New Zealand Health Group
New Zealand Health Group is Aotearoa New Zealand's largest community health, disability and wellbeing provider, employing over 10,000 staff across 30+ offices to deliver in-home support, aged care, disability, rehabilitation, mental health, staffing, training and medical alarm services to more than 60,000 clients.
- Company typePrivate
- Founded1996
- HeadquartersAuckland, New Zealand
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingServices
What New Zealand Health Group does
New Zealand Health Group (NZHG) is Aotearoa New Zealand's largest community health, disability and wellbeing group, delivering in-home support, aged care, community nursing, disability support, rehabilitation, mental health, healthcare staffing, workplace wellbeing, sector training, private care and medical alarm services through a multi-brand platform. The group operates sub-brands including Geneva Healthcare, HealthCare NZ, Solora, NZCL, Explore, Private Care NZ, Freedom Medical Alarms, Geneva Staffing, Duty Calls, MySkill, Umbrella Wellbeing, and a growing allied health network including Motus Health, PhysioFIRST, Coast Physio and Kowhai Physio. Its proprietary technology layer centres on Freedom Medical Alarms (in-home and 4G GPS alarms with movement monitoring and direct ambulance integration), an In-Home Monitoring platform with clinical escalation pathways, and the MySkill NZQA-certified online training platform that supplies and develops its own healthcare workforce. NZHG is headquartered in Auckland with offices in Wellington and Christchurch and 30+ branch locations nationwide, employing over 10,000 carers, support workers, nurses and allied health professionals, and supporting over 60,000 people annually with more than 10 million hours of care delivered each year.
NZHG makes money primarily through government-funded contracts with Te Whatu Ora, ACC and the Ministry of Health for home and community support, disability, rehabilitation and mental health services (subscription/recurring in nature), with government rates reported at NZD 34-41 per hour for home care. Secondary revenue streams include private-pay homecare (Private Care NZ), temporary and permanent healthcare staffing placements (Geneva Staffing, Duty Calls), corporate workplace wellbeing and employee assistance programmes (Umbrella Wellbeing, Geneva Wellbeing), NZQA-certified sector training (MySkill), and medical alarm subscriptions (Freedom Medical Alarms). The company distributes through a direct-to-consumer model via 0800 phone lines, website enquiries, branch offices, and direct government contracting, serving primary segments of elderly and aged-care clients, disabled people and their whānau, mental health service users, employers, and healthcare facilities requiring staffing solutions. Founded in 1996 as Geneva Healthcare and built through organic growth and acquisitions, NZHG is privately held and headquartered in Auckland.
New Zealand Health Group firmographics
Firmographics- Name
- New Zealand Health Group
- Legal name
- New Zealand Health Group Limited
- Website
- https://nzhealthgroup.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- New Zealand Health Group is Aotearoa New Zealand's largest community health, disability and wellbeing provider, employing over 10,000 staff across 30+ offices to deliver in-home support, aged care, disability, rehabilitation, mental health, staffing, training and medical alarm services to more than 60,000 clients.
- Ownership category
- akta.pro rank
New Zealand Health Group industry classification
Industry- Product category
- Home Healthcare Services
- NAICS
- Home Health Care Services (62161), Services for the Elderly and Persons with Disabilities (624120), Other Individual and Family Services (624190), Offices of Other Health Practitioners (6213)
- SIC
- Services-Home Health Care Services (8082), Services-Health Services (8000), Services-Social Services (8300)
- akta.pro primary industry
- Care Management & Care Coordination (Home & Community-Based) (HLAFAEAL)
Keywords
Where New Zealand Health Group is headquartered
LocationHeadquarters
- HQ city
- Auckland
- HQ country
- New Zealand
- HQ region
- Oceania
Offices3 records
Markets served
New Zealand Health Group business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Government Funded Healthcare Services: Contracts with government agencies including Te Whatu Ora, Ministry of Health, ACC for home care, disability support, rehabilitation, and mental health services
- Healthcare Staffing Solutions: Temporary (bureau) and permanent recruitment of healthcare professionals including caregivers, nurses, and allied health professionals to healthcare facilities
- Private Home Care Services: Private pay clients receiving personalised homecare support, wellbeing services, and medical alarm monitoring
- Workplace Wellbeing Services: Corporate wellbeing programs including employee assistance programmes, workplace assessments, and training for employers
- Sector Training: NZQA-certified training and professional development courses for healthcare sector workers through MySkill
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Government-funded home care services |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
New Zealand Health Group product offering
Product offeringCore offering
New Zealand Health Group is Aotearoa New Zealand's largest provider of home and community health, disability and wellbeing services, delivering in-home support, aged care, community nursing, disability support, rehabilitation, mental health and behavioural services, healthcare staffing, workplace wellbeing, sector training, private care and medical alarms. More than 10,000 carers, support workers, nurses and allied health professionals deliver over 100 specialist services to over 60,000 New Zealanders across 30+ offices nationwide, supported by technology platforms such as the MySkill training system and Freedom Medical Alarms in-home monitoring devices.
