Joppa
Joppa is a Des Moines, Iowa-based 501(c)(3) nonprofit founded in 2008 that provides outreach, a Homeless Resource Center, aftercare, and the planned Joppa Village permanent supportive housing for homeless individuals and families across Central Iowa, funded by private donations and Thriftmart retail.
- Company typePrivate
- Founded2008
- HeadquartersDes Moines, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Joppa does
Joppa is a 501(c)(3) nonprofit organization founded in 2008 and headquartered at 2326 Euclid Avenue in Des Moines, Iowa. It serves homeless individuals and families across Central Iowa through a coordinated portfolio of programs: a weekly street outreach program that has operated for over 900 consecutive weeks and currently engages 350+ families per week; the Homeless Resource Center, a one-stop facility opened in 2022 providing restrooms, food, clothing, hygiene items, computer access, and job/housing navigation; aftercare support for individuals recently placed in permanent housing; and Joppa Village, an approved permanent supportive housing development at 2501 Maury Street with 50 initial cottage homes planned for chronically homeless individuals and capacity for 200+ homes at full buildout, with construction projected to begin in summer 2026.
The organization's core technology is operational rather than software-based, relying on trained volunteers, field coordinators, and a small staff of approximately 15 people under CEO and cofounder Joe Stevens. The commercial arm is Thriftmart, a multi-store thrift retail operation that functions as Joppa's scalable revenue engine; Thriftmart was voted Best Thrift Store in the 2026 Des Moines People's Choice Awards. Joppa does not receive ongoing state or federal funding. Revenue is generated through four principal streams: private donations from individuals, families, churches, and organizations; Thriftmart retail sales; recurring monthly contributions through the Everyday Angels program; and the Legacy Club endowment, professionally managed by the Community Foundation of Greater Des Moines, which accepts planned gifts including cash, stocks, IRA rollovers, real estate, life insurance, and cryptocurrency.
Joppa reports cumulative outcomes of 801 people lifted off the streets since 2008 (117 in 2025 alone), with 84% of those helped remaining off the streets, alongside 200,000+ client visits, 600,000+ pounds of trash collected, and 1,000,000+ pounds of food delivered over 17 years. The organization is an official replicator of the Community First! Village model from Austin, Texas, and has built a broad partnership ecosystem including Primary Health Care, Central Iowa Shelter & Services, Broadlawns Medical Center, and the Veterans Affairs administration for referral and service coordination.
Joppa firmographics
Firmographics- Name
- Joppa
- Legal name
- Joppa
- Website
- https://joppa.org
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Joppa is a Des Moines, Iowa-based 501(c)(3) nonprofit founded in 2008 that provides outreach, a Homeless Resource Center, aftercare, and the planned Joppa Village permanent supportive housing for homeless individuals and families across Central Iowa, funded by private donations and Thriftmart retail.
- Ownership category
- akta.pro rank
Joppa industry classification
Industry- Product category
- Homeless Services and Permanent Supportive Housing
- NAICS
- Community Housing Services (62422), Temporary Shelters (624221), Other Community Housing Services (624229)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Housing Assistance & Homeless Services (BPAGAEAB)
- akta.pro secondary industries
- Homelessness Prevention, Shelter & Supportive Housing Services (BPAIANAC), Affordable/Subsidized Independent Living (HUD/LIHTC) Communities (HLADAAAB)
Keywords
Where Joppa is headquartered
LocationHeadquarters
- HQ city
- Des Moines
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Joppa business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others
Revenue model
- Private Donations and Contributions: Joppa relies heavily on private funding from individual donors, families, churches, and organizations. The organization explicitly states it does not receive ongoing state or federal funding.
- Thriftmart Revenue: Thriftmart is Joppa's scalable revenue engine. With multiple stores, Thriftmart has the potential to one day cover all of Joppa's core operating costs. The thrift store sells donated goods and generates mission support revenue.
- Planned Giving and Endowment: The Joppa Legacy Club accepts planned gifts, endowment contributions, and various assets including cash, donor-advised funds, stock transfers, IRA rollovers, real estate, life insurance, and cryptocurrency. The endowment is professionally managed by the Community Foundation of Greater Des Moines.
- Monthly Giving (Everyday Angels): Recurring monthly contributions from Everyday Angel monthly support partners provide consistent and reliable funding for programs and services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Joppa Village Cottage Home Rentals |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels8 records
Joppa product offering
Product offeringCore offering
Joppa is a Des Moines-based 501(c)(3) nonprofit that helps homeless individuals and families survive, find housing, and rebuild their lives through weekly street outreach, a Homeless Resource Center, aftercare support, and the planned Joppa Village permanent supportive housing community. The organization supplements its mission through Thriftmart, a multi-store thrift retail operation that serves as a scalable revenue engine, and through community education, signature events, and volunteer mobilization across Central Iowa.
Product overview
Joppa is a nonprofit organization offering a coordinated suite of homeless services, housing, and education programs. The core offering centers on Homeless Services (outreach, survival programs, aftercare) and a Homeless Resource Center providing one-stop support. Major initiatives include Joppa Village (permanent supportive housing via cottage homes) and Thriftmart (revenue-generating thrift store). Education programs include signature events and advocacy. Supporting offerings include volunteer programs, prayer partnerships, supply donations, and various giving mechanisms (Everyday Angel monthly giving, Legacy Club planned giving, Matching Gifts). The portfolio integrates direct service delivery with community engagement and sustainable funding mechanisms.
