Westmeria Counselling Services

Name

Westmeria Counselling Services

Legal name

Westmeria Counselling Services

Website

https://westmeriacounselling.co.uk

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Mental Health Counselling Services

NAICS

Offices of Mental Health Practitioners (except Physicians) (621330), Other Individual and Family Services (624190)

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-Social Services (8300)

akta.pro industry

PRIMARYHLAFACAA

Outpatient Mental Health Clinics & Counseling Centers

Healthcare & Life Sciences/Healthcare Providers & Systems/Behavioral Health & Substance Use Treatment

SECONDARYBPAGACAD

Mental Health & Crisis Support Services

Business & Public Services/Nonprofit, NGO & Social Services/Health & Medical Nonprofits

Keywords

• Mental health counselling
• Low-cost counselling
• Couples counselling
• Community counselling services
• Charity counselling

Headquarters

HQ city

Bickley

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Private Counselling Sessions: Fee-for-service model providing individual (£45/session) and couples (£65/session) counselling. Sessions available with minimal waiting time, offered in-person at Bromley and Bickley locations or online.
2. Low-Cost Community Counselling: Donation-based counselling service for Bromley Borough residents. Clients contribute as little as £6 per week, with a £15 non-refundable assessment donation at registration. Funded through charitable donations to maintain accessibility.
3. Donations and Fundraising: Charitable donations from individuals and businesses to fund low-cost counselling services. Each counselling session costs Westmeria £45 to provide. Various fundraising activities supported including events, challenges, and direct contributions.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Westmeria Counselling Services is a registered UK charity that delivers one-on-one and couples mental health counselling to adults aged 18+ in the Bromley area. It runs two parallel service tracks — fee-paying Private Counselling (£45 individual / £65 couples per session, no waiting list) and donation-based Low-Cost Counselling (from £6/week, up to 24 weekly sessions) for Bromley Borough residents — delivered in-person at two Bromley/Bickley sites and online. Additional offerings include a corporate Mental Health Awareness Workshop and community fundraising via charitable donations.

Product overview

Westmeria Counselling Services operates as a registered charity providing mental health counselling to adults (18+) in the Bromley and Bickley areas. The organisation offers two core service tiers: Private Counselling (with no waiting list, £45 per individual session and £65 for couples) and Low-Cost Counselling (donation-based, starting at £6, for Bromley Borough residents). Both services are available in-person and online. The charity also provides a Mental Health Awareness Workshop for businesses, maintains a Resources Hub with crisis support contacts, and publishes a monthly blog. The two main counselling products differ primarily by pricing model, eligibility criteria, and session availability windows.

Differentiator

Problem solved

Functional benefit

Products and services

• Private Counselling Services Personalised one-on-one and couples counselling sessions with no waiting list, offered in-person at Bromley and Bickley locations and online. Individual sessions priced at £45 per session; couples sessions at £65 per session. Sessions available Monday-Friday 9AM-8PM and Saturday 9AM-1PM at the Bromley site and Monday-Friday 5PM-8PM at the Bickley site. Online sessions may be available fortnightly.
• Low-Cost Counselling Services Donation-based one-on-one counselling available to Bromley Borough residents aged 18+ who are registered with a Bromley GP and pay council tax to Bromley Council. Weekly sessions on the same day/time for up to 24 weeks, from £6 per week, with a £15 non-refundable assessment donation at registration. Current waiting time approximately 16 weeks.
• Mental Health Awareness Workshop A workplace training workshop for businesses and organisations that covers dialogue around mental health, recognition of signs and symptoms, and support strategies for employees. Delivered to local businesses as an additional community touchpoint and revenue stream.

Quantifiable outcome

• Over 4,000 adults supported since 2003
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

One partnership is on record.

• Bromley Food BankcoreStrategic or Co-development Partner · 7 June 2026Partnership between Westmeria Counselling and Bromley Food Bank to provide integrated support for community members experiencing hardship. Recognises that financial hardship is often accompanied by stress, anxiety, grief, ill health, or relationship difficulties. Collaboration aims to address multiple needs simultaneously for vulnerable individuals and families.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• BetterHelp: Large, well-capitalised online therapy platform offering subscription-based remote counselling. Comparable on therapy modality and online delivery (Westmeria offers online sessions) but with a fundamentally different, venture-backed, tech-platform operating model.

Broad incumbents

• Mind: England and Wales's largest mental health charity, providing information, support and local Mind-affiliated counselling services nationwide. Comparable in mission (mental health support, donations/fee mix, local delivery) but operates at vastly greater scale with affiliated local Minds rather than a single-site model.
• Samaritans: UK-wide emotional support charity offering listening services and signposting. Comparable as a national, donation-funded mental health charity serving overlapping client populations, though delivery model (listening vs counselling) differs.

Direct peers

• Anxiety UK: UK charity providing therapy services for people living with anxiety, stress and anxiety-based depression, using a membership/donation-supported fee model. Direct overlap with Westmeria's primary anxiety/depression counselling offering.
• Relate: UK charity delivering counselling services including couples and relationship counselling, with a hybrid paid/fee-assisted model across local centres. Highly comparable in service mix (Westmeria offers couples counselling) and the local-centre, registered-charity operating model.
• Cruse Bereavement Support: UK bereavement charity offering face-to-face, online and group bereavement support delivered via a network of local branches. Highly comparable in the local-branch counselling model, charity governance and bereavement as a listed therapy area for Westmeria.
• No Panic: UK charity supporting people with panic disorder, anxiety, OCD and related conditions via helpline, recovery groups and therapy. Comparable donation-and-volunteer-supported delivery model addressing overlapping clinical needs.
• Place2Be: UK children's mental health charity providing counselling in schools, funded by donations and partnerships. Comparable in being a UK-registered charity running a counsellor-led, donation-supported mental health service, though focused on children rather than adults.
• MIND in Bromley, Lewisham & Greenwich: Local Mind-affiliated mental health charity serving the Bromley area, including counselling, wellbeing services and community support. The most direct local competitor/peer given shared Bromley geography and overlapping charity-delivered counselling model.

Others

• British Association for Counselling and Psychotherapy (BACP): UK professional body for counselling and psychotherapy, also operating a public-facing therapist directory. Comparable as the regulatory/professional ecosystem within which Westmeria's counsellors operate and a potential referral channel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/westmeriabr1

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Westmeria Counselling Services