Strategic Arc

What Strategic Arc does

Strategic Arc Limited is a private, veteran and minority-owned management consulting firm headquartered in Bethlehem, Pennsylvania (Greater Philadelphia region), serving mission-driven organizations across the continental United States including Alaska. Founded circa 2018, the firm operates with a core team of five named specialists delivering strategic planning, marketing, and transformational change management services. Its primary client verticals are credit unions, federally qualified health centers, and public broadcasting stations, with additional engagement across nonprofit and Indigenous media organizations. Documented client outcomes include growing Community Health Net's revenue from $9 million to over $12 million (and active patients from under 12,000 to more than 20,000), more than doubling MHEDS's revenue while tripling its provider base within 18 months, helping New Alliance Federal Credit Union surpass the $100 million asset threshold, and supporting Koahnic Broadcast Corporation in raising a record $286,000 for its 30th Annual Alaska Native Art Auction.

The firm's service portfolio is organized around three core offerings: Strategic Planning (vision/mission development, goal conception, operational planning, KPI tracking through a singular dashboard), Marketing Services (campaign development, PR, creative production, digital strategy, WordPress-based web development), and Transformative Initiatives (DEI assessments and organizational change management). Supporting digital services include standalone Digital Plans, Creative Services, Web Development, and Public Relations offerings. The firm uses no proprietary technology platform; service delivery relies on industry-standard tools and the direct expertise of its leadership team, including President DaWayne Cleckley (20+ years in strategic planning, change management, and broadcast media), Project Manager Aris Milton (19+ years in pharmaceutical project management), and Creative Services Manager Lauren Walden (18+ years in graphic design and digital media).

Strategic Arc operates as a sales-led consultancy through direct outreach, website consultation requests, and case-study-driven lead generation targeting credit unions, FQHCs, public media stations, and mission-driven organizations. Pricing is fully quote-based with no publicly disclosed tiers; engagements are delivered as project-based or retainer arrangements, with multi-year contracts referenced in pricing materials. The firm has no disclosed external funding, parent company, formal partnerships, acquisitions, or regulatory actions in the input data. Industry recognition includes a 2024 Bronze Telly Award in the Corporate Image category (45th Annual Telly Awards, competing against 13,000 global entries) and a 32nd Annual Communicator Award of Distinction for nonprofit marketing effectiveness.

Name

Strategic Arc

Legal name

Strategic Arc Limited

Website

https://strategicarc.biz

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Strategic Arc Limited is a private, veteran and minority-owned consultancy providing strategic planning, marketing, and transformational change management services to mission-driven organizations including credit unions, federally qualified health centers, and public media stations across the United States.

Ownership category

akta.pro rank

Product category

Strategic Management Consulting

NAICS

Management Consulting Services (54161), Marketing Consulting Services (541613)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Strategy & Corporate Development Consulting (BPAHACAA)

akta.pro secondary industry

Content Strategy & Planning (BPAFAIAG)

Keywords

• Strategic consulting services
• Marketing campaign development
• Organizational change management
• Digital strategy consulting
• Brand development services

Headquarters

HQ city

Bethlehem

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Strategic Consulting Services: Project-based strategic planning engagements including vision/mission development, goal conception, operational planning, and ongoing advisory services through leadership transitions. Delivered as consultancy retainer or milestone-based arrangements.
2. Marketing and Creative Services: Full-service marketing including campaign development, PR, web development, digital strategy, and creative production. Revenue generated through ongoing marketing retainers or campaign-specific project fees.
3. Transformational Change Management: Internal organizational change management initiatives including diversity, equity, and inclusion assessments, delivered as consulting engagements.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Strategic Arc is a veteran and minority-owned consultancy that delivers strategic planning, marketing, and transformational change management services to mission-driven organizations. Core offerings include vision and mission development, goal conception, operational planning, and KPI tracking; full-service marketing campaigns, digital strategy, web development on WordPress, creative production, and public relations; plus internal change management including DEI assessments and crisis communications support.

Product overview

Strategic Arc is a veteran and minority-owned consulting firm that operates as a single-service consultancy rather than a platform. The company offers an integrated suite of strategic consulting services comprising Strategic Planning, Marketing Services, and Transformative Initiatives as its core offerings, complemented by digital services including Digital Plans, Web Development, Creative Services, and Public Relations. These services work together to provide mission-driven organizations with end-to-end strategic guidance, from vision and mission development through plan activation and execution, including campaign management and digital presence development.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategic Planning

Quantifiable outcome

• Community Health Net revenue grew from $9M to over $12M; active patients grew from under 12,000 to more than 20,000; organization expanded to over 100 staff members
• +3 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Free Range Studios: A purpose-driven creative agency working with nonprofits, foundations, and mission-driven brands on storytelling, campaigns, and brand strategy. Comparable in size, mission orientation, and creative-strategy integration.
• Insight Marketing Group: A credit-union-focused marketing agency offering brand strategy, campaign development, and digital execution. Directly comparable on the credit-union vertical and on integrated strategy-plus-creative delivery.
• The Ward Group: A credit-union-focused marketing agency providing branding, campaigns, and strategic communications. A direct peer within Strategic Arc's credit-union vertical with a comparable boutique positioning.
• Pursuant: A mission-driven marketing and fundraising agency serving nonprofits and public media clients. Directly comparable on target market (nonprofits/public broadcasters) and on combining strategic consulting with campaign execution.
• Big Duck: A small, niche consultancy that helps nonprofits and mission-driven organizations with branding, communications strategy, and marketing capacity. Highly comparable in size, niche focus, and integrated strategy-plus-execution model.
• Dunham+Company: A fundraising and donor-engagement agency serving nonprofits, including health and human services organizations. Comparable on mission-driven clientele and integrated fundraising/communications services.

Broad incumbents

• Deloitte Digital: A global digital transformation practice offering strategy, branding, and creative execution for large enterprises and government/health clients. An incumbent that increasingly competes for nonprofit transformation work.
• ICF Next: The mission-driven communications arm of ICF, serving nonprofits, public agencies, and associations with strategy, marketing, and digital services. A much larger incumbent operating in Strategic Arc's exact space.
• Clarity Coverdale Fury: A full-service ad agency that has built a meaningful nonprofit and public-sector practice. Broader and larger than Strategic Arc but competes for the same mission-driven RFPs.

Emerging players

• Cooper (rebrand agency): A brand strategy and naming consultancy that operates at a similar boutique scale to Strategic Arc and serves mission-driven and B2B clients with strategy-led work.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/strategic-arc-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Strategic Arc