Moire

What Moire does

Moire B.V. is a Dutch turn-key signmaking company headquartered in Haaksbergen, Netherlands, founded in 2002. The company designs, prints, finishes, and installs signage for businesses across sectors including healthcare, automotive, hospitality, retail, education, construction, and events. Its core offering covers interior and exterior signage, vehicle lettering, banners and flags, exhibition walls, acoustic interior products (panels, dividers, hexagons), wallpaper and wall decoration, and a broad materials catalog featuring 3M vinyl films.

Production is anchored in a state-of-the-art facility equipped with HP Latex printers (up to 320 cm width) and an OCE flatbed printer (250x305 cm, 5 cm thickness, with white ink and varnish finishing), complemented by CNC-controlled cutting, milling, laser engraving, and foam-cutting stations, and Caldera RIP software for color management. Moire sells through a 345+ SKU webshop at moire.nl for standard products and accessories, while custom signage and installation projects are handled via direct sales, site visits, and quote-based engagement for enterprise clients.

Revenue is generated from one-time product sales (signage items, materials, accessories), professional services (design, installation, mounting), and coordinated third-party printing (offset, screen, digital, sublimation, pad printing). Distribution runs primarily through direct e-commerce for SMB/consumer orders and direct B2B sales for enterprise projects, with installation capacity augmented through the certified SIBON network of Dutch sign companies. The firm remains privately held with 1-10 employees and no disclosed external investment.

Name

Moire

Legal name

Moire B.V.

Website

https://moire.nl

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

Moire is a Dutch turn-key signmaking company based in Haaksbergen that designs, prints, finishes, and installs signage, vehicle branding, and acoustic interior products for businesses across healthcare, automotive, hospitality, retail, and events.

Ownership category

akta.pro rank

Product category

Signage Services

NAICS

Sign Manufacturing (339950)

SIC

Coating, Engraving & Allied Services (3470), Commercial Printing (2750)

akta.pro primary industry

Decoration & Branding Services (Printing, Hot Stamping, Metallization, Labeling) (IMALAJAN)

akta.pro secondary industry

Folding Carton & Paperboard Packaging Printing (IMALAKAH)

Keywords

• Large format printing
• Signage manufacturing
• Vehicle lettering
• Exhibition stands
• Acoustic panels

Headquarters

HQ city

Haaksbergen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Signage Products: Sale of signage products including interior signage, exterior signage, vehicle lettering, flags, banners, panels, stickers, and promotional materials through e-commerce platform
2. Professional Services: Full-service signage solutions including design, printing, finishing, and installation/mounting services for vehicles, buildings, interiors, retail environments, and trade shows
3. Print Materials and Supplies: Sale of printing materials including canvas, vinyl/foil, paper, and sheet materials for customer self-use
4. Third-party Print Production: Printing services coordinated through centralized printing partners for offset, screen printing, digital printing, and other specialized print work

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Moire is a turn-key signmaking company that produces and installs commercial signage, large-format printed graphics, and decorative products for businesses and consumers. It operates a state-of-the-art production facility with HP Latex printers (up to 320 cm) and OCE flatbed printers (up to 250x305 cm with white ink and varnish), complemented by CNC-controlled finishing (cutting, milling, laser engraving, foam cutting). It sells a 345+ product catalog (acoustic panels, vehicle wraps, banners, flags, exhibition walls, 3M vinyl films, photo products, birth tiles, wallpaper) via an e-commerce webshop, and provides full-service design, printing, finishing, and professional installation for vehicles, buildings, interiors, retail, and trade shows.

Product overview

Moire is a turn-key sign company offering a comprehensive portfolio of signage, large-format printing, and finishing services. The company operates a state-of-the-art production facility with HP Latex printers (up to 320 cm width) and OCE flatbed printers (up to 250x305 cm with white ink and lacquer options), complemented by CNC-controlled finishing equipment. The product portfolio spans multiple categories: indoor advertising (Binnenreclame) including acoustic panels and sound-dampening products like AcousticPro and Akoestiek dividers; outdoor advertising (Buitenreclame) featuring facade signs, illuminated signage, banners, and vehicle lettering; exhibition and event solutions (Beurs & Evenement) with exhibition walls, beach flags, and podiums; interior decoration (Interieur) including wall decoration and photo products on aluminum; materials including 3M vinyl films (480 Mc, Clear View, Envision, IJ series), wallpaper, panels, and fabric; flags and banners; stickers and printed materials; and birth tiles (Geboortetegeltjes). Services include design, vehicle signage, building facade advertising, interior decoration, retail signage, corporate gifts, exhibition stand construction, and comprehensive print/druk services with capabilities including roll-to-roll, sublimation, offset, screen printing, digital printing, pad printing, laser cutting, cutting/milling, and foam cutting.

