Sol Production

What Sol Production does

Sol Production is a Mumbai-based B2B media production company founded in 2003 by Fazila Allana and Kamna Nirula-Menezes, operating as Sol Production LLP. The company specializes in non-scripted television and OTT content, producing shows across 17 genres including reality, talent hunts, comedy, dance, music, game shows, talk shows, lifestyle, live events, documentaries, and kids programming. Notable productions include Koffee With Karan, The Stage, Comedy Nights with Kapil Sharma, Rakhi Ka Swayamvar, Nach Baliye, and Star Parivaar. Content is delivered to over 40 channels and OTT platforms in more than 5 languages, with marquee relationships including Star TV/Disney Star India and Colors TV (Viacom18).

The company's business model is professional services-based: production fees are earned by producing commissioned content for TV networks and OTT platforms under a project-based, custom-quoted pricing structure with no public standard tiers. The go-to-market is enterprise field sales targeting broadcaster commissioning teams and streaming platform content buyers. The firm employs 11-50 people and operates from a single headquarters in Khar West, Mumbai. Sol is privately held with no external institutional investment, no subsidiaries, and no disclosed M&A activity.

Sol's core technology is positioned as "platform-agnostic content creation and production" — a workflow rather than a proprietary product. No patents, trademarks, software platforms, APIs, or AI/ML capabilities are disclosed. The competitive positioning rests on 20+ years of brand equity, deep Bollywood talent access via founder relationships, an established format catalog, and long-tenured distribution relationships with major Indian broadcasters. The company is recognized with multiple 2019 Indian Television Awards for Best Dance, Best Reality Show, and Best Music Show categories.

Name

Sol Production

Legal name

Sol Production LLP

Website

https://solworld.co.in

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

Sol Production is a Mumbai-based B2B media production company founded in 2003 that creates, produces, and manages non-scripted television and OTT content across 17 genres for 40+ Indian broadcasters and streaming platforms in 5+ languages.

Ownership category

akta.pro rank

Product category

Television Production Services

NAICS

Motion Picture and Video Production (51211)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Unscripted/Reality TV Production (Live-Action) (MPADABAC)

akta.pro secondary industry

Scripted TV Series Production (Live-Action) (MPADABAB)

Keywords

• Television production services
• Non-scripted content production
• Reality show production
• OTT content production
• Live event production

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. TV and OTT Content Production: Production fees from TV channels and streaming platforms for commissioned content including dramas, reality shows, talent shows, talk shows, game shows, lifestyle shows, live events, documentaries, and kids programming.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Sol Production is a B2B television and OTT production house that creates, produces, and manages non-scripted and scripted shows for broadcasters and streaming platforms in India. Its core deliverables are commissioned television programs — talk shows, reality shows, game shows, talent hunts, dance shows, comedy programs, dramas, daily soaps, documentaries, kids programming, and live event/awards productions — delivered across more than 5 languages to over 40 channels and OTT platforms.

Product overview

Sol Production is a television production company offering content creation, production, and event management services across scripted, unscripted, and live event production. The company produces multiple show genres including dramas, daily soaps, reality shows, game shows, talent shows, talk shows, lifestyle shows, live events, documentaries, and kids programming. Key productions include award-winning talk shows (Koffee With Karan), reality formats (Rakhi Ka Swayamvar, Nach Baliye), talent competitions (The Stage, Just Dance, Dare 2 Dance), comedy programs (Comedy Nights With Kapil Sharma), and award ceremonies (Star Parivaar). Content is distributed across over 40 channels and OTT platforms in more than 5 languages.

Differentiator

Problem solved

Functional benefit

Products and services

• Koffee With Karan Award-winning celebrity talk show produced for Star TV / Disney Star India, hosted by Karan Johar and featuring rapid-fire rounds and celebrity interviews.
• Star Parivaar Awards Annual television award show produced for Star TV Network, showcasing and honouring the best fiction and non-fiction performances on the channel.
• Rakhi Ka Swayamvar Reality show produced for Colors TV (Viacom18), based on the Indian Swayamvar concept and featuring Rakhi Sawant across 5 seasons.
• Killer Karaoke Game show format in which contestants perform song tracks while being distracted with challenging tasks.
• Comedy Nights With Kapil Sharma Iconic Indian comedy-drama produced for Colors TV, hosted by Kapil Sharma with ensemble cast and Bollywood guest celebrities.
• Kya Aap Paanchvi Fail Champu Hain Indian adaptation of the 'Are You Smarter Than a 5th Grader?' game show, produced for Indian broadcast.
• Nach Baliye Couple dancing reality show where pairs complete dance challenges to win judges' and audience approval.
• Dancing Queen Indian reality TV show pairing celebrities with aspiring dancers as mentors.
• The Stage India's first homegrown English singing talent hunt series produced for Episode (Hindi) and Zoom TV, hosted by Shibani Dandekar with music-industry judges; ran for 3+ seasons and won Best Music Show 2019.
• Kya Mast Hai Life Teenage drama produced for Indian broadcast, revolving around five friends and their experiences with college life.
• Just Dance Dance reality show featuring contestants showcasing their talent, with judges including Bollywood choreographer Farah Khan.
• Dare 2 Dance Indian reality TV dance show hosted by Akshay Kumar in which dancers must perform with serious and risky props.

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• BBC Studios India: Production and distribution arm of BBC operating in India, producing and co-producing scripted and unscripted content for local and global platforms. Comparable to Sol as a major production house competing for premium Indian commissions.
• Balaji Telefilms: Larger publicly listed Indian production house behind major TV serials and films (Kyunki Saas Bhi Kabhi Bahu Thi). Comparable to Sol as a top-tier Indian production house but with a much larger scripted-heavy portfolio and listed balance sheet.
• Sony Pictures Television India: Indian arm of Sony Pictures Television producing scripted and unscripted content for SET and OTT. Comparable to Sol as a competitor for the same broadcaster commissions, though part of a much larger global media group.

Direct peers

• Rose Audio Visuals: Indian production company producing TV shows, events, and branded content across genres. Comparable to Sol as a mid-sized Indian production house competing for similar non-scripted commissions and event productions.
• Banijay Asia: India arm of global production giant Banijay, producing unscripted and scripted content for Indian networks and OTT. Directly comparable as a competitor for the same TV and OTT commissioning slots Sol targets.
• Swastik Productions: Indian production house behind hit mythology and drama series on Indian broadcasters. Comparable to Sol as a domestic production peer producing for the same set of Indian TV networks, though with stronger scripted/mythology focus.
• Applause Entertainment: Indian content studio producing premium originals for OTT platforms (Scam 1992, Rocket Boys) and TV. Comparable to Sol's OTT/TV production motion but focused on scripted OTT originals, positioning it as a peer for digital commissions.
• Endemol Shine Group (Banijay): Global leader in unscripted and reality TV production (Big Brother, MasterChef, Deal or No Deal), operating in India. Directly comparable to Sol as a non-scripted TV production specialist serving major broadcasters and streamers globally.
• Fremantle: Bertelsmann-owned global content producer (Got Talent, Idol, X Factor formats) with strong India presence. Comparable to Sol as a multinational unscripted/talent show production house selling to top-tier broadcasters and OTT platforms.
• Optimystix Entertainment: Indian production house known for reality and comedy shows including Taarak Mehta Ka Ooltah Chashmah and Indian Idol. Closely comparable to Sol as a domestic peer competing for the same non-scripted commissions from Indian broadcasters.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sol Production