Meedius

What Meedius does

Meedius International is a Finnish media monitoring and market intelligence firm founded in 2018 and headquartered at Mikonkatu 9 in Helsinki. The company offers a portfolio of services spanning media monitoring and social listening, reputation and brand analysis, market and competitive intelligence, topic and discussion analysis, and tailored company intelligence. Its primary customer base is multinational enterprises and corporate communications teams that require unified monitoring across multiple countries and languages, with additional outreach into growth-stage startups via scalable brand tracking packages.

The firm's technology stack is hybrid: it operates as the Nordic/Baltic partner of Talkwalker/Hootsuite for the underlying media data and AI engines, and layers its proprietary Meedius Fusion platform on top for customized dashboards, alerting, and intelligence delivery. AI and machine learning are used for sentiment analysis, topic classification, anomaly detection, and conversational insight extraction, but the company's stated differentiator is human expert curation and strategic interpretation rather than proprietary model development.

Revenue is generated through subscription-based recurring monitoring services and professional services engagements for custom analytics and reports, with all pricing handled via direct contact and annual billing. Go-to-market is sales-led, executed through the website's contact forms, demo requests, and bespoke competitive environment reviews, supported by content marketing via blog, LinkedIn, Twitter, YouTube, and a low-frequency newsletter. Distribution is global but anchored in Nordic-Baltic regional expertise, with industry credibility anchored by full memberships in AMEC and FIBEP.

Name

Meedius

Legal name

Meedius International

Website

https://meedius.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Media Intelligence Services

NAICS

Advertising Agencies (541810), Public Relations Agencies (54182), Computer Systems Design and Related Services (54151)

SIC

Services-Advertising Agencies (7311), Services-Computer Integrated Systems Design (7373)

akta.pro industry

PRIMARYBPAEAMAI

Enterprise Application Managed Services Outsourcing (ERP/CRM/HRIS AMS)

Business & Public Services/IT & Digital Services (Managed Services, Systems Integration)/IT Outsourcing & Offshoring Services

Keywords

• Media intelligence services
• Media monitoring solutions
• Competitive intelligence analysis
• Social listening platform
• Brand reputation tracking

Headquarters

HQ city

Helsinki

HQ country

Finland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Media Monitoring Services: Ongoing subscription-based monitoring services covering global media sources, social platforms, and competitive intelligence with customizable reporting frequency.
2. Market Intelligence Services: Custom analytical services including market and competitive intelligence reports, topic analysis, and tailored company intelligence solutions.
3. Reputation and Brand Analysis: Comprehensive brand analysis, campaign evaluation, and reputation tracking services delivered as periodic reports or ongoing subscriptions.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Meedius International provides global media monitoring and market intelligence services, tracking online, print, TV, radio, podcasts, and social media platforms. The company combines AI and machine learning with experienced human analysts to deliver brand reputation analysis, competitive intelligence, and strategic insights to multinational enterprises and growing startups, operating as a Nordic/Baltic partner of Talkwalker/Hootsuite via its proprietary Meedius Fusion platform.

Product overview

Meedius International offers a unified media intelligence platform that combines AI and machine learning with human expertise to deliver comprehensive monitoring and analysis services. The core product portfolio includes Media Monitoring and Social Listening for tracking global media across online, print, TV, radio, podcasts, and social platforms; Reputation and Brand Analysis for measuring brand exposure and campaign effectiveness; Market and Competitive Intelligence for business environment insights; and Topic and Discussion Analysis for public conversation insights. Additional offerings include Tailored Company Intelligence for customized solutions and Meedius Fusion as a dedicated tool platform. The company operates as a Nordic partner of Talkwalker/Hootsuite, integrating this platform into their comprehensive international solutions while maintaining a hybrid approach that combines cutting-edge technology with experienced human analysts.

