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Addicted2Success

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uuid00326ji

Namestring
Addicted2Success
Legal namestring
Addicted2Success.com
Websiteurl
Addicted2Success.com
Company typeenum
Private
Founded yearint
2012
Descriptiontext

Addicted2Success is a private, bootstrapped online media and publishing company founded in 2011-2012 by Joel Brown and headquartered in Los Angeles. The company operates a personal development and motivational content platform built on WordPress, publishing articles, podcasts, and videos across verticals including entrepreneurship (Scale Your Business), mindset and motivation (Change Your Mindset), and technology (Tech + Humanity Integration). The site hosts over 7,131 pages of content spanning more than a decade, with active publishing continuing into 2026.

The product surface is a unified content ecosystem consisting of the main blog, A2S Podcasts for audio content, and A2S Videos organized into thematic categories. The platform is led by Founder Joel Brown and Chief Business Strategist Ray Pang SH, with a team of 1-10 employees. Technology is a standard WordPress CMS deployment with no proprietary features, APIs, or mobile applications evidenced.

The business model is advertising-based, with display ads and sponsored content placements on free, openly accessible editorial content. All content is provided at no cost to readers, and there is no subscription, paywall, or direct purchase mechanism. Distribution occurs through the owned website, podcast aggregators, video platforms, and organic social media, targeting a global consumer audience of entrepreneurs, personal development seekers, and tech-forward individuals. The company has no disclosed institutional funding, parent company, or external investment, consistent with an independent lifestyle media venture.

Short descriptiontext

Addicted2Success is a bootstrapped personal development media platform publishing free motivational articles, podcasts, and videos on entrepreneurship, mindset, and technology to a global consumer audience, monetized via website advertising.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersLos Angeles, United States
HQ citystring
Los Angeles
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
personal development content, motivational publishing, entrepreneurship blog, self-improvement media, mindset content platform
Industry4 codes
1Creator Publishing & Membership Platforms (Writer-Centric)
CodeMPACAIADPrimaryYes
2Newsletters & Email-Based News Publishers (B2B/B2C)
CodeMPAJADAJPrimaryNo
3RSS/Feed Readers & Subscription Aggregators
CodeMPACAKADPrimaryNo
4Reader Community, Serialization & Monetization Platforms (Web fiction, Subscriptions)
CodeMPAJAJAMPrimaryNo
NAICS code3 codes
  • Periodical Publishers513120
  • Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers516210
  • Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers51621
SIC code2 codes
  • Periodicals: Publishing Or Publishing & Printing2721
  • Services-Advertising7310
Product category
Personal Development Media
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Advertising
TypeAdvertising
Description

The platform displays advertisements on its website pages, generating revenue from display ad placements. The site contains banner ad placements and sponsored content opportunities.

addicted2success.com
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Marketing or Sales, Technology or R&D, Operations
GTM typeB2C
B2C
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Core offering1 text field

Addicted2Success operates a free, ad-supported online publishing platform delivering personal development and motivational content. The company produces and curates articles, podcasts, and videos across categories such as entrepreneurship, mindset, wealth, lifestyle, and technology, distributing them through its WordPress-based website and associated media channels. Revenue is generated primarily through display advertising and sponsored content on the site.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Addicted2Success is a personal development and motivational blog platform offering a unified content ecosystem consisting of the main blog for articles and advice, A2S Podcasts for audio content, and A2S Videos for visual content. The blog covers multiple content verticals including Scale Your Business (entrepreneurship, startups, sales, social media, networking), Change Your Mindset (personal development, quotes, motivation, success advice), and Tech + Humanity Integration (AI, tech news, startups, crypto). The platform is led by Founder Joel Brown and Chief Business Strategist Ray Pang SH.

Product and service3 records
1Addicted2Success Blog
CategoryPersonal Development Media
Description

A personal development and motivational blog providing articles, advice, and resources across topics including entrepreneurship, mindset, wealth, success, and life guidance. The blog serves as the primary content platform for the brand.

2A2S Podcasts
3A2S Videos
Scale indicator1 record

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
1Substack
TypeEmerging player
Description

Creator publishing platform enabling independent writers to monetize newsletters and content via subscriptions and ads. Comparable as a creator-led publishing infrastructure with an entrepreneur/interest-based audience overlap, though Substack is a platform rather than a publisher.

2Entrepreneur Media
TypeBroad incumbent
Description

Large established business media brand publishing articles, videos, and podcasts on entrepreneurship and startups. Comparable as an advertising-supported digital publishing platform in the entrepreneur/motivation vertical, with a broader editorial scope and resources.

3Mindvalley
TypeDirect peer
Description

Global personal development and self-improvement platform offering courses, events, and content targeting entrepreneurs and lifelong learners. Directly comparable as a personal-development content brand addressing the same entrepreneur/personal-growth audience with multimedia content.

4Medium
TypeBroad incumbent
Description

Large-scale online publishing platform hosting independent writers and creators with content monetized via advertising and paid memberships. Comparable as a creator-publishing platform using a free content + ads model, though operating at vastly greater scale and breadth.

