On The Map Marketing
On The Map Marketing is a Miami-based digital marketing agency providing SEO, local SEO, link building, and web design services to law firms, home service businesses, and healthcare providers across the United States, with 300+ active clients.
- Company typePrivate
- Founded2011
- HeadquartersMiami, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What On The Map Marketing does
On The Map Marketing is a Miami-headquartered, US-focused digital marketing agency delivering SEO, local SEO, link building, and web design services to professional service businesses. Founded in 2011 (one source cites 2009), the firm has built a vertically organized client base across three primary segments: law firms (personal injury, criminal defense, family law, immigration, workers compensation), home services (plumbing, roofing, HVAC, contracting), and healthcare (dental, plastic surgery, med spa, chiropractic). The company reports over 300 active clients and references more than 1,000 companies served cumulatively, with a leadership team anchored by CEO Kristaps Brencans and founder Rick Hoskins. Its core product is "Industry-Specialized SEO Strategy" — vertically tailored SEO methodologies rather than proprietary software — packaged with web design and link building into recurring monthly engagements. Documented case-study outcomes include a 14.53x ROI for Wagner Reese and an 18.6x revenue lift for Hipskind & McAninch, used as primary sales assets.
The agency's underlying technology stack is a service-delivery platform built around local search optimization rather than a licensable product; there is no disclosed API, SDK, app, or proprietary ML model. Distribution and credibility are anchored by official Google Partner status, a 2023-2024 cluster of Clutch and US Search Awards recognitions, and a multi-channel marketing apparatus combining an SEO-dense blog, the "From Call to Conversion" podcast launched in 2025, and active social presence on LinkedIn, Facebook, YouTube, and Instagram. The company is privately held with no disclosed external funding, no parent organization, and no M&A activity, and its operating footprint is exclusively domestic despite an English-language, globally accessible website.
On The Map Marketing firmographics
Firmographics- Name
- On The Map Marketing
- Legal name
- On The Map Marketing
- Website
- https://onthemapmarketing.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- On The Map Marketing is a Miami-based digital marketing agency providing SEO, local SEO, link building, and web design services to law firms, home service businesses, and healthcare providers across the United States, with 300+ active clients.
- Ownership category
- akta.pro rank
On The Map Marketing industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (54181), Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Local SEO (Maps, Citations, Reviews) (BPAFAJAD)
- akta.pro secondary industry
- Local & Location-Based Performance Advertising (Local Search/Maps, Geo-targeting) (BPAFACAL)
Keywords
Where On The Map Marketing is headquartered
LocationHeadquarters
- HQ city
- Miami
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
On The Map Marketing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Digital Marketing Services: Recurring service contracts for SEO, local SEO, link building, and web design services for professional service businesses
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Quote-based service packages |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
On The Map Marketing product offering
Product offeringCore offering
On The Map Marketing is a digital marketing agency that delivers SEO, local SEO, link building, and web design services as recurring monthly contracts for businesses. Its offering is industry-specialized, serving law firms (personal injury, criminal defense, family law, immigration, workers comp), home service providers (plumbing, roofing, contracting, HVAC), and healthcare practices (dentists, plastic surgeons, med spas). The agency's work is grounded in a proprietary, industry-tailored SEO methodology built around local search visibility and qualified lead generation.
Product overview
On The Map Marketing is a digital marketing agency offering a unified suite of services centered on SEO (Search Engine Optimization) and web design. The portfolio includes industry-specific marketing services for law firms, home services (plumbers, contractors, roofers, HVAC), dentists, and plastic surgeons. Core offerings span Local SEO, Law Firm SEO, Link Building, and Web Design, all designed to help businesses improve search rankings and generate leads. The agency serves over 1,000 companies nationwide with industry-specialized marketing and web design services.
Differentiator
Problem solved
Functional benefit
Products and services
- Law Firm SEO Search engine optimization services tailored for law firms including personal injury, criminal defense, family law, immigration, and workers compensation practices, focused on ranking at the top of legal search results and generating qualified case leads.
- Local SEO Local search marketing services to help businesses dominate local search engine rankings and attract nearby customers, with emphasis on Google Business Profile optimization and map pack visibility.
- Web Design Website design and development services for law firms, contractors, and healthcare practices, including attorney website design and law firm web design agency services.
- Link Building Strategic link building services designed to improve domain authority and search engine rankings for client websites in target verticals.
- Home Services Digital Marketing Digital marketing services bundled for home service businesses including plumbing, roofing, contracting, and HVAC contractors, combining SEO, local SEO, web design, and lead generation tailored to local service-call economics.
