EcoCar
EcoCar is a Warsaw-based taxi and light-logistics carrier operating a hybrid and electric vehicle fleet, integrated into iTaxi, Poland's largest taxi network. It serves individual passengers, corporate clients, parcel shippers, and pet owners via the iTaxi app and 24/7 call center.
- Company typePrivate
- Founded2017
- HeadquartersWarsaw, Poland
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
What EcoCar does
EcoCar is a Warsaw-based taxi and light-logistics carrier operating a differentiated ecological fleet of hybrid and electric vehicles (KIA EV6, KIA NIRO, Toyota Corolla, and Toyota Camry). Founded in 2017, the company has integrated into iTaxi, Poland's largest taxi network with more than 10,000 vehicles nationwide, and is positioned by the parent as "one of the most innovative Polish carriers." EcoCar's core product is app-mediated urban passenger transport, augmented with package delivery and animal transport services.
The technology layer is provided by the parent iTaxi platform: a passenger mobile application (available on Google Play, Apple App Store, and Huawei AppGallery) handles ride booking, real-time tracking, guaranteed in-app pricing, electronic payment, and route honesty verification; a separate driver application (pl.itaxi.driver) handles dispatch and trip management. EcoCar contributes the eco-fleet hardware layer and Warsaw market operations; iTaxi provides the dispatch technology, 24/7 call center (737 737 737), multi-channel marketing, and nationwide reach.
Revenue is generated on a transaction-fee basis per ride, per package, and per animal transport, with subscription/recurring economics applied to the corporate segment served through the iTaxi business portal. Pricing is usage-based and disclosed in-app before the trip begins; specific fare cards are not public. The customer base is primarily individual passengers in Warsaw (commuters, tourists, casual travelers), with secondary exposure to corporate clients, parcel shippers, and pet owners. The primary GTM motion is direct-to-consumer via the iTaxi app, with phone and web ordering as fallback channels.
EcoCar firmographics
Firmographics- Name
- EcoCar
- Legal name
- EcoCar
- Website
- https://ecocar.pl
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Short description
- EcoCar is a Warsaw-based taxi and light-logistics carrier operating a hybrid and electric vehicle fleet, integrated into iTaxi, Poland's largest taxi network. It serves individual passengers, corporate clients, parcel shippers, and pet owners via the iTaxi app and 24/7 call center.
- Ownership category
- akta.pro rank
EcoCar industry classification
Industry- Product category
- Ground Passenger Taxi Transportation
- NAICS
- Taxi and Ridesharing Services (485310), Taxi and Limousine Service (4853)
- SIC
- Transportation Services (4700)
- akta.pro primary industry
- EV Ride-Hailing / Chauffeur Services (EV-Only Fleets) (THADANAG)
Keywords
Where EcoCar is headquartered
LocationHeadquarters
- HQ city
- Warsaw
- HQ country
- Poland
- HQ region
- Europe
Offices1 record
Markets served
EcoCar business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Taxi Rides: Core revenue stream from passenger transportation services. Fares are calculated based on distance and time, with guaranteed prices displayed in the application before the ride.
- Package Delivery: Additional service offering package/shipment delivery through the taxi fleet, expanding revenue beyond passenger transport.
- Animal Transport: Specialized transport service for animals using taxi vehicles, creating an additional revenue stream from pet transportation needs.
- Corporate/Business Services: Dedicated business solutions for companies to provide transportation for employees, clients, and guests in major Polish cities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Standard taxi service pricing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
EcoCar product offering
Product offeringCore offering
EcoCar operates eco-friendly passenger taxi services in Warsaw, Poland, using a fleet of hybrid and electric vehicles (KIA EV6, KIA NIRO, Toyota Corolla, Toyota Camry) integrated into the iTaxi network. The company offers standard taxi rides, package delivery, and animal transport services, all bookable through the iTaxi mobile application, web platform, or 24/7 phone hotline, with transparent pricing and route verification.
Product overview
EcoCar operates as an eco-friendly taxi service brand under the iTaxi umbrella, offering passenger transportation through a fleet of hybrid and electric vehicles (KIA EV6, KIA NIRO, Toyota Corolla, Toyota Camry) primarily serving Warsaw. The EcoCar brand complements the broader iTaxi platform by emphasizing environmental sustainability. The iTaxi platform consists of the core passenger mobile application for ordering rides and managing payments, a separate driver application for managing taxi operations, business/corporate services for enterprise clients, and add-on services including package delivery and animal transport. EcoCar's differentiated offering focuses on its green vehicle fleet within the larger nationwide iTaxi network of over 10,000 taxis.
Differentiator
Problem solved
Functional benefit
Products and services
- EcoCar Eco-Friendly Taxi Service Passenger taxi transportation service in Warsaw, Poland, operated using a fleet of hybrid and electric vehicles (KIA EV6, KIA NIRO, Toyota Corolla, Toyota Camry) integrated into the iTaxi dispatch network. Designed for individual passengers, tourists, and businesses requiring reliable, safe, and environmentally friendly urban transport.
