What Bendt Bil does

Bendt Bil is a family-owned multi-brand automotive dealership and full-service automotive center headquartered in Halmstad, Sweden, operating from the same site since 1970. The company serves both private consumers and corporate fleet customers across Sweden as an authorized dealer for ten brands — Hyundai, Opel, Peugeot, Citroën, Mazda, Lotus, BYD, Zeekr, Koenigsegg, and Leapmotor — and as an authorized workshop for more than thirteen brands, including BMW, MINI, Saab, Isuzu, and Tesla. Over 18,000 workshop customers are served annually and approximately 3,600 cars were delivered in 2025, generating revenue of approximately 1.5 billion SEK on a headcount of around 110 employees. Bendt Bil is the sole Koenigsegg dealer in the Nordic countries and the first Zeekr dealer in Sweden.

The company's operations span the full automotive lifecycle: new and used car sales, private and corporate leasing, authorized workshop service, certified Tesla collision repair (Tesla Approved Body Shop since 2024), original and used parts, a tire hotel with 1,000-set capacity, ISO 9001/14001-certified vehicle dismantling with over 25,000 used parts in stock, professional detailing through a RestorFX partnership, in-house paint and panel operations, and SIXT car rental integrated in January 2026. The physical footprint exceeds 40,000 square meters on a single campus, including a 6,000 sqm used-parts facility. Distribution is direct: physical showroom, company website with online car search and service booking, plus third-party marketplaces Bildelsbasen and Blocket for used parts; no third-party dealer network is used.

Bendt Bil monetizes through a mix of one-time vehicle sales (the majority of revenue), recurring private leasing subscriptions, workshop and collision repair service fees, parts and tire hotel sales, and corporate fleet leasing. Pricing is quote-based for vehicles and discrete for ancillary services (e.g., 449 kr per wheel change, 1,495 kr per wheel change with tire hotel, ~1,995 kr/month for Opel private leasing). The business is family-controlled — CEO Bengt-Erik Johansson together with sons Marcus (marketing) and Viktor (sales) — and remains independent of private equity or strategic parent ownership, with no documented ownership changes, buyouts, or recapitalizations.

Name

Bendt Bil

Legal name

Bendt Bil AB

Website

https://bendtbil.se

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

51–100 employees

Short description

Bendt Bil is a family-owned multi-brand automotive dealership and full-service automotive center in Halmstad, Sweden, selling vehicles across ten brands and operating workshop, collision repair, parts, tire storage, vehicle recycling, car rental, and detailing services.

Ownership category

akta.pro rank

Product category

Automotive Dealership and Services

NAICS

Automotive Body, Paint, Interior, and Glass Repair (81112), Specialized Automotive Repair (811114), Automotive Parts, Accessories, and Tire Retailers (4413)

SIC

Services-Automotive Repair, Services & Parking (7500), Wholesale-Motor Vehicle Supplies & New Parts (5013), Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Tire & Wheel Services (Mount/Balance/Alignment) (TLAKAAAD)

akta.pro secondary industries

Wheel & Rim Repair/Refurbishment (TLAKADAG), Tire Repair (Puncture, Patch/Plug, Section Repair) (TLAKADAD)

Keywords

• Automotive dealership services
• New and used car sales
• Authorized vehicle service
• Collision repair services
• Used car parts

Headquarters

HQ city

Halmstad

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. New and used car sales: Sale of new, demo, and used cars across 10+ brands (Hyundai, Opel, Peugeot, Citroën, Mazda, Lotus, BYD, Zeekr, Koenigsegg, Leapmotor). Approximately 3,600 cars delivered in 2025 with revenue of approximately 1.5 billion SEK.
2. Workshop and repair services: Authorized service and repair for BMW, MINI, Hyundai, Opel, Peugeot, Citroën, Mazda, Lotus, BYD, Zeekr, Koenigsegg, Saab, Isuzu, and Tesla. Over 18,000 workshop customers served annually.
3. Used car parts and recycling: Dismantling and sale of used car parts from insurance-write-off vehicles. Over 25,000 used parts in stock. Partners with IF insurance company and is ISO 9001 and 14001 certified.
4. Collision repair and bodywork: Certified Tesla Approved Body Shop, IF-certified damage workshop, paint and panel repair. Serves insurance companies directly.
5. Car rental (SIXT): SIXT car rental operations in Halmstad, part of Bendt Bil since January 2026.
6. Private leasing: Private leasing offered for BYD, Citroën, Hyundai, Opel, Peugeot brands. Fixed monthly payments with service included options.
7. Parts and accessories sales: Original spare parts sales for all represented brands, plus tires and tire hotel services (1,000 sets capacity).
8. Car care and detailing (RestorFX): Professional car aesthetics services including paint correction, leather restoration, interior deep cleaning, operated as RestorFX at Bendt Bil premises.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Bendt Bil is a full-service multi-brand car dealership and automotive service center in Halmstad, Sweden, selling new cars from 10 brands (Hyundai, Opel, Peugeot, Citroen, Mazda, Lotus, BYD, Zeekr, Koenigsegg, Leapmotor), used cars, private and corporate leasing, and offering authorized workshop service, collision/body repair (including Tesla Approved Body Shop), original and used spare parts, tire sales and hotel storage, windscreen replacement, car care/detailing via RestorFX, car alarm installations via Autolarm, and SIXT car rental.

