What Sagals does

Sagals (legal entity: SAGALS GESTION EDUCATIVA, S.L.; CIF B44525186) is a privately-held children's educational and leisure services company headquartered in Castellón de la Plana, Spain, operating since 2012 with 11-50 employees. The company runs four service pillars: Extraescolares (after-school activities including morning care and home-monitor visits), Academia (tutoring for Primary, ESO, and Bachillerato plus Valencian C1/C2 certification prep and Selectividad/EBAU exam preparation), Animaciones Infantiles (event entertainment for weddings, communions, and birthday parties), and Vacation Schools (summer, Easter, Christmas, and Magdalena patron-festivities camps). Services are delivered directly at partner school facilities and municipal venues across Castellón and Valencia provinces, including contracted programs for Ayuntamiento de Castellón and collaborations with AMPAs (parent associations).

The business model combines B2C direct enrollment with B2G/B2B municipal and school contracts. Pricing is modular and service-specific: animation events start at €119 (basic) to €425+ (communion castle packs); vacation schools range €40/week to €461/month depending on duration and meal inclusion; municipal municipal programs run €32-€48. Recurring revenue streams come from extraescolares and academic tutoring subscriptions, while animation and vacation-school services are characterized by seasonal, project-based billing. Distribution is largely self-service via the www.sagals.es website with WhatsApp and phone support, alongside municipal e-government portals for selected programs.

Technology is non-proprietary: a Wix-hosted website, Google Forms for enrollment, Redsys and PayPal for payments, WhatsApp for customer contact, and Google Analytics for traffic measurement. No mobile app, API, SDK, or AI/ML capabilities are disclosed. The competitive position rests on multi-year municipal and school relationships, qualified-monitor workforce, local brand recognition, and compliance posture with regional education authorities (Conselleria d'Educació, Universitats i Ocupació), making the business primarily a relationship-driven local services operator rather than a technology platform.

Name

Sagals

Legal name

SAGALS GESTION EDUCATIVA, S.L.

Website

https://sagals.es

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Sagals is a privately-held Spanish children's educational and leisure services company based in Castellón, operating since 2012 across Castellón and Valencia provinces. It delivers after-school activities, academic tutoring, vacation schools, and event-animation services to families, municipalities, and partner schools.

Ownership category

akta.pro rank

Product category

Children's Educational and Leisure Services

NAICS

Other Amusement and Recreation Industries (7139), Arts, Entertainment, and Recreation (71), Caterers (72232)

SIC

Services-Child Day Care Services (8351), Services-Educational Services (8200), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Kids & Family Learning Workshops (Family Crafts, Junior Maker Classes) (THAJAKAO)

akta.pro secondary industries

Family, Kids & Education Fairs (MPAGAFAH), Catering for School Events & Functions (On-Campus Catering) (EDAEAEAH)

Keywords

• After-school activities
• Children's event animation
• Summer camp programs
• Academic tutoring services
• Childcare services

Headquarters

HQ city

Castellón

HQ country

Spain

HQ region

Europe

Offices13 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. After-school Activities (Extraescolares): Recurring service fees for after-school programs offered at partner schools, including morning care, afternoon activities, and tutoring services.
2. Summer and Vacation Schools: Fees for summer camps (escoleta d'estiu), Easter schools (escoleta de pasqua), Christmas schools (escola de nadal), and Magdalena festival schools. Services can be purchased by month, week, or day.
3. Children's Animation Services: One-time fees for animation services at events including first communions, weddings, and birthday parties. Services include monitors, activities, inflatables, and complementary attractions.
4. Academy/Tutoring Services: Tuition fees for academic support services including primary, ESO, and Baccalaureate reinforcement, as well as Valencian language courses (C1 and C2 preparation).

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Sagals organizes and delivers children's educational and leisure services in Castellón, Spain, structured around four pillars: Extraescolares (after-school activities, morning care, home monitors), Academia (tutoring for Primary, ESO, Bachillerato, Selectividad/EBAU, and Valencian C1/C2), Animaciones Infantiles (children's entertainment packages for weddings, communions, and birthdays, including inflatable rentals), and seasonal Vacation Schools (summer, Easter, Christmas, and patron-festivities camps) delivered at partner schools and municipal facilities.

Product overview

Sagals is a children's educational and leisure services company based in Castellón, Spain, operating since 2012. The company offers a portfolio of interconnected services organized into four core pillars: Extraescolares (after-school activities and morning care), Academia (tutoring and exam preparation), Animaciones (children's entertainment for events), and Vacation Schools (summer, Easter, Christmas, and patron festivities camps). The Extraescolares and Academia services share a common enrollment and administration infrastructure, while Animaciones operates as a modular add-on service with customizable packages for weddings, communions, and birthdays. Vacation Schools function as seasonal camp programs offered across multiple partner school locations throughout the province, with enrollment managed through an online platform. All services are coordinated through the company's main website and administrative portal at administracion.sagals.es.

