ThoughtsWin Systems
ThoughtsWin Systems is a private Canadian enterprise AI and data analytics company that builds agentic AI, computer vision, and data integration products (Amplifi, DREX, Scaida, Authentify) on Microsoft Azure and Databricks for enterprise customers in energy, healthcare, finance, retail, infrastructure, and utilities.
- Company typePrivate
- Founded2019
- HeadquartersSurrey, Canada
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What ThoughtsWin Systems does
ThoughtsWin Systems Inc. is a privately held Canadian enterprise AI and data analytics company founded in 2018/2019 by Kumar Surender Sinwar in Surrey, British Columbia. The company builds and delivers data integration, agentic AI, and vertical-specific AI products for enterprise customers in energy, healthcare, finance, retail, infrastructure, and utilities. Its core product portfolio comprises Amplifi (an agentic AI platform that activates fragmented enterprise data — SAP, SCADA, well logs — for AI, analytics, and agentic workflows via natural language interaction), DREX (AI-driven extraction of data from engineering drawings), Scaida (AI medical imaging diagnostics with FDA-cleared BrainCT-ICH), Authentify (AI authentication and deepfake detection, co-developed with pi-labs.ai), and Voice AI (speech processing), plus Sharpi as an Amplifi-powered add-on integrating with Microsoft 365 Copilot and Teams. Underlying infrastructure is built on Microsoft Azure, Databricks Lakehouse, Microsoft Fabric, Azure Machine Learning, and Fivetran, with Python/PySpark/SQL/Delta Lake and ML frameworks (scikit-learn, deep learning) as the implementation stack.
The business model blends professional/managed services (data services, advanced analytics, digital enterprise services, managed IT) with product licensing through direct enterprise sales and partner channels — notably co-sell with Microsoft (Fabric Featured Partner, Azure Analytics Specialist) and Databricks, plus listing on the Microsoft Marketplace. Revenue mechanics are quote-based, multi-year enterprise contracts driven by consultation-led sales, supported by an active conference circuit (Microsoft Leadership Connection, INNOVATEwest, Collision, Energy Conference Network) and case-study marketing. Operations span Surrey and Calgary (Canada), Houston (USA), and Jaipur (India offshore development center), with 11–50+ employees, no disclosed external funding, and a sister company (mlHealth 360) handling regulated healthcare productization. Notable external validation includes Microsoft CEO Satya Nadella spotlighting the ONGC deployment at the December 2025 Microsoft Leadership Connection, SOC 2 Type II compliance achieved January 2025, and the 2024 Surrey Board of Trade Business Excellence Award.
ThoughtsWin Systems firmographics
Firmographics- Name
- ThoughtsWin Systems
- Legal name
- ThoughtsWin Systems Inc.
- Website
- https://thoughtswinsystems.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ThoughtsWin Systems is a private Canadian enterprise AI and data analytics company that builds agentic AI, computer vision, and data integration products (Amplifi, DREX, Scaida, Authentify) on Microsoft Azure and Databricks for enterprise customers in energy, healthcare, finance, retail, infrastructure, and utilities.
- Ownership category
- akta.pro rank
ThoughtsWin Systems industry classification
Industry- Product category
- Enterprise AI and Data Analytics
- NAICS
- Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511), Software Publishers (5132)
- SIC
- Services-Management Consulting Services (8742), Services-Computer Programming Services (7371), Services-Prepackaged Software (7372)
- akta.pro primary industry
- AI/ML Engineering & Model Development Services (BPAEAHAF)
- akta.pro secondary industries
- AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI), Data, Analytics & AI Consulting (BPAHAEAF)
Keywords
Where ThoughtsWin Systems is headquartered
LocationHeadquarters
- HQ city
- Surrey
- HQ country
- Canada
- HQ region
- North America
Offices4 records
Markets served
ThoughtsWin Systems business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Professional Services / Consulting: Data and AI consulting services including Data Services (Data/BI Strategy, Data Quality & Governance, Data Warehousing, Data Engineering, IoT Data Integration, Enterprise Information Management), Advanced Analytics (Data Science/ML, Computer Vision, Data Visualization, BI, Deep Learning, NLP), and Digital & Enterprise Services (Digital Strategy through AI, Product Development with GenAI, Data Platform Migration to Cloud, Business Process Automation with AI/RPA).
- Managed Services: Managed Services that take charge of client IT operations, ensuring seamless performance and stability. Includes Support Services, Maintenance, Monitoring, and Project Management.
- Product Licensing: Licensing of proprietary AI products including Amplifi, DREX, Authentify, Scaida, and Voice AI. Products are available through Microsoft Marketplace as well as direct enterprise deployment.
