Helloyelo
Helloyelo is an Australian brand design and print studio based in Morayfield, Queensland. It delivers brand identity, logo, packaging, web, print, motion graphics, and digital marketing services to small and medium businesses, complemented by a free QR Code Creator web tool.
- Company typePrivate
- Founded1999
- HeadquartersGold Coast, Australia
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Helloyelo does
Helloyelo is a privately-held brand design and print studio headquartered at 71 Amy Street, Morayfield, Queensland, Australia, serving small and medium businesses, startups, and miscellaneous enterprises across Australia. The firm claims over 25 years of combined team experience and operates with a headcount of 1–10 employees. Its service portfolio spans four pillars: Brand Design (brand identity, logo design, packaging design, corporate stationery), Web (UI/UX design, content design, website and app design, e-commerce platforms), Print Studio (custom business cards, packaging printing, signage), and Motion Graphics (motion design, audio/visual production, creative direction). The studio has more recently extended into Digital Marketing services, including SEO optimisation, social media management, Google My Business setup, and backlink building. Three named client engagements are visible — DKM Accounting, Medikids, and Brisbane House Cleaners — all SMBs receiving website design and development services. Founded year is reported inconsistently in the source material (1999 in one block, 2006 in firmographics), with the company website copyright dated 2018.
The studio's technology footprint is minimal. Its sole proprietary product is a web-based QR Code Creator tool hosted at helloyelo.com.au/qr-code-creator/, which functions as a free self-serve utility for generating QR codes for print and digital applications. There is no disclosed API, SDK, mobile application, or platform architecture beyond a standard WordPress-based marketing website. The studio does not publish patents, certifications, or formal compliance attestations, and its competitive differentiators rest on talent tenure, an integrated design-to-print workflow, and a public portfolio of past projects.
Helloyelo's business model is project-based professional services revenue supplemented by physical print product sales and digital marketing retainers. Pricing is not publicly disclosed; all engagements are quoted individually via the website contact form, phone (+61 424368216), or email ([email protected]). Distribution is purely domestic, with a single physical office in Morayfield serving as the engagement point. The QR Code Creator is the only globally-accessible surface and acts as a top-of-funnel marketing asset rather than a monetised product. The firm is bootstrapped, with no institutional investors, parent company, subsidiaries, or M&A activity recorded in the available data.
Helloyelo firmographics
Firmographics- Name
- Helloyelo
- Legal name
- Helloyelo
- Website
- https://helloyelo.com.au
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Helloyelo is an Australian brand design and print studio based in Morayfield, Queensland. It delivers brand identity, logo, packaging, web, print, motion graphics, and digital marketing services to small and medium businesses, complemented by a free QR Code Creator web tool.
- Ownership category
- akta.pro rank
Helloyelo industry classification
Industry- Product category
- Graphic Design Services
- NAICS
- Graphic Design Services (541430), Custom Computer Programming Services (541511)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Brand Experience (BX) & Service Design (BPAFAEAI)
Keywords
Where Helloyelo is headquartered
LocationHeadquarters
- HQ city
- Gold Coast
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Helloyelo business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Design Services: Revenue generated from brand design, logo design, packaging design, and corporate stationery services. These are project-based professional services with one-time fees.
- Web Development Services: Revenue from website UI/UX design, content design, website and app design, and e-commerce platform development. Project-based pricing for custom web solutions.
- Print Services: Revenue from print studio services including custom business cards, packaging printing, and other print materials. Physical product sales with one-time transaction fees.
- Digital Marketing Services: Revenue from SEO optimization, social media management, Google My Business setup, and backlink building services. Ongoing or project-based retainer arrangements.
- Motion Graphics Services: Revenue from motion design, audio/visual production, and creative direction services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Helloyelo product offering
Product offeringCore offering
Helloyelo is an Australian brand design and print studio that provides integrated creative services including logo and brand identity design, packaging design, corporate stationery, custom business cards, website UI/UX and app design, e-commerce development, motion graphics, audio/visual production, and digital marketing services (SEO, social media management, Google My Business setup, backlink building). The studio also offers a self-serve web-based QR Code Creator tool for generating QR codes.
Product overview
Helloyelo is a creative studio offering an integrated portfolio of brand design, print production, and web development services. The core product offering includes a QR Code Creator software tool for generating custom QR codes. The service lineup spans logo and brand identity design, website UI/UX and app design, packaging design, corporate stationery and business cards, motion graphics and audio/visual production, and digital marketing services including SEO, social media management, and Google My Business setup. These services are delivered as individual offerings rather than a modular platform architecture, unified by the studio's creative brand design expertise.