Differentiator

Problem solved

Functional benefit

Products and services

• Media Monitoring and Social Listening Global media monitoring service that tracks and analyzes online, print, TV, radio, podcasts, and social media platforms to provide comprehensive brand and market visibility insights for enterprise clients and PR/comms teams.
• Reputation and Brand Analysis Media analysis service that measures brand exposure and awareness across all markets, evaluating brand reputation and campaign effectiveness using authoritative, standardized methodologies for enterprise communications and marketing teams.
• Market and Competitive Intelligence Service providing up-to-date insights on business environment changes and competitor market impact, helping organizations identify opportunities and gaps in their competitive landscape across multiple markets.
• Topic and Discussion Analysis Analysis service that examines public discussion characteristics, identifies influential voices, and recognizes change drivers in media and social conversations for organizations tracking discourse around their industry or brand.
• Tailored Company Intelligence Custom intelligence solutions designed for specific company needs, providing comprehensive, customized analysis for unique business requirements. Engagement is delivered through direct consultation rather than self-service.
• Meedius Fusion Proprietary Meedius media intelligence platform used to deliver competitive environment reviews and comprehensive media monitoring capabilities, integrated with the Talkwalker/Hootsuite media intelligence backbone and offered via demo to enterprise clients.

Quantifiable outcome

• Clients report comprehensive market overviews enabling identification of opportunities and gaps across multiple countries
• +1 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability6 records

Feature4 records

Partnerships

One partnership is on record.

• Talkwalker/HootsuitecoreTechnology or IntegrationMeedius International serves as the Nordic/Baltic partner for Talkwalker/Hootsuite, the world's leading online media monitoring and social listening platform. This partnership provides Meedius clients access to cutting-edge AI-powered media intelligence technology combined with local expertise for international solution delivery.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Sprinklr: Sprinklr is an enterprise customer experience and social media management platform with strong media monitoring and analytics capabilities as part of a broader suite—comparable to Meedius's enterprise social listening and brand monitoring services.
• Hootsuite: Hootsuite is a social media management platform that, following its acquisition of Talkwalker, offers integrated media monitoring and social listening—directly overlapping with Meedius's partner ecosystem and competitive set.
• LexisNexis (Nexis Solutions): LexisNexis provides global news monitoring, media intelligence, and research solutions for corporate and government clients, comparable to Meedius's multi-country media monitoring and market intelligence offerings.
• Kantar (Media Division): Kantar is a global market intelligence and media research firm offering brand tracking, campaign effectiveness, and competitive intelligence at scale, comparable to Meedius's brand/reputation analysis and market intelligence services.

Direct peers

• Meltwater: Meltwater is a global leader in media monitoring, social listening, and consumer intelligence, serving enterprise clients across multiple countries with a proprietary SaaS platform—directly comparable to Meedius's core offering of multi-country media monitoring and analytics.
• Cision: Cision is a major global PR, media monitoring, and communications intelligence platform with enterprise focus, directly comparable to Meedius's media monitoring and brand reputation analysis services for corporate communications teams.
• Brandwatch: Brandwatch is a consumer intelligence and social listening platform used by enterprises for brand monitoring and market research, offering comparable AI-driven sentiment analysis and trend tracking capabilities to Meedius's social listening offering.

Emerging players

• Talkwalker: Talkwalker is a leading AI-powered social listening and consumer intelligence platform and Meedius's core technology partner; it competes in the same media monitoring category while also being Meedius's underlying technology backbone.
• Comintelli: Comintelli is a Nordic-headquartered competitive intelligence platform vendor displayed as a Meedius partner; both firms operate in the competitive intelligence and market monitoring space with Nordic roots and overlapping buyer personas.

Regional players

• M-Brain: M-Brain is a Nordic-based market and competitive intelligence provider offering media monitoring, market analysis, and decision-support services—directly comparable to Meedius's Nordic-Baltic market intelligence and media monitoring portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/meediusintl
• YouTubeyoutube.com/channel/UCyw_nvY8qenHZqIBrCT8R8A
• LinkedInlinkedin.com/company/meedius-international

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Meedius