Differentiator
Problem solved
Functional benefit
Brands
- Joppa Village: Planned neighborhood of Cottage Homes designed to provide permanent supportive housing, relationships and community for chronically homeless individuals.
Quantifiable outcome
- 84% of people helped remain off the streets
- +2 more outcomes
Companies that use Joppa
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Joppa technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Joppa partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Community First! Village (Mobile Loaves & Fishes)coreJoppa is an official replicator of Community First! Village in Austin, Texas, which is being emulated nation-wide. This partnership provides the model and framework for Joppa Village, Joppa's planned permanent supportive housing development for chronically homeless individuals.
- Community Foundation of Greater Des MoinescoreThe Joppa endowment is professionally managed by the Community Foundation of Greater Des Moines, ensuring responsible stewardship and long-term growth of the Legacy Club endowment fund.
- Primary Health CareminorReferral partner that sends homeless individuals to Joppa for services including mail delivery. Part of the Street Outreach Coalition.
- Central Iowa Shelter & ServicesminorPartner organization participating in the Iowa Homeless Memorial and collaborative efforts to address homelessness.
- Broadlawns Medical CenterminorHealthcare partner participating in the Iowa Homeless Memorial and collaborative community efforts.
- Veterans AffairsminorFederal partner providing services to homeless veterans who are also served by Joppa programs.
Scale indicators18 records
Recent moves7 records
Expansion highlights6 records
Joppa competitors and assessment
Company assessmentDirect peers
- Mercy Housing: National nonprofit affordable and supportive housing developer serving low-income and formerly homeless families. Comparable on permanent supportive housing development, services model, and scale of real estate operations.
- Family Promise: National nonprofit addressing family homelessness through shelter, housing stabilization, and prevention programs. Comparable on mission, target population, and faith-based community-mobilization model.
- Habitat for Humanity: Large nonprofit developer of affordable housing with volunteer-driven construction and ReStores (thrift retail) that fund mission. Comparable on combining housing development with a thrift-retail revenue engine and faith-based community engagement.
- Mobile Loaves & Fishes (Community First! Village): Austin-based nonprofit operating Community First! Village, the permanent supportive housing model Joppa is officially replicating for Joppa Village. Direct model partner and most relevant comparable for the core housing strategy.
- Central Iowa Shelter & Services: Des Moines-based emergency shelter and homeless services provider that participates in the Iowa Homeless Memorial with Joppa. Directly comparable on homeless services delivery within the same primary service geography.
Broad incumbents
- National Alliance to End Homelessness: National policy and advocacy organization focused on preventing and ending homelessness. Comparable on policy positioning and federal-funding navigation that Joppa currently forgoes by relying solely on private donations.
- Salvation Army: Faith-based nonprofit providing emergency shelter, transitional housing, and homeless outreach nationwide. Comparable on the faith-based, community-mobilization approach to serving homeless populations.
- Goodwill Industries International: Large nonprofit operating thrift retail (Goodwill stores) to fund job-training and social-service programs. Most directly comparable to Thriftmart as a mission-subsidizing retail engine.
Regional players
- Open Door Mission: Midwest faith-based nonprofit offering emergency shelter, food, and recovery programs for homeless and poor individuals. Comparable on regional homeless services delivery and faith-based operating model.
- Des Moines Area Religious Council (DMARC): Central Iowa interfaith nonprofit operating food pantries and an emergency food pantry network serving people experiencing homelessness. Directly comparable on faith-based community-mobilization model in Joppa's primary service geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Joppa social profiles
Digital presenceJoppa compliance and trust
Trust signalCompliance2 records
Joppa financial estimates
Financial estimateRevenue estimate
Valuation estimate
Joppa leadership team
Management profileNumber of profiles
Profiles4 records
Joppa subsidiaries and ownership
Company hierarchySubsidiaries2 records
Joppa funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Joppa M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Joppa
What does Joppa do?
Joppa is a Des Moines-based 501(c)(3) nonprofit that helps homeless individuals and families survive, find housing, and rebuild their lives through weekly street outreach, a Homeless Resource Center, aftercare support, and the planned Joppa Village permanent supportive housing community. The organization supplements its mission through Thriftmart, a multi-store thrift retail operation that serves as a scalable revenue engine, and through community education, signature events, and volunteer mobilization across Central Iowa.
Is Joppa a public or private company?
Joppa is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Joppa founded?
Joppa was founded in 2008. It employs 1 to 10 people.
Where is Joppa based?
Joppa is headquartered in Des Moines, United States, in the North America region.
How does Joppa make money?
Four revenue lines are on record. Private Donations and Contributions are the primary driver. The others are thriftmart Revenue, planned Giving and Endowment and monthly Giving (Everyday Angels).
Who are Joppa's main competitors?
Direct peers on record are Mercy Housing, Family Promise, Habitat for Humanity, Mobile Loaves & Fishes (Community First! Village) and Central Iowa Shelter & Services. Broad incumbents are National Alliance to End Homelessness, Salvation Army and Goodwill Industries International. Regional players are Open Door Mission and Des Moines Area Religious Council (DMARC).
Does Joppa have an API?
No public API is recorded for Joppa.
What industry is Joppa in?
Joppa's product category is Homeless Services and Permanent Supportive Housing. Its primary akta.pro industry code is BPAGAEAB, Housing Assistance & Homeless Services, with a secondary code of BPAIANAC, Homelessness Prevention, Shelter & Supportive Housing Services. Its NAICS code is 62422 and its SIC code is 8300.