Vetorial

What Vetorial does

Vetorial (legal name VETORIALNET INFORMÁTICA E SERVIÇOS DE INTERNET LTDA, formerly known as Bitcom) is a privately held regional internet service provider headquartered and operating exclusively in Rio Grande do Sul, Brazil. Its service area is confined to three cities — Pelotas, Rio Grande, and São José do Norte — where it sells residential fiber-to-the-home (FTTH) broadband plans ranging from 360 Mbps to 1 Gbps under a no-loyalty-contract, no-credit-check model priced between R$99.99 and R$184.89 per month. The core product set includes standard "Combo" tiers, "Duo" variants with dual Wi-Fi 6 routers for larger homes, and bundled digital services: Vetorial Pipoca streaming (powered by Watch Brasil with 30,000+ hours of content) and Vetorial Educa (200+ professional courses certified by ABED and delivered via Leveduca). Ancillary products include the Vetorial+ self-service mobile app, the Indique & Ganhe referral program, VetMail email, and Vetorial Assist in-home technical support.

The commercial model is direct-to-consumer, executed through a multi-channel mix: WhatsApp (via the 0800 701 1888 toll-free number) as the primary sales and support channel, supplemented by physical retail stores in Rio Grande do Sul, toll-free phone sales, and self-service through the Vetorial+ app. There are no reseller or distributor channels. Revenue is entirely subscription-based, derived from monthly recurring internet plans plus optional add-on subscriptions for streaming and education content. The corporate context references the razaoinfo.group (with corporate plans routed to corporativo.razaoinfo.group/vetorial), but no parent-subsidiary structure, management team, funding history, headcount, or audited financials are disclosed in available sources.

Name

Vetorial

Legal name

VETORIALNET INFORMÁTICA E SERVIÇOS DE INTERNET LTDA

Website

https://vetorial.net

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

251–500 employees

Short description

Vetorial is a privately held Brazilian regional fiber-to-the-home internet service provider serving residential customers in three cities in Rio Grande do Sul (Pelotas, Rio Grande, São José do Norte), offering no-contract broadband plans from 360 Mbps to 1 Gbps bundled with streaming and online education services.

Ownership category

akta.pro rank

Product category

Residential Fiber Internet Services

akta.pro primary industry

Fiber ISPs (FTTH/FTTP Retail Providers) (HDAIADAE)

Keywords

• Fiber optic internet
• Broadband services
• Residential ISP
• Video streaming
• Online education

Headquarters

HQ city

Rio Grande

HQ country

Brazil

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Infrastructure, Technology or R&D, Personnel, Operations, Marketing or Sales

Revenue model

1. Internet Subscription Plans: Monthly recurring subscription revenue from residential fiber optic internet plans. Plans range from 360Mb to 1Giga speeds with various bundled services. Additional revenue from Duo plans featuring dual Wi-Fi routers for larger homes.
2. Vetorial Pipoca Streaming Service: Video streaming service bundled with premium internet plans (600Mb+) or available as standalone subscription at R$ 59.90/month. Offers 30,000+ hours of content including series, movies, reality shows, and 50+ TV channels.
3. Vetorial Educa Online Education: Online course platform with 200+ professional courses offering certificates. Available as add-on to fiber plans or standalone at R$ 19.90/month for account holder plus three family members.
4. Referral Program Credit: Customer referral program where existing customers earn free months of internet service when friends sign up. Acts as acquisition driver with credits applied to future bills.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Vetorial sells residential fiber optic internet subscriptions with speeds ranging from 360 Mbps to 1 Gbps, delivered over a 100% FTTH network in Rio Grande do Sul, Brazil. Plans are sold without loyalty contracts or credit checks and are bundled with optional streaming (Vetorial Pipoca) and online education (Vetorial Educa) services, plus a self-service mobile app (Vetorial+) for account management.

Product overview

Vetorial is a regional internet service provider (ISP) in Rio Grande do Sul, Brazil offering 100% fiber optic internet connectivity. The product portfolio consists of core internet plans (ranging from 360 Mb to 1 Gbps in standard and Duo configurations with dual routers) bundled with digital lifestyle add-ons: Vetorial Pipoca (streaming video service via Watch Brasil with 30,000+ hours of content), Vetorial Educa (online learning platform with 200+ professional courses), Vetorial+ customer app (self-service for billing and support), and ancillary services including email (VetMail), technical assistance (Vetorial Assist), and a referral program (Indique & Ganhe). All plans operate without contract loyalty requirements or credit checks.

