Goodyear Off-the-Road

What Goodyear Off-the-Road does

Goodyear Off-the-Road (OTR) is a business unit within the OHT (Off-Highway Tire) Division of Yokohama Rubber Co., Ltd., Japan, operating globally under license from The Goodyear Tire & Rubber Company. It designs, develops, manufactures, markets, and sells specialized off-the-road tires for surface mining, underground mining, construction and quarry, and port/industrial handling operations, serving enterprise customers through a worldwide distribution and dealer network supplemented by field-expert advisory services. The unit is headquartered in Akron, Ohio (with a 7,200+ acre Proving Grounds facility in San Angelo, Texas featuring 50+ test surfaces) and operates commercially across North America, EMEA, Asia Pacific, and Latin America.

The product stack rests on a portfolio of proprietary tire technologies—DURAWALL (sidewall durability), HI-Stability (lateral stability), SMOOTH GUARD (cut resistance), MAXWORK (heat/TKPH optimization), PERMAFOAM (non-pneumatic underground mining capability), and Electric Drive Ready (alternative-fuel equipment)—applied across named tire series for haulage (RH), loading (RL, Powerload), underground mining (RM), grading (RT), port/industrial (GP), earthmoving (AS), and specialty (TL, Scrapers, Small Construction). Two digital/connected offerings layer on top of the hardware: TPMS Heavy Duty (real-time pressure and temperature monitoring hardware/software) and EMTrack (tire and wheel tracking software with a subscription pricing model of $3,000–$5,000 year 1 plus $500 annual maintenance and a $2,000 data-sharing discount).

The business model combines negotiated enterprise hardware sales (OTR tire pricing is not publicly disclosed) with a small but higher-margin recurring software subscription component and a professional services arm covering site evaluation, field consultation, and technical collaboration. The company markets via a website with a Tire Finder self-service tool, a resource library (brochures, sell sheets, engineering data, OE pressure recommendations), and an Info Center with educational content; bottom-of-funnel conversion is driven by direct consultation requests routed to field experts.

Name

Goodyear Off-the-Road

Legal name

Goodyear Off-the-Road (GY-OTR) - Business Unit of Yokohama Rubber Co., Ltd.

Website

https://goodyearotr.com

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Goodyear Off-the-Road designs, manufactures, and sells specialized OTR tires for surface and underground mining, construction and quarry, and port/industrial handling operations, operating globally under a Yokohama Rubber license using proprietary technologies and a complementary tire management software portfolio.

Ownership category

akta.pro rank

Product category

Off-the-Road Tires

NAICS

Tire Manufacturing (except Retreading) (326211), Tire Manufacturing (32621)

SIC

Tires & Inner Tubes (3011)

akta.pro primary industry

Off-the-Road (OTR) & Heavy Equipment Tires Manufacturing (IMANAKAD)

akta.pro secondary industry

Tires Manufacturing (IMACAIAK)

Keywords

• Off-the-road tires
• Mining tires
• Construction tires
• Tire management software
• Industrial tire solutions

Headquarters

HQ city

Akron

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. OTR Tire Sales: Sale of specialized off-the-road tires for surface mining, underground mining, construction, quarry, and port/industrial handling applications. Products include giant radial tires and various tire sizes with different tread patterns and compounds.
2. EMTrack Software Subscription: EMTrack tire tracking software available with full access ($3,000 year 1, $500 annual maintenance) or restricted access ($5,000 year 1, $500 annual maintenance). Full access includes $2,000 discount in exchange for data sharing.
3. TPMS Heavy Duty: Tire Pressure Monitoring System for heavy-duty applications providing real-time tire data tracking and monitoring services.
4. Professional Services: Field expert services including site evaluation, field consultation, and technical collaboration to help optimize tire performance and site operations.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Goodyear Off-the-Road (OTR) designs, manufactures, and sells specialized off-the-road tires for surface mining, underground mining, construction and quarry, and port/industrial handling applications. The offering includes a portfolio of radial and bias tires (RH, RL, RM, RP, RT, GP, AS, TL series), complemented by TPMS Heavy Duty (real-time tire pressure and temperature monitoring) and EMTrack tire and wheel tracking software, plus professional field services including site evaluation, field consultation, and technical collaboration.