5Tony Robbins
TypeBroad incumbent
Description

Iconic personal development brand operating content, events, coaching, and product lines at global scale. Comparable in audience and motivation vertical but operates at vastly greater scale with proprietary paid products beyond advertising.

6Goalcast
TypeDirect peer
Description

Motivational and personal development media brand built around viral video content, articles, and social distribution. Directly comparable as a motivational content platform monetized through ads and brand partnerships targeting the self-improvement audience.

7SUCCESS Magazine
TypeDirect peer
Description

Long-running personal development and business magazine with a heavy digital/editorial presence, podcast, and video content. Comparable as a legacy personal-development media brand monetized via advertising and content distribution targeting entrepreneurs and self-improvement audiences.

8Inc. Magazine (Inc.com)
TypeBroad incumbent
Description

Major business media brand publishing articles, videos, and newsletters aimed at entrepreneurs and growing companies. Comparable as an advertising-supported digital publisher addressing the entrepreneur segment that Addicted2Success targets.

9Brendan Burchard / High Performance Institute
TypeEmerging player
Description

Personal development creator brand producing podcasts, videos, books, and courses on motivation, performance, and mindset. Comparable as a founder-led personal development media brand with multimedia content and a similar SMB/consumer audience.

10HubSpot Blog (HubSpot Media)
TypeBroad incumbent
Description

Large-scale business and marketing content publishing operation monetized through advertising, sponsored content, and a downstream software funnel. Comparable as a digital content platform targeting entrepreneurs/business professionals, though with vastly greater resources.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Addicted2Success

Personal Development MediaAddicted2Success.com

Addicted2Success is a bootstrapped personal development media platform publishing free motivational articles, podcasts, and videos on entrepreneurship, mindset, and technology to a global consumer audience, monetized via website advertising.

What Addicted2Success does

Addicted2Success is a private, bootstrapped online media and publishing company founded in 2011-2012 by Joel Brown and headquartered in Los Angeles. The company operates a personal development and motivational content platform built on WordPress, publishing articles, podcasts, and videos across verticals including entrepreneurship (Scale Your Business), mindset and motivation (Change Your Mindset), and technology (Tech + Humanity Integration). The site hosts over 7,131 pages of content spanning more than a decade, with active publishing continuing into 2026.

The product surface is a unified content ecosystem consisting of the main blog, A2S Podcasts for audio content, and A2S Videos organized into thematic categories. The platform is led by Founder Joel Brown and Chief Business Strategist Ray Pang SH, with a team of 1-10 employees. Technology is a standard WordPress CMS deployment with no proprietary features, APIs, or mobile applications evidenced.

The business model is advertising-based, with display ads and sponsored content placements on free, openly accessible editorial content. All content is provided at no cost to readers, and there is no subscription, paywall, or direct purchase mechanism. Distribution occurs through the owned website, podcast aggregators, video platforms, and organic social media, targeting a global consumer audience of entrepreneurs, personal development seekers, and tech-forward individuals. The company has no disclosed institutional funding, parent company, or external investment, consistent with an independent lifestyle media venture.

Addicted2Success firmographics

Firmographics
Name
Addicted2Success
Legal name
Addicted2Success.com
Website
https://Addicted2Success.com
Company type
Private
Founded year
2012
Operating status
Operating
Headcount range
1–10 employees
Short description
Addicted2Success is a bootstrapped personal development media platform publishing free motivational articles, podcasts, and videos on entrepreneurship, mindset, and technology to a global consumer audience, monetized via website advertising.
Ownership category
akta.pro rank

Addicted2Success industry classification

Industry
Product category
Personal Development Media
NAICS
Periodical Publishers (513120), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
SIC
Periodicals: Publishing Or Publishing & Printing (2721), Services-Advertising (7310)
akta.pro primary industry
Creator Publishing & Membership Platforms (Writer-Centric) (MPACAIAD)
akta.pro secondary industries
Newsletters & Email-Based News Publishers (B2B/B2C) (MPAJADAJ), RSS/Feed Readers & Subscription Aggregators (MPACAKAD), Reader Community, Serialization & Monetization Platforms (Web fiction, Subscriptions) (MPAJAJAM)

Keywords

  • Personal development content
  • Motivational publishing
  • Entrepreneurship blog
  • Self-improvement media
  • Mindset content platform

Where Addicted2Success is headquartered

Location

Headquarters

HQ city
Los Angeles
HQ country
United States
HQ region
North America

Markets served

Addicted2Success business model

Business model
GTM type
B2C
Offering type
Digital Commerce or Content
Cost components
Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

  1. Advertising: The platform displays advertisements on its website pages, generating revenue from display ad placements. The site contains banner ad placements and sponsored content opportunities.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Addicted2Success product offering

Product offering

Core offering

Addicted2Success operates a free, ad-supported online publishing platform delivering personal development and motivational content. The company produces and curates articles, podcasts, and videos across categories such as entrepreneurship, mindset, wealth, lifestyle, and technology, distributing them through its WordPress-based website and associated media channels. Revenue is generated primarily through display advertising and sponsored content on the site.

