Specialized Leasing Company

What Specialized Leasing Company does

Specialized Leasing Company (SLC) is a Jordan-based private shareholding financial leasing company founded on May 30, 2005, by Housing Bank for Trade and Finance, with operations commencing in 2006 and a stated capital base of 30 million Jordanian Dinars. SLC is licensed by the Central Bank of Jordan under Financial Leasing Law No. 45 of 2008, and self-claims the #1 position in Jordan's financial leasing market by market share and profits as of its 15th anniversary in 2021. The company operates a horizontal product strategy across asset classes — real estate (up to 30-year tenors), residential apartments, transport (up to 5 years), medical equipment, machinery and trucks, and corporate industrial machinery — serving both individuals and corporates with up to 100% asset-value financing, no additional guarantor requirements, and the leased asset serving as primary collateral.

The technology platform centers on SLC Mobile (iOS, Android, Huawei App Gallery) which supports biometric authentication (fingerprint and face recognition), OTP security, contract viewing, application submission, and electronic installment settlement through eFAWATEERcom, Jordan's national government payment portal. A web-based Leasing Calculator provides instant installment estimates for real estate (up to 360 months), residential apartments, and transport (up to 60 months), and the website implements WCAG-aligned accessibility tooling. Distribution is multi-channel: the Amman headquarters, Irbid Branch and Aqaba Office deliver field/inside sales, while mobile app, website, and the annual Jordan Gate Exhibition provide digital and event-driven acquisition surfaces.

The business model is subscription-style recurring revenue: periodic lease installments comprising principal plus a leasing rate, with optional end-of-term purchase options and a 0.003 stamp fee on contract value remitted to the Central Bank of Jordan. Pricing varies by client income, income source, and financing ratio, with a hard 50% Debt Burden Ratio cap and a 70-year age ceiling at contract end. Go-to-market combines enterprise field sales for corporates, inside phone-based sales, mobile-led product-led growth for individuals, and event-based marketing. The named enterprise customer base spans tourism (Hertz Jordan, Alaa and Bashar Haddad Tourist Car Leasing), healthcare (Golden Arrow Radiology, Medray), energy (Jo Petrol), real estate development (Al-Husseini, Al Saudi), and manufacturing (Arab Carton), with relationships dating back to 2006 for several anchors.

Name

Specialized Leasing Company

Legal name

Specialized Leasing Company

Website

https://slcjo.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Specialized Leasing Company is a Jordan-based, Housing Bank-affiliated financial leasing firm offering up to 100% asset-financing solutions across real estate, transport, medical equipment, and machinery to individuals and corporates under Central Bank of Jordan regulation.

Ownership category

akta.pro rank

Product category

Financial Leasing Services

NAICS

Rental and Leasing Services (532), Automotive Equipment Rental and Leasing (5321), Commercial and Industrial Machinery and Equipment Rental and Leasing (5324), Passenger Car Leasing (532112)

SIC

Finance Lessors (6172), Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Leasing & Lease Buyout Financing (FSAKADAC)

akta.pro secondary industries

Auto & Vehicle Leasing (Personal Use) (FSAKANAA), Corporate/Enterprise Car Leasing (Closed-End/Open-End) (TLABAAAA), Specialty Vehicle Leasing/Rental (Refrigerated, Tanker, Flatbed, Utility/Service Bodies) (TLABAHAE)

Keywords

• Financial leasing services
• Asset financing solutions
• Real estate leasing
• Vehicle leasing
• Equipment leasing

Headquarters

HQ city

Amman

HQ country

Jordan

HQ region

Middle East

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Financial Leasing Installments: Primary revenue from periodic lease installments paid by clients over the leasing period. Installments include principal, leasing rate, and can incorporate financing of operational expenses (licensing, insurance, maintenance). Revenue recognition occurs over the lease term.
2. End-of-Term Payments: Clients may exercise purchase options at end of lease term. Additional settlement amounts can be added to final payments for clients choosing reduced installments.
3. Stamp Fees and Commissions: Stamp fee equivalent to 0.003 of contract value payable to Central Bank of Jordan. No other fees or commissions charged to clients.

Pricing tiers

Go-to-market motion4 records

Distribution channels6 records

Marketing channels6 records

Core offering

Specialized Leasing Company provides asset-based financial leasing services in Jordan across five asset categories: real estate (residential and commercial properties, apartments), transport (cars, buses, tourist and student transport vehicles), medical equipment (for clinics, hospitals, and laboratories), machinery and trucks (for contractors and transport operators), and industrial machinery (production lines for manufacturers). Lease terms range up to 30 years for real estate and up to 5 years for transport, with financing up to 100% of asset value and the leased asset itself serving as primary guarantee.

Product overview

Specialized Leasing Company offers a comprehensive financial leasing platform with SLC Mobile as its primary digital channel for managing leasing operations. The core offerings include Real Estate Leasing, Residential Apartments Leasing Program, Transport Leasing, Medical Equipment Leasing, Machinery and Trucks Leasing, and Industrial Machinery Leasing, each available for both individual and corporate clients. The company also provides an online Leasing Calculator tool and integrates with eFAWATEERcom for electronic payment processing. The product architecture consists of a unified mobile application and web platform serving as the customer-facing interface, supported by digital services for contract management, installment calculation, and application submission.

Differentiator

Problem solved

Functional benefit

Brands

• SLC Mobile: A mobile application for managing financial leasing contract operations, allowing users to view contract balances, submit applications, and settle installments electronically.

