Voxflor
Voxflor is a Shanghai-headquartered, privately held designer and manufacturer of modular carpet tiles and luxury vinyl tile flooring serving commercial, hospitality, and education clients in 50+ countries, with over 15 million m² of annual capacity from its Asian plants.
- Company typePrivate
- Founded1997
- HeadquartersShanghai, China
- Headcount501–1,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Voxflor does
Voxflor is a Shanghai-headquartered, privately held designer and manufacturer of modular carpet tiles and Luxury Vinyl Tile (LVT) flooring serving commercial, hospitality, and education clients in more than 50 countries. Founded in 1997 under the name CWCC, the company operates manufacturing in China (Xinyu industrial park since 2004) and Thailand (full production since 2023) with stated annual capacity above 15 million m², complemented by a Milan Creative Center opened in 2018 and a LATAM Sales Center in Santiago, Chile.
Core products are modular carpet tiles and LVT sold under named collections (Silver Sea, Color Sense, Supernova, Waterfall, Hussar, Eurogarden, Country Road, Chanson, Twilight, etc.), differentiated by the proprietary SHAPES custom-cutting system that supports hexagons, triangles, and trapezoids, and by extensive color customization backed by in-factory dye capability. Complementary tools include a Room Visualizer (upload-photo 3D preview), Virtual Samples, and an immersive VR experience available on projects over 10,000 m², alongside paid professional services (2D floor planning, 3D photorealistic rendering).
The business model is project-based B2B sales of physical flooring, executed through an enterprise field-sales motion that combines directly operated offices with regional distributors and architectural-and-design firm specification. Pricing is quote-based (minimum order quantity 25 m² on standard tufted product, 100 m² for complex constructions), with revenue supplemented by design and installation-support services for large projects. Voxflor positions on design-led differentiation and ESG compliance, evidenced by a dense stack of certifications (Cradle to Cradle Bronze, EPD, ISO 14001/9001/45001, CRI Green Label Plus, FloorScore, Declare Red List Free, WELL Platinum at its own HQ, LEED compliance). The company is privately held with no disclosed external funding and operates with 501–1,000 employees.
Voxflor firmographics
Firmographics- Name
- Voxflor
- Legal name
- Voxflor
- Website
- https://voxflor.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Voxflor is a Shanghai-headquartered, privately held designer and manufacturer of modular carpet tiles and luxury vinyl tile flooring serving commercial, hospitality, and education clients in 50+ countries, with over 15 million m² of annual capacity from its Asian plants.
- Ownership category
- akta.pro rank
Voxflor industry classification
Industry- Product category
- Commercial Flooring
- NAICS
- Carpet and Rug Mills (314110)
- SIC
- Carpets & Rugs (2273)
- akta.pro primary industry
- Carpet & Carpet Tile (Broadloom, Modular) (IMADAJAB)
- akta.pro secondary industries
- Carpet Tile Manufacturing (Modular) (IMAOAJAB), Resilient Flooring (Vinyl/LVT/LVP, Linoleum, Rubber) (IMADAJAA)
Keywords
Where Voxflor is headquartered
LocationHeadquarters
- HQ city
- Shanghai
- HQ country
- China
- HQ region
- Asia
Offices4 records
Markets served
Voxflor business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Carpet Tiles: Sale of modular carpet tiles for commercial and hospitality applications, with customization options for colors, patterns, and shapes. Products include standard tufted constructions and sustainable options with recycled fiber content.
- LVT (Luxury Vinyl Tile): Sale of vinyl flooring tiles used alongside carpet tiles for corridors and common areas in commercial projects. Includes LVT Above Woods, Beyond Stones, and other collections.
- Professional Services: Comprehensive project support including 2D floor design planning, 3D photorealistic rendering, virtual reality experiences, and installation supervision for large-scale projects.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Voxflor product offering
Product offeringCore offering
Voxflor designs, manufactures, and sells modular carpet tiles and luxury vinyl tiles (LVT) flooring for commercial, educational, and hospitality projects worldwide. The company supports these products with custom shape and color options via the SHAPES system, plus 2D/3D floor design, VR visualization, color customization, and professional installation services. Minimum order quantities are 25 m² for standard products and 100 m² for complex/custom orders.
Product overview
VOXFLOR is a design-inspired carpet tiles and LVT (Luxury Vinyl Tile) flooring manufacturer serving commercial, educational, and hospitality sectors globally since 1997. The product portfolio centers on two core offerings: Carpet Tiles and LVT, both available across numerous named collections (such as Silver Sea, Color Sense, Sense, Supernova, Waterfall, Hussar, Chanson, Eurogarden, and Scandinavia) with extensive customization capabilities through the SHAPES cutting system. The company provides complementary services including 2D floor design planning, 3D rendering, and immersive VR experiences for large projects, plus digital tools like the Room Visualizer for customer visualization. Sustainable materials including Econyl and Sorona fibers are offered alongside standard nylon options.
Differentiator
Problem solved
Functional benefit
Brands
- VOX-FIBERART: A fiber art installation platform initiated by VOXFLOR, launched in 2020, providing interactive fiber art installations from various designers through themed exhibitions and traveling exhibitions for commercial spaces.
Products and services
- Modular Carpet Tiles
- Luxury Vinyl Tiles (LVT) Luxury vinyl tile flooring offered as a complementary hard-surface product line to modular carpet tiles, targeting the same commercial, educational, and hospitality interiors.
- SHAPES Custom Shape & Color System A proprietary offering that enables customers to specify custom carpet tile shapes, colors, and patterns beyond the standard range, enabling branded and signature commercial floors.
