iotGizmo
iotGizmo Corporation is a bootstrapped, founder-owned smart-home hardware company that designs and sells Wi-Fi connected thermostats and dimmers direct to homeowners via iotgizmo.com, targeting residential energy savings through app and voice control.
- Company typePrivate
- Founded2016
- HeadquartersPiscataway, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What iotGizmo does
iotGizmo Corporation is a privately held, founder-controlled smart home hardware company founded in 2016 and headquartered in Piscataway, New Jersey. The company designs and sells Wi-Fi connected smart energy devices for residential consumers — specifically a Smart WiFi Thermostat (TSTAT1) priced at $124.99 and a Smart WiFi Dimmer line (D6932 at $49.99 and a Multi-Dimmer DSCR32 at $59.99). The products are differentiated by simple DIY installation that uses the homeowner's existing Wi-Fi network without a separate gateway or bridge, automatic HVAC wiring detection, and power drawn from an existing HVAC C-wire. Control is delivered through a unified iOS and Android mobile app, with voice control delegated to Amazon Alexa and Google Assistant integrations. Energy usage reports, scheduled programs, learning modes, and away modes are positioned around an energy-savings claim of over 10% on heating and cooling costs.
The business model is a direct-to-consumer hardware sale with no subscription fees attached to app or cloud functionality. Distribution runs exclusively through its own e-commerce storefront at iotgizmo.com, with free shipping to the US and Canada, a 30-day return window, and a 2-year warranty bundled into the unit price. There is no third-party retail, installer, or marketplace channel, no API or developer surface, and no disclosed external funding. ETL certification for US and Canada on dimmer models (November 2018) is the only formal compliance credential documented, and is the most recent dated evidence of commercial activity. Operations are run by a four-person team led by founder Ravi Adusumilli and co-founder Andrey Filimonov, with hardware and mobile-app engineering handled in-house.
The company is bootstrapped and privately held by its founders with no institutional investors, parent entities, or acquisitions disclosed. Geographic reach is limited to US and Canada. The product roadmap shows a placeholder for 'Smart Outlets' in the site navigation but no launched SKU in that category, and there is no evidence of expansion beyond the original thermostat-and-dimmer proposition.
iotGizmo firmographics
Firmographics- Name
- iotGizmo
- Legal name
- iotGizmo Corporation
- Website
- https://iotgizmo.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- iotGizmo Corporation is a bootstrapped, founder-owned smart-home hardware company that designs and sells Wi-Fi connected thermostats and dimmers direct to homeowners via iotgizmo.com, targeting residential energy savings through app and voice control.
- Ownership category
- akta.pro rank
iotGizmo industry classification
Industry- Product category
- Smart Home Energy Devices
- NAICS
- Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512), Wiring Device Manufacturing (33593)
- SIC
- Auto Controls For Regulating Residential & Comml Environments (3822), Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- Home Energy & EV Charging (HEMS, Smart Meters, Batteries, Chargers) (HSAPAQAF)
- akta.pro secondary industries
- Smart Thermostat & HVAC Automation Integration (HSAHADAC), Smart Lighting & Electrical (Bulbs, Switches, Outlets, Panels) (HSAPAQAC)
Keywords
Where iotGizmo is headquartered
LocationHeadquarters
- HQ city
- Piscataway
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
iotGizmo business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Hardware Product Sales: One-time sale of physical smart home devices (thermostats and dimmers). Customers purchase products directly through the company website with free shipping to US and Canada. Revenue is generated per unit sold at fixed price points.
- Internet Monitoring and Mobile App Controls: Free mobile app and web-based controls included with hardware purchase. No separate subscription fee mentioned for basic functionality.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Smart WiFi Thermostat - Standard model with sleek design |
| Unit Pricing | Pay-as-you-go | Smart WiFi Dimmer - Wall dimmer for lighting control |
| Unit Pricing | Pay-as-you-go | Smart WiFi Multi-Dimmer - Multi-gang dimmer for multiple lights |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
iotGizmo product offering
Product offeringCore offering
iotGizmo designs, manufactures, and sells Wi-Fi connected smart home energy devices directly to consumers, including a Smart WiFi Thermostat for HVAC control and Smart WiFi Dimmer products for lighting. Devices operate on existing home WiFi without a separate gateway, are controlled via iOS/Android mobile apps, and integrate with Amazon Alexa and Google Assistant for voice control.
Product overview
iotGizmo is a smart home energy management company offering a line of Wi-Fi connected smart energy products. The product portfolio consists of the Smart WiFi Thermostat (TSTAT1) for HVAC control and two dimmer products: the Smart WiFi Dimmer (D6932) and Smart WiFi Multi-Dimmer (DSCR32) for lighting control. All products operate on existing home WiFi networks without requiring a separate gateway or bridge, and are controlled via iOS and Android mobile apps with voice assistant support through Amazon Alexa and Google Assistant. The products share a unified mobile app and cloud service for monitoring, scheduling, and energy usage reporting.
Differentiator
Problem solved
Functional benefit
Products and services
- Smart WiFi Thermostat (TSTAT1) Wi-Fi connected smart thermostat for residential HVAC control. Features touch and voice controls, iOS/Android mobile app operation, scheduled programs, learning and away modes, automatic HVAC wiring detection, C-wire powering, and energy usage reports. Supports Amazon Alexa and Google Assistant and is compatible with standard 24 VAC HVAC systems.
- Smart WiFi Dimmer (D6932) Wi-Fi connected in-wall dimmer switch for residential lighting control. Supports touch control and voice assistants including Amazon Alexa and Google Assistant. Uses existing home WiFi without requiring a separate gateway or bridge and is ETL certified for US and Canada.