Products and services

• Real Estate Leasing Financial leasing services for residential and commercial properties, allowing clients to finance real estate assets with flexible terms. Available for both individuals and corporate clients.
• Residential Apartments Leasing Program Financing program enabling customers to own apartments with preferential privileges, featuring up to 100% financing, 30-year lease tenure, free life insurance, exemption from property transfer fees, and grace period up to 6 months. No guarantor required.
• Transport Leasing Financial leasing for vehicles including cars and buses for individuals and corporate fleets (tourist, student, and international transport), with the asset serving as primary guarantee. Maximum 5-year lease term with comprehensive insurance included and ability to finance licensing, insurance, and maintenance fees within installments.
• Medical Equipment Leasing Financial leasing solutions for medical and laboratory equipment and devices for clinics, hospitals, and medical centers. Installments are based on cash flows generated by the asset, with tax and customs benefits passed to clients and lease period aligned with the useful life of equipment.
• Machinery and Trucks Leasing Financial leasing for machinery and trucks, allowing parties in contracting and transport sectors to obtain necessary assets with flexible installment arrangements. Lease periods aligned with contract period and productive use.
• Industrial Machinery Leasing Financial leasing for industrial machines and production lines for corporate manufacturers, with financing up to 100% of asset value, asset serving as primary guarantee, and flexible lease periods aligned with the useful life of the equipment.

Quantifiable outcome

• Financing capability up to 100% of asset value
• +5 more outcomes

Named customers8 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• Tkiyet Um AliminorOthers · 15 November 2023Charitable partnership for humanitarian initiatives. Employees volunteered in 'For You Gaza' campaign preparing food parcels. Company supports winter campaign providing winter needs, food parcels, coats, and blankets to children in Jordan and Gaza.
• Elia Nuqul FoundationminorStrategic or Co-development Partner · 28 August 2022Scholarship partnership agreement signed in August 2022. Specialized Leasing Company grants scholarships to foundation students at Jordanian public universities, covering tuition fees and monthly transportation expenses. Elia Nuqul Foundation involves students in development programs.
• Petra UniversityminorOthers · 5 December 2021Educational partnership for financial leasing awareness. Held introductory seminar about financial leasing for Faculty of Administrative and Financial Sciences students. Topics included concept of leasing, law of leasing, and beneficiary sectors. Coordinate for student training at company offices.
• Himmetna Charitable AssociationminorOthers · 16 September 2021Strategic CSR partnership supporting health center rehabilitation. Supported Himmetna Project (3) to rehabilitate Princess Basma Health Center in Ras Al-Ain, Amman by equipping a dental clinic. Also supported oncology department beds at Al-Bashir Hospital in 2019.
• Jordan Breast Cancer ProgramminorOthers · 1 January 2021Supported breast cancer awareness initiative. Company covered cost of mammogram screening for 30 underprivileged women in Jordan. Also hosted awareness lecture at headquarters presented by King Hussein Cancer Foundation.
• eFAWATEERcomcoreTechnology or IntegrationPayment system integration for electronic installment settlements. Customers can pay due installments electronically through Jordan's government payment portal.
• Jordan Hashemite Charity OrganizationminorOthersHumanitarian partnership for Gaza aid. Donated fasting iftar meals for distribution to people in Gaza during Ramadan in cooperation with the organization.
• Plant for Good FoundationminorOthersEnvironmental sustainability partnership. Employees participated in tree-planting initiative at Yaqoub Al-Salti Park in Al-Muqabalain, Amman as part of national tree-planting campaign in Jordan.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Emirates NBD: One of the largest banking groups in MENA with auto finance, equipment leasing, and corporate asset financing products. Sets the benchmark for digital banking experience and scale that Jordanian lessors like SLC must compete against.
• Jordan Islamic Bank: Jordan's leading Islamic bank offering Sharia-compliant murabaha and ijara (leasing) products across consumer and corporate segments. Directly competes with SLC's real-estate, vehicle, and equipment leasing using Islamic finance structures.
• Arab Banking Corporation (Bank ABC) Jordan: Regional banking group with Jordan operations offering corporate and consumer finance including leasing-adjacent products. Competes with SLC for corporate asset financing deals in the Jordanian market.
• Bank al Etihad: Major Jordanian commercial bank offering consumer auto loans, SME lending, and corporate finance products that compete directly with SLC's leasing offerings. Larger balance sheet and broader product suite make it a key incumbent competitor in the same Jordan market.
• Bank Audi: Major Lebanese-headquartered bank with established presence in Jordan and a leasing arm serving corporate and individual clients. Provides regional scale and broader banking services that compete with SLC's specialized leasing model.
• Mashreq Bank: UAE-headquartered regional bank with consumer auto finance and SME leasing products across MENA. Represents the scale of better-capitalized regional incumbents SLC competes against for cross-border corporate leasing mandates.
• Cairo Amman Bank: One of Jordan's largest banks with established retail, corporate, and SME lending operations including vehicle and real estate financing. Competes with SLC across the same individual and corporate customer segments within Jordan.

Direct peers

• Contact Financial Holding: Leading Egypt-based financial leasing and consumer finance company providing auto, SME, and mortgage financing. Directly comparable to SLC as a non-bank financial leasing specialist operating in MENA with similar asset-based lending model and consumer/SME focus.
• Sarwa Capital Holding: Egyptian financial leasing company offering consumer and corporate financing for vehicles, equipment, and real estate. Closely mirrors SLC's multi-asset financial leasing model and end-of-term purchase option structure across the MENA region.

Regional players

• BLOM Bank Egypt: Egyptian subsidiary of BLOM Bank offering consumer and corporate banking including auto and equipment financing. Regionally comparable to SLC's leasing model and product structure though primarily serving the Egyptian market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/slc.jordan/?hl=en
• Facebookfacebook.com/SLC.Jordan
• LinkedInlinkedin.com/company/slc_jordan

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Specialized Leasing Company