Differentiator

Problem solved

Functional benefit

Products and services

• Extraescolares (After-school Activities) Recurring after-school extracurricular activities (workshops, excursions, morning/afternoon care) delivered at partner schools in Castellón province, with online enrollment and cancellation. For families with school-age children.
• Escuela de Mañana (Morning School) Early-morning supervised care (7:30–9:00) at partner schools (Antonio Armelles, Ejercito, Mestre Canós) for families needing childcare before regular school hours.
• Monitor a Domicilio (Home Monitor Service) At-home supervision, homework help, and daily-routine support delivered by qualified monitors in the family's home, available individually or as a shared group.
• Academia (Study Center / Tutoring) Academic reinforcement and tutoring for Primary, ESO, and Bachillerato students in sciences and humanities, plus Selectividad/EBAU university entrance exam preparation.
• Curs Valencià (Valencian Language Courses) Preparation courses for the official Valencian CIEACOVA C1 and C2 certification exams (January, June, September sittings).
• Animaciones Infantiles (Children's Animation Service) Professional children's entertainment for weddings, communions, and birthday parties in Castellón, staffed by qualified monitors and including inflatable castles, workshops, games, and additional attractions.
• Birthday Party Animation Packages Modular birthday party packages with qualified monitors, games, parachute activities, balloon twisting, craft workshops, and optional inflatables or extended hours.
• Wedding Animation Packages Wedding-day children's entertainment including theatrical welcome, banquet supervision, full children's party with games, magic, workshops, inflatables, and optional night babysitting.
• First Communion Animation Packages First-communion animation packages with specialist monitors, face painting, bracelet and nail workshops, balloon twisting, sports and traditional games, plus optional add-ons (Karaokids, beauty, inflatables, laser tag).
• Inflatable Castle and Attractions Rental Rental of inflatable castles, slides, mechanical bull, pedal karts, and other children's attractions for parties and events in Castellón.
• Estiu Sagals (Summer School) Comprehensive summer camp program running late June through August across multiple centers in Castellón province and surrounding municipalities. Features Montessori-style activities, water games, science experiments, annually refreshed themed programming, and optional excursions. Flexible enrollment by month, week, or day with dining service available.
• Escoleta de Pascua (Easter School) Easter vacation camp for children aged 2–12 at multiple locations in Castellón province, including workshops, crafts, sports, and experiments with optional dining service.
• Escola Nadal (Christmas School) Christmas vacation school for children aged 3–12 across multiple Castellón province locations, with flexible hours (7:30–15:00) and dining service until 15:30.
• Escoleta de Magdalena y Fiestas Patronales (Patron Festivities School) Specialized vacation camp during local patron festivities including Magdalena (Castellón), Sant Pasqual (Vila-real), Santa Quitèria (Almassora), and others, operated at partner schools during specific municipal festival periods.

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Ayuntamiento de CastellóncoreStrategic or Co-development PartnerMunicipal government that contracts Sagals to operate Christmas, Easter, and other school vacation programs for children in various schools throughout Castellón.
• AMPAs (Asociaciones de Madres y Padres)coreStrategic or Co-development PartnerSchool parent associations that collaborate with Sagals to deliver extraescolares (after-school activities) and vacation programs at partner schools.
• Partner SchoolscoreChannel Partner/ Reseller/ DistributorSchools including CEIP Antonio Armelles, CEIP Mestre Canós, Colegio Izquierdo, Colegio FEC Madre Vedruna Sagrado Corazón, and others that host Sagals services. These schools provide facilities while Sagals provides educational and leisure programming.
• Conselleria d'Educació, Universitats i OcupacióminorOthersRegional education authority of the Valencian Community whose logo appears on school vacation materials, indicating official recognition or regulatory compliance.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Grupo Eulen: Large Spanish services conglomerate with educational services, school catering, and childcare operations. Comparable as a broad incumbent serving municipalities and schools on similar service lines, though at much larger scale and with corporate-process advantages.
• Atresmedia Diversia: Atresmedia's family-activities and educational-content platform offering children's events, experiences, and cultural programming across Spain. Comparable as a broader portfolio player in the Spanish children's activities space that overlaps with Sagals' event-animation offering.

Regional players

• Caserío del Recreo (kids-event ops): Regional Spanish children's event and party operators running animation services, inflatable rentals, and themed parties for weddings, communions and birthdays. Comparable to Sagals' Animaciones segment, particularly competing for event-animation demand in their respective local markets.

Emerging players

• Smile and Learn: Spanish edtech company producing educational apps and content for children. Comparable as a children's educational services provider in Spain targeting the same family demographic with structured learning experiences, though delivering via digital channels rather than on-site.
• Codelearn: Catalonia-based children's coding and tech education provider with a Spanish franchise network. Comparable as a specialized children's educational enrichment service targeting similar parents, though focused on technology rather than general after-school care.

Direct peers

• Mundo Lúdico: Spanish franchise chain operating children's indoor play and activity centers across multiple cities. Directly comparable to Sagals' leisure/activity positioning for families, with overlapping customer base in parents seeking supervised children's entertainment and programming.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCT9fmJwHbTsjD-1PQxyI0eg
• Facebookfacebook.com/sagalscs
• Instagraminstagram.com/sagals_castello

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sagals