Curious Design

What Curious Design does

Curieux Design is a privately held, small creative design agency headquartered in Rawdon, Quebec, Canada, founded in 2010 by Dominique Jutras. The firm delivers end-to-end creative services including strategic consulting, brand creation, graphic design, packaging design and engineering, content writing (French and English), web coaching, photography, video, and packaging manufacturing support. It primarily serves small and medium businesses, agri-food producers and local food artisans, Quebec educational institutions, and municipal governments, with a strong concentration in the Lanaudière region and broader Quebec market. The disclosed customer base includes local SMBs (e.g., Fromagerie Amafaçon, Taco Foods, Sucreries des Aïeux, Carnchips, Tante Agastache), municipalities (Saint-Alexis, Rawdon), educational bodies (Collège Saint-Sacrement, Collège de Rosemont, Fondation du Collège Ahuntsic), and a small number of enterprise or institutional clients (Habeo, Conseil de développement bioalimentaire de Lanaudière).

The agency's core technology is design-oriented creative production rather than software platforms. Its differentiated capability lies in packaging design and industrial engineering, delivered through co-founder/lead designer Louis Papineau, who combines graphic design with technical packaging specifications, supplier coordination, feasibility studies, eco-design, palettization optimization, and manufacturing support for primary, secondary, and tertiary packaging. The firm uses standard productivity and marketing tools (WordPress CMS, Google Suite, MailChimp, Cyberimpact) and maintains a content presence on Facebook, Twitter, LinkedIn, and YouTube. No proprietary software, patents, AI/ML systems, or platform-based products are evidenced.

The business model is project-based professional services with quote-based pricing; the firm also offers a "tarif solidaire" (solidarity tariff) on select projects, indicating a social-pricing component. Go-to-market is sales-led and relationship-driven, with direct personal engagement and no intermediary distribution channels. There is no external funding, no parent company, and no disclosed revenue, and revenue derives entirely from fee-for-service creative engagements with a regional Quebec client base.

Name

Curious Design

Legal name

Curieux Design

Website

https://curieuxdesign.ca

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Curieux Design is a small Quebec-based creative agency offering brand creation, packaging design and engineering, content writing, photography, and web coaching, primarily serving SMBs, agri-food producers, educational institutions, and municipalities in the Lanaudière region.

Ownership category

akta.pro rank

Product category

Graphic Design Services

NAICS

Graphic Design Services (541430), Industrial Design Services (54142)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Environmental & Experiential Brand Design (Retail/Exhibit/Signage) (MPAAAEAG)

akta.pro secondary industries

Industrial/Product & Furniture Design (BPAHAKAM), Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

Keywords

• Brand identity design
• Packaging design services
• Graphic design agency
• Creative consulting services
• Visual communication design

Headquarters

HQ city

Quebec

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Creative Agency Services: Project-based creative services including strategic consulting, brand creation, graphic design, packaging design, content writing, web coaching, photography and video services. Pricing includes a 'solidarity' tariff for certain projects indicating social pricing component.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Curieux Design is a Quebec-based creative agency that provides end-to-end brand and packaging design services. The firm offers strategic consulting, brand creation and graphic design, packaging design and engineering, content writing, web coaching, photography, and video services to small businesses, local producers, educational institutions, and municipalities in the Lanaudière region and broader Quebec.

Product overview

Curious Design is a design agency offering strategic consulting, creation and design, content writing, web coaching, photography and video, and specialized packaging design and engineering services. The core offering centers on brand creation and visual identity, with specialized expertise in packaging that includes both design/conception and industrial engineering support. Services span from brand launch strategy through packaging production and manufacturing support.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategic Consulting
• Creation and Design
• Content Writing
• Web Coaching
• Photography and Video
• Packaging Design and Engineering
• Packaging Optimization
• Manufacturing Support

Named customers20 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Sid Lee: Montreal-headquartered multidisciplinary creative agency offering branding, design, content, and experiential services. Operates at much larger scale than Curieux but competes in the same creative/branding category.
• Lg2: Quebec-headquartered creative and branding agency with a broad portfolio spanning advertising, branding, packaging, and digital — directly overlapping with Curieux Design's service mix but operating at significantly greater scale across Quebec and Canada.
• BleuBlancRouge: Montreal-based independent creative agency offering brand strategy, design, and communications. Same service category as Curieux Design, but a larger established player in the Quebec market.
• Taxi: Montreal-based creative agency providing brand strategy, design, and advertising services. Comparable in core offering to Curieux Design but substantially larger, with a national client roster.
• Cossette: Canada's largest independent creative and communications network, headquartered in Quebec City. Provides branding, packaging, advertising, and digital services — same category as Curieux but at network scale with national/international reach.

Direct peers

• Rethink: Canadian independent creative agency with offices in Vancouver and Toronto. Provides branding, design, advertising, and digital services comparable to Curieux's full-service creative offering, at slightly larger scale.
• john st. Toronto-based independent creative agency offering brand strategy, design, and advertising. Comparable in business model and service offering to Curieux, with similar independent positioning and mid-market client focus.
• Bruce Mau Design: Toronto-based design studio specializing in brand strategy, visual identity, and product/packaging design. Closely comparable to Curieux's design-led, strategy-anchored service model with a similar independent studio structure.
• Karibbean: Quebec-based creative and brand strategy agency with similar regional focus and comparable size to Curieux. Both serve Quebec SMB and institutional clients with branding, design, and communications services.
• Juniper Park\TBWA: Toronto-based creative agency within the TBWA network providing brand strategy, design, advertising, and packaging services. Comparable independent-agency service mix to Curieux with a similar mid-market and brand-creation focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Curious Design