Product overview
New Zealand Health Group is Aotearoa New Zealand's largest nationwide provider of home and community health services, offering a comprehensive portfolio of over 100 specialist services through multiple sub-brands. The group operates as a platform of interconnected service brands rather than a single unified product. Core service categories include: In-Home Support and Aged Care (Geneva Healthcare, HealthCare NZ, Solora, Private Care NZ), Disability Support (NZCL, Explore, Seating to Go, Toucan), Medical Alarms (Freedom Medical Alarms), Mental Health and Wellbeing (Explore, Geneva Wellbeing, Umbrella Wellbeing), Rehabilitation Services (Geneva Wellbeing, Coast Physio, Motus Health, PhysioFIRST, Kowhai Physio), Healthcare Staffing (Geneva Staffing, Duty Calls), and Training/Workforce Development (MySkill). The ecosystem also includes specialised services such as OTRS for driving assessments and wheelchair seating. The brands work collaboratively, with clients often accessing multiple services across the portfolio.
Differentiator
Problem solved
Functional benefit
Brands
- Geneva Healthcare: Leading homecare provider for aged care, illness, injury, and disability support services
- HealthCare NZ
- Solora
- NZCL
- Explore
- Private Care NZ
- Freedom Medical Alarms
- Geneva Wellbeing
- MySkill
- Umbrella Wellbeing
- Motus Health
Products and services
- Geneva Healthcare Leading homecare provider for aged care, illness, injury, and disability support services across New Zealand, offering homecare support, household management, medication management, specialist wound management, and community nursing services.
- HealthCare NZ New Zealand's largest homecare provider working with aged care, illness, injury and disability support, offering community nursing, rehabilitation and support services nationwide.
- Solora Lead supplier of ACC home and community support and sensitive claims services, offering a choice of service providers for clients and whānau nationwide.
- NZCL Nationwide provider of residential and homecare support services for disabled people, offering individualised funding support, behaviour support, vocational services, day support programmes, transition services and social/community re-integration services.
- Explore Provides mental health support, wellbeing workshops, behaviour support, autism services, early prevention assistance for alcohol and drugs, positive behaviour support, specialist community mental health, crisis respite and recovery support.
- Private Care NZ Personalised homecare support nationwide enabling individuals to live well in their own home, offering companionship, private homecare, respite care, palliative care and tailored assessment and support packages.
- Freedom Medical Alarms Accredited supplier of medical alarms for use at home or roaming nationwide, offering in-home medical alarms and roaming 4G GPS alarms with movement monitoring, falls prevention, remote health monitoring, and direct connection to emergency ambulance services with clinical escalation support.
- Geneva Staffing Healthcare staffing solutions providing both temporary (Bureau) and permanent recruitment of registered and non-registered healthcare workers including caregivers, nurses and allied health professionals to healthcare facilities.
- Duty Calls Provides both temporary and permanent nursing staffing to the healthcare sector, including aged care, mental health, allied health and PHOs.
- MySkill NZQA-certified private training provider producing high-quality, relevant and culturally appropriate learning modules for health sector workforce development nationwide.
- Umbrella Wellbeing Team of psychologists, researchers and workplace wellbeing experts providing corporate wellbeing services nationwide including wellbeing assessments, resilience workshops, coaching, employee assistance programmes and psychological services.
- Geneva Wellbeing Provides mental health, psychology, neuropsychological assessment, counselling, trauma informed care, vocational rehabilitation, workplace wellbeing, return-to-work packages and complex injury recovery services, bringing together expert care and genuine partnership for rehabilitation, wellness and psychological services.
- Coast Physio Physiotherapy services in North Auckland offering musculoskeletal, orthopedic and sports physiotherapy, hand therapy, pelvic therapy and pre/post-operative treatment.
- PhysioFIRST Physiotherapy and hand therapy services in Gisborne helping people affected by injury through movement, exercise, manual therapy, education and advice.
- OTRS Provides medical driving assessments, commercial vehicle driving assessments, vehicle modifications and accessibility education services.
- Seating to Go Accredited Whaikaha and ACC provider of specialised wheelchair assessments, repairs, modifications and servicing to all disability equipment.
- Motus Health Allied health organisation with a network of specialised providers and clinics throughout the South Island from Nelson to Dunedin, providing multidisciplinary physiotherapy and rehabilitation services.
- Toucan Local provider of residential, vocational and respite services for disabled people in the Taranaki region, now operating as part of NZCL.
- Kowhai Physio and Hand Therapy Physiotherapy and hand therapy services in Warkworth, known for client-centred approach and strong clinical reputation, now part of Geneva Wellbeing.
Quantifiable outcome
- Supporting over 60,000 people annually across New Zealand
- +1 more outcomes
Companies that use New Zealand Health Group
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles5 records
New Zealand Health Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
New Zealand Health Group partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Alzheimers New ZealandcoreStrategic partnership to expand NZHG's commitment to support New Zealanders living with Alzheimer's and other forms of dementia. Realised through Geneva Healthcare brand which supports many people in their own homes who live with dementia. Partnership announced on 2025 United Nations International Day of Older Persons and during World Alzheimers Month.