- Partner-Driven Revenue: Revenue generated through strategic partnerships with Microsoft, Databricks, and Fivetran, enabling co-sell opportunities and delivery of solutions through partner ecosystems and platforms.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Consultation-based pricing |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
ThoughtsWin Systems product offering
Product offeringCore offering
ThoughtsWin Systems develops and sells proprietary enterprise AI platforms — including Amplifi (Agentic AI for enterprise data), DREX (AI data extraction from engineering drawings), Scaida (medical imaging AI), Authentify (deepfake detection), and Voice AI — alongside professional Data Services, Advanced Analytics, Digital & Enterprise Services, and Managed Services for enterprise clients. The company combines its own AI products with consulting and implementation on Microsoft Azure, Databricks, and Fivetran stacks to deliver data and digital transformation solutions to enterprise customers in energy, healthcare, finance, retail, infrastructure, and utilities sectors.
Product overview
ThoughtsWin Systems offers a portfolio of AI-powered products and data services. The core product suite includes Amplifi (an Agentic AI platform for enterprise data activation), DREX (AI-driven data extraction for engineering drawings), Scaida (AI-powered medical imaging diagnostics), Authentify (AI-powered authentication and deepfake detection), and Voice AI (audio/speech processing). These products are complemented by add-on modules like Sharpi (for Microsoft 365 Copilot integration) and specialized services including Data Services, Advanced Analytics, Digital & Enterprise Services, and Managed Services. The Amplifi platform serves as the foundational AI layer powering agentic workflows and knowledge retrieval across enterprise data sources.
Differentiator
Problem solved
Functional benefit
Brands
- Amplifi: Agentic AI platform that activates enterprise data for AI, Analytics, and Agentic Workflows, turning fragmented data into actionable insights.
- DREX
- Authentify
- Scaida
- Sharpi
Products and services
- Amplifi Agentic AI platform that activates enterprise data for AI, Analytics, and Agentic Workflows, turning fragmented data into actionable insights by bridging siloed datasets (SAP, SCADA, well logs) with human decision-making through natural language interaction.
- DREX AI-driven data extraction tool designed specifically for engineering drawings that simplifies extracting valuable data from complex, unstructured engineering documents, significantly reducing manual effort and improving accuracy for Industry 4.0 digital enablement.
- Scaida AI-powered medical imaging diagnostics platform that automates analysis of radiology images, enabling faster and more accurate detection of anomalies (intracranial hemorrhages, tumors, pathologies) for improved diagnostic outcomes.
- Authentify AI-powered authentication platform designed to combat fraud and ensure integrity of digital interactions by authenticating users and detecting deepfakes through advanced algorithms, providing enhanced security for online transactions, video verifications, and identity management.
- Voice AI AI-powered voice and speech processing solution for enterprise applications, enabling audio-based interactions and voice-enabled business processes.
- Data Services Professional services including Data/BI Strategy, Data Quality & Governance, Data Warehousing, Data Engineering, IoT Data Integration, and Enterprise Information Management for seamless data integration and informed decision-making.
- Advanced Analytics Professional services including Data Science/Machine Learning, Computer Vision, Data Visualization, Business Intelligence, Deep Learning, and Natural Language Processing to transform raw information into actionable insights.
- Digital & Enterprise Services AI-driven enterprise services including Digital Strategy through AI, Product Development with Generative AI, Data Integrators & Accelerators, Data Platform Migration to Cloud, and Business Process Automation with AI, RPA, and Generative AI.
- Managed Services IT operations management including Support Services, Maintenance, Monitoring, Project Management, and Partner Affiliation to ensure seamless performance and stability.
Quantifiable outcome
- 75% of accounts payable process automated with 1 FTE effort saved per year
- +4 more outcomes
Companies that use ThoughtsWin Systems
Customer profileNamed customers8 records
Segments7 records
Ideal customer profiles3 records
ThoughtsWin Systems technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability15 records
Feature7 records
ThoughtsWin Systems partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered flagship, core and minor.
- MicrosoftflagshipStrategic partnership with Microsoft providing comprehensive data and AI solutions. ThoughtsWin is recognized as Microsoft Fabric Featured Partner and Azure Analytics Specialist. The partnership enables co-sell opportunities and delivery of solutions through Microsoft's ecosystem including Azure cloud services, Microsoft 365 Copilot, and Teams. Products like Sharpi are available through Microsoft Marketplace.
- DatabrickscorePartnership with Databricks enhances capabilities in delivering comprehensive data and AI solutions. Databricks' Lakehouse platform streamlines data engineering and machine learning lifecycle. ThoughtswWin leverages Databricks for healthcare imaging projects, energy analytics, and enterprise data strategies.
- FivetrancoreStrategic partnership announced in July 2023, combining Fivetran's automated data movement platform with ThoughtsWin's integration and advanced analytics services. Fivetran provides 300+ connectors for automated ETL, enhancing efficiency and accuracy in clients' data-driven insights.
- pi-labs.aicorePartnership for combatting AI-driven fraud and delivering Authentify to businesses and organizations worldwide. Authentify protects business operations and plays a role in law enforcement and forensic analysis, providing real-time detection of deepfakes and digital threats.