- Healthcare Digital Marketing Digital marketing services for dental practices, plastic surgeons, chiropractors, and med spas focused on local patient acquisition and healthcare search rankings.
- Digital Marketing Services Comprehensive internet marketing services encompassing SEO, local SEO, and digital advertising offered as recurring service contracts for professional service businesses.
Quantifiable outcome
- 1353% ROI achieved for Wagner Reese law firm with targeted SEO
- +1 more outcomes
Companies that use On The Map Marketing
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles3 records
On The Map Marketing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
On The Map Marketing partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- GooglecoreOfficial Google Partner status, indicating certified expertise and partnership in Google advertising platforms and tools.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
On The Map Marketing competitors and assessment
Company assessmentBroad incumbents
- WebFX: WebFX is a large full-service digital marketing agency offering SEO, web design, and PPC across many industries. It is a broader incumbent that overlaps On The Map's SEO and web design services but serves a wider industry mix.
- OuterBox: OuterBox is a digital marketing agency offering SEO, web design, and ecommerce-focused services. It competes with On The Map's web design and SEO offerings but skews more toward ecommerce and manufacturing.
- Blue Corona (formerly ARS): Blue Corona is a digital marketing agency focused on home services, contractors, and other SMB verticals. It is comparable to On The Map's home services vertical and shares a vertical-specialized marketing model.
- FindLaw (Thomson Reuters): FindLaw is a Thomson Reuters-owned legal marketing platform offering websites, SEO, and content services for law firms. It is a broader incumbent competing with On The Map's law firm marketing vertical at larger scale.
Direct peers
- Delmain: Delmain is a digital marketing agency specializing in SEO and website design for law firms and other professional services. It directly overlaps with On The Map's law firm SEO vertical and service mix.
- Rankings.io: Rankings.io is a law firm SEO agency that provides search engine marketing services specifically for personal injury and other legal practices. It overlaps directly with On The Map's law firm SEO product line and target customer base.
- Scorpion: Scorpion is a marketing technology and services company serving SMBs including law firms and home service businesses. It competes head-on with On The Map across overlapping verticals and shares the SEO-plus-website-plus-ads service model.
- LawRank: LawRank is a digital marketing agency focused exclusively on law firm SEO and lead generation. It is directly comparable to On The Map Marketing's law firm vertical offering, serving similar personal injury and other practice areas with SEO-driven lead generation.
- NetLocal: NetLocal is a digital marketing agency focused on local SEO, web design, and online marketing for SMBs. It is directly comparable to On The Map's local SEO and SMB-focused service model.
- Whitespark: Whitespark specializes in local SEO services, citation building, and Google Business Profile optimization for small businesses. It is a direct competitor to On The Map's Local SEO offering across similar SMB verticals.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
On The Map Marketing social profiles
Digital presenceOn The Map Marketing financial estimates
Financial estimateRevenue estimate
Valuation estimate
On The Map Marketing leadership team
Management profileNumber of profiles
Profiles2 records
On The Map Marketing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
On The Map Marketing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about On The Map Marketing
What does On The Map Marketing do?
On The Map Marketing is a digital marketing agency that delivers SEO, local SEO, link building, and web design services as recurring monthly contracts for businesses. Its offering is industry-specialized, serving law firms (personal injury, criminal defense, family law, immigration, workers comp), home service providers (plumbing, roofing, contracting, HVAC), and healthcare practices (dentists, plastic surgeons, med spas). The agency's work is grounded in a proprietary, industry-tailored SEO methodology built around local search visibility and qualified lead generation.
Is On The Map Marketing a public or private company?
On The Map Marketing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was On The Map Marketing founded?
On The Map Marketing was founded in 2011. It employs 51 to 100 people.
Where is On The Map Marketing based?
On The Map Marketing is headquartered in Miami, United States, in the North America region.
How does On The Map Marketing make money?
One revenue line is on record: digital Marketing Services.
Who are On The Map Marketing's main competitors?
Broad incumbents on record are WebFX, OuterBox, Blue Corona (formerly ARS) and FindLaw (Thomson Reuters). Direct peers are Delmain, Rankings.io, Scorpion, LawRank, NetLocal and Whitespark.
Does On The Map Marketing have an API?
No public API is recorded for On The Map Marketing.
What industry is On The Map Marketing in?
On The Map Marketing's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFAJAD, Local SEO (Maps, Citations, Reviews), with a secondary code of BPAFACAL, Local & Location-Based Performance Advertising (Local Search/Maps, Geo-targeting). Its NAICS code is 54181 and its SIC code is 7311.