Product overview

Goodyear Off-the-Road (OTR) is a business unit of the OHT Division of Yokohama Rubber Co., Ltd., Japan, responsible for the design, development, manufacturing, marketing, and sales of specialized OTR tires under the Goodyear OTR brand. The product portfolio is organized around four industry verticals (Surface Mining, Underground Mining, Construction/Quarry, and Port/Industrial Handling) and two core technology platforms: TPMS Heavy Duty (real-time tire pressure and temperature monitoring) and EMTrack (tire and wheel tracking software). The offering includes named tire products across multiple series (RH, RL, RM, RP, RT, GP, AS, TL, Powerload, Scrapers, Small Construction), supported by proprietary technologies (DURAWALL, Hi-Stability, Smooth Guard, Maxwork, Permafoam), and supplemented by field services (Site Evaluation, Field Consultation, Technical Collaboration). The company also offers a Tire Finder tool for searching tires by size, rim diameter, industry, and equipment type.

Differentiator

Problem solved

Functional benefit

Brands

• EMTrack: Complete tire and wheel tracking software that tracks vehicle and tire performance data, creates reports showing tire life projection, trend analysis, and tire conditions.
• TPMS Heavy Duty
• DURAWALL Technology
• Hi-Stability Technology
• SMOOTH GUARD Technology
• MAXWORK Technology
• PERMAFOAM Technology

Products and services

• RH-4A+ Flagship haulage tire for surface mining and hard rock underfoot conditions, providing long hours to removal and cut protection. Lineup expanded to include the 40.00R57 size.
• GP-3E OTR radial tire product highlighted in the 2024 product catalog as part of the GP radial tire lineup.
• GP-4D OTR tire product in the GP series, part of the radial tire lineup.
• AS-3A OTR tire product in the AS series for articulated applications.
• RH-4B+ OTR tire product in the RH series designed for hard rock mining haulage applications.
• RL-3S, RL-4S, RL-5S Loader tires in the RL series, designed for various loading and grading operations.
• RL-4K, RL-5K & RL-5K Half-Track Loader tires in the RL-K series including a half-track variant for enhanced traction in severe conditions.
• RM-4B+

Quantifiable outcome

• Reduce fuel consumption through proper tire pressure monitoring
• +4 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Titan International: Titan International manufactures OTR and large agricultural tires (Titan and Goodyear Farm Tires licensed) for mining, construction, and agricultural applications, directly competing in OTR underground, surface, and earthmoving segments.
• Continental OTR / Specialty Tires: Continental manufactures OTR and earthmover tires for mining, construction, and material handling, with ContiEarth and ContiLoad product families that overlap Goodyear OTR's core offerings in surface mining, quarry, and port handling segments.
• Bridgestone OTR Tires: Bridgestone competes directly in OTR with its Bridgestone Off-the-Road portfolio (including the V-Steel and Mastercore lines) for mining, construction, and port applications, offering a similar combination of proprietary compounds, giant radials, and global dealer coverage.
• Michelin OTR Tires: Michelin is one of the largest global tire manufacturers and a direct competitor in the OTR segment with its Michelin Earthmover and XDR giant-radial mining tire lines, serving the same surface mining, underground mining, and quarry customers with comparable product breadth and technology platforms.
• BKT (Balkrishna Industries): BKT is a leading Indian manufacturer of OTR, agricultural, and industrial tires with a broad product range serving construction, mining, and material handling — a direct competitor in mid-size OTR categories that increasingly competes in mining radials.
• Trelleborg Wheel Systems: Trelleborg is a specialist OTR and agricultural tire manufacturer with a strong mining and material-handling portfolio, directly competing with Goodyear OTR in underground mining, port handling, and construction applications.
• Mitas (Continental subsidiary): Mitas is a specialist in OTR, agricultural, and industrial tires with a strong European footprint in construction and material handling tires, directly overlapping with Goodyear OTR's construction/quarry and port product lines.

Broad incumbents

• Yokohama OHT (Off-Highway Tire) Division: Yokohama Rubber's broader OHT Division is the parent operating unit housing Goodyear OTR, and produces agricultural, forestry, lawn and garden, and industrial OHT tires in addition to the OTR tires sold under the Goodyear brand. It is the same parent, but the broader portfolio is comparable in customer type and product technology.

Emerging players

• Maxam Tire: Maxam is a specialty OTR and industrial tire manufacturer with growing mining and construction portfolios, competing primarily in mid-range OTR sizes and an emerging alternative to the major global OTR brands in surface mining and port applications.
• Triangle Tyre OTR: Triangle is a major Chinese tire manufacturer expanding aggressively into OTR and giant-radial mining tires, an emerging competitor in surface mining and construction OTR that overlaps Goodyear OTR's portfolio on price-sensitive segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/goodyear-otr

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Goodyear Off-the-Road