Product overview

Bendt Bil is a full-service automotive dealership and workshop facility in Halmstad, Sweden, operating as a family-owned business since 1970. The company offers a comprehensive automotive ecosystem consisting of new car sales (Hyundai, Opel, Peugeot, Citroen, Leap Motors, Mazda, Lotus, BYD, Zeekr, and Koenigsegg), used car sales (approximately 2000 vehicles annually), private and corporate leasing, authorized workshop services, body shop/collision repair (including Tesla-certified repairs), original and used spare parts, tire services with storage, professional car care through RestorFX partnership, car rental via SIXT franchise (since 2026), vehicle recycling operations, and car alarm/equipment services through Autolarm. The facility spans over 40,000 square meters with over 110 employees serving more than 18,000 workshop customers annually.

Differentiator

Problem solved

Functional benefit

Products and services

• New Car Sales Sale of new vehicles from multiple brands including Hyundai, Opel, Peugeot, Citroen, Mazda, Lotus, BYD, Zeekr, Koenigsegg, and Leapmotor, offered to private consumers and corporate fleet customers in Sweden.
• Used Car Sales Sale of pre-owned vehicles with over 300 cars in stock at any time and approximately 2,000 used cars sold annually, accepting all brands as trade-ins; Bendt Bil also directly purchases used cars from consumers.
• Private Leasing Private leasing subscriptions for BYD, Citroen, Hyundai, Opel, and Peugeot vehicles with various contract terms, mileage options, and fixed monthly payments starting from 1,995 kr/month.
• Car Financing Vehicle financing solutions arranged through partnerships with multiple finance companies, offering fixed interest rates (illustrated at 7.45%) and flexible monthly installment plans for car buyers.
• Company Car and Fleet Services Corporate fleet management and company car solutions for businesses of all sizes across Sweden, including business leasing, multi-brand fleet sourcing, and tailored vehicle packages served by a dedicated corporate sales team.
• Authorized Workshop Service Authorized repair and maintenance services for BMW, MINI, Hyundai, Opel, Peugeot, Citroen, Mazda, Lotus, BYD, Zeekr, Koenigsegg, Isuzu, SAAB, and Tesla vehicles, using manufacturer-approved methods and equipment.
• Body Shop and Collision Repair (Bilskadecenter) Complete collision repair services including body work, painting, frame straightening, and windscreen replacement, with IF-certification, Tesla Approved Body Shop status, and a team of 20 professionals serving both private customers and insurance companies.
• Original Spare Parts Original manufacturer spare parts for BMW, MINI, Hyundai, Opel, Peugeot, Citroen, Mazda, Lotus, BYD, and Tesla vehicles, ensuring warranty compliance and proper fitment.
• Used Car Parts and Vehicle Recycling Over 25,000 used car parts in stock for BMW, MINI, Hyundai, Opel, and SAAB, sourced from insurance write-offs and sold via Bildelsbasen.se and Blocket.se; backed by ISO 9001/14001 certified vehicle recycling operations since 1984.
• Tire Services and Tire Hotel Tire sales, seasonal mounting, and secure tire storage services with capacity for 1,000 wheel sets; pricing of 449 kr per wheel change and 1,495 kr per season for wheel change plus tire hotel.
• Windscreen Replacement Authorized windscreen replacement services for supported vehicle brands with insurance claim assistance, available through the body shop with pickup/delivery within a 2 km radius at 499 kr.
• RestorFX Car Care and Detailing Professional car care services including paint correction, leather restoration, interior deep cleaning, and paint protection, operated on-site through the RestorFX global partnership (active in 45 countries).
• Autolarm Car Equipment Installations Car alarm systems, equipment installations, and custom modifications for personal and commercial vehicles, operated by Autolarm i Halland AB with quality shelving partners Sortimo, Stocksystem, and MS.
• SIXT Car Rental Halmstad Car rental services operated by SIXT at the Bendt Bil location in Halmstad, integrated into the dealership since January 2026 and offering rental vehicles across categories including BMW, Mercedes-Benz, and Audi.