Product overview

Addicted2Success is a personal development and motivational blog platform offering a unified content ecosystem consisting of the main blog for articles and advice, A2S Podcasts for audio content, and A2S Videos for visual content. The blog covers multiple content verticals including Scale Your Business (entrepreneurship, startups, sales, social media, networking), Change Your Mindset (personal development, quotes, motivation, success advice), and Tech + Humanity Integration (AI, tech news, startups, crypto). The platform is led by Founder Joel Brown and Chief Business Strategist Ray Pang SH.

Differentiator

Problem solved

Functional benefit

Products and services

  • Addicted2Success Blog A personal development and motivational blog providing articles, advice, and resources across topics including entrepreneurship, mindset, wealth, success, and life guidance. The blog serves as the primary content platform for the brand.
  • A2S Podcasts
  • A2S Videos

Companies that use Addicted2Success

Customer profile

Segments4 records

Ideal customer profiles2 records

Addicted2Success technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Addicted2Success partnerships and signals

Strategic signal

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Addicted2Success competitors and assessment

Company assessment

Emerging players

  • Substack: Creator publishing platform enabling independent writers to monetize newsletters and content via subscriptions and ads. Comparable as a creator-led publishing infrastructure with an entrepreneur/interest-based audience overlap, though Substack is a platform rather than a publisher.
  • Brendan Burchard / High Performance Institute: Personal development creator brand producing podcasts, videos, books, and courses on motivation, performance, and mindset. Comparable as a founder-led personal development media brand with multimedia content and a similar SMB/consumer audience.

Broad incumbents

  • Entrepreneur Media: Large established business media brand publishing articles, videos, and podcasts on entrepreneurship and startups. Comparable as an advertising-supported digital publishing platform in the entrepreneur/motivation vertical, with a broader editorial scope and resources.
  • Medium: Large-scale online publishing platform hosting independent writers and creators with content monetized via advertising and paid memberships. Comparable as a creator-publishing platform using a free content + ads model, though operating at vastly greater scale and breadth.
  • Tony Robbins: Iconic personal development brand operating content, events, coaching, and product lines at global scale. Comparable in audience and motivation vertical but operates at vastly greater scale with proprietary paid products beyond advertising.
  • Inc. Magazine (Inc.com): Major business media brand publishing articles, videos, and newsletters aimed at entrepreneurs and growing companies. Comparable as an advertising-supported digital publisher addressing the entrepreneur segment that Addicted2Success targets.
  • HubSpot Blog (HubSpot Media): Large-scale business and marketing content publishing operation monetized through advertising, sponsored content, and a downstream software funnel. Comparable as a digital content platform targeting entrepreneurs/business professionals, though with vastly greater resources.

Direct peers

  • Mindvalley: Global personal development and self-improvement platform offering courses, events, and content targeting entrepreneurs and lifelong learners. Directly comparable as a personal-development content brand addressing the same entrepreneur/personal-growth audience with multimedia content.
  • Goalcast: Motivational and personal development media brand built around viral video content, articles, and social distribution. Directly comparable as a motivational content platform monetized through ads and brand partnerships targeting the self-improvement audience.
  • SUCCESS Magazine: Long-running personal development and business magazine with a heavy digital/editorial presence, podcast, and video content. Comparable as a legacy personal-development media brand monetized via advertising and content distribution targeting entrepreneurs and self-improvement audiences.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

Addicted2Success social profiles

Digital presence

Addicted2Success financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Addicted2Success leadership team

Management profile

Number of profiles

Profiles2 records

Addicted2Success funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Addicted2Success M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Addicted2Success

What does Addicted2Success do?

Addicted2Success operates a free, ad-supported online publishing platform delivering personal development and motivational content. The company produces and curates articles, podcasts, and videos across categories such as entrepreneurship, mindset, wealth, lifestyle, and technology, distributing them through its WordPress-based website and associated media channels. Revenue is generated primarily through display advertising and sponsored content on the site.

Is Addicted2Success a public or private company?

Addicted2Success is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Addicted2Success founded?

Addicted2Success was founded in 2012. It employs 1 to 10 people.

Where is Addicted2Success based?

Addicted2Success is headquartered in Los Angeles, United States, in the North America region.

How does Addicted2Success make money?

One revenue line is on record: advertising.

Who are Addicted2Success's main competitors?

Emerging players on record are Substack and Brendan Burchard / High Performance Institute. Broad incumbents are Entrepreneur Media, Medium, Tony Robbins, Inc. Magazine (Inc.com) and HubSpot Blog (HubSpot Media). Direct peers are Mindvalley, Goalcast and SUCCESS Magazine.

Does Addicted2Success have an API?

No public API is recorded for Addicted2Success.

What industry is Addicted2Success in?

Addicted2Success's product category is Personal Development Media. Its primary akta.pro industry code is MPACAIAD, Creator Publishing & Membership Platforms (Writer-Centric), with a secondary code of MPAJADAJ, Newsletters & Email-Based News Publishers (B2B/B2C). Its NAICS code is 513120 and its SIC code is 2721.

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