Differentiator

Problem solved

Functional benefit

Products and services

• AcousticPro panelen Acoustic panels with high sound absorption made from recycled jeans, supplied with easy-to-mount frames for personalized and functional interiors. Targeted at hospitality, office, and home buyers needing acoustic improvement.
• Akoestiek dividers Desk and room dividers personalized on both sides, available in standing or mobile versions, in custom dimensions for sound insulation and absorption with fully assembled frames. For offices, hospitality, and educational spaces.
• Akoestiek Hexagons Acoustic hexagon panels with high sound absorption made from recycled denim, combinable and expandable, designed as decorative eye-catchers for any space.
• Akoestiek plafondpanelen Customized ceiling panels with sound-dampening properties for improved room acoustics, available in various formats and easy to install.
• Akoestisch vilt Acoustic felt for textile frames that improves room acoustics, easy to cut to size, B1-certified for fire safety.
• Aluminium bord Aluminum boards for various applications, lightweight, sturdy and dimensionally stable, available with white lacquered or aluminum top layer in three types of Dibond.
• Behangcirkel Self-adhesive, wrinkle-free wallpaper circles for quick bubble-free application, repositionable and water-resistant, available in variable formats.
• 3M 480 Mc Environmentally friendly full-color 3M film, extremely flexible and formable with seven-year warranty on vehicles, versatile for nearly any wrapping application.
• 3M Clear View 8150 Clear self-adhesive 3M glass film that mimics the appearance of real glass, with long lifespan suitable for permanent signing.
• 3M Envision 48-20 PVC-free 3M print film, sustainable and 100% recyclable, B1-certified, for flat applications.
• 3M IJ180 mC Transparent or white 3M film with permanent adhesion for long-term applications on flat and slightly curved surfaces, with durability up to 10 years.
• Behang primer Ready-to-use wallpaper primer treating up to 50 m² per bucket, ensuring better wallpaper adhesion on highly absorbing substrates.
• Spandoeken Banners and banner frames for outdoor advertising and event applications.
• Beachflags Beach flags and outdoor promotional flags for events, facades, and sports venues.
• Gevelreclame Facade signage and building exterior advertising solutions for commercial buildings.
• Lichtreclame Illuminated signage and lightbox advertising products for outdoor visibility.
• Stoepborden Sidewalk signs and A-boards for outdoor advertising by restaurants, shops, and event venues.
• Geboortetegeltjes Personalized birth announcement tiles, plus wedding, retirement, and quote tiles with customizable designs including clipart, photos, and personalized messages. Targeted at Dutch consumers for life-event celebrations.
• Beurswanden Exhibition walls and trade show displays, including illuminated versions, for booth and event branding.
• Vlaggen Flags for various applications including facade, sport, decoration, and outdoor branding.
• Wanddecoratie Wall decoration products for interior spaces, including prints and decorative panels.
• Stickers & Drukwerk Stickers and printed materials including corporate house-style items, business cards, posters, and promotional products.
• Renolit Paintfilm Renolit paint film for surface applications, used for furniture, doors, and decorative surface refurbishment.
• Afstandhouders Standoffs for panels in indoor or outdoor variants, available in stainless steel or nylon, creating extra visual impact for mounted signage.
• Whiteboard Whiteboard products for interior presentation and planning purposes in offices and meeting rooms.
• Ontwerp (Design service) Design service for signage and advertising materials, providing concept and artwork preparation prior to production.
• Voertuigen (Vehicle signage) Vehicle signage and lettering services, including full wraps and partial decals, with professional installation on cars, vans, trucks, and fleets.
• Gebouwen (Building signage) Building signage and facade advertising services, including facade signs, lightbox signage, and exterior building branding with professional mounting.
• Interieur (Interior signage) Interior signage and decoration services for offices, hospitality, retail, and healthcare environments.
• Retail Retail signage and store decoration services including window graphics, wall branding, and promotional displays.
• Relatiegeschenken (Corporate gifts) Corporate gift and promotional merchandise services including branded items and personalized giveaways.
• Standbouw (Exhibition stand construction) Exhibition stand construction and trade show booth services including walls, podiums, banners, and full booth build-up.
• Print & Druk Services Large-format printing and finishing services using HP Latex printers (up to 320 cm width), OCE flatbed printer (up to 250x305 cm, 5 cm thick, with white ink and varnish), roll-to-roll printing, sublimation, offset, screen, digital, and pad printing, plus CNC-controlled laser cutting, milling, and foam cutting finishing.

Named customers11 records

Segments7 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• SIBONcoreStrategic or Co-development PartnerMoire is a certified SIBON member company, part of the Dutch sign industry network. This membership enables collaboration with other SIBON sign companies for professional sign installation scaling. The association follows SI'BON Signvoorwaarden 2020 general terms and provides access to industry standards and peer network.

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Avery Dennison Graphics Solutions: Global supplier of pressure-sensitive vinyls, wrap films, and reflective materials for vehicle and architectural graphics. Comparable as a competing materials supplier within Moire's supply chain.
• Spandex Group: Pan-European distributor of sign-making materials, wide-format media, and finishing equipment. Comparable as a supply-chain incumbent serving the same signmaker ecosystem Moire operates in, though it does not deliver end-customer signage.
• HP Large Format Printing: Manufacturer of HP Latex and DesignJet printers that Moire uses as its core production equipment. Comparable as a broad incumbent in the large-format printing ecosystem Moire participates in.
• Antalis: European distributor of visual communications media, substrates, and sign-making consumables. Comparable as a broad incumbent distribution channel serving the same signmaker customer base.
• 3M Commercial Solutions: Global supplier of graphic films, vinyls, and signage materials including the IJ180 and Envision product lines Moire stocks. Comparable as an upstream materials incumbent in the same signage value chain.
• Roland DG: Manufacturer of wide-format inkjet printers, printer/cutters, and engraving equipment used by sign shops worldwide. Comparable as a competing equipment incumbent to Moire's HP and OCE fleet.
• Canon Production Printing: Manufacturer of production and large-format printing systems including Colorado and imagePRESS lines used in commercial print and sign environments. Comparable as a broad equipment incumbent in Moire's category.

Direct peers

• Probo: Dutch full-service print, sign, and visual communications company offering large-format printing, signage, and interior decoration services. Directly comparable to Moire in geography, offering breadth, and B2B customer base.
• Fastsigns: International sign and graphics franchise offering vehicle wraps, interior/exterior signage, and trade-show displays. Closely comparable in service mix (design-to-installation) and target customers (SMB to enterprise).
• Signarama: Global sign franchise network providing custom signage, vehicle graphics, and promotional products. Comparable offering breadth and SMB-to-enterprise customer targeting to Moire.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/sharer/sharer.php?u=https://moire.nl

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Moire