Quantifiable outcome

• Over 3,600 cars delivered and over 18,000 workshop customers served annually
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• SIXT BiluthyrningcoreChannel Partner/ Reseller/ Distributor · 1 January 2026SIXT car rental operations in Halmstad became part of Bendt Bil on January 1, 2026. This integration allows Bendt Bil to offer car rental services directly to customers needing temporary vehicles, creating a complementary service within the same facility.
• IF (försäkringsbolag)coreStrategic or Co-development PartnerIF Insurance is a key partner for Bendt Bil's car recycling and used parts operations. As an IF-certified workshop, Bendt Bil receives all write-off vehicles from IF in Halland, Skåne, and from Värmland southward (for BMW/MINI since 2013). This partnership is the foundation of their used parts supply chain.
• BildelsbasenminorChannel Partner/ Reseller/ DistributorBendt Bil sells used car parts through Bildelsbasen.se, Sweden's leading online marketplace for used car parts. Parts are searchable by registration number and can be matched to customers' vehicles.
• Märkesdemo (Märkesdemogruppen)minorStrategic or Co-development PartnerBendt Bil is one of 28 members in Sweden of the exclusive 'Märkesdemo' organization for authorized car dismantlers, providing quality assurance and industry recognition in used parts recycling.
• RestorFXminorChannel Partner/ Reseller/ DistributorRestorFX operates as a car care and detailing brand within Bendt Bil's facility in Halmstad. RestorFX is a global concept active in 45 countries, providing paint correction and car aesthetics services. Bendt Bil hosts this operation on-site.
• BMW / MINI (as authorized service partner)coreChannel Partner/ Reseller/ DistributorBendt Bil is an authorized workshop for BMW and MINI (not a dealer), providing service, repairs, and parts using BMW/MINI-approved methods and equipment.

Scale indicators12 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• Bavaria Sverige: BMW and MINI dealer network in Sweden with authorized sales and service. Directly comparable to Bendt Bil's BMW/MINI authorized workshop business and shares the same brand servicing model.
• Holmgrens Bil: Swedish multi-brand car dealer with similar brand portfolio (BMW, Volvo, Ford, Renault) and full-service offering including new/used sales, authorized service, parts, and body shop. Comparable full-service dealership operating model with regional concentration.
• Autoropa: Swedish specialty car dealer with multi-brand focus and full-service offering including sales, service, and parts. Comparable multi-brand dealership structure, often representing similar European and Asian brands.
• Bra Bil Sverige: Swedish multi-brand car dealer group with sales, service, and parts operations across multiple brands. Comparable multi-brand full-service dealership model with similar private ownership profile.
• KG Knutsson (KGK): Swedish automotive distributor and dealer group with parts distribution plus retail operations across multiple brands. Comparable to Bendt Bil's combination of parts retail and new/used car sales.
• Moberg Bil: Multi-brand Swedish car dealer offering new and used cars, authorized service, and parts across multiple brands. Comparable multi-brand full-service dealership structure, though typically operating at a smaller scale than Bendt Bil.
• Bilia AB: Publicly listed Swedish car dealership group operating multi-brand sales, authorized service, and parts operations across Sweden and other Nordic markets. Directly comparable in business model (new/used car sales plus service plus parts) and customer base (private and corporate).
• Holler Bil: Multi-brand Swedish car dealer offering new and used car sales and authorized service across a portfolio comparable to Bendt Bil. Similar multi-brand full-service dealership operating model.
• Hedin Mobility Group: One of Sweden's largest multi-brand automotive retail and distribution groups, operating dealerships across many of the same brands as Bendt Bil (BMW, MINI, Hyundai, Opel, Peugeot, etc.) with full-service sales, workshop, parts, and fleet operations. Highly comparable full-service model with broader geographic footprint.

Broad incumbents

• Veho Bil: Swedish Mercedes-Benz dealer group with full-service operations including new/used sales, authorized service, parts, and body shop. Comparable full-service dealership model but specialized in a single premium OEM brand rather than the multi-brand approach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Bendtbilab
• Instagraminstagram.com/bendtbil
• Xx.com/bendtbilab

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bendt Bil