Just For Kids Dentistry & Orthodontics

Name

Just For Kids Dentistry & Orthodontics

Legal name

Just for Kids Dentistry & Orthodontics Durango, Inc.

Website

https://justforkidsdentistrylv.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Pediatric Dentistry Services

NAICS

Offices of Dentists (6212), Offices of Dentists (62121)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro industry

PRIMARYHLABAGAA

Preventive & Wellness Pediatric Dentistry (Cleanings/Fluoride/Sealants)

Healthcare & Life Sciences/Dental Care Services/Pediatric Dentistry

SECONDARYHLABAKAC

Orthodontic Group Practices

Healthcare & Life Sciences/Dental Care Services/Dental Service Organizations (DSOs) & Group Practices

SECONDARYHLABABAF

Early Interceptive Orthodontics (Phase I)

Healthcare & Life Sciences/Dental Care Services/Orthodontics & Dentofacial Orthopedics

SECONDARYHLABAGAD

Special Needs Pediatric Dentistry

Healthcare & Life Sciences/Dental Care Services/Pediatric Dentistry

Keywords

• Pediatric dentistry services
• Pediatric orthodontics
• Kids dental care
• Pediatric dental cleanings
• Children's dental sealants

Headquarters

HQ city

Las Vegas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Fee-for-Service Pediatric Dental Care: Traditional fee-for-service model for general pediatric dentistry procedures including check-ups, cleanings, sealants, fluoride treatments, fillings, extractions, crowns, pulpotomies, and emergency care. Revenue is collected at point of service, supplemented by insurance reimbursements for in-network patients.
2. Orthodontic Treatment (Braces & Invisalign): Orthodontic services including metal braces, space maintainers, and Invisalign for teens. Revenue generated through treatment plans that may span 16-24 months, with payment arrangements through third-party financing.
3. Dental Insurance Reimbursements: In-network with most major PPO dental insurance plans (Aetna, Ameritas, Anthem, Blue Cross Blue Shield, Cigna, Delta Dental, etc.). Collects co-pays and receives reimbursements from insurance carriers.
4. Third-Party Financing: Offers flexible financing through Sunbit and CareCredit, enabling families to pay for treatment over 3, 6, or 12 months. The practice receives full payment upfront from the financing partner.
5. Special Offers / New Patient Acquisition: $95 new patient special (comprehensive exam, X-rays, cleaning) and free orthodontic consultation are used as patient acquisition hooks to drive first-time visits.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Just For Kids Dentistry & Orthodontics is a single-location pediatric dental and orthodontic practice that provides comprehensive dental care for children from infancy through adolescence, including preventive care (check-ups, cleanings, sealants, fluoride), restorative treatments (white fillings, crowns, pulpotomies, extractions), sedation dentistry (nitrous oxide and oral conscious sedation), emergency dental care, special needs care, frenectomies, and in-house orthodontic treatment (metal braces, space maintainers, and Invisalign for teens). The practice operates 7 days a week with same-day emergency appointments in Northwest Las Vegas.

Product overview

Just For Kids Dentistry & Orthodontics is a pediatric dental practice offering a comprehensive range of dental services for children from infancy through adolescence. The practice operates as a single-location dental office in Las Vegas, NV, providing both pediatric dentistry services (preventive care, restorative treatments, emergency care, and special needs dentistry) and orthodontics (traditional braces, space maintainers, and Invisalign clear aligners). The practice also offers sedation dentistry options including nitrous oxide (laughing gas) and oral conscious sedation. Services are available seven days a week with same-day emergency appointments.

Differentiator

Problem solved

Functional benefit

Products and services

• Dental Check-Ups and Cleanings

Quantifiable outcome

• Accepts most major PPO dental insurance plans — in-network status with 20+ insurance carriers
• +2 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature2 records

Partnerships

Two partnerships are on record, tiered core and minor.

• FlexBook (Online Scheduling)coreTechnology or IntegrationOnline appointment booking platform (flexbook.me/jfkdurango/website) enabling 24/7 self-service appointment scheduling in English and Spanish. Reduces friction for new and returning patients to book appointments without calling during business hours.
• Roadside Dental MarketingminorGTM or Marketing PartnerWebsite design and digital marketing services partner credited in the website footer (roadsidedentalmarketing.com). Provides the practice's web presence, likely including SEO, site maintenance, and digital marketing support.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Marquee Dental Partners: Regional DSO supporting general and specialty dental practices across the Southeast and Southwest U.S. Comparable as a partner or acquirer for scaling a single-location specialty pediatric practice.
• Smile Brands Dental: DSO supporting multiple dental brands across general, specialty, and pediatric dentistry. Comparable in delivering multi-location dental services with insurance and financing partnerships; a potential consolidation partner for pediatric specialty practices.
• Pacific Dental Services: One of the largest DSOs in the U.S. supporting hundreds of dental practices across multiple specialties including pediatric and orthodontic services. Comparable as a competitor for pediatric patients and a potential acquirer or partner for scaling the practice.
• Heartland Dental: Largest dental support organization in the U.S., providing non-clinical support to thousands of dentists including those offering pediatric and orthodontic care. Relevant as a broad incumbent that could expand pediatric-focused offerings or acquire specialty practices.
• MB2 Dental Solutions: Dental partnership organization offering practice support services to general and specialty dentists including pediatrics. Comparable as a competitor/partner in the private-practice-plus-DSO hybrid model.
• Coast Dental: Multi-location dental group practice with general, specialty, and orthodontic services across multiple U.S. states. Comparable in combining general and orthodontic services under a group-practice structure.

Direct peers

• Children's Dental Village: Pediatric-focused dental practice offering preventive, restorative, and orthodontic care in a child-friendly environment. Comparable in core focus on pediatric-only patients with in-house orthodontic services.
• Mortenson Family Dental (Kid's Dentistree): Large dental group operating Kid's Dentistree, a pediatric-focused brand, alongside general family practices. Comparable in pediatric service mix (preventive, restorative, orthodontics) and target market, with the scale advantage of a DSO parent.
• Dentistry for Children: Multi-location pediatric dental and orthodontic practice chain focused exclusively on children. Directly comparable to Just For Kids in scope (pediatric dentistry + orthodontics), target demographic (kids/teens), and in-house specialty services.

Regional players

• Western Dental & Orthodontics (Sonrava Health): Large DSO with significant presence in the western U.S. offering general dentistry, pediatric services, and orthodontics under one roof. Comparable service mix and a direct competitive presence in many of the same metro areas where pediatric specialty practices operate.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/BLUEDIAMONDJFK
• Instagraminstagram.com/justforkids_durango
• LinkedInlinkedin.com/company/just-for-kids-dentistry

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Just For Kids Dentistry & Orthodontics