What EMG presses does

EMG Presses (legal entity Ets LONG SAS) is a privately held, family-owned French manufacturer of industrial press machines headquartered in Marigny-Saint-Marcel, Haute-Savoie. Founded in 1966 and now in its third generation of family ownership under manager Stéphane LONG, the company designs and builds manual rack presses (440 to 11,000 lbs), manual toggle presses (1,100 to 4,400 lbs), pneumatic bench presses (800 to 13,000 lbs), hydropneumatic presses (7 to 110 tons), mechanical eccentric presses (6.6 to 88 tons), hygienic 316L stainless steel presses, and impactor marking presses. The product range is differentiated by proprietary hydropneumatic technology that delivers high tonnage using compressed air alone, force/displacement monitoring modules for 100% parts quality control, and customizable frames backed by an in-house design office and 40+ machining centers.

The company's business model is centered on one-time hardware sales of standard and custom-engineered presses, supplemented by technical services through its on-site testing centre. Pricing is quote-based with no public list prices, and each press ships with a service manual, CE conformity certificate, drawings, and a one-year warranty covering parts, labor, and travel. EMG sells directly from its French headquarters to enterprise customers and indirectly through a network of authorized distributors across 20+ countries, supported by 15+ localized websites. Customer segments are diversified across Swiss watchmaking (Rolex, Bulgari, Swatchgroup, ETA), aerospace, automotive (Mahle), industrial components (Danfoss, Staubli, NTN SNR, TechMeta), food/pharmaceutical/cosmetics, leather goods, and medical/podiatry. EMG holds ISO-9001 certification continuously since 2000 and French Fab certification, with 11-50 employees and share capital of €674,800. No venture capital, private equity, or public shareholders are indicated.

Name

EMG presses

Legal name

Ets LONG SAS

Website

https://emgpresses.com

Company type

Private

Founded year

1966

Operating status

Operating

Headcount range

11–50 employees

Short description

EMG Presses is a French family-owned manufacturer (since 1966) of industrial bench and workshop presses ranging from 440 lbs to 88 tons, serving aerospace, Swiss watchmaking, automotive, food/pharma, and medical customers across 20+ countries via direct sales and a distributor network.

Ownership category

akta.pro rank

Product category

Industrial Press Machinery

NAICS

All Other General Purpose Machinery Manufacturing (33399), Other General Purpose Machinery Manufacturing (3339)

SIC

Special Industry Machinery (No Metalworking Machinery) (3550)

akta.pro primary industry

Metal Forming & Fabrication Machines (Presses, Bending, Shearing, Stamping) (IMAHADAC)

Keywords

• Industrial press machines
• Bench press manufacturing
• Mechanical eccentric presses
• Pneumatic bench presses
• Hydropneumatic press equipment

Headquarters

HQ city

Marigny-saint-marcel

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Industrial Press Equipment Sales: One-time sale of industrial press machines including manual, pneumatic, hydropneumatic, and mechanical eccentric presses. Equipment range from 440 lbs to 88 tons capacity. Sales include service manual, CE conformity certificate, drawings, and one-year warranty covering parts, labor, and travel.
2. Custom/Special Press Manufacturing: Customized press solutions and special executions tailored to specific customer requirements. Includes modifications to standard models, custom tooling, and complete production lines with unwinders, straighteners, and feeders.
3. Technical Services and Testing: Technical and testing centre services for sample testing and press validation. Includes consultation and process optimization support.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

EMG Presses manufactures and sells industrial bench and workshop presses — including manual rack presses (440 to 11,000 lbs), manual toggle presses (1,100 to 4,400 lbs), hygienic stainless steel bench presses, pneumatic bench presses (800 to 13,000 lbs), hydropneumatic presses (7 to 110 tons), and mechanical eccentric presses (6.6 to 88 tons) — together with custom special executions and complete production lines integrating unwinders, straighteners, feeders, force/displacement monitoring, and protective systems.

Product overview

EMG presses is a French manufacturer of industrial bench and workshop presses, offering a comprehensive portfolio of manual, pneumatic, and mechanical press machines complemented by custom production line equipment. The core product line includes Manual Rack Presses (2HR-50HR series with 440-11,000 lbs), Manual Toggle Presses (5HR-20HR series with 1,100-4,400 lbs), Hygienic Stainless Steel Bench Presses (INOX series for food/pharmaceutical industries), Pneumatic Bench Presses (800-13,000 lbs across 15 models), Hydropneumatic Presses (7-110 tons across 6 frames), and Mechanical Eccentric Presses (6.6-88 tons across 5 models). Supporting the main press range are specialized add-on modules including Complete Production Lines with unwinders/straighteners/feeders, Force and/or Displacement Monitoring systems for quality control, Special Enclosures and Protective Systems, and Soundproofing Boxes. The company also offers extensive customization capabilities through its R&D department and over 40 machining centers.

