York United FC
Inter Toronto FC (formerly York United FC) is a Canadian Premier League professional soccer club serving Greater Toronto Area fans through match tickets via Ticketmaster, season memberships from $10/match, merchandise via ITO Shop, and a youth development pathway into the Ontario Premier League.
- Company typePrivate
- Founded2018
- HeadquartersMaple, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What York United FC does
Inter Toronto FC, formerly known as York United FC, is a professional soccer club competing in the Canadian Premier League and positioning itself as Toronto's newest professional soccer team serving the Greater Toronto Area fanbase. The club's core product is professional soccer match delivery, supplemented by a merchandise e-commerce platform (ITO Shop), season memberships starting at $10/match, and a youth development pipeline branded as the Inter Toronto Pathway, which feeds into the Ontario Premier League.
The underlying technology stack is conventional and consumer-facing: ticketing is operated through a Ticketmaster integration, match streaming and content distribution flow through OneSoccer and the CPL Centre Circle mobile app (available on iOS and Android), and merchandise is sold via a dedicated e-commerce storefront at intertoronto.shop. There are no proprietary AI, data, or software products disclosed; the technology layer functions as a standard sports-club digital infrastructure.
The business model combines four recurring and transactional revenue streams: (1) single-match ticket sales via Ticketmaster, (2) annual season memberships priced from $10/match with flexible payment options, (3) merchandise sales at $25-$50 unit pricing, and (4) sponsorship and partnership revenue from a small named set of commercial partners including Maple Lodge Farms (Player of the Week), Milton Magic (long-term community partnership announced June 2026), Ticketmaster, and OneSoccer. The go-to-market motion is community-led and event-driven, with direct-to-consumer ticketing and grassroots engagement through the youth Pathway program targeting both adult fans in the GTA and aspiring youth players.
York United FC firmographics
Firmographics- Name
- York United FC
- Legal name
- Canadian Premier League
- Website
- https://yorkunitedfc.canpl.ca
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Inter Toronto FC (formerly York United FC) is a Canadian Premier League professional soccer club serving Greater Toronto Area fans through match tickets via Ticketmaster, season memberships from $10/match, merchandise via ITO Shop, and a youth development pathway into the Ontario Premier League.
- Ownership category
- akta.pro rank
York United FC industry classification
Industry- Product category
- Professional Sports Club
- NAICS
- Sports Teams and Clubs (711211), Spectator Sports (71121), Promoters of Performing Arts, Sports, and Similar Events without Facilities (71132)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Association Football (Soccer) Leagues (MPAKAAAA)
- akta.pro secondary industries
- Team Sports Matches (Club & National) (MPAGAMAB), Event & Tournament Sponsorship (Title/Presenting Sponsors, Official Suppliers) (MPAKALAB), Sports Events & Match Tickets (THAJAFAE)
Keywords
Where York United FC is headquartered
LocationHeadquarters
- HQ city
- Maple
- HQ country
- Canada
- HQ region
- North America
Markets served
York United FC business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Others
Revenue model
- Ticket Sales: Revenue generated from single-match tickets sold through Ticketmaster platform. Home match admissions represent a primary revenue stream for the professional soccer club.
- Season Memberships: Annual and multi-year season ticket packages offering the most affordable way to experience professional soccer in Toronto, with flexible payment options and exclusive member benefits.
- Merchandise Sales: Online merchandise store (intertoronto.shop) selling club apparel including t-shirts, hoodies, scarves, and accessories. Products range from $25-$50 price points.
- Sponsorship and Partnerships: Revenue from corporate sponsors and partners including Maple Lodge Farms (Player of the Week sponsorship), Milton Magic (long-term partnership), and other commercial partners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Season Memberships - 2026 |
| One time/ perpetual license | Pay-as-you-go | Single Match Tickets |
| Unit Pricing | Pay-as-you-go | Merchandise - T-Shirts |
| Unit Pricing | Pay-as-you-go | Merchandise - Hoodies |
| Unit Pricing | Pay-as-you-go | Merchandise - Accessories |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
York United FC product offering
Product offeringCore offering
Inter Toronto FC operates as a professional soccer club in the Canadian Premier League, delivering live professional soccer match entertainment to fans in the Greater Toronto Area. The club sells single-match tickets and annual 2026 Season Memberships (from $10/match) through Ticketmaster, distributes official apparel and accessories via the ITO Shop e-commerce storefront, and runs the Inter Toronto Pathway youth development program feeding into the Ontario Premier League.
Product overview
Inter Toronto FC is a professional soccer club in the Canadian Premier League. The club operates as a single unified team offering match tickets via Ticketmaster, official merchandise through the ITO Shop, and season memberships. The club also operates the Inter Toronto Pathway youth development program that feeds into the Ontario Premier League.
Differentiator
Problem solved
Functional benefit
Brands
- ITO Shop: Official merchandise shop for Inter Toronto FC
- Inter Toronto Pathway
Products and services
- Inter Toronto FC Season Memberships (2026) Annual season ticket packages granting access to Inter Toronto FC home matches in the Canadian Premier League; starts at $10/match and includes exclusive member benefits and flexible payment options, positioned as the most affordable professional soccer access in Toronto.
- Single-Match Tickets Individual match-day admissions for Inter Toronto FC home games distributed through Ticketmaster; available as a pay-as-you-go alternative to season memberships.