Differentiator
Problem solved
Functional benefit
Products and services
- QR Code Creator A free web-based software tool that allows users to generate custom QR codes for use in print, media, and digital materials. Accessible globally via the Helloyelo website.
- Brand Design Services Comprehensive brand identity, logo design, and packaging design services for businesses and startups looking to establish or refresh their visual brand presence.
- Print Studio Services Design and production of printed materials including corporate stationery (letterheads, envelopes) and custom business cards, delivered as physical printed products.
- Web Design and Development Website UI/UX design, content design, website and mobile app design, and e-commerce platform development for businesses seeking an enhanced online presence.
- Motion Graphics Services Motion design, audio/visual production, and creative direction services for digital media, presentations, advertising, and multimedia projects.
- Digital Marketing Services Search engine optimization, social media management, Google My Business setup, and backlink building services aimed at improving online visibility and driving business results.
Companies that use Helloyelo
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
Helloyelo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Helloyelo partnerships and signals
Strategic signalScale indicators1 record
Recent moves3 records
Expansion highlights3 records
Helloyelo competitors and assessment
Company assessmentDirect peers
- ManyPixels: A design-as-a-service subscription offering graphic and web design for startups and SMBs. Comparable in serving small business customers seeking ongoing design help at predictable monthly cost.
- DesignPickle: Graphic design subscription service for SMBs offering logos, branding, web design, and marketing collateral on a flat monthly fee. Competes for the same Australian SMB customer seeking ongoing design support without an in-house team.
- MOO: A premium print and design brand offering business cards, packaging, and marketing materials with integrated design services. Closely comparable design-to-print offering aimed at SMBs and creative professionals.
- Penji: An unlimited graphic design subscription service targeting SMBs and startups with logos, branding, web, and marketing design. Same customer profile and deliverable mix as Helloyelo, but delivered via a flat-fee subscription model.
- Vistaprint (Cimpress): A print and design services platform offering business cards, stationery, packaging, and brand design for SMBs. The closest large-scale analogue to Helloyelo's integrated design-plus-print value proposition.
- 99designs (Vista): A design marketplace (now part of Vista) connecting SMBs with freelance designers for logo, brand, web, and packaging work. Direct comparable to Helloyelo's core brand design offering, also serving SMB customers in Australia and globally.
- Kimp: A graphic design subscription service providing unlimited design requests for SMBs, including logos, social media, web, and print. Competes for the same customer profile and design deliverables as Helloyelo via a different delivery model.
Broad incumbents
- Pentagram: A globally recognized, partner-led brand design and identity consultancy. Comparable creative discipline (brand identity, logo, packaging) but serves enterprise clients and operates at much larger scale than Helloyelo.
- Canva: A global graphic design platform serving hundreds of millions of users including the same SMB segment Helloyelo targets. Represents the dominant DIY alternative to custom design services and a major structural threat to the studio's core market.
Regional players
- The Monkeys: An Australian creative agency known for brand, advertising, and design work. Comparable in Australian market presence and creative discipline but serves much larger enterprise clients and operates at significantly greater scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
Helloyelo social profiles
Digital presenceHelloyelo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Helloyelo leadership team
Management profileNumber of profiles
Helloyelo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Helloyelo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Helloyelo
What does Helloyelo do?
Helloyelo is an Australian brand design and print studio that provides integrated creative services including logo and brand identity design, packaging design, corporate stationery, custom business cards, website UI/UX and app design, e-commerce development, motion graphics, audio/visual production, and digital marketing services (SEO, social media management, Google My Business setup, backlink building). The studio also offers a self-serve web-based QR Code Creator tool for generating QR codes.
Is Helloyelo a public or private company?
Helloyelo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Helloyelo founded?
Helloyelo was founded in 1999. It employs 1 to 10 people.
Where is Helloyelo based?
Helloyelo is headquartered in Gold Coast, Australia, in the Oceania region.
How does Helloyelo make money?
Five revenue lines are on record. Design Services are the primary driver. The others are web Development Services, print Services, digital Marketing Services and motion Graphics Services.
Who are Helloyelo's main competitors?
Direct peers on record are ManyPixels, DesignPickle, MOO, Penji, Vistaprint (Cimpress), 99designs (Vista) and Kimp. Broad incumbents are Pentagram and Canva. The Monkeys is listed as a regional player.
Does Helloyelo have an API?
No public API is recorded for Helloyelo.
What industry is Helloyelo in?
Helloyelo's product category is Graphic Design Services. Its primary akta.pro industry code is BPAFAEAI, Brand Experience (BX) & Service Design. Its NAICS code is 541430 and its SIC code is 7330.