way to lower the entry cost and align incentives for higher-motivation, outcome-driven clients. Customer acquisition is exclusively direct-sales driven through a "Book a Call" funnel on the corporate website; there is no self-serve onboarding, no channel or marketplace distribution, and no disclosed content/paid-media marketing.

The named customer base spans 11 distinct logos including Serbian institutional and government accounts (Ustavni sud / Constitutional Court, eUprava, Privredna komora Srbije / Serbian Chamber of Commerce, Udruženje banaka Srbije / Serbian Banking Association) alongside commercial accounts (SportVision, Tike, PhiAcademy, PhiShop, LadyB, NLB Lease & Go, DoberAvto.si). Ownership, funding history, leadership composition, financial figures, headcount, and product roadmap are all undisclosed in the input data, and there are no patents, trademarks, awards, or third-party validations on file. The firm is GDPR compliant, operated under Serbian governing law, and shows no AI/ML capability surface of any kind in the available material.

Name

HALO Creative Agency

Legal name

HALO

Website

https://halo.cool

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

HALO Creative Agency is a Belgrade-based eCommerce operations firm that takes full ownership of fashion, retail, and beauty brands' online stores — covering platform ops, content, CRO, and growth across Shopify, Shopware, and WooCommerce — sold via direct consultative sales under fixed-fee or revenue-share engagements.

Ownership category

akta.pro rank

Headquarters

HQ city

Belgrade

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Monthly Partnership (Fixed Fee): Clients pay a fixed monthly fee for complete store management, optimization, content, products, and operational support. No long-term contracts — cancel anytime. All services included under one fee.
2. Revenue Share: HALO earns a share of the client's revenue, aligning incentives so the company's compensation is tied directly to client sales performance. Lower starting cost with higher motivation for results.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

HALO Creative Agency provides end-to-end eCommerce management for fashion, retail, and beauty brands, owning technology operations (Shopify, Shopware, WooCommerce), content and merchandising, conversion rate optimization, and growth system execution. It delivers services through two engagement models: a Monthly Partnership at a fixed recurring fee covering all services, or a Revenue Share arrangement where HALO earns a percentage of client sales. Engagements are run without long-term contracts, anchored by a 30-day results delivery cadence and weekly KPI reporting.

Product overview

HALO offers a unified eCommerce management service rather than a modular software platform. Their offering is structured around two engagement models — Monthly Partnership (fixed fee, all services included) and Revenue Share (performance-based pricing). Both models include platform operations (Shopify/Shopware/WooCommerce), content and merchandising, CRO and performance optimization, and growth systems. The company positions itself as an integrated team taking full ownership of the client's eCommerce results, not as a platform with separate add-on modules.

Differentiator

Problem solved

Functional benefit

Products and services

• Monthly Partnership Fixed-fee ongoing service engagement providing complete eCommerce store management, optimization, content, products, and operational support for fashion, retail, and beauty brands, with no long-term contracts (cancel anytime) and all services included under one fee.
• Revenue Share Partnership Performance-based eCommerce partnership in which HALO earns a share of the client's revenue, aligning incentives with client sales results and offering a lower starting cost than the fixed-fee model. Includes the same end-to-end platform, content, CRO, and growth services as the Monthly Partnership.

Quantifiable outcome

• Visible improvements in 30 days — Day 1 audit, Day 14 changes live, Day 30 measurable progress report
• +1 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature1 record

Partnerships

Three partnerships are on record, tiered core.

• ShopifycoreTechnology or IntegrationHALO is a Shopify Partner, providing platform operations, releases, QA, and stability management for Shopify-based stores. Shopify is listed as one of three primary platforms alongside Shopware and WooCommerce.
• ShopwarecoreTechnology or IntegrationHALO provides Shopware ops, releases, QA, and platform stability management. Shopware is one of three core platform partnerships alongside Shopify and WooCommerce.
• WooCommercecoreTechnology or IntegrationHALO provides WooCommerce operations, releases, QA, and platform stability management. WooCommerce is one of three core platform partnerships alongside Shopify and Shopware.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Dept: Dept is a global digital agency offering end-to-end services including web development, eCommerce, and creative. Comparable to HALO as a broader incumbent in the digital agency space with significantly larger scale.
• Bluewolf (IBM Company): Bluewolf, now part of IBM, is a digital agency providing consulting and implementation services for CRM, marketing automation, and digital transformation. Comparable to HALO as a broader incumbent offering integrated digital services to enterprise clients.

Direct peers

• Lounge Lizard: Lounge Lizard is a digital agency specializing in web design, branding, and eCommerce strategy. Comparable to HALO in offering end-to-end digital services with a focus on creative and conversion-driven outcomes.
• Major Tom: Major Tom is a digital agency offering strategy, web design, and performance marketing. Comparable to HALO in its full-service digital model targeting mid-market and enterprise clients.
• Thrive Agency: Thrive Agency is a full-service digital marketing agency offering web design, SEO, and eCommerce services. Comparable to HALO in its multi-service digital offering and platform-agnostic approach.
• WebFX: WebFX is a digital marketing agency providing web design, development, and performance marketing for eCommerce brands. Comparable to HALO in its integrated digital services and eCommerce focus.
• SmartSites: SmartSites is a full-service digital agency providing web design, development, and digital marketing services with strong eCommerce expertise. Comparable to HALO in offering integrated services across web platforms and CRO.
• Straight North: Straight North is a digital marketing agency offering web design, development, and eCommerce services. Comparable to HALO in its integrated approach to digital services for business clients.
• Hawke Media: Hawke Media is a data-driven digital marketing and eCommerce growth agency offering end-to-end services across Shopify, Amazon, and other platforms. Directly comparable to HALO in its end-to-end revenue accountability positioning and eCommerce vertical focus.
• Electric Eye: Electric Eye is a Shopify Plus agency specializing in eCommerce development, CRO, and growth strategy. Directly comparable to HALO in its Shopify expertise and revenue-focused eCommerce positioning.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key highlights6 records

Customer concentration

• Xx.com/haloagency
• LinkedInlinkedin.com/company/h-a-l-o

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HALO Creative Agency