siteIQ
siteIQ is a privately held, US-based firm (founded 1995, Gilbert) that provides website usability and competitive benchmarking services, operating with a 1–10 person team. No active product, pricing, or customer footprint is publicly disclosed.
- Company typePrivate
- Founded1995
- HeadquartersGilbert, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What siteIQ does
siteIQ is a privately held, for-profit company founded in 1995, headquartered in Gilbert, United States, that provides website usability and competitive benchmarking services. The firm operates with a micro footprint of 1–10 employees and has no publicly disclosed funding, parent company, subsidiaries, or investor base. Its stated value proposition is helping clients evaluate and improve website usability against competitive benchmarks, a service category that historically combines diagnostic audits, heuristic evaluations, and comparative reporting.
The company's current digital surface is non-functional: its web presence at siteiq.net consists solely of a maintenance placeholder page, and no products, pricing, integrations, API, mobile application, or technology stack details are disclosed in the available data. There is no evidence of a management team, named customers, partnerships, certifications, awards, patents, or any active product launch history. The operating status is recorded as "operating", but the absence of substantive commercial content online raises unresolved questions about the depth and continuity of current operations.
The business model is not documented in the source material. No pricing models, revenue mechanics, customer segments, distribution channels, or GTM motion are disclosed. Given the 1–10 employee headcount and the absence of any self-serve product, SaaS metrics, or recurring-revenue indicators, the most plausible revenue model is a service-based consulting or audit engagement structure, but this is not confirmed by the input. Overall, the available evidence supports at most a thin, long-lived niche consultancy with limited public footprint and no documented expansion activity.
siteIQ firmographics
Firmographics- Name
- siteIQ
- Website
- https://siteiq.net
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- siteIQ is a privately held, US-based firm (founded 1995, Gilbert) that provides website usability and competitive benchmarking services, operating with a 1–10 person team. No active product, pricing, or customer footprint is publicly disclosed.
- Ownership category
- akta.pro rank
siteIQ industry classification
Industry- Product category
- Website Usability & Competitive Benchmarking Services
- NAICS
- Marketing Research and Public Opinion Polling (541910)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Web Directories & Link Indexes (BPAMAAAK)
Keywords
Where siteIQ is headquartered
LocationHeadquarters
- HQ city
- Gilbert
- HQ country
- United States
- HQ region
- North America
Markets served
siteIQ business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations
siteIQ product offering
Product offeringCore offering
siteIQ provides website usability and competitive benchmarking services to organizations. The company delivers assessments and comparisons of website performance against competitors, helping clients understand how their sites function and stack up in the market. Current productized offerings beyond this service description are not evidenced in available source material.
Differentiator
Problem solved
Functional benefit
Companies that use siteIQ
Customer profileIdeal customer profiles1 record
siteIQ technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
siteIQ partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights2 records
siteIQ competitors and assessment
Company assessmentBroad incumbents
- SimilarWeb: SimilarWeb provides website traffic, engagement, and competitive benchmarking analytics at scale. It overlaps with siteIQ's website competitive benchmarking focus but operates as a much larger, automated SaaS platform serving enterprise customers.
- Ahrefs: Ahrefs is a well-known SEO and competitive analysis toolset with website benchmarking capabilities. It targets the same digital marketing and website competitive intelligence use case as siteIQ, but with a much deeper proprietary data set and SaaS product.
- SEMrush: SEMrush is a leading digital marketing platform with a competitive research toolkit that includes website benchmarking and traffic analysis. It serves a similar buyer (digital marketers) but at significantly broader scale across SEO, PPC, and content.
- Alexa (Amazon): Alexa Internet historically provided website traffic ranking and competitive benchmarking data. While the service has been wound down, it is a historically relevant peer in the website benchmarking space where siteIQ has competed.
- Google PageSpeed Insights: Google's PageSpeed Insights evaluates website usability (specifically performance and usability metrics) and overlaps with siteIQ's usability focus. As a free incumbent tool, it sets the baseline against which paid usability benchmarking must differentiate.
Direct peers
- BuiltWith: BuiltWith provides website technology profiling and competitive benchmarking, including lead generation for technology users. It is closely aligned with siteIQ's website usability and competitive benchmarking proposition.
- Wappalyzer: Wappalyzer identifies the technologies used by websites and provides competitive technology intelligence. Its website benchmarking and usability-adjacent functionality makes it a direct peer to siteIQ.
Emerging players
- Datanyze: Datanyze provides technology profiling and market intelligence based on website technology detection. It targets sales and marketing teams with competitive benchmarking insights similar to siteIQ's value proposition.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat2 records
Key risks5 records
Key highlights3 records
Customer concentration
siteIQ social profiles
Digital presencesiteIQ financial estimates
Financial estimateRevenue estimate
Valuation estimate
siteIQ leadership team
Management profileNumber of profiles
siteIQ funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
siteIQ M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about siteIQ
What does siteIQ do?
siteIQ provides website usability and competitive benchmarking services to organizations. The company delivers assessments and comparisons of website performance against competitors, helping clients understand how their sites function and stack up in the market. Current productized offerings beyond this service description are not evidenced in available source material.
Is siteIQ a public or private company?
siteIQ is a private company. It is classified as unknown and is currently operating.
When was siteIQ founded?
siteIQ was founded in 1995. It employs 1 to 10 people.
Where is siteIQ based?
siteIQ is headquartered in Gilbert, United States, in the North America region.
Who are siteIQ's main competitors?
Broad incumbents on record are SimilarWeb, Ahrefs, SEMrush, Alexa (Amazon) and Google PageSpeed Insights. Direct peers are BuiltWith and Wappalyzer. Datanyze is listed as an emerging player.
Does siteIQ have an API?
No public API is recorded for siteIQ.
What industry is siteIQ in?
siteIQ's product category is Website Usability & Competitive Benchmarking Services. Its primary akta.pro industry code is BPAMAAAK, Web Directories & Link Indexes. Its NAICS code is 541910 and its SIC code is 7310.