- Smart WiFi Multi-Dimmer (DSCR32) Wi-Fi connected multi-function in-wall dimmer for residential lighting control. Black color variant of the smart dimmer line with features matching the standard Smart WiFi Dimmer, including touch control, voice assistant support, and existing-home-WiFi connectivity.
Quantifiable outcome
- Save over 10% on heating and cooling costs
- +1 more outcomes
Companies that use iotGizmo
Customer profileSegments2 records
Ideal customer profiles1 record
iotGizmo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature9 records
iotGizmo partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Amazon AlexacoreIntegration with Amazon Alexa enables voice control of iotGizmo smart thermostat and dimmer products. Users can control temperature and lighting using voice commands through Alexa-enabled devices.
- Google AssistantcoreIntegration with Google Assistant enables voice control of iotGizmo smart thermostat and dimmer products. Users can control temperature and lighting using voice commands through Google Assistant-enabled devices.
- Apple App StorecoreiotGizmo mobile application distributed through Apple's App Store for iOS devices including iPhone and iPad.
- Google PlaycoreiotGizmo mobile application distributed through Google Play for Android smartphones and tablets.
- HVAC TechniciansminorLocal HVAC technicians may be needed for C-wire installation in homes where the common wire is not available at the thermostat location.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
iotGizmo competitors and assessment
Company assessmentDirect peers
- ecobee: Smart thermostat manufacturer offering Wi-Fi-connected HVAC controls with voice integration, mobile app, and energy reporting. Directly comparable product category, customer base (residential HVAC owners), and value proposition to iotGizmo's TSTAT1.
- Google Nest: Google's smart home brand offering the Nest Learning Thermostat and Nest Thermostat as direct competitors to iotGizmo's TSTAT1, with deep integration into the Google Assistant ecosystem iotGizmo also targets.
- Cync by GE Lighting: GE's smart home brand offering app-controlled smart dimmers, switches, and plugs. Competes in the same Wi-Fi-direct smart dimmer category as iotGizmo with similar DIY installation positioning.
- Mysa: Smaller DTC smart thermostat company focused on high-voltage and electric heating systems with Wi-Fi control and app-based energy management. Closely comparable scale, GTM, and product positioning to iotGizmo.
- Lutron Electronics (Caséta): Leading smart dimmer and lighting control brand whose Caséta Wireless product line directly competes with iotGizmo's D6932 and DSCR32 dimmers in residential wall-switch lighting control.
- Leviton: Established wiring device manufacturer with Decora Smart line of Wi-Fi dimmers and switches. Directly comparable product (smart in-wall dimmer), category, and target customer to iotGizmo's smart dimmers.
- TP-Link Kasa: TP-Link's smart home sub-brand offering Wi-Fi smart dimmers, plugs, and lighting controls with mobile app and voice integration. Closely comparable price points, no-hub architecture, and direct-to-consumer channel.
Emerging players
- Wyze: DTC smart home brand known for aggressive pricing across cameras, plugs, and lighting; expanding into thermostats and switches. Comparable bootstrapped-to-venture-backed trajectory and price-disruption positioning.
Broad incumbents
- Honeywell Home (Resideo): Long-established HVAC controls manufacturer offering Lyric and T-series smart thermostats as part of a broader home comfort portfolio. Competes head-to-head in residential smart thermostats with deeper installer-channel relationships.
- Amazon Smart Thermostat: Amazon-branded budget smart thermostat sold exclusively on Amazon, designed in partnership with Honeywell. Directly comparable to TSTAT1 on price point and target customer, with vastly superior distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights6 records
Customer concentration
iotGizmo social profiles
Digital presenceiotGizmo compliance and trust
Trust signalCompliance1 record
iotGizmo financial estimates
Financial estimateRevenue estimate
Valuation estimate
iotGizmo leadership team
Management profileNumber of profiles
Profiles4 records
iotGizmo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
iotGizmo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about iotGizmo
What does iotGizmo do?
iotGizmo designs, manufactures, and sells Wi-Fi connected smart home energy devices directly to consumers, including a Smart WiFi Thermostat for HVAC control and Smart WiFi Dimmer products for lighting. Devices operate on existing home WiFi without a separate gateway, are controlled via iOS/Android mobile apps, and integrate with Amazon Alexa and Google Assistant for voice control.
Is iotGizmo a public or private company?
iotGizmo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was iotGizmo founded?
iotGizmo was founded in 2016. It employs 1 to 10 people.
Where is iotGizmo based?
iotGizmo is headquartered in Piscataway, United States, in the North America region.
How does iotGizmo make money?
Two revenue lines are on record. Hardware Product Sales are the primary driver. The others are internet Monitoring and Mobile App Controls.
Who are iotGizmo's main competitors?
Direct peers on record are ecobee, Google Nest, Cync by GE Lighting, Mysa, Lutron Electronics (Caséta), Leviton and TP-Link Kasa. Wyze is listed as an emerging player. Broad incumbents are Honeywell Home (Resideo) and Amazon Smart Thermostat.
Does iotGizmo have an API?
No public API is recorded for iotGizmo.
What industry is iotGizmo in?
iotGizmo's product category is Smart Home Energy Devices. Its primary akta.pro industry code is HSAPAQAF, Home Energy & EV Charging (HEMS, Smart Meters, Batteries, Chargers), with a secondary code of HSAHADAC, Smart Thermostat & HVAC Automation Integration. Its NAICS code is 334512 and its SIC code is 3822.