- 2D Floor Design Service Two-dimensional floor layout design service that helps commercial customers plan carpet tile and LVT layouts prior to specification and order.
- 3D Rendering Service Three-dimensional rendering service that visualizes how Voxflor flooring will look in a customer's actual space to support design decisions.
- Virtual Reality (VR) Experience Immersive VR visualization service that lets commercial customers experience proposed flooring designs in a simulated space before committing to purchase and installation.
- Color Customization Service Custom color matching and development service for carpet tiles, allowing customers to specify colors aligned with brand palettes or interior schemes.
- Professional Installation Service Professional on-site installation service for Voxflor carpet tiles and LVT, supporting turnkey delivery of commercial flooring projects.
- Sample Delivery Service Sample fulfillment service delivering physical carpet tile and LVT samples, complemented by virtual samples, to commercial buyers and designers for evaluation.
Quantifiable outcome
- Production capacity of over 15 million m² per year
- +2 more outcomes
Companies that use Voxflor
Customer profileNamed customers25 records
Segments3 records
Ideal customer profiles1 record
Voxflor technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Voxflor partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Woods BagotcorePartnership with global architecture firm Woods Bagot for Domotex Asia/Chinafloor exhibitions. VOXFLOR doubled its flooring exposition coverage at the partner booth, demonstrating products through the lens of internationally renowned architecture expertise. The collaboration extended product showcasing beyond VOXFLOR's own booth space.
- YPASAminorYPASA partnership in the Mexican market for Latin American expansion. VOXFLOR and YPASA celebrated one year of partnership with an exclusive event during NeoCon Design Week in Chicago, introducing latest carpet tile collections to designers and architects from Latin America.
Scale indicators4 records
Recent moves6 records
Expansion highlights7 records
Voxflor competitors and assessment
Company assessmentDirect peers
- Interface: Interface is the global leader in modular carpet tiles for commercial interiors, directly competing with Voxflor in the same product category (carpet tile), serving overlapping enterprise office, hospitality, and education customers with similar design-driven, sustainability-positioned offerings.
- Balsan: Balsan is a French manufacturer of broadloom and modular carpet tiles focused on design-driven commercial and hospitality projects, making it a closely comparable European-headquartered peer to Voxflor in carpet tile design and customization.
- Milliken & Company (Floor Covering): Milliken is a science-led manufacturer known for its commercial modular carpet tile collections and design-driven approach for office and hospitality interiors, positioning it as a direct peer to Voxflor in design-led enterprise carpet tile and resilient flooring.
- Mannington Commercial: Mannington Commercial produces modular carpet tile and resilient commercial flooring for offices, healthcare, and education, directly overlapping with Voxflor's core product categories and customer segments in North America and global projects.
- Forbo Flooring Systems: Forbo Flooring Systems is a European-headquartered manufacturer of commercial floor coverings including carpet tiles, vinyl, and linoleum, directly comparable to Voxflor's dual carpet tile plus resilient (LVT) product strategy serving global commercial projects.
Broad incumbents
- Shaw Industries: Shaw Industries is a Berkshire Hathaway-owned broadline flooring manufacturer with significant commercial modular carpet and LVT offerings; it competes with Voxflor on commercial specification but operates a much wider portfolio across residential and Main Street channels.
- Tarkett: Tarkett is a global flooring manufacturer with deep commercial carpet (including its Desso carpet tile brand) and resilient/LVT lines, overlapping directly with Voxflor's two core categories and serving the same commercial and hospitality specifications worldwide.
- Mohawk Industries: Mohawk Industries is one of the world's largest flooring conglomerates with significant commercial carpet, LVT, and wood offerings, competing with Voxflor in modular carpet and resilient flooring for commercial and hospitality projects.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Voxflor social profiles
Digital presenceVoxflor compliance and trust
Trust signalCompliance16 records
Voxflor financial estimates
Financial estimateRevenue estimate
Valuation estimate
Voxflor leadership team
Management profileNumber of profiles
Profiles1 record
Voxflor funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Voxflor M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Voxflor
What does Voxflor do?
Voxflor designs, manufactures, and sells modular carpet tiles and luxury vinyl tiles (LVT) flooring for commercial, educational, and hospitality projects worldwide. The company supports these products with custom shape and color options via the SHAPES system, plus 2D/3D floor design, VR visualization, color customization, and professional installation services. Minimum order quantities are 25 m² for standard products and 100 m² for complex/custom orders.
Is Voxflor a public or private company?
Voxflor is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Voxflor founded?
Voxflor was founded in 1997. It employs 501 to 1,000 people.
Where is Voxflor based?
Voxflor is headquartered in Shanghai, China, in the Asia region.
How does Voxflor make money?
Three revenue lines are on record. Carpet Tiles are the primary driver. The others are LVT (Luxury Vinyl Tile) and professional Services.
Who are Voxflor's main competitors?
Direct peers on record are Interface, Balsan, Milliken & Company (Floor Covering), Mannington Commercial and Forbo Flooring Systems. Broad incumbents are Shaw Industries, Tarkett and Mohawk Industries.
Does Voxflor have an API?
No public API is recorded for Voxflor.
What industry is Voxflor in?
Voxflor's product category is Commercial Flooring. Its primary akta.pro industry code is IMADAJAB, Carpet & Carpet Tile (Broadloom, Modular), with a secondary code of IMAOAJAB, Carpet Tile Manufacturing (Modular). Its NAICS code is 314110 and its SIC code is 2273.