- Parkinson's New ZealandcoreNew strategic partnership with Parkinson's New Zealand continuing and expanding support for people affected by Parkinson's disease.
- Vivid Living (Fletcher Building)corePartnership with Vivid Living retirement villages to provide tailored in-home healthcare services for residents. Private Care NZ provides basic care package including annual health check and monthly wellbeing check-ins with flexibility for additional services.
- Ministry of Health (New Zealand)corePartnership between Explore and Ministry of Health providing online learning tools and one-on-one telehealth support to help disabled and autistic people overcome COVID-19 vaccination anxiety.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
New Zealand Health Group competitors and assessment
Company assessmentRegional players
- Healthcare at Home (UK): UK provider of clinical home healthcare, hospital-in-the-home and specialty home services; directly comparable service portfolio though operating in the UK NHS-funded market.
- Healthcare Australia: Australian healthcare staffing and community-care provider; directly comparable to NZHG's Geneva Staffing and Duty Calls businesses plus home-care delivery, though operating across the Tasman rather than in NZ.
Direct peers
- BrightSpring Health Services: US home and community-based health services platform (PE-backed, KKR-sourced) operating across pharmacy, home health, hospice, behavioral and rehabilitation — closely comparable to NZHG's multi-brand, PE-backed, government-contracted platform model.
- Silverchain Group: One of Australia's largest in-home health and aged-care providers delivering nursing, palliative, allied health and disability services; directly comparable in service mix, scale and government-contract dependence.
- Access Community Health: A New Zealand home and community healthcare provider delivering similar in-home support, aged care, disability support and rehabilitation services across multiple regions — directly competing with NZHG's core Geneva Healthcare, HealthCare NZ and NZCL brands.
- Bupa New Zealand: Major NZ health and aged-care operator with personal-care, rehabilitation and home-care services competing for the same government-funded and private-pay aged-care and disability clients.
Broad incumbents
- Estia Health: Australian aged-care provider with a multi-site residential and community-care model that overlaps with NZHG's disability and aged-care service lines, though primarily residential rather than in-home.
- Summerset Group Holdings: NZ retirement-village and aged-care operator providing care services to elderly residents; comparable on the aged-care continuum though more residential than home-based in delivery model.
- Aveo Group: Australian retirement-living and care-services operator; comparable for the retirement-village plus in-home care bundling that NZHG replicates with its Private Care NZ + Vivid Living partnership model.
- Ryman Healthcare: Largest NZ retirement-village and aged-care operator with integrated care services; competes for the same aged-care client pool and provides a listed NZ benchmark for the senior-care space.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights5 records
Customer concentration
New Zealand Health Group social profiles
Digital presenceNew Zealand Health Group compliance and trust
Trust signalCompliance2 records
New Zealand Health Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
New Zealand Health Group leadership team
Management profileNumber of profiles
Profiles17 records
New Zealand Health Group subsidiaries and ownership
Company hierarchySubsidiaries20 records
New Zealand Health Group funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New Zealand Health Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New Zealand Health Group
What does New Zealand Health Group do?
New Zealand Health Group is Aotearoa New Zealand's largest provider of home and community health, disability and wellbeing services, delivering in-home support, aged care, community nursing, disability support, rehabilitation, mental health and behavioural services, healthcare staffing, workplace wellbeing, sector training, private care and medical alarms. More than 10,000 carers, support workers, nurses and allied health professionals deliver over 100 specialist services to over 60,000 New Zealanders across 30+ offices nationwide, supported by technology platforms such as the MySkill training system and Freedom Medical Alarms in-home monitoring devices.
Is New Zealand Health Group a public or private company?
New Zealand Health Group is a private company. It is classified as private equity controlled and is currently operating.
When was New Zealand Health Group founded?
New Zealand Health Group was founded in 1996. It employs 5,001 to 10,000 people.
Where is New Zealand Health Group based?
New Zealand Health Group is headquartered in Auckland, New Zealand, in the Oceania region.
How does New Zealand Health Group make money?
Five revenue lines are on record. Government Funded Healthcare Services are the primary driver. The others are healthcare Staffing Solutions, private Home Care Services, workplace Wellbeing Services and sector Training.
Who are New Zealand Health Group's main competitors?
Regional players on record are Healthcare at Home (UK) and Healthcare Australia. Direct peers are BrightSpring Health Services, Silverchain Group, Access Community Health and Bupa New Zealand. Broad incumbents are Estia Health, Summerset Group Holdings, Aveo Group and Ryman Healthcare.
Does New Zealand Health Group have an API?
No public API is recorded for New Zealand Health Group.
What industry is New Zealand Health Group in?
New Zealand Health Group's product category is Home Healthcare Services. Its primary akta.pro industry code is HLAFAEAL, Care Management & Care Coordination (Home & Community-Based). Its NAICS code is 62161 and its SIC code is 8082.