Duxton Vineyards

What Duxton Vineyards does

Duxton Vineyards is a large-scale, vertically integrated Australian wine enterprise that owns and operates more than 2,400 hectares of vineyards across the Southern Murray Darling Region of New South Wales — Australia's second-largest wine region, which the company notes produces roughly 66% of the country's agricultural output. The business was founded in 2015 as an aggregation vehicle for investors and is managed under Duxton Capital (Australia) Pty Ltd, an investment management parent.

The company's operations span the full grape-to-bottle value chain. Grapes are harvested and either sold as fruit or processed at the wholly-owned Duxton Winery Buronga facility into bulk wine and bottled product. Revenue is generated through three streams: bulk wine and bottled wine sold to domestic and global large-scale wine businesses under a mix of long-term and spot contracts; grape/fruit sales (an early stream the company has deliberately de-emphasised in favour of higher-margin downstream activity); and branded bottled wine sold through the co-owned Pure Wine Company's direct-to-consumer e-commerce platform, sales representatives, and national accounts. Branded sub-labels include Twill & Daisy, Pete's Pure, and Brave to be Murray, giving the business consumer-facing exposure alongside its wholesale base. The duxtonvineyards.com.au site emphasises regenerative farming, soil carbon, biodiversity, and over 2,000 hectares of preserved native vegetation as the basis for its sustainability positioning.

The core operating technology is viticulture and winemaking rather than software. No proprietary AI, ML, API, or data products are disclosed. Distribution is built on three channels: direct enterprise sales (bulk and bottled wine to large-scale domestic and international wine businesses), branded sales via Pure Wine Company's DTC storefront and national accounts, and traditional wholesale contracts. The company is headquartered in Stirling, South Australia, while production assets sit in Mildura, Sunraysia, and Buronga in New South Wales.

Name

Duxton Vineyards

Legal name

Duxton Viticulture Pty Ltd

Website

https://duxtonvineyards.com.au

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

51–100 employees

Short description

Duxton Vineyards is a large-scale, vertically integrated Australian wine enterprise operating 2,400+ hectares of vineyards in the Southern Murray Darling Region of New South Wales, producing bulk and bottled wine sold globally to large wine businesses and through co-owned Pure Wine Company's DTC platform under the Twill & Daisy, Pete's Pure, and Brave to be Murray brands.

Ownership category

akta.pro rank

Product category

Wine Production and Viticulture

NAICS

Wineries (312130), Grape Vineyards (111332), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (42482)

SIC

Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Wine & Sparkling Wine Wineries & Brands (CRADAIAB)

Keywords

• Bulk wine production
• Vineyard operations
• Bottled wine supply
• Viticulture management
• Branded wine products

Headquarters

HQ city

Stirling

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure, Others

Revenue model

1. Bulk Wine Sales: Production is sold as bulk wine to domestic and global large-scale wine businesses through long-term and spot contracts.
2. Bottled Wine Sales: Wine bottled into the company's own branded products sold to large-scale wine businesses and directly to consumers.
3. Grape/Fruit Sales: Grapes harvested and sold as fruit, though the company has pivoted away from this toward more lucrative revenue streams down the supply chain.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels1 record

Core offering

Duxton Vineyards operates a large-scale, vertically integrated wine enterprise spanning over 2,400 hectares of vineyards in the Southern Murray Darling Region of New South Wales, Australia. The business produces and sells bulk wine and bottled wine to domestic and global large-scale wine businesses through long-term and spot contracts, and bottles its own branded products (Twill & Daisy, Pete's Pure, Brave to be Murray) sold directly to consumers via the co-owned Pure Wine Company platform.

Product overview

Duxton Vineyards is a vertically integrated wine enterprise operating over 2,400 hectares of vineyards in the Southern Murray Darling Region. The business model encompasses grape cultivation, bulk wine production, and branded bottled wine sales. The portfolio includes sub-brands Pete's Pure, Twill & Daisy, and Brave to be Murray, which are distributed through co-owned Pure Wine Company's direct-to-consumer platform. Grape processing is handled at the Duxton Winery Buronga facility. Production is sold to domestic and global wine businesses as bulk and bottled wine through long-term and spot contracts, as well as through the company's own branded products.

Differentiator

Problem solved

Functional benefit

Brands

• Twill & Daisy: Bottled wine brand sold through Pure Wine Company's direct-to-consumer platform.
• Pete's Pure
• Brave to be Murray

Products and services

• Bulk Wine Large-scale bulk wine production sold to domestic and global large-scale wine businesses through long-term and spot contracts.
• Bottled Wine Bottled wine products sold through company-branded offerings via domestic and international distribution channels.
• Pete's Pure Brand of wine sold through Pure Wine Company's direct-to-consumer sales platform.
• Twill & Daisy Brand of wine sold through Pure Wine Company's direct-to-consumer sales platform.
• Brave to be Murray Brand of wine sold through Pure Wine Company's direct-to-consumer sales platform.
• Grapes (Fruit Sales) Grapes harvested and sold as fruit; a legacy revenue stream the company has been pivoting away from in favor of more lucrative downstream revenue streams such as bulk and bottled wine sales.

Quantifiable outcome

• 66% of Australia's agricultural production
• +2 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Pure Wine CompanycoreChannel Partner/ Reseller/ DistributorDuxton Vineyards co-owns Pure Wine Company, a wine distribution company with international distribution capabilities. DV utilizes Pure Wine Company's sales representatives, national accounts and direct-to-consumer sales platform to sell branded products including Twill & Daisy, Pete's Pure and Brave to be Murray directly to the public.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Accolade Wines: Owner of Hardys, Banrock Station and other major Australian wine brands — comparable as a large-scale Australian wine producer operating globally across bulk and branded categories.
• Treasury Wine Estates: Australia's largest publicly listed wine company (Penfolds, Wolf Blass, Lindeman's) — directly comparable as a large-scale, multi-brand wine producer with global distribution including bulk/contract exposure.
• Casella Wines: Australian producer of Yellow Tail and other brands; high-volume wine producer with international distribution — comparable in scale and channel mix to DV's bulk-plus-branded model.
• Brown Brothers: Australian family-owned wine producer with its own vineyards, winery, and DTC distribution — comparable to DV as a vertically integrated, multi-region Australian wine operator.
• Australian Vintage: ASX-listed Australian wine company (McGuigan, Tempus Two) producing, packaging and selling bulk and branded wines domestically and internationally — closely comparable business model to DV.
• De Bortoli: Family-owned Australian wine producer with significant vineyard holdings and a multi-brand portfolio across domestic and export markets — comparable vertically integrated wine producer.
• McWilliam's Wines Group: Australian wine producer with owned vineyards, bulk and branded wine sales, and export distribution — comparable vertically integrated model to DV.

Broad incumbents

• Pernod Ricard Winemakers: Global beverages major operating Jacob's Creek and other Australian brands through Pernod Ricard Winemakers — overlaps with DV's bulk and bottled Australian wine export activities as a much larger incumbent.

Emerging players

• Lion (Kirrikin Wine / Lion Dairy & Drinks wine portfolio): Lion's wine category (formerly including brands like Petaluma and St Hallett) included large Australian vineyard holdings — comparable as a scale Australian wine asset operator with vertically integrated capabilities.
• Vintage Wine Estates: US-based aggregator-of-wine-assets model that acquires and consolidates vineyards, wineries, and brands — thematically comparable to DV's institutional vineyard aggregation strategy.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/duxtonvineyards

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Duxton Vineyards