Differentiator

Problem solved

Functional benefit

Products and services

• Manual Rack Presses (2HR, 3HR, 4HR, 4HR LP, 4HR C-MAX, 14HR, 18HR, 50HR, 50HR LP, 50HR LP TR) Rack and pinion manual bench presses with power ranging from 440 to 11,000 lbs delivering linear constant power over the entire stroke, used by manufacturers for assembly, bearing and ring assembly, crimping, and small bending operations.
• Manual Toggle Presses (5HR, 7HR, 15HR, 20HR, 7HR C-MAX, 15HR LP, 20HR LP) Manual toggle lever bench presses with power from 1,100 to 4,400 lbs delivering maximum force at the end of stroke, used for cutting, marking, crimping, and small production runs in industrial workshops.
• Hygienic Stainless Steel Bench Presses (2HR INOX, 3HR INOX, 4HR INOX) 316L stainless steel manual bench presses with pickled and passivated external welds and external polishing, designed for food, pharmaceutical, parachemical, perfumery, and cosmetic production environments requiring resistance to foam cannon and alkaline cleaning.
• Pneumatic Bench Presses (2PHR, 6PHR, 6PHR C-MAX, 8PHR, 1T, 1T LP, 2T-DC, 2T-DC LP, 2T, 3T, 4.3T, 2T LP, 3T LP, 4.3T LP, 6T LP) Pneumatic bench presses with power from 800 to 13,000 lbs in direct push and indirect push double-effect versions, complementing manual presses for higher output and greater power requirements in industrial production.
• Impactor Marking Presses (PM30) Percussion marking presses for engraving information on parts, plates, or products, offered in manual and pneumatic versions for small to large production runs.
• Hydropneumatic Presses (Bâti gamme 7T, 13T, 30T, 50T, 75T, 100T) High-power, high-precision oleopneumatic presses from 7 to 110 tons across six frame sizes, combining advantages of pneumatic and hydraulic systems for industrial riveting and metal bending applications.
• Mechanical Eccentric Presses (6T, 15T, 25T, 45T, 80T) Performance-oriented mechanical eccentric presses from 6.6 to 88 tons across five models, executing demanding precision applications for watchmaking, automotive, electrical, and aerospace industries.
• Complete Production Lines Customized full manufacturing lines integrating EMG presses with decoilers/unwinders, straighteners, feeders, and optional robotic manipulators (e.g., EPSON) for automated strip and wire processing adapted to any material or strip dimensions.
• Technical and Testing Centre Services Sample testing and press validation services provided at EMG's on-site technical and testing centre in France, enabling customers and prospects to test their own samples on EMG press models and validate equipment selection before purchase.

Quantifiable outcome

• Noise reduction of 15 to 18 dB with soundproofing boxes
• +2 more outcomes

Named customers14 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered core and minor.

• EMG France Distributor NetworkcoreChannel Partner/ Reseller/ DistributorEMG operates through authorized distributors in 20+ countries including Germany, Switzerland, France, UK, Spain, Italy, Poland, Brazil, and Nordic countries. Each distributor manages regional sales, support, and customer relationships within their territory.
• Oxycutting Partner (50km from factory)minorStrategic or Co-development PartnerLocal partner for oxycutting services located 50km from EMG factory to minimize carbon footprint. Component sourced for press frame manufacturing.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Schuler AG: German-based global leader in press manufacturing, producing mechanical, hydraulic, and servo presses for automotive, aerospace, and industrial applications. Directly comparable product portfolio across the power range EMG covers, though operating at significantly larger scale with global service network.
• Greenerd Press & Machine Company: US manufacturer of mechanical, hydraulic, and pneumatic presses (bench and floor models) serving automotive, aerospace, and general industrial markets. Comparable product range and customization-driven model, though focused on North American geography.
• Macrodyne Technologies Inc. Canadian manufacturer of hydraulic and hydropneumatic presses up to 10,000 tons for automotive, aerospace, and industrial forming. Directly comparable in hydropneumatic press technology and serves overlapping end markets with custom-engineered solutions.
• Stierli-Bieger AG: Swiss precision press manufacturer specializing in small to mid-range mechanical and hydraulic presses for watchmaking, jewelry, electronics, and medical devices. Highly comparable given Swiss watchmaking customer overlap with EMG's Rolex/Swatchgroup business.
• Gasbarri S.r.l. Italian manufacturer of pneumatic and mechanical presses for assembly, riveting, and forming operations. Comparable mid-market industrial press portfolio with similar customization approach and European geographic focus.
• Laffitte S.A.S. French manufacturer of pneumatic, hydraulic, and mechanical presses for assembly, stamping, and forming applications. Closely comparable in size, geography (France-based), and product range; competes with EMG in similar European industrial and watchmaking markets.
• H&F Zang GmbH: German manufacturer of mechanical and hydraulic presses, including bench and workshop models for assembly, stamping, and forming. Comparable product range and customization capabilities, serving European industrial customers with similar SME focus.

Emerging players

• Eckhart Inc. US-based provider of automated press lines and assembly systems for industrial manufacturing. Comparable in integration of presses with automation and robotics, serving overlapping automotive and industrial customers with turnkey production solutions.

Broad incumbents

• Komatsu Ltd. (Industrial Press Division): Japanese multinational with a press manufacturing division producing mechanical and hydraulic presses for automotive and industrial applications. Larger scale and broader product portfolio, but directly comparable press technology competing in similar end markets.
• Bystronic AG: Swiss-listed global supplier of sheet metal processing equipment including press systems and automation. Broader scope than EMG (laser cutting, bending, automation) but overlapping in press technology for industrial customers, with significantly larger scale and global footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/longemg
• LinkedInlinkedin.com/company/emg-presses---long-sas

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EMG presses