Differentiator

Problem solved

Functional benefit

Products and services

• Combo Elite 1Giga 1 Gbps fiber optic residential internet plan with Wi-Fi 6 router, up to 100% download speed guarantee, no loyalty contract, and free installation at R$149.99/month.
• Combo Ultra 800Mb 800 Mbps fiber optic residential internet plan at R$129.99/month with no credit check, no loyalty contract, and free installation.
• Combo Premium 600Mb 600 Mbps fiber optic residential internet plan with high-performance Wi-Fi router at R$119.99/month, no contract loyalty, free installation.
• Combo Essencial 360Mb Entry-level 360 Mbps fiber optic residential internet plan at R$99.99/month with no loyalty contract and free installation.
• 1Giga Duo 1 Gbps fiber optic plan with two Wi-Fi 6 routers for extended home coverage at R$184.89/month.
• 800Mb Duo 800 Mbps fiber optic plan with two routers for larger coverage at R$164.89/month.
• 600Mb Duo 600 Mbps fiber optic plan with two high-performance Wi-Fi routers at R$154.89/month.
• 360Mb Duo 360 Mbps fiber optic plan with dual routers for improved home coverage at R$134.89/month.
• Vetorial Pipoca Video streaming service with 30,000+ hours of content including series, movies, reality shows, cartoons, 50+ TV channels, news, and comedy. Available bundled with Combo Premium 600Mb, Ultra 800Mb, and Elite 1Giga plans, or as a standalone subscription at R$59.90/month, supporting up to 4 simultaneous screens and 8 profiles.
• Vetorial Educa Online education platform offering 200+ professional certification courses across categories such as arts, economics, industrial automation, education, wellness, commerce, IT, and occupational safety. Available as a standalone subscription at R$19.90/month for the account holder plus three family members, with certificates valid in Brazil.
• Vetorial Assist Technical assistance service providing in-home technical support and service visits for Vetorial internet subscribers.
• VetMail Email service provided to Vetorial internet subscribers, accessible via the Vetorial webmail portal.

Quantifiable outcome

• Up to 1 Gbps download speeds with fiber optic technology
• +5 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• Watch BrasilcoreTechnology or IntegrationWatch Brasil provides streaming content integration for Vetorial Pipoca service, offering 30,000+ hours of video content including series, movies, reality shows, cartoons, TV channels, news, and comedy programs. Content accessible via web, mobile, and TV through watch.tv.br platform.
• Associação Brasileira de Ensino à Distância (Brazilian Distance Learning Association)coreStrategic or Co-development PartnerABED provides certification authority for Vetorial Educa online courses. Over 200 professional development courses carry ABED certification, with valid certificates issued upon completion throughout Brazil.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Others

• Watch Brasil: Streaming content partner powering Vetorial Pipoca — listed as a peer only because it is integral to Vetorial's bundled value proposition; it is a supplier/partner rather than a direct competitor, and similar partnerships exist with other regional ISPs in Brazil.

Direct peers

• Algar Telecom: Regional telecom operating fiber and broadband services in Minas Gerais and surrounding states; comparable as a regional incumbent-style fiber provider with both residential and SME focus.
• Brisanet: Brazilian regional fiber ISP operating across the Northeast, with a comparable FTTH residential focus and multi-city rollout strategy in underserved markets — the closest direct analog to Vetorial's regional fiber approach.
• Desktop (Desktop Sigmanet): Brazilian regional fiber ISP serving São Paulo state with residential FTTH plans and bundled content offers — directly comparable in product structure and target customer (residential fiber subscribers).
• Copel Telecom: Regional fiber operator in Paraná state (southern Brazil) offering residential broadband — same southern-Brazil regional fiber ISP profile and competes for the same tier of underserved markets.
• America Net: Brazilian regional fiber and broadband ISP with residential focus and bundling strategy — comparable mid-sized regional operator serving residential customers with similar product positioning.
• Unifique: Regional telecom and fiber ISP in Santa Catarina, southern Brazil, offering residential broadband plus IPTV/streaming bundles — highly comparable geography-adjacent peer with similar FTTH + content bundle model.

Broad incumbents

• TIM Brasil: Major national telecom offering fixed broadband (including FTTH) and mobile services in southern Brazil — provides scale-driven competitive pressure in the same residential broadband segment.
• Vivo (Telefônica Brasil): Largest national telecom operator in Brazil offering residential fiber, mobile, pay-TV, and content bundles nationwide — the dominant incumbent whose promotional pricing and bundle strategy Vetorial must compete against locally.
• Claro (América Móvil): National broadband, mobile, and pay-TV provider with substantial FTTH footprint across Brazil including southern states — competes head-to-head in Vetorial's service areas with much larger scale and bundled content.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/vetorialinternet
• LinkedInlinkedin.com/company/vetorialinternet
• Instagraminstagram.com/vetorialinternet
• Xx.com/vetorialnet

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vetorial