- mlHealth 360coreSister company specializing in healthcare AI. mlHealth 360 developed Scaida medical imaging AI platform with FDA clearance for BrainCT-ICH. ThoughtsWin provides implementation expertise using Databricks for medical imaging projects.
- Prescient SecurityminorSecurity consulting firm that provided expertise for achieving SOC 2 Type II compliance.
- Kobalt.iominorProvided invaluable guidance in enhancing privacy and security practices for SOC 2 Type II compliance.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
ThoughtsWin Systems competitors and assessment
Company assessmentDirect peers
- AbsolutData: AI and analytics services firm with proprietary NAVIK AI platform, serving enterprise clients across industries. Comparable in combining consulting depth with productized AI capabilities.
- Fractal Analytics: AI analytics services company serving Fortune 500 enterprises with both consulting and proprietary AI products (e.g., Qure.ai, Eugenie.ai). Similar vertical breadth and partner-led delivery model.
- Saama Technologies: AI and clinical analytics firm serving life sciences, healthcare, and energy with proprietary platforms (e.g., Life Science Analytics Cloud). Closely comparable given ThoughtsWin's healthcare imaging focus and adjacent verticals.
- LatentView Analytics: Data and analytics consulting firm offering AI/ML services and decision-support platforms to global enterprises. Comparable in headcount range, vertical specialization, and product-plus-services GTM.
- Tredence: Data and AI consulting firm with proprietary accelerators (e.g., ATOM.AI) and deep Databricks/Snowflake partnerships. Highly comparable business model combining services with productized AI offerings.
- Tiger Analytics: AI and analytics consulting firm of similar scale delivering data engineering, ML, and AI solutions across industries. Closely comparable to ThoughtsWin in service portfolio, partner-led GTM, and proprietary platform investments.
Others
- Fivetran: Strategic technology partner of ThoughtsWin providing automated data movement infrastructure. Listed as an ecosystem/infrastructure adjacency rather than a competitor — ThoughtsWin builds solutions on top of Fivetran's connectors.
Broad incumbents
- Accenture (with Accenture AI): Global systems integrator with massive AI services practice and partner relationships with Microsoft, Databricks, and others. Represents the scale incumbent that ThoughtsWin competes against in enterprise AI transformation deals.
- Infosys Topaz: Large IT services incumbent's AI-first offering providing data and AI services across verticals. Comparable delivery model and partner ecosystem (Microsoft), but at dramatically greater scale.
Emerging players
- DataRobot: Enterprise AI platform combining automated ML and AI services for business users. Adjacent positioning — ThoughtsWin builds consulting services and agentic platforms while DataRobot offers a more productized ML/AI platform with embedded services.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
ThoughtsWin Systems social profiles
Digital presenceThoughtsWin Systems compliance and trust
Trust signalCompliance1 record
ThoughtsWin Systems financial estimates
Financial estimateRevenue estimate
Valuation estimate
ThoughtsWin Systems leadership team
Management profileNumber of profiles
Profiles6 records
ThoughtsWin Systems funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ThoughtsWin Systems M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ThoughtsWin Systems
What does ThoughtsWin Systems do?
ThoughtsWin Systems develops and sells proprietary enterprise AI platforms — including Amplifi (Agentic AI for enterprise data), DREX (AI data extraction from engineering drawings), Scaida (medical imaging AI), Authentify (deepfake detection), and Voice AI — alongside professional Data Services, Advanced Analytics, Digital & Enterprise Services, and Managed Services for enterprise clients. The company combines its own AI products with consulting and implementation on Microsoft Azure, Databricks, and Fivetran stacks to deliver data and digital transformation solutions to enterprise customers in energy, healthcare, finance, retail, infrastructure, and utilities sectors.
Is ThoughtsWin Systems a public or private company?
ThoughtsWin Systems is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ThoughtsWin Systems founded?
ThoughtsWin Systems was founded in 2019. It employs 11 to 50 people.
Where is ThoughtsWin Systems based?
ThoughtsWin Systems is headquartered in Surrey, Canada, in the North America region.
How does ThoughtsWin Systems make money?
Four revenue lines are on record. Professional Services / Consulting is the primary driver. The others are managed Services, product Licensing and partner-Driven Revenue.
Who are ThoughtsWin Systems's main competitors?
Direct peers on record are AbsolutData, Fractal Analytics, Saama Technologies, LatentView Analytics, Tredence and Tiger Analytics. Fivetran is listed as an others. Broad incumbents are Accenture (with Accenture AI) and Infosys Topaz. DataRobot is listed as an emerging player.
Does ThoughtsWin Systems have an API?
No public API is recorded for ThoughtsWin Systems.
What industry is ThoughtsWin Systems in?
ThoughtsWin Systems's product category is Enterprise AI and Data Analytics. Its primary akta.pro industry code is BPAEAHAF, AI/ML Engineering & Model Development Services, with a secondary code of HDAEANAI, AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI). Its NAICS code is 54151 and its SIC code is 8742.