- ITO Shop Club Merchandise Official e-commerce storefront (intertoronto.shop) selling club apparel and accessories including t-shirts ($25), scarves ($30), and hoodies ($50) targeted at fans and supporters.
- Inter Toronto Pathway Youth Development Program Youth soccer development pathway feeding into the Ontario Premier League, operated in partnership with Milton Magic, providing a structured route from youth to professional soccer for Ontario-based young players.
Quantifiable outcome
- Most affordable professional soccer experience in Toronto at $10/match
Companies that use York United FC
Customer profileSegments2 records
Ideal customer profiles2 records
York United FC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
York United FC partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Milton MagiccoreInter Toronto FC and Milton Magic announced a long-term partnership in June 2026, representing a strategic collaboration between Toronto's professional soccer club and a local sports organization. The partnership appears to focus on youth development and community engagement within the Ontario soccer ecosystem.
- Maple Lodge FarmsminorMaple Lodge Farms sponsors the Player of the Week award, recognizing outstanding player performances during CPL matchweeks. Diego Urtiaga was named Maple Lodge Farms Player of the Week for Matchweek 6 in May 2026.
- TicketmastercoreOfficial ticketing partner providing the primary platform for single-match ticket sales and season membership purchases. Fans purchase tickets through ticketmaster.ca for Inter Toronto home matches.
- OneSoccercoreOfficial Canadian Premier League streaming platform providing exclusive coverage of Inter Toronto matches and other CPL content. The platform is accessible via web and mobile applications.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
York United FC competitors and assessment
Company assessmentDirect peers
- Pacific FC: Victoria-based CPL club operating the same professional soccer product in a smaller Canadian market. Closely comparable on revenue mix (tickets, memberships, merchandise, sponsorship) and CPL economics.
- Cavalry FC: Calgary-based Canadian Premier League club with the same membership-plus-matchday revenue model and CPL/OneSoccer broadcast footprint. Direct comparable on league economics, roster size, and sponsorship scale.
- HFX Wanderers FC: Halifax-based Canadian Premier League club with comparable matchday, membership, and merchandise operations. Useful benchmark for CPL club revenue scale and fan-engagement tactics in a non-flagship market.
- Atlético Ottawa: Ottawa-based CPL club co-owned by Atlético Madrid. Comparable on CPL operating economics, ticketing model, and sponsorship strategy; represents a peer with deeper international brand backing.
- Valour FC: Winnipeg-based Canadian Premier League club operating the same membership/ticketing/merchandise stack under the CPL umbrella. Direct comparable on cost structure and sponsorship scale.
- Vancouver FC: Langley-based Canadian Premier League club competing in the same league with the same OneSoccer distribution and ticketing infrastructure. Direct peer on league economics and market dynamics.
- Forge FC: Hamilton-based Canadian Premier League soccer club and the league's most decorated side. Operates the same product — professional soccer matchday, memberships, merchandise, CPL/OneSoccer distribution — in the same league and directly comparable scale tier.
Broad incumbents
- Toronto FC: Toronto's established MLS franchise and the incumbent the new Inter Toronto FC brand is explicitly differentiated against. Comparable as same-city professional soccer operator with overlapping ticketing, sponsorship, and merchandise categories, though at materially larger scale.
- CF Montréal: Canadian MLS club operating professional soccer in a secondary Canadian market. Comparable as a Canadian professional soccer operator with similar ticketing, merchandise, and youth-pathway components, though at MLS scale and economics.
- Vancouver Whitecaps FC: Canadian MLS club with a strong Whitecaps FC Academy youth-development pipeline. Directly comparable to Inter Toronto FC's Pathway program as a Canadian soccer operator investing in a vertical youth-to-pro structure.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
York United FC social profiles
Digital presenceYork United FC financial estimates
Financial estimateRevenue estimate
Valuation estimate
York United FC leadership team
Management profileNumber of profiles
York United FC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
York United FC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about York United FC
What does York United FC do?
Inter Toronto FC operates as a professional soccer club in the Canadian Premier League, delivering live professional soccer match entertainment to fans in the Greater Toronto Area. The club sells single-match tickets and annual 2026 Season Memberships (from $10/match) through Ticketmaster, distributes official apparel and accessories via the ITO Shop e-commerce storefront, and runs the Inter Toronto Pathway youth development program feeding into the Ontario Premier League.
Is York United FC a public or private company?
York United FC is a private company. It is classified as unknown and is currently operating.
When was York United FC founded?
York United FC was founded in 2018. It employs 11 to 50 people.
Where is York United FC based?
York United FC is headquartered in Maple, Canada, in the North America region.
How does York United FC make money?
Four revenue lines are on record. Ticket Sales are the primary driver. The others are season Memberships, merchandise Sales and sponsorship and Partnerships.
Who are York United FC's main competitors?
Direct peers on record are Pacific FC, Cavalry FC, HFX Wanderers FC, Atlético Ottawa, Valour FC, Vancouver FC and Forge FC. Broad incumbents are Toronto FC, CF Montréal and Vancouver Whitecaps FC.
Does York United FC have an API?
No public API is recorded for York United FC.
What industry is York United FC in?
York United FC's product category is Professional Sports Club. Its primary akta.pro industry code is MPAKAAAA, Association Football (Soccer) Leagues, with a secondary code of MPAGAMAB, Team Sports Matches (Club & National). Its NAICS code is 711211 and its SIC code is 7997.