- iTaxi Passenger Application Mobile application enabling passengers to order EcoCar/iTaxi taxis online, track rides in real time, view guaranteed upfront prices, control route honesty, and complete electronic payments. For individual passengers and corporate users.
- iTaxi Driver Application Dedicated Android application for licensed taxi drivers to receive and manage ride requests, navigate routes, and operate within the iTaxi dispatch network.
- Package Delivery Service (Przesyłanie paczek) Add-on service allowing customers to send packages and shipments using EcoCar taxi vehicles, providing fast urban courier-style delivery. Targets individuals and small businesses needing urgent, secure parcel transport.
- Animal Transport Service (Przewóz zwierząt) Specialized transport service enabling pet owners to safely transport animals using EcoCar taxi vehicles, addressing the limited availability of pet-friendly taxis in Warsaw.
- iTaxi Business Services Corporate transportation solutions for companies in major Polish cities, providing centralized billing and convenient transport for employees, clients, and business guests.
Quantifiable outcome
- Over 10,000 taxis available through the iTaxi network across Poland
Companies that use EcoCar
Customer profileSegments4 records
Ideal customer profiles4 records
EcoCar technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
EcoCar partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- iTaxicoreEcoCar has joined the iTaxi family as part of a strategic integration. iTaxi is the largest taxi network in Poland with over 10,000 taxis. EcoCar operates as an innovative carrier with ecological hybrid and electric vehicles (KIA EV6, KIA NIRO, Toyota Corolla, Camry) serving the Warsaw market. The partnership combines EcoCar's eco-friendly fleet expertise with iTaxi's extensive national network and technology platform.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
EcoCar competitors and assessment
Company assessmentRegional players
- Panek Carsharing: One of the largest car-sharing operators in Poland, including Warsaw; serves similar urban mobility needs as EcoCar but via short-term self-driven rentals rather than chauffeur taxi service.
- Traficar: Polish car-sharing service (Panek Group) operating in Warsaw and other Polish cities; adjacent rather than direct overlap (carshare without driver) but competes for the same urban mobility wallet share.
Direct peers
- FreeNow: Multi-mobility app (ride-hail, taxi, scooters) operating in Polish cities; competes head-to-head with EcoCar/iTaxi for taxi riders and corporate accounts in Warsaw.
- Gett: Global B2B-focused ground transportation platform with presence in European cities; comparable on corporate taxi/ride-hail proposition that EcoCar markets to Polish enterprise clients.
- Uber: Global ride-hailing leader operating across Poland including Warsaw; directly competes for the same individual passenger and corporate ride demand using a similar app-based dispatch model.
- iTaxi: Parent network and direct operating partner. iTaxi is Poland's largest taxi network (10,000+ vehicles) and operates the passenger app and dispatch layer that EcoCar rides on; comparability is exact in service model, customer base, and geography.
- Bolt: European ride-hailing and micro-mobility operator active in major Polish cities, directly competing with EcoCar on price-sensitive urban taxi demand via its own app.
Emerging players
- Uber Green: Uber's EV/hybrid-only ride product; directly comparable to EcoCar's eco-fleet positioning and a key competitor for environmentally conscious riders and ESG-driven corporates in Warsaw.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
EcoCar social profiles
Digital presenceEcoCar financial estimates
Financial estimateRevenue estimate
Valuation estimate
EcoCar leadership team
Management profileNumber of profiles
EcoCar funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EcoCar M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EcoCar
What does EcoCar do?
EcoCar operates eco-friendly passenger taxi services in Warsaw, Poland, using a fleet of hybrid and electric vehicles (KIA EV6, KIA NIRO, Toyota Corolla, Toyota Camry) integrated into the iTaxi network. The company offers standard taxi rides, package delivery, and animal transport services, all bookable through the iTaxi mobile application, web platform, or 24/7 phone hotline, with transparent pricing and route verification.
Is EcoCar a public or private company?
EcoCar is a private company. It is classified as corporate owned and is currently operating.
When was EcoCar founded?
EcoCar was founded in 2017.
Where is EcoCar based?
EcoCar is headquartered in Warsaw, Poland, in the Europe region.
How does EcoCar make money?
Four revenue lines are on record. Taxi Rides are the primary driver. The others are package Delivery, animal Transport and corporate/Business Services.
Who are EcoCar's main competitors?
Regional players on record are Panek Carsharing and Traficar. Direct peers are FreeNow, Gett, Uber, iTaxi and Bolt. Uber Green is listed as an emerging player.
Does EcoCar have an API?
No public API is recorded for EcoCar.
What industry is EcoCar in?
EcoCar's product category is Ground Passenger Taxi Transportation. Its primary akta.pro industry code is THADANAG, EV Ride-Hailing / Chauffeur Services (EV-Only Fleets). Its NAICS code is 485310 and its SIC code is 4700.